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2.0 - 3.0 years

0 Lacs

Mumbai, Maharashtra, India

On-site

Job Description The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role And Responsibilities Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of working knowledge of HTML, CSS, SQL, Media Query Technical And Functional Skills Bachelor’s degree in any field with 4 to 6 years’ experience in using Marketo Marketing Automation platform Minimum 3 years’ experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT] Experience on Marketo (Marketing Activities, Database Studio, RCE and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Should have the knowledge of building journeys/flows Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group About The Team eClerx is a global leader in productized services, bringing together people, technology and domain expertise to amplify business results. Our mission is to set the benchmark for client service and success in our industry. Our vision is to be the innovation partner of choice for technology, data analytics and process management services. Since our inception in 2000, we've partnered with top companies across various industries, including financial services, telecommunications, retail, and high-tech. Our innovative solutions and domain expertise help businesses optimize operations, improve efficiency, and drive growth. With over 18,000 employees worldwide, eClerx is dedicated to delivering excellence through smart automation and data-driven insights. At eClerx, we believe in nurturing talent and providing hands-on experience. eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, per applicable law.

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8.0 - 10.0 years

0 Lacs

Mumbai, Maharashtra, India

On-site

About Zaggle : Zaggle is a B2B2C SaaS FinTech company, digitizing spends to drive growth and unlock value through automated and innovative workflows. Zaggle is a market leader in the space of Spend Management and is one of the few profitable and listed (NSE: ZAGGLE) new age companies in India. We offer to corporates a unified software cum payments platform for the employee expense, benefits, rewards as well as their vendor payments and channel incentives. We are form-factor agnostic and offer a variety of payments instruments including corporate credit cards, purchase cards, virtual cards, Prepaid cards, wearables etc issued in partnership with leading banks like Kotak Mahindra Bank, ICICI Bank, Yes Bank, SBI Cards, IndusInd Bank amongst others. Visit us at www.zaggle.in to know more! About the Role : We are looking for a dynamic, data-savvy, and innovative Growth Marketing Lead to join our Marketing team. This person will drive New User acquisition, engagement and retention strategies across various channels, including digital marketing, Content Marketing, SEO, Paid Media, Social Media, Email Marketing and Affiliate partnerships. The ideal candidate is a hands-on, entrepreneurial marketer with deep experience in scaling growth for SaaS products, leveraging both Performance marketing and organic growth strategies. Job Responsibilities: Responsible for All the Growth and Performance marketing initiatives across existing and emerging categories for Zaggle. Liaise with Internal stakeholders to drive revenue metrics by maintaining a qualified pipeline for Top/ Mid and Bottom Funnel requirements. Strategizing & Executing Segmentation strategies for revenue growth. Optimizing content campaigns, messaging and navigation through frequent testing and data analysis, documenting the results, and sharing best practices. Devise and Execute performance campaign strategies across all paid media channels (social media, Affiliate Channels, Google search, Display, Account Based Marketing etc.) Liaise with internal and external stakeholders to drive any asset creation and delivery as per timelines to assist in such initiatives. Conduct regular research from time to time to obtain product feedback and translate them to actionable insights Liaise with Business and product teams for new product GTM, owning the Demand generation calendar and regular tracking & reporting. Qualifications: Post Graduate / MBA Must Have's: Graduation (minimum requirement). Minimum 8-10 years of proven Performance Marketing Experience across B2B SaaS or B2B2C companies. Strong analytical and problem-solving skills. Hands-on experience with CRM and email automation tools (HubSpot, Mailchimp, etc.) Proficiency in growth marketing tools (Google Analytics, HubSpot, Marketo, Salesforce, SEMrush, etc.) Exposure to FinTech OR SaaS industries preferred Ownership and ability to liaise with Senior Business and Product leaders to translate vision to action Effective communication skills. Personal Attributes: Excellent People Management. Bold, ambitious & go-getter. Deeply Analytical & Solutioning mindset. Ownership. Excellent networking and relationship-building skills. Customer service orientation Ability to work in a high-energy, fast-paced environment. Can carve their own path.

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0 years

0 Lacs

Chennai, Tamil Nadu, India

Remote

When you join Verizon You want more out of a career. A place to share your ideas freely even if theyre daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What Youll Be Doing As a part of the AI, Martech, and Personalization team, youll act as a bridge between marketing, data, and development teams. Youll play a part in our mission to drive data-powered marketing by enabling segmentation, automation, and dynamic personalization. This is your chance to be a vital part of an innovative, fast-moving team where your ideas and technical expertise drive success. The Martech & Personalization Specialist works to connect platform capabilities and data to marketing use cases. As a data-driven team member, youll work closely with data, development, analytics, AI, marketing, and other partners to build, implement, and maintain solutions to support personalized journeys and experiences. Youll be working on identity resolution, real-time events, and data flows, working with cross-functional teams to ensure real-time behaviors and data needed to power campaigns is available and high-quality. Youll have an in-depth functional understanding of customer data platforms (CDPs) and marketing automation platforms and a strong understanding of digital marketing. Additionally, youll be working hands-on to configure the platforms, support complex campaigns, and enable new functionality. As Martech & Personalization Specialist, youll be expected to create technical documentation, translate business needs into technical user stories for development, and manage and assist with UAT. Youll also be expected to enter and manage trouble tickets, and assist with monitoring data flows. The ideal candidate is proficient in technical problem-solving but also has a business-oriented vision. You understand how operational roles solve everyday business needs. Responsibilities Include Working with internal teams to understand business requirements for personalization and segmentation use cases, then translating them into technical specification documentation and writing technical user stories for development teams. Collaborating closely with cross-functional teams, including Analytics, AI&D, Business Intelligence, and Enterprise Architecture, to identify and document data requirements and implement effective and compliant data collection strategies like tagging, streaming, or batch delivery. Documenting architecture, data flows, processes, and configurations across the tech stack. Maintaining a data dictionary for marketing automation platform and CDP. Assisting with CDP and marketing automation platform configuration to capture, integrate, manage, and activate customer data for marketing campaigns. Participating in User Acceptance Testing (UAT) for personalization use cases and other activities. Actively monitoring and troubleshooting data collection, data pipelines, and connector issues across the tech stack, ensuring the integrity and reliability for data delivery. Entering and managing trouble tickets for platform performance or data collection issues across the entire stack with internal and external support teams. Monitoring and optimizing platform performance. Communicating project status, timelines, deliverables, and roadblocks to partners and team members. Testing and enabling AI and Machine Learning features, built by internal teams or embedded within the platforms, to evolve platform capabilities. Partnering with internal SMEs to create, document, and maintain data governance practices, ensuring data quality, integrity, and compliance with privacy regulations (e.g., GDPR, CCPA). Contributing to standards and best practices, fostering consistency and efficiency. Providing training and support to internal stakeholders. Providing recommendations for business process redesign and best practices; creating documentation as needed. Establishing strong relationships with internal stakeholders and partners. Staying up to date with industry trends, best practices, and emerging technologies related to customer data management and personalization. Youll Need To Have Bachelors degree in digital marketing, marketing, or a related field. 2 or more years of relevant work experience. Hands-on experience working with customer data platforms (like Adobe Experience Platform), marketing automation platforms (like Marketo or Eloqua), or sales CRMs. 2 or more years experience with digital marketing. 2 or more years experience partnering with IT and/or marketing to deliver technology-based, data-driven use cases. Significant experience leveraging front-end technologies such as Javascript in the context of marketing technology platforms. Ability to meet deadlines, manage multiple projects simultaneously, and work in a fast-paced, dynamic, customer and team-oriented work environment. Strong problem-solving skills and the ability to make data-driven decisions. Great communication skills; you can translate business needs to technical teams and vice versa. Even better if you have: Experience with data architecture and customer data modeling. Adobe Real Time CDP Developer Expert Certification or Adobe Real Time CDP Business Practitioner Professional Certification. Marketo Expert Certification. Experience with Adobe Experience Platform B2B RTCDP, Marketo Engage, Adobe Journey Optimizer, Adobe Target, and Adobe Launch. Extensive experience working with APIs (REST, webhooks, SOAP, etc.). Significant experience working with large datasets and working with query languages such as SQL. Understanding of SDK implementations. If Verizon and this role sound like a fit for you, we encourage you to apply even if you dont meet every even better qualification listed above. #VBGDXP Where youll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Locations Hyderabad, India Chennai, India

