Performance Marketing Manager

Performance Marketing Manager – Switzerland

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About the Role

Performance Marketing Manager

ROI-focused marketing campaigns

Key Responsibilities

• Plan and execute

  multi-channel performance marketing campaigns

  (Google Ads, Meta, LinkedIn, Display, Programmatic).
• Manage

  budget allocation, bid strategies, and performance optimization

  to achieve key business KPIs.
• Conduct

  A/B testing

  for creatives, copy, and landing pages to improve conversion rates.
• Analyze and report on

  campaign performance

  , providing actionable insights to stakeholders.
• Collaborate with the

  Creative, Product, and Analytics

  teams to align marketing strategies with business objectives.
• Implement

  tracking, attribution, and measurement frameworks

  (Google Tag Manager, GA4, Pixel tracking).
• Oversee

  marketing automation and remarketing campaigns

  for customer lifecycle management.
• Stay up to date with

  digital trends, platform updates, and performance marketing innovations

  .
• Develop and execute

  paid growth strategies

  across Switzerland and global markets.
• Support

  forecasting and reporting

  for marketing spend, ROI, and funnel performance.

Qualifications

• Bachelor’s or Master’s degree in

  Marketing, Business, Economics, or Data Analytics

  .
• 4–7 years of experience in

  performance marketing or growth marketing

  , preferably in a B2C or B2B digital environment.
• Proven track record managing paid campaigns across

  Google Ads, Meta, and LinkedIn Ads

  .
• Strong analytical skills with experience in

  GA4, Looker Studio, Power BI, or similar tools

  .
• Experience with

  A/B testing, conversion optimization, and funnel analytics

  .
• Understanding of

  SEO, CRO, and attribution modeling

  .
• Excellent communication and project management skills.
• Fluent in

  English

  ;

  German or French

  proficiency is a strong advantage.

What We Offer

• Competitive Swiss market salary and performance-based bonuses.
• Hybrid work flexibility (office + remote).
• Opportunity to manage

  high-budget international campaigns

  and influence growth strategy.
• Collaborative and data-driven marketing culture.
• Continuous professional training and access to advanced marketing tools.
• A dynamic, innovative, and international working environment.