267 Audience Segmentation Jobs

As a Marketing Manager for Salesforce Services at Grazitti Interactive, you will play a crucial role in driving demand generation and content marketing strategies for the Salesforce Services portfolio. Your strong B2B marketing experience and hands-on expertise in campaign planning and execution, coupled with a deep understanding of Salesforce Clouds, will be key assets in this role. If you are passionate about creating impactful marketing strategies and achieving measurable results, we are excited to hear from you. **Key Responsibilities:** - Develop and execute integrated marketing campaigns to promote Salesforce consulting and implementation services. - Design marketing automation workflo...

You will be joining Growvertix Solution Pvt. Ltd. as a Performance Marketing Executive, where you will be responsible for leveraging meta ads (Facebook and Instagram) to drive sales and focusing on optimizing ad campaigns for eCommerce conversions. Your role will also involve supporting in managing Shopify stores and collaborating with the creative team to deliver compelling ad creatives and copy. Additionally, you will be monitoring ad performance, preparing reports, and utilizing techniques like A/B testing and audience segmentation for campaign optimization. You will be expected to work with Meta Ads Manager, have a good understanding of the Shopify platform, and possess an analytical min...

You will be joining Innocean, a global marketing and communication company that opened its doors in India in 2005. With a team of over 150 employees, including creatives, strategists, account people, technologists, analysts, and producers, we work collaboratively to provide holistic and integrated solutions to our clients. **Key Responsibilities:** - **Strategic Media Planning & Execution** - Develop and oversee integrated media strategies across traditional, digital, and emerging channels. - Drive data-driven media planning and optimization to achieve business and marketing objectives. - Ensure seamless integration of media plans with creative, content, and brand strategy. - **Leadership & ...

As a Paid Ad Campaign Manager, your role involves planning, managing, and optimizing paid ad campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Display, YouTube). You will be responsible for creating and testing compelling ad copy, visuals, and targeting strategies to enhance campaign performance. Monitoring campaign performance daily and adjusting strategies to meet performance goals such as CPA, CTR, and ROAS will be crucial. Conducting keyword research, A/B testing, and audience segmentation are also part of your responsibilities. Additionally, you will analyze data and prepare regular performance reports with actionable insights. It is essential to stay updated with the ...

As a high-performing, data-driven Performance Marketer, your role will involve turning ad budgets into measurable business growth through hands-on experience with Meta Ads, Google Ads, YouTube, and performance analytics. You should be able to showcase real case studies and proven ROAS achievements. Key Responsibilities: - Plan, execute, and optimize paid campaigns across Meta, Google, and YouTube. - Manage large-scale ad budgets while ensuring strong ROAS and CPL optimization. - Build and present data-backed performance reports and client case studies. - Conduct A/B testing to improve CTR, conversions, and CPA efficiency. - Collaborate with creative teams to align visuals and messaging with ...

Role Overview: At Klubenn, as a Meta Marketing Specialist with 13 years of experience, you will play a crucial role in shaping the approach to paid media by designing, testing, and scaling Meta Ads campaigns for ambitious businesses in e-commerce, lifestyle, and technology sectors. You will be responsible for planning, building, and optimizing paid advertising campaigns across Facebook and Instagram, developing targeting strategies, creating ad sets, collaborating with the design team, analyzing campaign data, managing budgets, and reporting on campaign performance to drive measurable growth through performance marketing, automation, and storytelling. This is an opportunity to experiment wit...

As a Google Ad Manager at our workplace-certified organization, you will play a crucial role in planning, executing, and optimizing paid advertising campaigns on Google Ads. Your primary responsibility will be to collaborate with clients and internal teams to define campaign objectives and strategies. Additionally, you will conduct keyword research, competitive analysis, and audience segmentation to inform campaign planning. Your role will also involve creating and managing Google Ads campaigns, ad groups, and keywords, as well as setting up and optimizing ad creative, ad extensions, and landing pages. Monitoring campaign performance daily and making real-time adjustments to optimize results...

Company Description Andreal is a creative agency dedicated to transforming brand communication through captivating and unique designs. We offer a full range of 2D & 3D design and content solutions, including print, audiovisual, and digital media. Our team is skilled in creating brand identities and ensuring effective marketing communication that stands out. At Andreal, we visualize, conceptualize, and break the clutter to make your brand famous. Role Description This is a full-time role for a Sr. Performance Marketing Specialist, located on-site in Kolkata. The Sr. Performance Marketing Specialist will be responsible for developing and executing marketing strategies, conducting market resear...

As a Media Planner at Right Brainz Media Solution, a dynamic, full-service digital marketing and media solutions provider, your role will involve formulating and executing comprehensive media strategies across various channels to achieve campaign objectives, budgets, and KPIs. You will be responsible for conducting in-depth audience segmentation, competitive analysis, and media landscape research to identify the optimal media mix and placements. Your negotiation skills will be crucial in securing cost-effective deals with publishers to ensure added value for clients. Monitoring live campaign performance metrics and optimizing media schedules for maximum efficiency will also be key responsibi...

