Performance Marketing Manager

Pilgrim

0 years

0 Lacs

mumbai maharashtra india

Posted:16 hours ago| Platform:

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Skills Required

marketing drive research targeting metrics data analyze retention strategies analytics excel seo optimization

Work Mode

On-site

Job Type

Full Time

Job Description

Performance Marketing Manager

Roles and Responsibilities

Plan, execute, and optimize PPC as well as Display campaigns
Conduct keyword research, manage bids, and audience targeting to improve ad performance
Monitor daily campaign performance metrics (ACoS, CTR, CPC, ROAS) and implement data-driven optimizations.
Analyze and interpret performance data to identify trends, insights, and opportunities.
Use data insights to improve customer acquisition, retention, and overall profitability
Work closely with the sales, supply chain, and creative teams to align advertising strategies with business objectives

The Ideal Profile

Hands-on experience of managing Amazon PPC campaigns
Proven track record of improving ACoS and driving revenue growth
Experience using Amazon Advertising Console and related analytics tools.
Understanding of e-commerce platforms and digital marketing
Strong analytical skills and proficiency in Excel for data analysis
Detail-oriented with the ability to manage multiple campaigns simultaneously.
Knowledge of SEO and keyword optimization for Amazon listings

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