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410.0 years

0 Lacs

Panchkula, Haryana, India

On-site

Position title Sr. ETL Engineer Location Panchkula, India Date posted July 4, 2025 Description We are looking for a skilled and experienced ETL Engineer to join our growing team at Grazitti Interactive. In this role, you will be responsible for building and managing scalable data pipelines across traditional and cloud-based platforms. You will work with structured and unstructured data sources, leveraging tools such as SQL Server, Snowflake, Redshift, and BigQuery to deliver high-quality data solutions. If you have hands-on experience in Python, PySpark, and cloud platforms like AWS or GCP, along with a passion for transforming data into insights, wed love to connect with you. Skills Key Skills Strong experience (410 years) in ETL development using platforms like SQL Server, Oracle, and cloud environments like Amazon S3, Snowflake, Redshift, Data Lake, and Google BigQuery. Proficient in Python, with hands-on experience creating data pipelines using APIs. Solid working knowledge of PySpark for large-scale data processing. Ability to output results in various formats, including JSON, data feeds, and reports. Skilled in data manipulation, schema design, and transforming data across diverse sources. Strong understanding of core AWS/Google Cloud Services and basic cloud architecture. Capable of developing, deploying, and debugging cloud-based data assets. Expert-level proficiency in SQL with a solid grasp of relational and cloud-based databases. Excellent ability to understand and adapt to evolving business requirements. Strong communication and collaboration skills, with experience in onsite/offshore delivery models. Familiarity with Marketo, Salesforce, Google Analytics, and Adobe Analytics. Working knowledge of Tableau and Power BI for data visualization and reporting. Responsibilities Roles and Responsibilities Design and implement robust ETL processes to ensure data integrity and accuracy across systems. Develop reusable data solutions and optimize performance across traditional and cloud environments. Collaborate with cross-functional teams, including data analysts, marketers, and engineers, to define data requirements and deliver insights. Take ownership of end-to-end data pipelines, from requirement gathering to deployment and monitoring. Ensure compliance with internal QMS and ISMS standards. Proactively report any data incidents or concerns to reporting managers. Application Form Position: Sr. ETL Engineer Name * E-mail * Phone * CV & Documents * Add file Required fields Thank you for submitting your application. We will contact you shortly! Contacts Email: careers@grazitti.com Address HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India

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8.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Job title : Manager / Assistant Manager – Digital Marketing, Martech, SEO & Campaign – B2B IT Services Location : Bangalore, India (Hybrid) Department: Marketing / Growth Reports To: Head of Marketing / Director, Digital Strategy Experience : 8+ years’ experience Job Overview: We are looking for a highly skilled and data-driven Digital Marketing Specialist with over 8+ years of experience in B2B SaaS and IT services to lead our digital growth efforts. This hybrid role, based in Bangalore, is ideal for a strategic marketer who can manage end-to-end digital campaigns, SEO programs, and the MarTech ecosystem while optimizing outreach for the US market. Preference will be given to candidates with prior experience in IT Services/BPO and managing digital advertising campaigns targeting the U.S. audience. Key Responsibilities: B2B Campaign Strategy & Execution Plan and execute multi-channel digital campaigns with a strong focus on U.S. geographies and enterprise decision-makers. (e.g., Manufacturing, Retail, Technology). Lead Google Ads, LinkedIn, Facebook, and programmatic campaigns to drive awareness and qualified leads. Manage high-performing retargeting campaigns and content syndication partnerships with B2B platforms. Work closely with sales to ensure campaign alignment with account-based engagement and revenue goals. Martech Ownership & Automation Oversee the marketing technology stack including Salesforce, HubSpot/Marketo/Pardot, CDPs, and ABM tools. Design automated lead nurturing journeys based on behavioral triggers, firmographics, and funnel stage. Use insights from website visitor tracking tools (e.g., Leadfeeder, Clearbit, Albacross) to identify anonymous traffic and inform outbound strategies. SEO & Organic Growth Drive organic growth through on-page, off-page, and technical SEO for global visibility, especially in the U.S. Collaborate with content teams to ensure alignment with search trends, keyword intent, and site structure optimization. Funnel Management & ABM Build account-based programs targeting high-value clients in the U.S. with personalized ads, landing pages, and follow-up workflows. Continuously optimize landing page performance through A/B testing, heatmaps, and CRO tactics. Analytics, Reporting & ROI Establish clear KPIs and generate detailed reports on campaign effectiveness, pipeline influence, and cost-per-lead. Use platforms like GA4, Power BI, Tableau, and CRM dashboards to track performance and deliver insights for optimization. Required Qualifications: Bachelor’s degree in Marketing, Business, IT, or related field. 8+ years of experience in digital marketing, with strong exposure to B2B SaaS/IT services and/or BPO industries. Hands-on expertise in running paid campaigns for the U.S. market across Google Ads, LinkedIn, and other platforms. Proficiency with marketing automation (HubSpot, Marketo), CRM (Salesforce), and ABM/retargeting tools (RollWorks, Demandbase, AdRoll). Strong grasp of SEO, content strategy, and digital performance metrics. Hands-on experience with website visitor tracking and behavioral analytics tools. Preferred Skills & Attributes: Prior experience in IT services or BPO digital marketing roles targeting North America. Deep understanding of enterprise tech buying cycles and multi-persona B2B journeys. Understanding of WordPress CMS and SEO ops. Excellent communication and project management skills. Knowledge of industry-specific buyer journeys, especially CIO, CTO, procurement personas. Comfortable working cross-functionally with sales, presales, and delivery teams. What We Offer: Competitive compensation with performance-linked incentives. Flexible hybrid work model in our Bangalore office. Opportunity to work with global stakeholders on U.S.-focused campaigns. Access to advanced tools and platforms in a mature digital ecosystem.

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8.0 years

0 Lacs

Madurai, Tamil Nadu, India

On-site

We're seeking a skilled Digital Marketing Manager to develop and execute online marketing strategies that drive sales, engagement, and brand awareness for our medical equipment products. The ideal candidate will have experience in the medical technology industry and a proven track record of success in digital marketing. About the Role The Digital Marketing Manager will be responsible for creating and implementing comprehensive digital marketing plans to achieve business objectives. Responsibilities Develop Digital Marketing Strategies: Create and implement comprehensive digital marketing plans to achieve business objectives. Conduct market research, analyze industry trends, and identify growth opportunities. Manage Digital Channels: Oversee company website, social media, email marketing, and other digital platforms. Ensure all digital channels are aligned with brand guidelines and regulatory requirements. Content Creation and Management: Develop and curate high-quality content for digital channels (e.g., product information, case studies, thought leadership pieces). Collaborate with cross-functional teams (e.g., product management and sales) to ensure content accuracy and relevance. Search Engine Optimization (SEO) and Search Engine Marketing (SEM): Implement SEO strategies to improve website visibility and search engine rankings. Manage SEM campaigns (e.g., Google Ads) to drive targeted traffic and conversions. Social Media Management: Develop and execute social media strategies to engage healthcare professionals, customers, and other stakeholders. Monitor and respond to online comments, questions, and concerns in a timely manner. Email Marketing and Lead Generation: Create and execute email marketing campaigns to nurture leads and drive conversions. Develop lead generation strategies to capture and qualify leads. Analytics and Reporting: Track and analyze digital marketing metrics (e.g., website traffic, engagement rates, conversion rates). Provide regular reporting and insights to inform future marketing strategies. Regulatory Compliance: Ensure all digital marketing activities comply with medical industry regulations (e.g., FDA guidelines, CE marking). Qualifications Bachelor's degree in Marketing, Communications, or related field. 8+ years of experience in digital marketing, preferably in the medical technology industry. Proven track record of successful digital marketing campaigns. Strong understanding of medical industry trends, regulations, and compliance. Excellent project management, communication, and analytical skills. Experience with digital marketing tools (e.g., Google Analytics, Adobe Creative Cloud). Required Skills Strong understanding of medical industry trends, regulations, and compliance. Excellent project management, communication, and analytical skills. Experience with digital marketing tools (e.g., Google Analytics, Adobe Creative Cloud). Preferred Skills Master's degree in Marketing or related field. Certification in digital marketing (e.g., Google Analytics, HubSpot). Experience with marketing automation platforms (e.g., Marketo, Pardot). Knowledge of content management systems (e.g., WordPress, Drupal).

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3.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About The Team As Stripe’s user base and global footprint grows dramatically, we have distinctly unique support problems resulting from both our type of scale and the type of businesses we partner with. The Stripe Delivery Center (SDC) strategy will provide operational leverage and expand Stripe’s portfolio of operational capabilities to support the scaled needs for external users and internal Stripe teams. This role will be part of the Marketing Operations in SDC that is accountable for the production and delivery of all aspects of email demand and lead generation activities, lead nurturing, and conversion programs. What you’ll do We are looking for someone who is passionate about Marketing Automation and is naturally curious, and is comfortable operating in ambiguity and finding creative solutions. You will be responsible for the delivery of repeatable, measurable programs/campaigns that focus on highly qualified leads, improve the customer experience, and increase retention. Responsibilities Build, test and launch complex email and nurture campaigns in Marketo Perform test runs and quality control with strong attention to detail Conduct advanced A/B testing on email and landing page assets and, suggest testing opportunities Identify gaps in our marketing automation infrastructure and work cross functionally to address them (ex. Program structure inefficiencies, process flaws, etc) Scope, manage and deliver email campaigns from intake to execution Create Marketo programs to support email sends, landing pages, and form processing Maintain a library of core assets such as images, files, links, and program templates Ensure reportability of email marketing campaign results Create database queries and smart lists; manage audiences & segmentations Maintain and optimize email marketing processes Align with central and regional Marketing Operation team members on process, workflows, policies, execution and enablement Who you are We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. Minimum Requirements 3+ years of experience in email marketing, production and execution within a Digital marketing or marketing operations organization Strong track record using marketing automation tools; Marketo a must Solid analytical skills and a strong understanding of technical concepts Experienced in HTML and CSS concepts (email and web) Strong service orientation and attention to detail Able to manage multiple stakeholders and priorities simultaneously Solid project management and organizational skills Able to work cross functionally and globally Excellent written and verbal communication skills In-office expectations Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico and Bengaluru, India work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible. Pay and benefits Stripe does not yet include pay ranges in job postings in every country. Stripe strongly values pay transparency and is working toward pay transparency globally.

