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2.0 - 3.0 years

7 - 11 Lacs

Tiruchirapalli

Work from Office

We are seeking a Marketing Executive to drive our brand presence, lead generation efforts, and digital marketing strategies to accelerate growth. Key Responsibilities: Digital Marketing Lead Generation Develop and execute multi-channel marketing campaigns (SEO, PPC, Email, Social Media, Content Marketing). Manage website content, landing pages, and optimize for lead conversion. Oversee marketing automation tools (HubSpot, Marketo, etc.) to nurture leads. Content Brand Marketing Create engaging content for blogs, case studies, whitepapers, and newsletters. Develop marketing collateral such as brochures, presentations, and videos. Ensure brand consistency across all marketing materials and digital assets. Sales Business Development Support Collaborate with the sales team to develop targeted campaigns. Conduct market research to identify trends and opportunities. Maintain CRM databases with marketing-qualified leads (MQLs). Social Media PR Management Support with LinkedIn, Twitter, and other social media platforms. Required Skills Qualifications: Bachelors degree in Marketing, Business, or related field. 2-3 years of experience in marketing, preferably in IT services or technology. Strong knowledge of SEO, SEM, PPC, Google Analytics, and CRM tools . Hands-on experience with email marketing, social media, and content marketing . Excellent written and verbal communication skills . Ability to analyze marketing performance and optimize strategies. Experience working with B2B marketing and lead generation .

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3.0 - 5.0 years

0 Lacs

Indore, Madhya Pradesh, India

On-site

Location: Indore Employment Type: Full-time We are looking for a highly motivated and experienced Digital Marketing Manager with a strong specialization in product marketing to join our dynamic marketing team. The ideal candidate will have 3-5 years of hands-on experience in developing and executing comprehensive digital marketing strategies to drive product awareness, adoption, and revenue growth. This role requires a blend of strategic thinking, tactical execution, and a deep understanding of the product lifecycle. Responsibilities: • Product Launch & Lifecycle Marketing: o Develop and execute digital marketing strategies for new product launches, including pre-launch, launch, and post-launch activities. o Collaborate closely with product management, sales, and content teams to ensure consistent messaging and successful market penetration. o Manage and optimize digital campaigns throughout the product lifecycle to maximize engagement and conversion. • Digital Campaign Management: o Design, implement, and optimize digital marketing campaigns across various channels, including SEM (Google Ads, Bing Ads), social media (LinkedIn, Facebook, Twitter, Instagram), email marketing, and display advertising. o Conduct A/B testing and experimentation to continuously improve campaign performance and ROI. o Monitor, analyze, and report on campaign performance, identifying trends and insights to optimize future strategies. • Content Strategy & Promotion: o Work with the content team to develop compelling product-centric content (e.g., landing pages, blog posts, case studies, videos, webinars) that resonates with target audiences. o Strategize and execute digital promotion plans for product content to maximize reach and engagement. • Website & SEO Optimization: o Collaborate with the web development team to ensure product pages are optimized for user experience, conversion, and SEO including optimization for voice search and AI-driven platforms. o Implement SEO best practices for product-related content to improve organic search rankings. o Collaborate with the web development team to ensure product pages are optimized for user experience, conversion, and Search Everywhere Optimization (SEO). • Market Research & Analysis: o Conduct market research to understand target audiences, competitor strategies, and industry trends to inform product marketing efforts. o Utilize analytics tools (e.g., Google Analytics, Ahrefs) to track key metrics and provide actionable insights. • Cross-functional Collaboration: o Act as a key liaison between the marketing, product, sales, and customer success teams to ensure alignment and consistency in product messaging and GTM strategies. o Present product marketing strategies and performance updates to stakeholders. Requirements: • 3-5 years of proven experience in digital marketing with a strong focus on product marketing. • Demonstrable experience in developing and executing successful digital marketing campaigns across multiple channels (SEM, Social, Email, Display). • Solid understanding of the product development lifecycle and go-to-market strategies. • Proficiency in marketing automation platforms (e.g., HubSpot, Marketo, Pardot). • Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions. • Experience with SEO/SEM tools and best practices. • Excellent written and verbal communication skills, with a keen eye for detail. • Ability to work independently and collaboratively in a fast-paced environment. • Strong project management and organizational skills.

