Public Relations Manager

Job Title:

Location:

Industry:

Experience:

We are looking for a proactive and driven Public Relations Manager who can enhance brand

presence while contributing to business growth through qualified lead generation. This role is a

blend of strategic PR and business development, ideal for someone with excellent

communication skills and a passion for interiors and lifestyle branding.

Roles & Responsibilities:

🔹 Public Relations Responsibilities:

● Develop and execute PR strategies to strengthen brand identity and visibility.

● Build and maintain strong relationships with lifestyle, interior, and home décor media,

influencers, and journalists.

● Draft compelling press releases, articles, and media pitches aligned with brand voice.

● Coordinate interviews, media interactions, and press events to generate brand buzz.

● Monitor media coverage and industry trends; identify opportunities for proactive

storytelling.

● Assist in managing brand reputation and handling crisis communication, if required.

● Work closely with internal teams to align messaging and content with overall marketing

efforts.

🔹 Business Development (Lead Generation) Responsibilities:

● Identify potential clients through research, networking, social media, or events.

● Generate high-quality leads for the design/sales team.

● Maintain an organized lead tracker with timely follow-ups and handovers.

● Earn attractive perks/incentives for every lead that results in a successful

project/client closure.

● Collaborate with the marketing and design teams to support lead conversion efforts.

Requirements:

● Bachelor’s degree in Public Relations, Journalism, Mass Communication, or a related

field.

● Minimum 5 years of relevant experience in PR or communications, preferably with an

interior design, home décor, or lifestyle brand.

● Strong communication, writing, and media relations skills.

● Basic knowledge of business outreach or prior experience in lead generation is a plus.

● Ability to manage multiple tasks, deadlines, and work both independently and as part of

a team.

● Familiarity with digital PR and social media platforms is advantageous.

Skills Required:

● Excellent written and verbal communication

● Media networking and relationship building

● Creative storytelling and campaign planning

● Lead generation and client outreach mindset

● Basic project coordination and reporting skills

● Proficiency in MS Office and relevant PR tools

What You Get:

● A creative, collaborative work environment

● Opportunity to grow in both PR and business development

● Attractive perks/incentives for successful client closures from leads you generate

● Experience working with premium interior and lifestyle brand