Performance Marketing Expertise

Company Description

CTA India, located in Jaipur, is a leading marketing agency specializing in performance marketing, web design and development, social media marketing, and E-Commerce Brand Strategy .

Key Responsibilities

• Plan, execute, and optimize performance marketing campaigns across Meta Ads, Google Ads, and other digital channels for D2C clothing & apparel brands.

• Set up, monitor, and optimize conversion tracking using Google Analytics, Google Tag Manager (GTM), Facebook Conversion API, and other analytics tools.

• Manage end-to-end paid campaigns including budgeting, audience segmentation, A/B testing, and funnel optimization.

• Drive customer acquisition, retention, and revenue growth through data-backed strategies.

• Collaborate with creative, content, and product teams to build engaging ad creatives and landing pages.

• Monitor and analyze campaign performance, generate weekly/monthly reports, and share insights to improve ROI.

• Stay updated with industry trends, ad platform updates, and competitor strategies in the D2C fashion & apparel space.

Requirements

• 1–3 years of experience in Performance Marketing with proven exposure to the D2C industry (clothing/apparel preferred).

• Strong knowledge of Google Analytics (GA4), GTM, Conversion API, and attribution tools.

• Hands-on experience in managing Meta Ads, Google Ads (Search, Shopping, Display, YouTube), and Performance Max campaigns.

• Solid understanding of customer journeys, e-commerce funnels, and CRO (Conversion Rate Optimization).

• Analytical mindset with proficiency in Excel/Google Sheets and dashboard reporting.

• Ability to work in a fast-paced environment with a growth-oriented mindset.

Good to Have

• Experience with Shopify or other e-commerce platforms.

• Familiarity with email/SMS marketing and remarketing strategies.

• Creative eye for fashion/apparel campaigns and understanding of consumer behavior in the D2C space.

Why Join Us?

• Opportunity to scale a growing D2C clothing brand with high growth potential.

• Collaborative and creative work culture.

• Exposure to cutting-edge performance marketing tools and strategies.

• Competitive compensation & growth opportunities.

👉 If you have a strong analytical background and a passion for scaling D2C fashion brands, we’d love to hear from you. Apply now and be a part of our growth journey!