Programmatic Executive

M&C Saatchi Group

0 - 3 years

2 - 6 Lacs

bengaluru

Posted:1 day ago| Platform:

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Skills Required

digital marketing presentation skills problem solving packaging advertising media analysis housekeeping housekeeping management journalism life insurance excel digital media trade operations hospitality hotel management communication skills

Work Mode

Work from Office

Job Type

Full Time

Job Description

Manage daily operational requests, campaign set-ups, and hygiene checks for accurate and timely implementation.
Implement display programmatic strategies across web and app, analyzing campaign performance in segments such as audience cohorts, content clusters, and targeting groups.
Assist the FYND team in packaging campaign reporting and insights in a client-friendly format.
Own campaign management, including bid strategy, campaign trafficking, implementation, activation, and optimization.
Stay updated with changes in the programmatic space and relay this information in monthly updates within the programmatic team meetings.
Identify significant trends and areas of opportunity for campaign expansion.
Liaise with programmatic partners to promote strong agency relationships, troubleshoot issues, and access new features.
Interact with client contacts to discuss campaign performance and possible improvements, and help upsell new initiatives to grow accounts.
Support programmatic elements of new business pitches, including creating presentation decks and speaking to overarching strategies.

Disclaimer: This job description has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.

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