Sales Manager

Role Summary:

The Sales Manager at Sona Fine Corporation will be responsible for driving business growth through effective sales strategies, market development, and customer engagement. This front-line leadership role demands active field presence (approx. 70% market visits) and collaboration with internal teams to execute the company’s business objectives, ensuring both revenue and profitability targets are met.

Key Responsibilities:

1. Sales Leadership & Strategy:

o Develop and execute strategic sales plans in coordination with Branch Head to grow revenue across defined user markets and geographies.

o Lead from the front as a hands-on sales professional, maintaining a deep presence in the field.

2. Customer Engagement:

o Proactively manage relationships with existing and potential customers to ensure satisfaction and business continuity.

o Drive customer retention and acquisition across the allocated territory.

3. Market Expansion & Development:

o Identify and pursue new business opportunities, sectors, and market segments for fine paper.

o Analyze competitive landscape and map market gaps to develop effective counter strategies.

4. Team & Network Management:

o Work closely with back support, marketing, and regional sales teams to ensure alignment and delivery of targets.

o Develop and manage a robust dealer and distribution network within the assigned territory.

5. Performance Monitoring & Reporting:

o Track and report on monthly sales performance, financial forecasts, and key market KPIs.

o Maintain accurate documentation as per company policies and ensure timely submission of reports to management.

6. Compliance & Coordination:

o Ensure adherence to company policies, procedures, and operational guidelines.

o Coordinate with senior leadership and other departments to ensure smooth execution of sales and marketing strategies.

7. Planning & Execution:

o Independently plan daily/weekly/monthly field visits and sales activities to achieve agreed targets.

o Take ownership of allocated territory performance and work to surpass goals through consistent follow-up and market understanding.

8. Additional Responsibilities:

o Undertake any additional tasks or responsibilities as assigned to support business growth and organizational objectives.

Qualifications & Skills:

 Bachelor’s degree in Business Administration, Marketing, or a related field (MBA preferred).

 4+ years of relevant experience in sales and business development.

 Strong interpersonal, negotiation, and communication skills.

 Ability to lead and motivate regional teams.

 Willingness to travel extensively (80%+ fieldwork).

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹55,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Leave encashment
• Paid sick time
• Provident Fund

Education:

• Bachelor's (Preferred)

Experience:

• Sales: 4 years (Preferred)

Work Location: In person