Relationship Manager-Branch Banking-CA

Role Overview: As a Relationship Manager-Branch Banking - CA in the Rural Banking Branches, your primary focus will be on building, developing, and deepening relationships with Rural Banking accounts. Your role is crucial in increasing the penetration of Current account business in Rural markets through lead generations and account opening to meet customer needs. You will drive client acquisition, nurture household level customer relationships, and maximize the lifetime value of each relationship to contribute to larger organizational objectives. Key Responsibilities: - Assess client needs, identify cross-sell opportunities, and generate new revenue streams based on their lifestyle and requirements. - Expedite the disbursal of business loans, ensure account activation, and maintain the health of accounts. - Focus on overall CA growth for Rural Banking business by delivering superior customer service, resolving customer queries promptly, and achieving individual and branch sales targets through new business sales and retention of account relationships. - Monitor collections efficiency, conduct field audits, and gather market intelligence. - Evaluate growth strategies based on competitor analysis, recommend process improvements for service efficiency, manage a team of field officers, and implement livelihood advancement and community development initiatives. - Attract and retain top talent for key roles, monitor employee productivity, hiring quality, and attrition rates, and provide necessary support to enable teams to meet growth targets. Qualifications Required: - Customer Acquisition targets and Cross-sell targets are key metrics for success in this role.,