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3.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Meet Our Team The Email Marketing Team builds and maintains an “always-on” email program using artificial intelligence (AI) and data-driven testing methods. Our marketing emails target clients, partners, and prospects with relevant and engaging messages, leading to important sales conversations and product enablement programs. The Email Marketing Team is valued as the primary source for email best practice at Pega, and we are well-known for leveraging AI in marketing initiatives. Picture Yourself At Pega You are comfortable using marketing technology and have experience or interest in email marketing platforms. You would enjoy behind-the-scenes work to improve marketing processes that make Pega more efficient and successful. You pay close attention to quality and deadlines, ensuring that work is completed correctly and on time. You are curious, service-oriented, and work well in groups as well as independently. What You'll Do At Pega Set up and deploy email campaigns to support strategic marketing programs Edit and upload carefully constructed HTML emails with adherence to best practices Learn to set up Next Best Action emails in Pega’s advanced marketing platform (Customer Decision Hub) Setup, monitor, and report on A/B tests to optimize marketing emails Monitor campaign timing, targeting, and performance Troubleshoot technical issues related to HTML, list segmentation and email execution Become an email marketing expert, providing guidance and best practices to internal stakeholders Maintain email campaigns, HTML email content, images, and offer details in an organized and consistent manner using Pega’s Customer Decision Hub Design and implement automated email campaigns using Pega’s advanced artificial intelligence capabilities Provide regular feedback to Customer Decision Hub Product Teams to suggest feature enhancements and bug fixes Participate in the testing of new marketing application features Generate data using SQL and translate data into actionable insights Who You Are You are comfortable using marketing technology and have experience or interest in email marketing platforms. You would enjoy behind-the-scenes work to improve marketing processes that make Pega more efficient and successful. You pay close attention to quality and deadlines, ensuring that work is completed correctly and on time. You are curious, service-oriented, and work well in virtual, in-person, and independent settings. What You've Accomplished Bachelor’s degree in marketing, business, or similar discipline 3-5 years’ experience in a marketing role Basic HTML knowledge required; advanced HTML experience preferred Strong organizational skills and demonstrated ability to produce quality work in a timely manner Experience with email marketing platforms – Eloqua, Marketo or Hubspot Ability to convert data into actionable insights Demonstrated professionalism and strong attention to detail Pega Offers You Gartner Analyst acclaimed technology leadership across our categories of products Continuous learning and development opportunities An innovative, inclusive, agile, flexible, and fun work environment Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company Job ID: 21729

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0 years

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India

Remote

Work From Home - Monday to Friday - 6PM - 3AM IST Company Description Nidish is an agency based in Cleveland, OH that specializes in various areas including platforms (HubSpot, Salesforce, Pipedrive, Odoo, Zoho, Marketo, MailChimp, etc.), Web Development (HubSpot, Shopify, WordPress, WebFlow, etc.), GTM & GA4 Implementation, Mobile App Development, Digital Marketing (SMM, SEO, Paid Ads, PPC, Email Marketing, etc.), and UI/UX Designing. They have expertise in developing Android/iOS mobile apps, web development, SEO and Analytics, social media marketing, web and graphic designing, and marketing automation. Role Description This is a full-time remote role for a UI/UX Designer at Nidish. The UI/UX Designer will be responsible for visual design, creating mockups, front-end development, user experience (UX) design, and user interface (UI) design. The role involves collaborating with cross-functional teams to create user-centered design solutions, conducting user research, and implementing design best practices. Qualifications Strong visual design and user interface (UI) design skills Experience creating mockups and implementing front-end development Knowledge of user experience (UX) design principles and best practices Proficiency in UI/UX design tools such as Figma, Adobe Illustrator, Adobe Photoshop, Adobe XD, Corel Draw, etc. Understanding of marketing automation and its integration with UI/UX design Excellent communication and teamwork skills Ability to work independently and remotely Experience in mobile app development and web development is a plus Bachelor's degree in Graphic Design, Web Design, Interaction Design, or related field

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2.0 - 4.0 years

0 Lacs

Pune, Maharashtra, India

Remote

Job Title : GTM (Go-To-Market) Automation Engineer US Client-Focused. Location : Pune / Remote. Reporting To : GTM Strategy Lead / Head of Revenue Operations. Engagement : Full-time | Working with US-based clients. Job Overview We are looking for a GTM Automation Engineer to support go-to-market operations for our US clients, focusing on automation, planning, and execution across sales, marketing, and customer success functions. Youll work directly with cross-functional US teams to streamline processes, accelerate execution, and ensure successful market rollouts through intelligent automation. Key Responsibilities Client-Centric Automation : Understand client-specific GTM requirements and build custom automation workflows to support sales campaigns, lead nurturing, customer onboarding, and retention. Build and manage integrations between platforms like Salesforce, HubSpot, Marketo, Intercom, and other US client systems. Automate marketing and sales operations using low-code/no-code platforms (Zapier, Make.com, Workato) and/or scripting. GTM Planning Support Work closely with US-based sales, marketing, and product teams to define and deliver automation that supports launch plans and GTM milestones. Manage timelines and ensure that campaign triggers, alerts, and performance tracking are fully operational before launch. Tooling & Infrastructure Maintain and optimize client GTM tech stack integrations to ensure data consistency, real-time syncs, and effective handoffs across systems. Monitor automation health, troubleshoot issues, and continuously improve workflow efficiency. Insights & Reporting Build and maintain dashboards that help US stakeholders track pipeline velocity, funnel performance, lead lifecycle, and campaign effectiveness. Provide clear documentation and training to client-side teams on automation tools and process changes. Required Qualifications Bachelors degree in Computer Science, Information Systems, or related field. 2- 4 years of experience in automation, GTM operations, or marketing/sales tech integration for international (preferably US) clients. Proficient with tools like Salesforce, HubSpot, Marketo, Segment, Intercom, Zapier, and APIs. Experience with scripting languages (Python, JavaScript) for automation and custom integration. Strong understanding of B2B sales funnels, lead scoring, and lifecycle automation. Nice To Have Prior experience working with SaaS or IT service clients in the United States. Familiarity with data privacy and compliance standards (GDPR, CCPA, HIPAA). Knowledge of AI/LLM workflows used in automation (e.g., using OpenAI APIs in GTM workflows). Working Hours & Communication Comfortable working in US time zones (EST/PST overlap) at least 45 hours per day. Strong English communication skills (verbal and written) for regular interaction with US client teams. Ability to independently handle task planning, updates, and status reporting with remote US teams. Key Attributes Strategic, proactive, and detail-oriented. Strong analytical mindset with the ability to turn requirements into automated workflows. Comfortable working independently and collaboratively with global teams. Focused on driving outcomes and client satisfaction through GTM process excellence. (ref:hirist.tech)

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2.0 - 5.0 years

4 - 8 Lacs

Chennai, Perungudi

Work from Office

Position Summary: We are seeking a detail-oriented and technically proficient Marketo QA Specialist to support the execution and quality assurance of demand generation campaigns. The ideal candidate will work closely with campaign managers, brand and communication teams, and key stakeholders to ensure the flawless delivery of marketing assets and programs through Marketo. Key Responsibilities: 1. Collaborate with campaign managers and stakeholders to understand project objectives, timelines, and requirements. 2. Assist in the setup, testing, and execution of marketing campaigns in Marketo (including email, webinar, nurture, and event campaigns). 3. Perform thorough quality assurance checks on campaign assets including emails, landing pages, forms, CTAs, tokens, and personalization snippets. 4. Validate that emails render correctly across multiple browsers, devices, and email clients; identify and troubleshoot rendering and formatting issues. 5. Ensure all assets adhere to Fiserv and Clover brand guidelines and follow best practices for deliverability and compliance. 6. Test and resolve HTML/CSS and coding issues related to email templates and other digital assets within Marketo. 7. Support the creation and management of Marketo programs, ensuring consistent performance and campaign integrity. 8. Review campaign components for accuracy in content, links, dynamic elements, and imagery. 9. Contribute to continuous process improvements by identifying gaps and making recommendations related to QA workflows and marketing automation. 10. Experience with project management tools like Adobe Workfront to interpret campaign briefs and ensure accurate asset builds. 11. Hands-on experience in creating smart lists, applying suppression rules, and managing segmentation based on business requirements. 12. Familiarity with testing and validating Preference Center, Subscription Center, and Opt-Out functionalities within Marketo. 13. Adherence to standard naming conventions, folder structures, and documentation practices 14. Awareness of lead database integrity, and ability to identify and escalate data sync or segmentation anomalies that may impact campaign performance. Required Skills & Qualifications: 1. 24 years of experience working with Marketo in a QA, campaign operations, or marketing automation role. 2. Strong understanding of email marketing principles, best practices, and compliance (CAN-SPAM, GDPR, etc.). 3. Experience with QA testing tools and techniques for digital assets across devices and platforms. 4. Knowledge of HTML, CSS, and email rendering nuances. 5. Excellent attention to detail and ability to manage multiple projects simultaneously. 6. Strong communication and collaboration skills; able to provide clear, constructive feedback to stakeholders. 7. Experience with Salesforce or other CRMs is a plus. Preferred Qualifications: 1. Marketo Certified Expert (MCE) is a plus. 2. Familiarity with Litmus or Email on Acid for rendering and testing. 3. Experience in B2B tech or financial services marketing.

