Search Engine Optimization Specialist

Position:

Experience:

Location:

Employment Type:

About the Role:

SEO Specialist

Key Responsibilities:

• Develop and execute successful SEO strategies to boost organic traffic and rankings.
• Conduct detailed keyword research and competitive analysis to identify growth opportunities.
• Optimize website content, meta tags, and landing pages for maximum visibility.
• Perform regular technical SEO audits and troubleshoot performance issues.
• Collaborate with developers and content teams to implement SEO best practices.
• Build and manage quality backlinks to enhance domain authority.
• Monitor and analyze performance metrics using tools like Google Analytics, Search Console, SEMrush, and Ahrefs.
• Stay updated with the latest search engine trends, algorithm updates, and SEO tools.
• Prepare and share monthly reports on key performance metrics and growth insights.
  

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3–5 years of hands-on SEO experience with measurable results.
• Strong understanding of on-page, off-page, and technical SEO.
• Proficiency in tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and Screaming Frog.
• Basic knowledge of HTML, CSS, and WordPress or other CMS platforms.
• Excellent analytical, problem-solving, and reporting skills.
• Strong communication and collaboration abilities.
  

Good to Have:

• Experience with local SEO and Google My Business optimization.
• Familiarity with paid search campaigns (Google Ads).
• Understanding of content marketing and conversion optimization.
  

Why Join Us:

• Work with a creative and data-driven marketing team.
• Be part of an organization that values innovation and growth.
• Opportunity to make a measurable impact in a collaborative work environment.