Senior Content Writer

Job Description

We are looking for a creative and detail-oriented Senior Executive to join our team. The ideal candidate should have 2-3 years of experience in content writing, preferably within the beauty, lifestyle, or consumer goods industry. This role requires a strong grasp of storytelling, brand messaging, and digital content trends to craft engaging and impactful content across various platforms, while providing leadership and mentorship to junior team members. Roles & Responsibilities: Write compelling and original content for our website, marketing materials, product descriptions, and digital platforms. Create eye-catching copy for banners, advertisements, and marketplace listings. Craft concise and effective product labels that highlight key features and benefits. Develop scripts for promotional videos. Reach out to Media publications with brand stories, product launches, trends and collection updates for features. Collaborate with design, marketing, and product teams to ensure consistent messaging. Assist in strategizing for upcoming events, PR kits and brand collaborations. Research industry trends and best practices to enhance content effectiveness with SEO Optimization Participate in brainstorming sessions to generate fresh content ideas. The Ideal Profile Bachelor's degree in English, Communications, Marketing, Journalism, or a related field. 2-3 years of experience in content writing, copywriting, or a similar role. Creative thinking and exceptional storytelling capabilities. Understanding of SEO principles and content optimization technique especially in beauty industry Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment Show more Show less