Performance Marketing Executive

Job Description

JOB DESCRIPTION- Performance Marketer Job Title: Performance Marketer Job Type: Full-Time Location: Noida Sector 63 Experience: 1-3 years Job Summary: The Performance Marketer will be responsible for planning, executing, and optimizing paid marketing campaigns across multiple digital platforms. This role requires a strong analytical mindset, expertise in performance marketing strategies, and the ability to drive measurable business growth. Key Responsibilities: Develop, implement, and optimize performance marketing campaigns across channels such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms. Analyze data to track campaign performance, identify trends, and optimize for conversions and ROI. Conduct A/B testing to improve ad creatives, copy, and targeting strategies. Manage budgets effectively to ensure efficient spending and maximum returns. Work closely with the creative team to develop high-converting ad creatives. Stay updated with the latest digital marketing trends, algorithms, and best practices. Collaborate with SEO, content, and product teams to ensure integrated marketing efforts. Prepare detailed reports and insights on campaign performance and present findings to stakeholders. Implement retargeting and remarketing strategies to maximize customer retention and engagement. Qualifications & Requirements: Bachelor’s degree in Marketing, Business, Digital Media, or a related field. 3+ years of experience in performance marketing, digital advertising, or paid media management. Proven track record of running successful paid marketing campaigns with measurable results. Proficiency in digital marketing tools such as Google Ads, Facebook Business Manager, Google Analytics, and other performance tracking tools. Strong analytical skills with the ability to interpret complex data and translate it into actionable insights. Experience with conversion rate optimization (CRO) and landing page optimization. Excellent communication, problem-solving, and project management skills. Ability to work in a fast-paced environment and manage multiple projects effectively. Why Join Us? Opportunity to lead and innovate in a data-driven marketing environment. A collaborative and dynamic work culture. Competitive salary and benefits package. Professional growth and learning opportunities. If you're passionate about performance marketing and driving measurable business results, we’d love to hear from you! How to Apply: Please submit your resume, a cover letter, and examples of past performance marketing campaigns to hr@toffeeglobal.com.