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5.0 years

0 Lacs

Hyderabad, Telangana, India

On-site

Why Gainsight? We are ranked #1 on Glassdoor’s 2023 Best Place to Work List. Here’s why. At Gainsight, our mission is to be living proof you can win in business while being human-first. Our industry-leading platform helps companies of all sizes and industries build durable businesses. Gainsight offers a powerful set of customer success, product, and community engagement solutions that enable businesses to scale efficiently, create alignment, and have a holistic view of their customers—all of which help increase product adoption, prevent churn, and grow renewals and expansions. Our software is used by hundreds of companies, including nearly 200 publicly traded organizations and industry leaders such as GE Digital, SAP Concur, and Box. We have offices in the US, UK, Netherlands, Israel, Japan, and India. Gainsight joined the Vista Equity Partners portfolio in 2020. In 2021, we won their Excellence in Engineering award in recognition of our product and engineering advancements. Gainsight has also been named one of the top 100 private cloud companies in the world by Forbes, one of the fastest-growing private companies in America by Inc. Magazine, and one of 20 Great Workplaces in Tech by Fortune Magazine. With diversity and inclusion at the forefront of our values, we promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age. Job Description: We are seeking an outstanding Senior Credit and Collection Analyst to join our shared services accounting team in Hyderabad, India. This role will play a crucial part in optimizing our collection process, reducing accounts receivable aging, and ensuring healthy cash flow for Gainsight. This role reports to the Manager, Credit and Collections. This role will be on our accounting team which cares a great deal about each other and meeting the needs of Gainsight. We partner together, while holding each other accountable, do our part to keep the team on track toward our overarching objectives. In this role we are looking for someone who completes tasks when they say they will and on time and superb analytical skills. This role will partner across time zones. It will require agility in working norms, a strong desire to lean in and proactive communication. About The Role Job location: Hyderabad, India Experience: 5+ years What You’ll Do Here Develop and implement collection strategies to improve outstanding balance recovery. This includes creating a Strategic Collections Framework that categorizes accounts based on aging, payment behavior, and risk segmentation to apply multi-tiered collection approaches effectively. Generate and analyze AR aging reports, prioritizing customer accounts based on collections strategies. Expertise in AR Collections – In-depth understanding of end-to-end AR processes, including invoice management, payment follow-ups, dispute resolution and bad debt recovery. Experience managing high-volume collections in a B2B & B2C environment. Prepare and dispatch statements of accounts, collections notices, and dunning letters to customers via email or ERP. Communicate effectively via phone and email with internal teams and external customers to resolve payment issues and ensure compliance with payment terms. Escalate overdue accounts within the customer's organization and internally as per the established collection strategy. Take necessary actions, including legal steps, to expedite resolution when required. Assist with AR entries and bad debt allowance calculations. Assist with month-end accounts receivable reporting, including reconciliations. Gather necessary information for settlement cases and dispute resolution. Assist with preparation of weekly reports for senior management which address risk concentration, aging issues, etc. Assist in drafting and updating credit and collection policies to ensure process efficiency. Support the annual audit process by preparing relevant requests from the auditors. Respond to inquiries from customers or internal stakeholders. Collaborate with cross-functional teams (finance, sales, and legal) to align on best practices and drive continuous improvement. Perform ad-hoc tasks/projects, as assigned and continuous process improvements . What We Are Looking For 5+ years of accounts receivable and collections experience in a global shared services setup. Bachelor's degree in Business Administration (MBA/B.Com/M.Com) from reputed institutions. Preferred Qualifications (Nice to Have) Experience in developing and implementing collection strategies. Prior exposure to legal collections processes and settlement negotiations. Familiarity with automation tools for accounts receivable and collections. Why You’ll Love It Here Our Attitude: We’ve created a new industry from scratch, and we’re on the fast track! Our Leadership: We offer the leading tech solution for driving Customer Success. Our ROI: Reduce customer churn, increase up-sell, and improve customer satisfaction. Our Technology: Deep Salesforce.com hooks, predictive analytics, and highly scalable product with a beautiful user interface. Our Impact: We help our customers make millions of dollars more per year. Our Clients: Big companies like Box, Adobe, Marketo, and many others. Our Team: Tech all-stars from Facebook, Box, and others (and top consulting firms like BCG and McKinsey!). Our Values: They are unique - Golden Rule, Success for All, Childlike Joy, Shoshin, and Stay Thirsty, My Friends Our Office: If you showed up one day, you might find anything from karaoke performances to mini-golf championships. Here are our 5 core values Golden Rule: We believe in trusting each other, and our community by exercising reliability. Success for All: We believe that success for our stakeholders comes with making a difference in each other’s lives. Child-like Joy: We aspire to experience passion, optimism, and laughter in everything we do. Shoshin: We believe in a beginner’s mind, and that learning comes from everywhere. Stay Thirsty, My Friends: We believe in an internally-driven strive for greatness. Job Description Summary By joining the Gainsight team, you’ll have a unique opportunity to make your mark at a truly human-first company and have loads of fun doing it. Come join us!

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3.0 years

0 Lacs

Delhi, India

On-site

Description What We’re Looking For: We are excited to be looking for a Marketing Specialist who will be an integral part of our dynamic team, collaborating closely with the Senior Marketing Manager to support developing and executing strategic marketing initiatives for the EN markets in Southeast Asia and India particularly and when needed for the APAC region. Besides, running campaigns that focuses on brand awareness and driving lead generation, you will also play a pivotal role in analysing market trends and competitor activities, providing valuable insights to inform future marketing strategies and tactics. We are seeking a proactive, creative, and resourceful Marketing Specialist who takes initiative and is passionate about marketing, excels at problem-solving, and demonstrates strong attention to detail. This role offers an exciting opportunity to make a significant impact on our brand's growth trajectory and to shape the direction of our marketing efforts. Join us and become part of a diverse marketing team that highly values your unique contributions, empowering you to achieve remarkable success and propel your marketing journey. What You'll Do: Utilize marketing automation tools to develop demand gen assets Execute campaigns such as events, webinars, email, and content that aligns and achieve the objective of this role Collaborate with vendors when and where needed to deliver the collaterals such as case study and blog posts Support various administrative marketing tasks such as data hygiene, gifting initiatives, awards, filing, and internal communications. Manage and maintain sales resources, ensuring they are consistently up to date Own the APAC social media calendar, including creation and scheduling of posts Optimise website and digital assets to enhance online visibility and lead conversion rates. Collaborate effectively with internal teams to ensure seamless execution of marketing initiatives. Stay informed about industry trends and best practices in SaaS marketing to drive innovation and maintain a competitive edge. What You'll Bring: Bachelor’s degree or higher education level in Marketing or a related field. Minimum of 3 years of pertinent experience in field marketing operations within B2B or event agencies. Demonstrated expertise in planning and organizing both physical and virtual events, along with practical knowledge in building and managing demand generation campaigns and workflow processes. Preferably experienced with Marketo, and Salesforce, and skilled in data analysis. Self-motivated, highly driven, and quick to learn, with a growth mindset and a strong commitment to personal and professional development. A collaborative team player with a willingness to learn and drive initiatives forward. Great project management skills to juggle multiple projects within tight deadlines. Exceptional written and verbal communication skills in English. Openness to a hybrid work schedule, requiring two days per week in the office. The ability to legally work in the country of hire is required for this position. What We Offer: 20 days annual leave Comprehensive health insurance tailored for you. Thrive within our inclusive community and seize ongoing professional development opportunities to elevate your career. Where You'll Work: 81 National Park, Lajpat Nagar IV, New Delhi - 110024 When You'll Join: August 2025 Our Story At Meltwater, we believe that when you have the right people in the right environment, great things happen. Our best-in-class technology empowers our 27,000 customers around the world to make better business decisions through data. But we can’t do that without our global team of developers, innovators, problem-solvers, and high-performers who embrace challenges and find new solutions for our customers. Our award-winning global culture drives everything we do and creates an environment where our employees can make an impact, learn every day, feel a sense of belonging, and celebrate each other’s successes along the way. We are innovators at the core who see the potential in people, ideas and technologies. Together, we challenge ourselves to go big, be bold, and build best-in-class solutions for our customers. We’re proud of our diverse team of 2,200+ employees in 50 locations across 25 countries around the world. No matter where you are, you’ll work with people who care about your success and get the support you need to unlock new heights in your career. We are Meltwater. Inspired by innovation, powered by people. Equal Employment Opportunity Statement Meltwater is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: At Meltwater, we are dedicated to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered. We are committed to the principle of equal employment opportunity and strive to provide a work environment that is free from discrimination and harassment. All employment decisions at Meltwater are made based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or any other status protected by the applicable laws and regulations. Meltwater does not tolerate discrimination or harassment of any kind, and we actively promote a culture of respect, fairness, and inclusivity. We encourage applicants of all backgrounds, experiences, and abilities to apply and join us in our mission to drive innovation and make a positive impact in the world.