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4.0 - 7.0 years

9 - 14 Lacs

Hyderabad

Work from Office

About Phenom: Phenom People is the leader in Talent Experience Marketing (TXM for short.) Were an early-stage startup on a mission to fundamentally transform how companies acquire talent. As a category creator, our goals are two-fold: to educate talent acquisition and HR leaders on the benefits of TXM and to help solve their recruiting pain points. Job Summary: We’re looking for a talented Marketing Campaign Specialist to join our phenomenal company! In this role, you will support the execution of multi-channel campaigns, with a strong focus on email marketing and lead nurture campaigns – all built within our Marketing tech stack. This position will work within the Phenom marketing demand generation team and collaborate closely with Content, Creative, and Product marketing teams to help build and deliver our daily campaigns. This is an ideal opportunity for someone who is detail-oriented, tech-savvy, and eager to deepen their marketing skills on a team that’s supporting multiple targeted campaigns. What you've to do: Set up, build, and test marketing campaign assets, such as emails and landing pages, using Hubspot and Salesforce Collaborate closely with our Content and Creative teams to support campaign initiatives Create and maintain workflows for lead nurturing Perform audience segmentation and list management to ensure precise targeting Monitor campaign results, report on email performance, and provide recommendations to optimize based on results Stay up-to-date on marketing tech and automation trends to maximize existing tools and enhance impact Work Experience What you have done: 5-7 years with Salesforce and Hubspot experience (including demonstrated success in optimizing campaigns, automation, and reporting) Detail-oriented, with expertise in building and formatting emails and landing pages Basic HTML/CSS knowledge for email and content optimizations Able to create, review, and build complex contact and email lists in Hubspot Demonstrated success in building and executing email marketing campaigns Excellent communication, time management, and detail-oriented skills Organized and able to work on a variety of projects at one time Learned to love and thrive in chaotic-paced, highly collaborative environments Demonstrated that running through walls to overcome challenges and blockers is fun, exciting, and expected of themselves and their teammates An innate drive to be curious, learn, and apply those learnings in their day-to-day Passionate about being hands-on in their contribution and team execution 5+ years of B2B demand generation experience, including SaaS Proven track record of executing and optimizing complex, multi-channel campaign environments Benefits We want you to be your best self and to pursue your passions! Health and wellness benefits/programs to support holistic employee health Flexible hours and working schedules, as well as parental leave for new parents Growing organization with career pathing and development opportunities Tons of perks and extras in every location for all Phenoms! Diversity, Equity, & Inclusion Our commitment to diversity runs deep! Diversity is essential to building phenomenal teams, products, and customer experiences. Phenom is proud to be an equal opportunity employer taking collective action to build a more inclusive environment where every candidate and employee feels welcomed. We recognize there is more to be done. Our teams are committed to continuous improvement until these powerful ideas are ingrained in our culture for Phenom and employers everywhere!

