Sales Development Representative

About TrueFan AI

TrueFan AI is India’s leading AI-led platform at the intersection of celebrities, brands, and consumers. For over 4 years, we have been pioneering generative AI - creating 6.4+ million minutes of content in 175+ languages.

We are the only AI platform to partner with 52+ blue-chip brands (Hero MotoCorp, Bajaj Finserv, Zomato, Cipla, ICICI Prudential, Adani Wilmar, Hamleys, Dainik Bhaskar, and more) and 100+ A-list celebrities including Aamir Khan, Kareena Kapoor, and Ranveer Singh. We were awarded the ‘Gen AI/ML Disruptor of the Year’ at the Amazon AWS Conclave 2025.

Location:

About the Role:

Sales Development Representative (SDR)

Key Responsibilities:

• Proactively reach out to potential customers via

  cold calls, emails, and social media

• Qualify outbound leads to identify potential sales opportunities
• Set up discovery calls or meetings between qualified prospects and Account Executives
• Maintain accurate records of all prospecting activities in the CRM (e.g. Salesforce, HubSpot)
• Collaborate with marketing and sales teams to refine outreach strategies
• Stay up-to-date with industry trends and product knowledge
• Meet or exceed monthly quotas for qualified leads and meetings booked

Qualifications:

• Bachelor’s degree in Business, Marketing, Communications, or related field (or equivalent experience)
• 2+ year of experience in a sales or customer-facing role
• Strong communication and interpersonal skills
• Highly motivated, self-starter attitude with a results-driven mindset
• Comfortable with high-volume outreach and rejection
• Familiarity with CRM software and sales prospecting tools (Salesforce, Outreach, LinkedIn Sales Navigator, etc.)

Preferred:

• Experience in

  B2B sales

  or

  SaaS industry

• Understanding of the sales cycle and pipeline management
• Previous use of sales enablement tools like Apollo, ZoomInfo, or Gong