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4.0 years

9 - 12 Lacs

Pitampura

On-site

Job description: Air Travel Digital Marketing Expert About Optiontown: We are a leading travel e-commerce company disrupting aviation with innovation flight subscription and ancillary products. Our company grew out of MIT back in 2003 and we are committed to providing seamless travel experiences while prioritizing customer satisfaction, innovation, and sustainability. As we continue to grow and expand our digital footprint, we are seeking a seasoned Digital Marketing Manager with extensive experience in the airline industry to drive our online marketing strategy and execution. AS THE DIGITAL MARKETING MANAGER, YOU WILL BECOME PART OF A CORE TEAM THAT'LL TAKE OPTIONTOWN TO A SUCCESSFUL IPO WITHIN NEXT 4 YEARS AND JOIN THE LIST OF MILLIONAIRES!! Job Overview: We are looking for a results-oriented and dynamic Digital Marketing Expert with 6-10 years of experience specifically within the airline or travel industry. This role will be responsible for managing and optimizing our digital marketing campaigns, leveraging advanced data insights to enhance customer engagement, and ensuring that all digital touch points align with our overall marketing objectives and business goals. Key Responsibilities: 1) Strategy Development & Execution: a) Develop and implement comprehensive digital marketing strategies tailored to the airline industry, focusing on customer acquisition, engagement, and retention across multiple channels (search engines, social media, email, content, etc.). b) Optimize marketing campaigns to maximize ROI, leveraging data analytics, A/B testing, and conversion rate optimization techniques. c) Lead the strategic planning and execution of digital media initiatives, ensuring alignment with brand guidelines and business objectives. 2) Campaign Management & Optimization: a) Oversee paid media campaigns (PPC, display ads, social media ads, programmatic buying) to drive traffic, bookings, and brand visibility. b) Track and analyze key performance indicators (KPIs) and digital metrics (CPC, CPL, CPA, ROAS) to monitor campaign effectiveness and identify areas for improvement. c) Utilize advanced SEO/SEM strategies to ensure high organic search rankings and visibility for airline offerings. Customer Insights & Analytics: d) Conduct market research to understand target audiences, customer behavior, and emerging digital trends in the airline industry. e) Use data-driven insights to refine digital marketing strategies, personalize messaging, and optimize user experience across digital platforms. f) Collaborate with the analytics team to report on campaign performance, customer behavior, and emerging digital trends, presenting actionable insights to senior leadership. 3) Content & Social Media Management: a) Develop engaging, high-quality content that resonates with customers, increases engagement, and aligns with seasonal travel trends and promotions. b) Manage social media presence across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) to build community, promote offers, and enhance customer interaction. c) Collaborate with creative teams to develop compelling visual and written content for digital campaigns. 4) Partnership & Vendor Management: a) Work with third-party agencies, vendors, and technology partners to enhance digital marketing performance, improve media buying, and integrate new marketing tools. b) Negotiate contracts and manage relationships with external service providers (ad agencies, influencers, technology providers, etc.). 5) Brand & Reputation Management: a) Ensure consistent brand messaging across all digital channels while adhering to brand guidelines. b) Monitor and manage online reviews and customer feedback to enhance brand reputation and customer loyalty. 6) Team Leadership & Collaboration: a) Mentor and guide junior digital marketing team members, fostering a collaborative and results-driven team environment. b) Work closely with cross-functional teams, including product, sales, customer service, and IT, to align digital marketing efforts with broader business initiatives. Qualifications: Bachelor's or Master’s degree in Marketing, Digital Marketing, Business or related field. 8-10 years of hands-on experience in digital marketing, with a strong background in the airline or travel industry. Proven experience managing large-scale paid media campaigns, SEO/SEM, and social media marketing. Expertise in data analysis, A/B testing, and campaign optimization techniques to drive business outcomes. Strong understanding of digital analytics tools (Google Analytics, Google Ads, Facebook Ads Manager, etc.) and marketing automation platforms (HubSpot, Marketo, etc.). Experience with CRM systems and customer journey mapping to enhance customer retention strategies. Deep knowledge of travel industry trends, customer behavior, and competitive landscape. Strong project management skills with the ability to handle multiple priorities and deadlines. Excellent communication, leadership, and interpersonal skills. Desirable Skills: Experience with airline flight or packages marketing and promoting travel packages or deals. Familiarity with programmatic advertising and advanced digital marketing technologies Understanding of UX/UI principles and how they affect digital campaign performance. Knowledge of AI-powered marketing tools and automation. Why Join Optiontown? Competitive salary and benefits package. Opportunities for career growth in a fast-paced and innovative industry. Work in a dynamic, collaborative environment with passionate colleagues. Be part of a company that’s at the forefront of transforming the airline industry through digital innovation. If you are a strategic thinker with a passion for digital marketing and a proven track record in the airline sector, we would love to hear from you! Job Types: Full-time, Permanent, Fresher Pay: As per industry standard Benefits: Flexible schedule Health insurance Paid sick time Schedule: Day shift Experience: Digital marketing: 6 years (Required) Job Types: Full-time, Fresher Pay: ₹80,616.44 - ₹100,938.05 per month Benefits: Paid sick time Paid time off Schedule: Day shift Work Location: In person

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3.0 - 4.0 years

0 Lacs

Chennai, Tamil Nadu, India

On-site

Key Responsibilities: Campaign Strategy and Execution: o Develop and implement comprehensive B2B digital marketing strategies to achieve business objectives. o Plan, execute, and optimize multi-channel paid marketing campaigns on Google Ads, LinkedIn Ads, Facebook, Instagram, Twitter, and other relevant platforms. o Utilize programmatic advertising techniques to automate and optimize ad buying in real-time. Performance Monitoring and Optimization: o Monitor key performance indicators (KPIs) such as click-through rates (CTR), cost per-click (CPC), cost-per-acquisition (CPA), and return on ad spend (ROAS) to ensure campaigns meet performance goals. o Conduct regular A/B and multivariate testing to refine ad copy, landing pages, and call-to-action (CTA) elements. o Optimize landing pages and conversion funnels for improved user experience and higher conversion rates. Advanced Analytics and Reporting: o Set up and manage goals, events, and funnels in Google Analytics, HubSpot, or similar tools to track user behavior and campaign effectiveness. o Perform in-depth data analysis using tools like Google Data Studio, Tableau, or Power BI to generate actionable insights. o Generate detailed performance reports for stakeholders, highlighting successes, challenges, and areas for improvement. Content and Creative Development: o Collaborate with content creators and designers to produce high-quality digital assets, including display ads, video content, infographics, and whitepapers. o Develop and manage content calendars to ensure consistent and timely delivery of campaign materials. o Leverage SEO and SEM techniques to enhance content visibility and drive organic traffic. Stakeholder and Agency Collaboration: o Work closely with internal stakeholders to understand campaign goals and align marketing strategies with business objectives. o Coordinate with external agencies to develop and execute media buys, creative assets, and other promotional activities. o Engage in cross-functional teamwork to support integrated marketing campaigns and initiatives. Market Research and Trend Analysis: o Conduct competitive analysis to identify market opportunities and inform strategic decisions. o Stay abreast of industry trends, emerging technologies, and best practices to keep marketing efforts innovative and effective. o Identify content amplification opportunities through influencer partnerships, real time marketing, and viral content strategies. What You’ll Do: • Develop and execute digital marketing strategies and campaign calendars. • Lead and manage multi-channel campaigns for B2B brands. • Optimize user experience, loyalty, and satisfaction based on detailed analysis of marketing campaigns. • Identify and act on content amplification opportunities in real-time. • Collaborate with internal teams and agencies to create high-quality digital assets and execute promotional activities. • Monitor and analyse campaign performance to ensure alignment with business goals and KPIs. What You’ll Need: • Experience: 3-4 years of proven experience in B2B marketing with a focus on paid media, digital marketing, and performance optimization. • Skills: o Expertise in digital advertising platforms such as Google Ads, LinkedIn Ads, Facebook Ads Manager, Twitter Ads, and programmatic ad networks. o Proficiency in marketing automation tools (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce). o Strong analytical skills with experience in using data visualization tools like Tableau, Power BI, or Google Data Studio. o Excellent communication and presentation skills, with the ability to convey complex data insights to non-technical stakeholders. o Creative problem-solving abilities and a keen eye for detail to identify and capitalize on marketing opportunities. o Certifications: Google Ads, Facebook Blueprint, and other relevant digital marketing certifications are highly preferable.