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3.0 years

4 Lacs

Jaipur

On-site

Location Jaipur Work Experience 3 to 5 years Job Title Sr. Marketing Executive Responsibilities: Key Responsibilities: Email Marketing: Develop, execute, and monitor email campaigns to nurture leads, engage customers, and drive conversions. Paid Campaigns: Plan and manage Google Ads, Facebook Ads, LinkedIn Ads, and other paid marketing campaigns to maximize ROI. Event Marketing: Support event planning and execution, including webinars, trade shows, and promotional events, ensuring strong audience engagement. Content Strategy: Develop and implement content marketing strategies, including blog posts, case studies, social media content, and landing pages. Lead Generation: Execute strategies to generate and nurture quality leads through SEO, PPC, email marketing, and social media. Analytics & Reporting: Monitor campaign performance, analyze key metrics, and provide insights to optimize marketing efforts. Collaboration: Work closely with the sales team to align marketing strategies with business goals. Requirements Required Skills & Qualifications: Bachelor’s degree in marketing, Business, or a related field. Hands-on experience with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and email marketing tools (e.g., Mailchimp, HubSpot). Strong knowledge of PPC, and social media marketing. Experience with Google Analytics, Google Tag Manager, and CRM platforms. Excellent content creation and copywriting skills. Ability to analyze data, generate insights, and optimize campaigns accordingly. Strong project management and communication skills. Wondering who we are and what we do? No bragging, but we are the first HubSpot Diamond Partner agency in India and SEA and the only HubSpot Advanced Implementation Certified Partner across APAC. You may want to start by understanding why we do what we do. Startups and enterprises have one major problem while running their businesses - utilizing their people (not resources) for more important tasks instead of redundant ones. What if repetitive chores are automated so that people can focus better on other tasks? This is exactly what we help businesses with. TransFunnel Consulting is an advanced MarTech solutions company that enables business growth for clients by providing end to end marketing automation, web designing, design consultancy, inbound marketing services. Our own products - Feedback Taken, a complete survey tool; HRMS, an efficient Human Resource Management System; assets and apps for HubSpotMarketplace - are developed to make functioning easier for businesses. We use marketing automation tools like HubSpot, Salesforce, Marketo, Fresh works to streamline and align clients’ sales and marketing processes, leverage customized marketing automation strategies and intelligent people insights to up their marketing efforts in the right way. To add to this, we love all things organic and that's why we solve pain points for businesses using inbound marketing solutions as well. These solutions range from content marketing, SEO and social media strategies to paid ad campaigns and ABM and drip campaigns, all of which help grow businesses organically. We are looking for a resilient, empathic business development executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features. Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a team that puts the human connect before anything else. Whether we work from office, home or anywhere - we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Share us your details at hr@transfunnel.com For job related queries, please call +91 9773337696 Personal Details Professional Details

