Programmatic Executive

As a DV360 Campaign Manager at Annalect India, you will play a crucial role in managing the day-to-day performance of campaigns on DV360. Your responsibilities will include: - Successfully managing the day-to-day performance of campaigns on DV360. - Being a Deal Management and troubleshooting expert, setting up & investigating inventory sources like private, preferred & other deals in different DSP. - Monitoring and reporting deals in SSP, along with Deal Hygiene and Health checks, and Supply Path Optimization (SPO) regarding clearing price, volume, and technology (DSP/SSP integration). - Ideating successful audience segmentation aimed at reaching a client goal. - Executing optimizations aimed at exceeding KPIs; setting campaign "strategies" like targeting, bidding, platforms, data usage, ideas, and downstream client funnel optimization. - Making compelling arguments based on data and results for more client data access. - Working with the agency team to develop best-in-class solutions based on available tech. - Communicating day-to-day format, screen, and inventory performance to clients and agencies as needed. Qualifications required for this role: - A full-time graduate degree is mandatory. - Minimum 2-4 years of experience in managing programmatic campaigns for large clients. - Hands-on experience using DSPs to build and optimize campaigns across various inventories for large-scale clients, with preferred experience with Google platforms. - General troubleshooting skills and strong attention to detail. - Working knowledge of digital marketing: display, video, social, and marketing analytics. - Proven technical and analytical aptitude, with a curiosity for testing and innovation. - Proficiency in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis. Join Annalect India, an integral part of Annalect Global and Omnicom Group, and be part of a team committed to solving clients" pressing business issues. Let's build this together!,