📌 Job Title: Sales & Marketing Officer – Healthcare Domain
🕒 Type
: Part-Time / Full-Time (Based on discussion)
💼 Compensation
: Equity-based (Pre-funding phase) | Fixed pay post-funding
📍 Location
: Remote (with occasional field/client meetings if needed)
🧠 About The Role
We are seeking a passionate and driven
Sales & Marketing Officer
with hands-on experience in the
healthcare or wellness sector
. This role requires someone who can understand healthcare business dynamics, build strong B2B and B2C strategies, and drive outreach for new-age healthcare products and wellness solutions.You will be responsible for shaping the GTM strategy, onboarding B2B partners (hospitals, gyms, clinics), growing our wellness consumer base, and supporting awareness campaigns with data-driven insights.🏥 About Us – NPPD CARE (for context)NPPD CARE is building a 360-degree
holistic healthcare and wellness ecosystem
, focused on:
- B2B: Empowering hospitals, wellness centers, gyms, and clinics through tech transformation, AI automation, and service improvement
- B2C: Launching an AI-powered platform covering 12 verticals of wellness — physical, mental, nutritional, sleep, reproductive, and more
We are in the
pre-funding
stage and looking for founding team members to co-create and scale with us.
🔧 Key Responsibilities
📈 Sales (B2B + B2C)
- Identify and onboard hospitals, gyms, clinics, wellness partners for service and tech enablement
- Develop and execute B2C funnel strategies to generate leads and onboard individual users
- Build and manage a sales pipeline using CRM tools
- Conduct demo pitches, onboarding sessions, and maintain partner relations
- Develop channel sales, institutional partnerships, and community engagement strategies
📢 Marketing
- Design and execute campaigns across digital and offline channels
- Work with content/design team for social media, email, and event-based marketing
- Create targeted strategies for urban wellness customers and rural/clinic outreach
- Monitor performance metrics (CTR, CAC, conversion rates) and optimize accordingly
- Leverage market research to refine positioning and messaging
✅ Must-Have Skills
- 5+ years experience in healthcare/wellness product sales and/or marketing
- Deep understanding of hospital operations, patient experience, or wellness service delivery
- Strong B2B communication and relationship-building skills
- Experience in managing digital marketing campaigns and lead generation
- Proficiency in tools like CRM software, LinkedIn outreach, Google Ads, Meta Ads, etc.
- Data-driven mindset with ability to measure and optimize campaigns
- Fluent in English (Hindi/regional language is a plus)
🌟 Bonus If You Have
- Experience working with early-stage startups
- Understanding of AI/tech-driven healthcare models
- Network within hospitals, wellness chains, fitness centers, or medical associations
- Experience in corporate wellness sales or partnerships
🚫 This Role Is Not For You If
- You're looking only for fixed salary from Day 1
- You’re uncomfortable in ambiguous, high-ownership startup environments
- You prefer clearly defined roles over a growth-focused, flexible setup
📈 Growth Path & Compensation
- Pre-Funding Phase: Equity-based role with flexible hours (20–25 hours/week)
- Post-Funding: Competitive compensation, leadership pathway, revenue-linked bonuses
- Opportunity to grow into Head of Sales/Marketing as we scale
Skills: data analysis,b2b communication,wellness,sales,healthcare,lead generation,marketing,crm software,b2b,hospitals,campaigns,digital marketing