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3.0 years

0 Lacs

Thane, Maharashtra, India

On-site

We have an opportunity for Marketing Manager - position at Thane location with INVOICEMART - A.Treds. A.TREDS Limited (a group company of Axis Bank) is a national level online platform which facilitates financing of Receivables of Micro, Small and Medium Enterprises (MSME) from buyers through financiers. TREDS is in the business of opening accounts, uploading, accepting, discounting and settlement of Invoices and Bills of Exchange by way of Factoring and Reverse Factoring and provide such other services as permitted by the RBI from time-to-time. Invoicemart is an online receivable discounting platform for facilitating the short-term financial transactions in a smooth and efficient manner among the financers, buyers and sellers. To know more about the organization please visit our website www.invoicemart.com Job Overview: We are seeking an experienced Marketing Manager to drive the marketing strategy for our fintech organization. The ideal candidate should have a strong understanding of the fintech landscape, digital marketing trends and the ability to craft strategies that drive business growth, customer engagement and brand awareness. The role requires a leader who can drive marketing initiatives, develop campaigns and collaborate cross-functionally to align with business goals. Key Responsibilities: Marketing Strategy & Planning : Develop and execute the overall marketing strategy to drive growth, acquisition, and retention of customers in line with business objectives. Identify new growth opportunities in the fintech sector and align marketing efforts to capitalize on them. Lead the development of a strategic roadmap for brand positioning, product marketing and customer engagement across multiple channels. Align marketing strategies with sales and business development goals to ensure consistency and synergy. 2.Digital Marketing & Campaigns: Drive digital marketing initiatives across various platforms, including social media, email, SEO/SEM, and content marketing, to improve online visibility and customer acquisition. Lead and manage the team to create targeted marketing campaigns, focusing on customer-centric solutions and innovative approaches. Use analytics and customer insights to refine marketing tactics and improve the effectiveness of campaigns. Oversee the creation of content, including blogs, videos, whitepapers, and case studies, to engage and educate target audiences. 3.Brand Building & Public Relations: Build and enhance the company’s brand presence within the fintech industry, ensuring consistency across all marketing and communication channels. Manage public relations efforts to maintain a positive image, enhance brand reputation, and handle crisis communication if needed. Foster relationships with media outlets, influencers, and industry experts to position the company as a thought leader in the fintech space. 4.Product Marketing : Collaborate with the product and sales teams to develop product marketing strategies that clearly define value propositions for new and existing fintech solutions. Work with cross-functional teams to launch new products and features, ensuring they are aligned with market demands and communicated effectively to customers. Develop competitive positioning strategies by conducting market research and customer analysis 5.Customer Acquisition & Retention : Lead initiatives to acquire new customers while maintaining a strong focus on customer retention through loyalty programs, engagement campaigns, and personalized marketing. Develop and optimize customer journeys, ensuring touchpoints are consistent and personalized based on customer needs. Utilize customer data to segment audiences and develop targeted marketing strategies that address specific customer pain points. 6. Data-Driven Decision Making: Analyse and report on marketing performance metrics (ROI, customer acquisition cost, customer lifetime value) and use data to optimize campaigns Leverage customer insights and fintech market trends to continuously improve marketing strategies and drive decision-making Oversee market research to stay updated on industry trends, competitor activities, and customer needs. 7.Collaboration & Stakeholder Management: Encourage a culture of innovation and excellence within the team, driving creative solutions to complex marketing challenges. Collaborate with internal teams such as product, sales, technology, and customer support to ensure marketing activities are aligned with business goals. Manage relationships with external agencies, vendors, and partners to ensure successful delivery of marketing campaigns and initiatives. Report regularly to the CEO and leadership team on the progress of marketing initiatives, campaign performance, and key strategic updates. Key Skills & Qualifications: Experience: 3+ years of experience in marketing Educational Background: Bachelor's or Master’s degree in Marketing, Business, Communications, or a related field Industry Knowledge: Good understanding of the fintech landscape, including digital payments, lending, blockchain, and other financial technologies Digital Expertise - Strong grasp of digital marketing strategies including social media, SEO/SEM, email marketing, and content marketing Analytical Skills: Ability to use data and metrics to measure performance, optimize campaigns, and report on marketing ROI. Communication - Excellent verbal and written communication skills, with the ability to articulate complex ideas and strategies clearly. Project Management - Strong organizational skills and the ability to manage multiple projects simultaneously in a fast-paced environment. Preferred Skill : Experience with marketing automation tools (e.g., HubSpot, Marketo), CRM systems and content marketing. Familiarity with financial regulations and compliance marketing within the fintech space.

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4.0 years

0 Lacs

Gurugram, Haryana, India

On-site

KEY RESPONSIBILITIES • Develop and execute inbound demand generation strategies to build a robust sales funnel for large-ticket B2B SaaS products. • Lead and mentor a demand generation team to achieve marketing goals and performance targets. • Manage inbound strategies across multiple geographies, adapting campaigns to target region-specific audiences and market conditions. • Collaborate closely with the sales team to optimize lead handoƯs, provide insights on lead quality, and meet shared goals. • Design and implement marketing campaigns to engage, educate, and nurture inbound prospects through the buyer's journey. • Use data to track, analyze, and optimize demand generation eƯorts, making informed adjustments to improve conversion rates. • Maintain focus on meeting and exceeding lead-generation KPIs, adjusting strategies as necessary to hit targets consistently. IDEAL EXPERIENCE: • 4+ years in inbound demand generation, specifically in B2B SaaS; experience with HCM or HR Tech products is preferred. • Experience in handling large-ticket sales, with a record of success in generating high quality leads for premium products. • Proven experience in leading a demand generation or marketing team, with strong mentoring and motivational skills. • Prior experience in implementing multi-geography strategies, with an understanding of regional market nuances. • Comfortable in a target-driven environment, with a history of consistently meeting and exceeding KPIs. PREFERRED SKILLS: • Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM tools (e.g., Salesforce). • Analytical mindset with experience in using tools like Google Analytics, Tableau, or Power BI. • Strong communication and collaboration skills to work executively with cross-functional teams.

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12.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

About the Role As the Senior Marketing Manager for Retail, Travel & Transport, Hospitality, and Services sector, you will be responsible for accelerating revenue growth, enhancing the brand reputation of these industries, and strengthening client relationships across the Americas. This will be achieved by driving strategic business priorities across the sector, expanding existing client portfolios, sourcing and shaping large transformation deals, differentiating with fields of play, and leveraging key strategic partnerships, whilst focusing on client centricity. Building geo-centric marketing plans, devising account-based and performance marketing campaigns to scale strategic clients, designing opportunity-centric activities to generate and win large transformation deals, and creating joint marketing programs to leverage hyperscalers and partners are some of the key activities that will contribute to the larger team’s success. You will work closely with senior business leaders, account executives, and sales leaders and a dream team of marketing experts to drive thought leadership, win deals, improve pipeline, sales, and revenue outcomes through digital-first marketing programs and tactics tailored to buyers’ needs. Key Activities include: Account-based marketing & influence on pipeline growth – Strengthen buyer relationships, improve client retention, and grow share of wallet by developing and executing targeted, digital-first, account-based marketing campaigns that bring Wipro’s rich history and deep experience to life through creative, people-centered, and relationship-focused content programs. Building a Strong Industry Brand - Build a relevant and impactful brand using levers of thought leadership, enhancing market presence of Wipro executives, through analyst relationship, content and solution marketing, media, thought leadership, speaker opportunities. Lead Wipro’s presence at key events like NRF. Large deal pursuits - Improve win rates and grow revenue by developing and executing targeted, digital-first deal pursuit campaigns that elevate and differentiate Wipro’s solutions and positively influence clients’ preference to work with Wipro through creative relationship and solution-oriented digital and in-person engagement across various stages of the pursuits. Demand Generation - Improve mindshare, deal origination, and client acquisition by developing and executing targeted digital-first always-on campaigns that bring the best of Wipro’s thought leadership, case studies, analyst accolades, and more to market through virtual and in-person engagement designed to help buyers solve issues and seize opportunities and focus on differentiating with industry relevant fields of play. To ensure that the overall marketing plans and campaigns for driving leads for the business are planned and executed in line with agreed objectives laid out by both the business head and the CMO / Sector Marketing Head. Focus on data-driven, multichannel campaigns to drive leads. Partner Marketing - Work with Wipro’s partner ecosystem to create programs and campaigns around solution awareness, demand generation and thought leadership. Responsibilities This is a business marketing role that requires the ability to initiate and hold conversations across levels within the Consumer businesses, accounts, and sales teams, as well as across levels within marketing and cross-functional teams. It is also an individual contributor role, where you will support the sector marketing head. Your day-to-day work may include, but not be limited to, one or more of the following. Collaborate with Sector Head and business teams to develop strategic marketing plans. Manage and mentor a team directly reporting into you Execute demand generation and account-based marketing covering existing and new accounts. Develop marketing plan and contact database for target accounts. Work with agencies and specialized teams to plan and execute marketing activities. Deepen knowledge of industry market, target accounts, and competition. Assess competition’s marketing strategy and activities. Generate, manage, and nurture leads in relation to target business outcomes. Analyze data, gain insights, course correct, and continuously improve results. Team with deal pursuit teams to devise win strategies using differentiated solutions. Partner with specialists and agencies to develop engaging in-person and virtual events. Interact and build a peer network within and outside the organization. Maintain project plans, track execution across teams, report status, and manage budget. Work with other teams across Wipro (Corporate - Brand, Analyst Relations, Partnerships & Hyperscalers, SMU CEO Office, Global business lines, etc.) EXPERIENCE Relevant Experience: Being a senior marketing position, this role would require overall 12+ years’ experience across strategizing, developing, and executing demand generation, account-based marketing, and deal pursuit marketing campaigns in enterprise organizations. IT Services Marketing & experience in Retail/CPG/Consumer Industries would be preferred. The right candidate is a highly collaborative and passionate marketing leader with ability to assess business opportunities and develop strategic marketing plans and programs that drive business outcomes. Experience working with senior business, account, and sales leaders to develop and execute programs is important. Must have experience in handling and mentoring a team. Equally important is the experience and proficiency in integrating marketing channels including but not limited to website, email, social media, social advocacy, display ads, re-targeting, and in-person and virtual events. Proficiency in effective communications, both written and spoken is a must. Of the 12+ years, 5+ of demand gen campaign experience and/or marketing program management experience. Experience building integrated marketing campaigns for an IT Services/B2B technology company. Should possess outstanding communication skills and be able to work as part of a team. Candidate must have a successful track record of managing and executing programs with cross-functional virtual teams globally across time zones. High energy self-starter with a can-do attitude, and ability to learn quickly and work in a hyper-growth environment, while setting strategy with the Retail leadership team and getting down in the weeds to get the job done. Experience with digital strategy including, ad-tech, landing pages, analytics, nurture, podcasts, etc. Experience managing and executing marketing for large deal and proactive pursuits. Candidate must have great intuition for bold, sharp and creative messaging as it relates to promotional content – (landing pages, ads, social media posts, etc.), and provide strategic direction and guidance to the team on the content mix needed to support the campaign. Must have experience handling large events and budgets. Knowledgeable in Retail, Supply chain, Logistics, Technology markets, and experience in handling theme-based campaigns around Cloud, AI, Cybersecurity, etc. Extensive hands-on experience with marketing automation and program collaboration tools: SFDC, Marketo, Demandbase, ABM Programs (ITSMA etc.), Windows Suite, Adobe, etc. Handle both in-person and virtual events. Experience in managing end-to-end large events like NRF, CES, SAP Sapphire, Dreamforce would be critical.

