Performance Marketing Manager

Job Title: Performance Marketing Manager

Location: Mumbai, Maharashtra
Salary Range: ₹40,000 – ₹70,000 per month
Experience: 2–5 Years
Job Type: Full-Time (Open to Both Male & Female Candidates)

Eligibility / Qualifications

• Bachelor’s Degree in Marketing, Business Administration, Digital Marketing, or related field (MBA preferred).
• 2–5 years of proven experience in performance/digital marketing.
• Strong knowledge of paid media platforms (Google Ads, Facebook/Instagram Ads, LinkedIn Ads, etc.).
• Experience with SEO, SEM, display ads, retargeting, and affiliate marketing.
• Proficiency in analytics tools (Google Analytics, Data Studio, Mixpanel, etc.).

Roles & Responsibilities

• Plan, execute, and optimize paid marketing campaigns across multiple digital channels.
• Drive user acquisition, lead generation, and conversion optimization.
• Monitor, analyze, and report campaign performance against KPIs (CPC, CPA, ROAS).
• Manage budgets efficiently and maximize ROI.
• Conduct A/B testing to improve ad creatives and landing pages.
• Collaborate with creative, content, and product teams to design high-performing campaigns.
• Stay updated on the latest digital marketing trends and tools.

Key Skills Required

• Expertise in Google Ads, Meta Ads, LinkedIn Ads, and programmatic platforms.
• Strong analytical and data-driven mindset.
• Knowledge of SEO, SEM, and performance marketing strategies.
• Budget management and ROI optimization.
• Excellent communication, leadership, and collaboration skills.
• Familiarity with CRM tools & marketing automation platforms.

Job Type: Full-time

Pay: ₹40,000.00 - ₹70,000.00 per year

Work Location: In person