As an Email Marketing Intern at EazyByts Infotech, you will: - Execute end-to-end email campaigns. - Create engaging email content. - Assist in audience segmentation and targeting. - Analyze campaign performance and suggest optimizations. - Contribute to A/B testing initiatives. - Manage email subscriber lists and ensure compliance. - Learn and implement email automation workflows. - Collaborate with the marketing team on strategy alignment. - Generate reports on key email metrics. - Stay updated on industry trends for innovative contributions. Join us for a hands-on experience in the dynamic field of email marketing.,

As an Advertising Specialist at PioneerEcorp based in Chennai, your primary focus will be on creating and optimizing high-converting ad campaigns to drive qualified leads and sales. You should have a background in performance marketing, PPC management, and conversion optimization to excel in this role. **Roles & Responsibilities:** - Develop, launch, and manage high-performing Google Ads & Meta Ads campaigns for lead generation and sales. - Conduct detailed keyword research, audience targeting, and competitor analysis to enhance campaign performance. - Optimize campaigns to boost Click-Through Rate (CTR), Conversion Rate (CVR), and Return on Ad Spend (ROAS). - Perform A/B testing on ad creat...

We are looking for fresh, creative minds eager to build a career in brand strategy and digital marketing. The Brand Strategist will play a key role in shaping brand narratives, developing campaign ideas, and supporting the creation of compelling pitch decks and communication strategies. This role is perfect for someone who blends analytical thinking with creativity someone who can understand audiences, spot trends, and turn insights into impactful brand ideas. Key Responsibilities Support in developing brand strategies and communication frameworks. Research audience insights, competitors, and market trends to inform creative direction. Assist in crafting brand stories and campaign narratives...

About Us Adnaut is a digital media consultancy that empowers brands and advertisers to make data-smart media investments, maximizing business outcomes with precision and efficiency. As a navigator in the Ad-Tech universe, our vision is to elevate marketing standards through conscious decisions that prioritize both business and environmental sustainability - delivering impact, one impression at a time. We push the boundaries of advertising technology by developing solutions that keep advertisers at the core of everything we do. Our key services include Digital Media, Data & Strategy, and Analytics & AI solutions. Through these, we ensure that every ad spend counts, driving decisions that shap...

As a Performance Marketing Specialist, you will be responsible for driving online marketing campaigns across multiple platforms, optimizing them for performance, and maximizing ROI. You will work closely with the digital marketing team to develop strategies that align with business goals and deliver measurable results. - Manage, optimise, and scale paid digital campaigns across Meta Ads Facebook, Instagram, and other performance channels. - Analyze campaign performance, identify trends, and implement strategies to improve KPIs (CPC, CPA, ROAS). - Collaborate with cross-functional teams to ensure marketing efforts align with business objectives. - Develop, implement, and monitor A/B testing t...

About Us: What's Up Wellness is transforming the health & wellness industry with our premium, easy-to-consume gummy supplements. Ranked #2 by Inc42 as India's fastest-growing D2C brand, we are committed to delivering holistic wellness experiences. Join us in our mission to make wellness fun and accessible! We're seeking a proactive Influencer Marketing Specialist to drive impactful collaborations and expand our community reach. Roles & Responsibilities: Develop and execute the overall influencer marketing strategy aligned with brand and campaign goals. Identify, evaluate, and onboard influencers across multiple categories (macro, micro, nano) to drive brand awareness and conversions. Lead ne...

Performance Marketing Manager (Meta & Google Ads) Location: Remote Experience: Minimum 2 years Start Date: Immediate Type: Full-time About the Role We're seeking a Performance Marketing Manager with hands-on expertise in Meta Ads and Google Ads to drive growth and optimize campaigns across multiple brands. The ideal candidate is analytical, proactive, and results-oriented , with a proven ability to plan, execute, and scale high-performing digital campaigns. You'll be responsible for managing end-to-end paid marketing activities from strategy and setup to performance tracking and optimization. Key Responsibilities Plan, execute, and optimize paid campaigns across Google Ads (Search, Display, ...

7+ Salesforce and 4+ LWC hands-on development experience is a must. Candidate should have 4+ years of experience on Sales and Service Cloud. Strong experience in Salesforce development, with a focus on Lightning web components. Proficiency in Salesforce Lightning Design System (SLDS), HTML, CSS, JavaScript, and other related web technologies. Hands-on experience with Apex, SOQL, and SOSL. Hands on Sales and Service Cloud. Familiarity with Salesforce best practices, including code versioning, deployment, and security. Good communication skills, with the ability to work collaboratively with others. Experience with Agile development methodologies, such as Scrum or Kanban. Design, develop, test ...