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4.0 years

0 Lacs

Gurugram, Haryana, India

On-site

Job Description || Marketing Operations Manager Position Overview We're looking for a results-oriented Marketing Operations Manager to streamline marketing processes, manage our tech stack, and drive performance through data and automation. You'll be a key partner to demand generation, sales, and analytics teams. Key Responsibilities Marketing Automation & Technology Stack: ● Own and optimise marketing automation platforms (e.g., HubSpot, Marketo, Pardot). ● Manage integrations across LMS + CRM (Leadsquared), website, analytics tools, and ad platforms. ● Evaluate and implement new MarTech tools to improve performance and scalability. Data Management & Analytics: ● Ensure accurate data capture, hygiene, segmentation, and lead routing. ● Create dashboards and performance reports for campaign analysis, pipeline contribution, and ROI tracking. ● Cross-functional collaboration on end-to-end funnel metrics and attribution. Process Optimisation: ● Identify bottlenecks and improve operational processes for greater efficiency ● Define and document standard operating procedures (SOPs) across marketing functions ● Train and enable team members on systems and workflows Qualifications and Skills ● 4+ years of experience in marketing operations, or similar ● Hands-on expertise with marketing automation tools (HubSpot, Marketo, etc.) and CRMs (Salesforce preferred) ● Strong analytical skills and familiarity with BI tools (Looker, Tableau, Power BI) ● Familiarity with attribution models and performance measuremen

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0.0 - 10.0 years

0 Lacs

Panchkula, Haryana

On-site

Description Job Description We are looking for a skilled and experienced ETL Engineer to join our growing team at Grazitti Interactive. In this role, you will be responsible for building and managing scalable data pipelines across traditional and cloud-based platforms. You will work with structured and unstructured data sources, leveraging tools such as SQL Server, Snowflake, Redshift, and BigQuery to deliver high-quality data solutions. If you have hands-on experience in Python, PySpark, and cloud platforms like AWS or GCP, along with a passion for transforming data into insights, we’d love to connect with you. Skills Key Skills Strong experience (4–10 years) in ETL development using platforms like SQL Server, Oracle, and cloud environments like Amazon S3, Snowflake, Redshift, Data Lake, and Google BigQuery. Proficient in Python, with hands-on experience creating data pipelines using APIs. Solid working knowledge of PySpark for large-scale data processing. Ability to output results in various formats, including JSON, data feeds, and reports. Skilled in data manipulation, schema design, and transforming data across diverse sources. Strong understanding of core AWS/Google Cloud Services and basic cloud architecture. Capable of developing, deploying, and debugging cloud-based data assets. Expert-level proficiency in SQL with a solid grasp of relational and cloud-based databases. Excellent ability to understand and adapt to evolving business requirements. Strong communication and collaboration skills, with experience in onsite/offshore delivery models. Familiarity with Marketo, Salesforce, Google Analytics, and Adobe Analytics. Working knowledge of Tableau and Power BI for data visualization and reporting. Responsibilities Roles and Responsibilities Design and implement robust ETL processes to ensure data integrity and accuracy across systems. Develop reusable data solutions and optimize performance across traditional and cloud environments. Collaborate with cross-functional teams, including data analysts, marketers, and engineers, to define data requirements and deliver insights. Take ownership of end-to-end data pipelines, from requirement gathering to deployment and monitoring. Ensure compliance with internal QMS and ISMS standards. Proactively report any data incidents or concerns to reporting managers. Contacts Email: careers@grazitti.com Address: HSIIDC Technology Park, Plot No – 19, Sector 22, 134104, Panchkula, Haryana, India

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4.0 years

0 Lacs

New Delhi, Delhi, India

On-site

About Optiontown: We are a leading travel e-commerce company disrupting aviation with innovation flight subscription and ancillary products. Our company grew out of MIT back in 2003 and we are committed to providing seamless travel experiences while prioritizing customer satisfaction, innovation, and sustainability. As we continue to grow and expand our digital footprint, we are seeking a seasoned Digital Marketing Manager with extensive experience in the airline industry to drive our online marketing strategy and execution. AS THE DIGITAL MARKETING MANAGER, YOU WILL BECOME PART OF A CORE TEAM THAT'LL TAKE OPTIONTOWN TO A SUCCESSFUL IPO WITHIN NEXT 4 YEARS AND JOIN THE LIST OF MILLIONAIRES!! Job Overview: We are looking for a results-oriented and dynamic Digital Marketing Expert with 6-10 years of experience specifically within the airline or travel industry. This role will be responsible for managing and optimizing our digital marketing campaigns, leveraging advanced data insights to enhance customer engagement, and ensuring that all digital touchpoints align with our overall marketing objectives and business goals. Key Responsibilities: 1) Strategy Development & Execution: a) Develop and implement comprehensive digital marketing strategies tailored to the airline industry, focusing on customer acquisition, engagement, and retention across multiple channels (search engines, social media, email, content, etc.). b) Optimize marketing campaigns to maximize ROI, leveraging data analytics, A/B testing, and conversion rate optimization techniques. c) Lead the strategic planning and execution of digital media initiatives, ensuring alignment with brand guidelines and business objectives. 2) Campaign Management & Optimization: a) Oversee paid media campaigns (PPC, display ads, social media ads, programmatic buying) to drive traffic, bookings, and brand visibility. b) Track and analyze key performance indicators (KPIs) and digital metrics (CPC, CPL, CPA, ROAS) to monitor campaign effectiveness and identify areas for improvement. c) Utilize advanced SEO/SEM strategies to ensure high organic search rankings and visibility for airline offerings. Customer Insights & Analytics: d) Conduct market research to understand target audiences, customer behavior, and emerging digital trends in the airline industry. e) Use data-driven insights to refine digital marketing strategies, personalize messaging, and optimize user experience across digital platforms. f) Collaborate with the analytics team to report on campaign performance, customer behavior, and emerging digital trends, presenting actionable insights to senior leadership. 3) Content & Social Media Management: a) Develop engaging, high-quality content that resonates with customers, increases engagement, and aligns with seasonal travel trends and promotions. b) Manage social media presence across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) to build community, promote offers, and enhance customer interaction. c) Collaborate with creative teams to develop compelling visual and written content for digital campaigns. 4) Partnership & Vendor Management: a) Work with third-party agencies, vendors, and technology partners to enhance digital marketing performance, improve media buying, and integrate new marketing tools. b) Negotiate contracts and manage relationships with external service providers (ad agencies, influencers, technology providers, etc.). 5) Brand & Reputation Management: a) Ensure consistent brand messaging across all digital channels while adhering to brand guidelines. b) Monitor and manage online reviews and customer feedback to enhance brand reputation and customer loyalty. 6) Team Leadership & Collaboration: a) Mentor and guide junior digital marketing team members, fostering a collaborative and results-driven team environment. b) Work closely with cross-functional teams, including product, sales, customer service, and IT, to align digital marketing efforts with broader business initiatives. Qualifications: Bachelor's or Master’s degree in Marketing, Digital Marketing, Business or related field. 6-10 years of hands-on experience in digital marketing, with a strong background in the airline or travel industry. Proven experience managing large-scale paid media campaigns, SEO/SEM, and social media marketing. Expertise in data analysis, A/B testing, and campaign optimization techniques to drive business outcomes. Strong understanding of digital analytics tools (Google Analytics, Google Ads, Facebook Ads Manager, etc.) and marketing automation platforms (HubSpot, Marketo, etc.). Experience with CRM systems and customer journey mapping to enhance customer retention strategies. Deep knowledge of travel industry trends, customer behavior, and competitive landscape. Strong project management skills with the ability to handle multiple priorities and deadlines. Excellent communication, leadership, and interpersonal skills. Desirable Skills: Experience with airline flight or packages marketing and promoting travel packages or deals. Familiarity with programmatic advertising and advanced digital marketing technologies Understanding of UX/UI principles and how they affect digital campaign performance. Knowledge of AI-powered marketing tools and automation. Why Join Optiontown? Competitive salary and benefits package. Opportunities for career growth in a fast-paced and innovative industry. Work in a dynamic, collaborative environment with passionate colleagues. Be part of a company that’s at the forefront of transforming the airline industry through digital innovation. If you are a strategic thinker with a passion for digital marketing and a proven track record in the airline sector, we would love to hear from you! Industry Airlines and Aviation

