National Sales Manager

Role & responsibilities

Key

• Clear focus on

  GT

  , MT, Institutional sales Channels to build Distribution, Visibility and volumes.
• Developing and implementing strategies to achieve business goals and objectives.
• Overseeing the domestic sales day-to-day operations, including managing budgets, resources.
• Monitoring market and industry trends to determine business opportunities and Strategies.
• To facilitate the Sales team for achievement of Annual Business Plan (ABP), increase in distribution, visibility and market share.
• Guide the Sales team for establishing Sales Targets - Brand wise Value & Volume as per ABP.
• Ensure optimum use of tools and software.
• Coordinate sales activities and policies to enhance revenues; oversee all sales related events.
• Monitor market trends on a regular basis; prepare sales fore casting; analyze sales figures to determine business growth potential;
• Initiate and action Sales Promotion Schemes in coordination with Marketing Dept.
• Identify and develop potential markets and segments. Appoint new Distributors and Dealers.
• Guide and mentor the sales team to achieve targeted sales & collection.
• Develop and implement an effective sales plan.
• Attract, retain, train and motivate an effective sales force;
• Monitor performance reporting systems
• Ensure periodic MIS Reports are prepared and submitted by all team members.
• Interface with Marketing on sales related issues.
• Ensure that all sales related processes adhere to internal standards and requirements.

Preferred candidate profile

Education/Qualifications,

Education/Qualifications

Bachelor Degree with Post Graduate qualification in Sales & Marketing Management.

Experience

• 10+ years in

  leadership

  role

  in sales & marketing in FMCG/Manufacturing/Stationery Industry. Demonstrated track record of success and performance.
• Team Handling (Direct Reportees 15+ & Indirect Reportees 400+)
• Business Volume 400cr+
• Experience Pan India or at least 3 zones.

Knowledge/Skills

• Thorough knowledge of marketing principles, sales & business development;
• Ability to understand changing market dynamics and translating them into actionable strategy;
• Ability to set-up effective metrics and business processes;
• Ability to work on own initiative, prioritize work, adhere to deadlines and take day-to-day operational decisions.
• Good written communication and presentation with ability to prepare concise, accurate and focused reports and presentations.
• Keen commercial sense and awareness.

Behaviours

• Team player, able to lead and participate.
• Ability to establish credibility and influence.
• Ability to work cooperatively and in collaboration with other stakeholders and colleagues.
• Capable of resolving differences without conflict.
• High level of integrity and dependability.