Product Manager - Growth

Growth PM (Acquisition)Title: Product Manager – GrowthExperience: 2–3 yearsOwn the acquisition and activation funnel to drive efficient, scalable user growth through data-driven experimentation, channel strategy, and conversion optimization across the end-to-end journey from first touch to monetization.Role summary: Focus on user acquisition, activation, and monetization using product-led experiments, funnel analysis, and growth loops while collaborating cross-functionally with marketing, data, design, and engineering.Responsibilities:Own acquisition and activation metrics; analyze conversion, CLV, and churn to prioritize high-ROI growth bets and experiments.Design and run A/B tests across landing pages, onboarding, pricing/packaging, and paywalls to improve conversion and reduce friction.Build and optimize growth loops (SEO/SEM, referral programs, partnerships) in partnership with GTM teams and engineering for scalable PLG motions.Instrument tracking and build self-serve dashboards; monitor signups, activation, trial-to-paid, and payback to inform roadmap.Translate insights into clear PRDs and iterative launches; communicate results and next steps to stakeholders.Qualifications:2–3 years in product/growth with a track record of experiments that moved core funnel metrics in B2C/B2B2C contexts.Hands-on SQL for slicing cohorts, funnel deep-dives, event/query design, and experiment readouts; comfort with GA4/Mixpanel/Amplitude and spreadsheets.Experience on Performance Marketing ( META Ads, Google Ads)Strong hypothesis-driven thinking, prioritization, and cross-functional collaboration; familiarity with PLG and growth metrics.Success metrics:Uplift in CVR across key steps (visit→signup, signup→activation, trial→paid), lower CAC payback, and improved LTV/CAC and retention

Qualifications

• Qualifications:
• 2–3 years in product/growth with a track record of experiments that moved core funnel metrics in B2C/B2B2C contexts.
• Hands-on SQL for slicing cohorts, funnel deep-dives, event/query design, and experiment readouts; comfort with GA4/Mixpanel/Amplitude and spreadsheets.
• Experience on Performance Marketing ( META Ads, Google Ads)
• Strong hypothesis-driven thinking, prioritization, and cross-functional collaboration; familiarity with PLG and growth metrics.
• Success metrics:
• Uplift in CVR across key steps (visit→signup, signup→activation, trial→paid), lower CAC payback, and improved LTV/CAC and retention
  

Own the acquisition and activation funnel to drive efficient, scalable user growth through data-driven experimentation, channel strategy, and conversion optimization across the end-to-end journey from first touch to monetization.Responsibilities:Own acquisition and activation metrics; analyze conversion, CLV, and churn to prioritize high-ROI growth bets and experiments.Design and run A/B tests across landing pages, onboarding, pricing/packaging, and paywalls to improve conversion and reduce friction.Build and optimize growth loops (SEO/SEM, referral programs, partnerships) in partnership with GTM teams and engineering for scalable PLG motions.Instrument tracking and build self-serve dashboards; monitor signups, activation, trial-to-paid, and payback to inform roadmap.Translate insights into clear PRDs and iterative launches; communicate results and next steps to stakeholders.