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7.0 - 12.0 years

10 - 17 Lacs

Bengaluru

Remote

Dear Candidates, Urgent Opening in US Based Company for Global Market automation Manager. (NIGHT SHIFT_PERMANENT WORK FROM HOME). Mandatory experience in: SALESFORCE CRM MARKETO MARKETING AUTOMATION Role & responsibilities Own and lead the global and US/C Marketo strategy, aligning with lead generation KPI goals, campaign priorities, and sales objectives. Build, test, and deploy advanced email marketing programs, nurture campaigns, and engagement programs using dynamic content, tokens, and advanced logic. Develop and maintain responsive landing pages and forms in Marketo on global carestreamdental.com and gosensei.com aligning with brand and lead capture best practices. Optimize data flow and segmentation by designing custom campaign templates, lead scoring model, and campaign KPI lead tracking in Marketo. Manage the Marketo-Salesforce integration, ensuring accurate lead syncing, field mapping, campaign attribution, and reporting. Support sales enablement through structured lead lifecycle management, lead routing rules and scoring, and funnel conversion tracking in Salesforce. Partner with IT to maintain and troubleshoot integrations with third-party platforms (e.g., One Trust, SAP, Showpad). Key Marketo Competencies: Proficiency in program and campaign development, including smart campaigns, nurture flows, triggered campaigns, and batch campaigns. Deep experience with tokens, snippets, dynamic content, and program templates for scalable campaign execution. Key Salesforce Competencies: Working knowledge of Salesforce Marketing/Sales Cloud, including Leads, Contacts, Campaigns, Opportunities, and custom objects. Experience configuring and troubleshooting Marketo-Salesforce sync, including sync errors, campaign/member statuses, and custom field mapping. INTERESTED CANDIDATES CAN CALL OR REPLY ON SAME. SUMAN 9222255441. suman.vvinayakassociates@gmail.com

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3.0 years

0 Lacs

Noida, Uttar Pradesh, India

On-site

Profile - Marketo Engineer Exp- 3+ Years Location- Noida Notice Period - Immediate to 15 Days JOB RESPONSIBILITIES Collaborate with marketing, digital, and development teams to define and implement campaign solutions, ensuring alignment with business objectives. Lead the requirements gathering, campaign design, solution architecture, development, and deployment of marketing automation initiatives. Execute and optimize Marketo campaigns and other digital marketing tools to enhance customer experiences. Ensure seamless integration between marketing automation platforms and upstream/downstream systems, troubleshooting issues as needed. Monitor, analyze, and optimize marketing automation programs using data-driven insights. Stay up to date with digital marketing trends, automation best practices, and emerging technologies to improve performance and efficiency. ESSENTIAL SKILLS Hands-on experience with Marketo campaign execution and other marketing automation platforms. Strong understanding of digital marketing strategies, automation workflows, and multi-channel engagement. Knowledge and hands-on experience with programming and scripting languages, web services, and web development. Ability to troubleshoot and resolve technical issues related to platform integrations, campaign execution, and data flows. Strong analytical mindset with a focus on measuring, testing, and optimizing marketing programs. Regards, Yogendra Joshi

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1.0 years

0 Lacs

India

Remote

Brand & Marketing Strategist Location: Remote Development Center, Ahmedabad, Gujarat, India. Headquarters: Dallas At Solvative, we are more than just a company; we are a dedicated team of problem solvers, innovators, and creators committed to shaping the future through technology and innovation. Our journey began with a simple yet powerful idea - to solve complex challenges and provide innovative solutions that make a positive impact on businesses and society. Job Description: We are looking for a dynamic marketing & brand strategist to drive B2B marketing initiatives, enhance brand positioning, and generate demand for our IT services and products. The ideal candidate is a strategic thinker with hands-on experience in developing and executing multi-channel marketing campaigns for a technology-driven company. Experience: 1-3 years Responsibilities: Develop and execute B2B marketing strategies that align with business goals, target audiences, and industry trends. Collaborate with sales and product teams to create compelling marketing assets, case studies, and white papers. Drive brand positioning and messaging to establish a strong market presence. Plan and implement integrated marketing campaigns, including digital, content, email, and event marketing. Conduct market research and competitor analysis to identify opportunities for growth. Oversee social media strategy and engagement to enhance brand visibility. Track, analyze, and report on campaign performance, leveraging insights to refine strategies. Stay updated with B2B marketing trends, MarTech tools, and best practices to drive continuous improvement. Qualifications : 3+ years of experience in B2B marketing, brand strategy, or related roles in the IT services or SaaS industry. proven track record of demand generation, lead nurturing, and account-based marketing (ABM). Experience with marketing automation tools (HubSpot, Marketo, Pardot, etc.). Proficiency in SEO, PPC, Google Analytics, and CRM platforms. Excellent content marketing and copywriting skills. Ability to work collaboratively across teams and communicate effectively. Strong analytical and problem-solving skills with a data-driven mindset. Bachelor's degree in marketing, digital marketing, or a related field (master's degree is a plus). Proficiency with digital marketing tools and platforms, including Google Ads, social media advertising, email marketing platforms, and SEO tools. Creative mindset with the ability to think outside the box. Familiarity with graphic design and multimedia content creation is a plus. Why Solvative? Top-of-the-line Apple laptops for increased mobility and better productivity. Medical insurance for all permanent employees. The opportunity of working with an organization that believes in investing in employees’ growth. An informal work environment that enables you to have fun while being productive. Lots and lots of fun activities: we take over one of the nearby restaurants every last Friday of the month, tickets to all Marvel movies for the entire team, company picnics, and more!

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2.0 years

0 Lacs

Ahmedabad, Gujarat, India

Remote

About the Role: We are seeking an experienced marketing leader to drive our digital growth engine. You will lead content marketing, demand generation, branding, and lifecycle marketing initiatives, working across Tech, SaaS, B2B, and eCommerce clients. As a member of our team, you will mentor cross-functional squads, craft high-impact campaigns, and expand our pipeline and revenue. You will leverage our live case studies and portfolio to deliver measurable results. Key Responsibilities: Develop and execute comprehensive content and digital marketing strategies aligned with business goals . Oversee demand generation, pipeline expansion, and brand evolution initiatives. Build and manage strategic partnerships with B2B & B2C clients. Analyze and optimize the customer journey, ensuring seamless lifecycle marketing. Manage editorial calendars, content audits, and channel distribution plans. Guide the creation of compelling content for websites, blogs, social media, and email campaigns. Oversee SEO and landing page optimization, ensuring top-tier organic visibility Track, analyze, and report on campaign performance, using data to inform decisions Key Performance Indicators (KPIs): Growth in qualified lead generation and sales pipeline (e.g., 20% increase quarter-over-quarter) Improvement in website organic traffic and search rankings (e.g., top 5 positions for target keywords) Increase in content engagement metrics (e.g., time on page, social shares, article reads) Expansion of brand presence and social media following (e.g., 25% growth in 6 months) Enhanced customer retention and lifecycle value (e.g., 15% improvement in retention rates) Top Skills & Qualifications: Content Marketing Strategy and Execution Digital Marketing (SEO, SEM, Social Media, Email Automation) Brand Management and Messaging Demand Generation and Pipeline Expansion Leadership and Team Building Data Analytics and Performance Reporting Partnership and Stakeholder Management Strong Communication and Collaboration Skills Technical proficiency with marketing tools (e.g., Google Analytics, SEMrush, Marketo, HubSpot) Experience in Tech, SaaS, B2B, or eCommerce sectors preferred What We Offer: Access to live case studies and a strong portfolio Collaborative, growth-focused work environment Type of Job: Work From Home Year of Experience : 2+ Years Pay rate: 300000 INR - 420000 INR annually, based on your experience and performance

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