Sales Development Representative

SDR (Sales Development Representative):

An SDRs job is to talk to people who might be interested in our product and figure out whether they qualify as a good lead. They dont sell the product — they open the door for the sales team.

Key Responsibilities:

• Find companies and people who match our target customer list.
  
• Call, email, or message them to see if they have any interest.
  
• Ask basic questions to understand if they are the right fit.
  
• Set up meetings or demos for the sales team.
  
• Keep all information updated in the CRM (HubSpot/Salesforce/etc.).
  
• Follow up with leads who showed interest earlier.
  
• Understand basic customer pain points and share with sales.
  
• Hand over only genuine, good-quality leads.
  
• Maintain daily activity: calls, emails, LinkedIn outreach.
  

What an SDR Should Be Good At:

• Talking confidently and clearly.
  
• Following a fixed process.
  
• Understanding customer needs quickly.
  
• Being persistent without irritating the customer.
  
• Time management and basic research skills.