As a Marketing Specialist (CRM) at our company, your role will involve managing customer relationship management (CRM) systems and executing personalized, automated, and data-driven marketing campaigns to engage, retain, and grow our customer base. You will be responsible for the day-to-day operations of the CRM platform, ensuring data accuracy, segmentation, and proper integration with other marketing and sales tools. Collaborating with IT/Engineering teams will be crucial to ensure smooth CRM functionality and data synchronization. Your strong understanding of CRM strategies, customer segmentation, and lifecycle marketing will be key to your success in this role. Your key responsibilities ...

Role Overview: You are a results-driven Paid Media Specialist responsible for leading and managing performance marketing campaigns across Google, Meta (Facebook & Instagram), and Twitter. Your role requires strong analytical skills, campaign execution experience, and a deep understanding of digital marketing funnels. Key Responsibilities: - Develop and execute performance-driven paid media strategies aligned with business goals. - Conduct audience research, competitor analysis, and digital funnel mapping. - Forecast campaign budgets, performance metrics, ROI, and growth projections. - Plan, launch, and manage ad campaigns across Google Ads, Meta Ads, and Twitter/X Ads. - Collaborate with cre...

As an Email Marketing Manager at our company, your role will involve planning, developing, implementing, and managing the overall email marketing strategy. Your approach should be data-driven, focusing on campaign optimization, A/B testing, and lifecycle marketing. Utilizing HubSpot and Mailchimp effectively will be essential to create impactful campaigns and personalized customer journeys. Key Responsibilities: - Develop, implement, and manage email marketing campaigns for customer onboarding, engagement, retention, and win-back strategies. - Collaborate with content, design, and product teams to create engaging emails that drive conversions. - Utilize HubSpot and Mailchimp for segmented, a...

You are seeking a highly skilled Salesforce Marketing Cloud Specialist with expertise in the Salesforce Marketing Cloud product suite. The ideal candidate will have a strong background in various SFMC components, including Advertising Studio, Content Builder, Journey Builder, Contact Builder, and Audience Segmentation. This role requires a deep understanding of APIs, email deliverability, and relevant certifications. - Leverage expertise in Salesforce Marketing Cloud to design and implement marketing strategies. - Utilize Advertising Studio, Content Builder, Journey Builder, Contact Builder, and Audience Segmentation to optimize marketing campaigns. - Should be good with AMPSCRIPT, SSJS, HTM...

As a Digital Marketing Specialist at our company, your role will involve executing and optimizing paid campaigns across various digital platforms. You will be responsible for managing Performance Ads such as Search, Display, Shopping, Video, and Quick Ads campaigns. Conducting keyword research, audience segmentation, and A/B testing to enhance campaign performance will be key tasks. Monitoring campaign budgets and performance metrics like CTR, CPC, CPA, and ROAS will also be part of your responsibilities. Additionally, you will collaborate with design and content teams to develop ad creatives and landing pages. It is crucial to stay updated with the latest digital marketing trends, tools, an...

As a data-driven Performance Marketer, you will be responsible for managing and optimizing paid campaigns across Meta Ads, Google Ads, and YouTube with a focus on lead generation, conversion tracking, and ROI growth. You will collaborate closely with our creative and tech teams to scale campaigns that bring qualified leads for our study abroad, visa, and B2B partnership funnels. Key Responsibilities: - Plan, execute & optimize paid campaigns on Meta (Facebook/Instagram), Google Ads, and YouTube. - Set up advanced conversion tracking through Google Tag Manager, Pixel, and API integrations. - Manage campaign budgets to maximize ROAS & CPL efficiency. - Create & test ad copies, creatives, and l...

As a highly skilled PPC Coordinator & Display Ads Specialist, your primary responsibility will be to lead our paid media efforts across various platforms such as Google Ads, Bing, Taboola, and Outbrain. You will manage ad campaigns, optimize budgets, and analyze attribution data to maximize ROI. **Key Responsibilities:** - Plan, create, and manage PPC campaigns including Search, Display, and Video. - Set up and monitor display campaigns on Taboola, Outbrain, and similar native ad networks. - Perform keyword research, A/B testing, audience segmentation, and bid optimization. - Implement and manage tracking pixels, UTM tagging, and attribution tools. - Analyze and report on campaign performanc...

Overview: TekWissen is a global workforce management provider throughout India and many other countries in the world. The below client is a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place one that benefits lives, communities and the planet Job Title: Software Engineer III - Core Engineer III Location: Chennai Work Type: Hybrid Notice Period: Immediate to 15 Days Position Description: Must-Have Skills: Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio) AMPscript | SQL | HTML/CSS | SSJS API Integrations (REST/SOAP) Data Modeling & Audience Segme...