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5.0 years

0 Lacs

Jaipur

On-site

Location Jaipur Work Experience 5 to 7 years Job Title Marketing Head Responsibilities: The Opportunity: Drive Our Brand & Deliver Client Excellence This strategic role at TransFunnel requires a dynamic leader who can wear two hats with equal passion and precision: Lead TransFunnel's Growth: You will own and execute the annual marketing strategy for TransFunnel itself. This means driving our brand awareness across 360-degree marketing channels and generating high-quality Marketing Qualified Leads (MQLs) that fuel our new business pipeline. Client Delivery Leadership: You will manage the delivery of Inbound Marketing projects for our diverse clientele, ensuring exceptional results with the support of your team. This involves guiding strategy, overseeing execution, and maintaining the high standards our clients expect. We need someone with high energy, undeniable proactiveness, and excellent communication skills – a true go-getter who thrives on creating impact. You should be a fountain of new ideas and initiatives to propel TransFunnel's growth, coupled with a keen ability to understand market dynamics and industry trends to identify and expand our service lines. What You'll Do: Key Responsibilities Digital Strategy Development & Execution: Develop and implement end-to-end digital marketing strategies for both TransFunnel's brand and our B2B/B2C client projects. Craft integrated marketing plans combining SEO, PPC, social media, email, and content marketing to achieve ambitious business objectives. Performance Marketing: Plan, strategize, execute, and optimize paid media campaigns across platforms like Google Ads (Search, Display, Shopping), Facebook, LinkedIn, Taboola, Outbrain, and other programmatic channels. SEO & Content Marketing: Develop compelling content strategies for websites, blogs, social media, and thought leadership pieces to engage target audiences and support lead generation efforts. Marketing Automation & CRM: Manage CRM systems (e.g., HubSpot) to track and optimize the entire customer journey. Team Leadership & Mentorship: Lead, mentor, and inspire a team of talented digital marketing professionals, fostering a culture of continuous learning and high performance. Collaborate seamlessly with designers, content creators, developers, and external vendors to deliver high-quality marketing assets and campaigns. Analytics & Reporting: Rigorously track, analyze, and report on digital marketing KPIs using tools like Google Analytics, SEMrush, and Ahrefs. Provide actionable insights and data-driven recommendations to continuously improve performance and support strategic business goals. Client & Stakeholder Communication: Prepare impactful marketing pitches, presentations, and brochures to support sales and go-to-market initiatives for TransFunnel's services. Work closely with internal teams and external stakeholders to ensure complete alignment on marketing goals and strategies. Requirements What We're Looking For: Required Skills & Qualifications Bachelor's degree in marketing, Business, Communications, or a related field. 5-7 years of progressive experience in GTM strategy, with at least 2 years in a managerial or significant leadership role. A proactive, high-energy individual with exceptional communication (written and verbal) and presentation skills. You can articulate complex ideas clearly and inspire action. A natural innovator: Proven ability to conceptualize, propose, and lead new ideas and initiatives that drive business growth. Strategic thinker: Capable of understanding complex market dynamics and industry trends to identify opportunities for expanding business service lines. Proficient in: GTM Strategy Strong presentations skills Integrated marketing strategy to execution skills Understand the 360 degree marketing channels and knows how to connect dots Experience of Marketing automation platforms (e.g., Mailchimp, Zoho Campaigns, Brevo, and ideally HubSpot/Salesforce/Marketo) Web analytics tools (Google Analytics, Google Search Console) Demonstrated ability to manage multiple complex marketing projects, prioritize effectively, meet deadlines, and navigate diverse stakeholder expectations. Nice-to-Have: Direct experience in SaaS marketing. Proven track record working with international markets (USA, UK, Australia, UAE). Familiarity with prompt engineering and emerging AI marketing tools. Why Join TransFunnel? At TransFunnel, you'll be part of a team that's not just growing but defining the future of MarTech consulting. We offer: Impactful Work: Directly influence our company's growth and shape the digital strategies of leading global enterprises. Growth Opportunities: Work alongside seasoned experts, continuously learn, and expand your skill set in a fast-paced, innovative environment. A Culture of Excellence: Be part of a passionate, collaborative team that values proactivity, new ideas, and delivering exceptional client results. Global Exposure: Engage with clients and projects across diverse international markets. If you are a strategic marketing leader with a passion for driving growth, a knack for innovative ideas, and a commitment to excellence in client delivery, we want to hear from you. Wondering who we are and what we do? No bragging, but we are the first HubSpot Diamond Partner agency in India and SEA and the only HubSpot Advanced Implementation Certified Partner across APAC. You may want to start by understanding why we do what we do. Startups and enterprises have one major problem while running their businesses - utilizing their people (not resources) for more important tasks instead of redundant ones. What if repetitive chores are automated so that people can focus better on other tasks? This is exactly what we help businesses with. TransFunnel Consulting is an advanced MarTech solutions company that enables business growth for clients by providing end to end marketing automation, web designing, design consultancy, inbound marketing services. Our own products - Feedback Taken, a complete survey tool; HRMS, an efficient Human Resource Management System; assets and apps for HubSpotMarketplace - are developed to make functioning easier for businesses. We use marketing automation tools like HubSpot, Salesforce, Marketo, Fresh works to streamline and align clients’ sales and marketing processes, leverage customized marketing automation strategies and intelligent people insights to up their marketing efforts in the right way. To add to this, we love all things organic and that's why we solve pain points for businesses using inbound marketing solutions as well. These solutions range from content marketing, SEO and social media strategies to paid ad campaigns and ABM and drip campaigns, all of which help grow businesses organically. We are looking for a resilient, empathic business development executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features. Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a team that puts the human connect before anything else. Whether we work from office, home or anywhere - we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Share us your details at hr@transfunnel.com For job related queries, please call +91 9773337696 Personal Details Professional Details

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0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

It's fun to work in a company where people truly BELIEVE in what they are doing! We're committed to bringing passion and customer focus to the business. About Fractal What makes Fractal a GREAT fit for you? When you join Fractal, you'll be part of a fast-growing team that helps our clients leverage AI together with the power of behavioral sciences to make better decisions. We're a strategic analytics partner to most admired fortune 500 companies globally, we help them power every human decision in the enterprise by bringing analytics, AI and behavioural science to the decision. Fractal is one of the most prominent players in the Artificial Intelligence space. Fractal’s mission is to power every human decision in the enterprise and uses the power of AI to help the world’s most admired Fortune 500 companies Summary Of The Role We are seeking a dynamic and experienced Events and ABM Specialist to join our high-performing marketing team in Bangalore. This role is ideal for a strategic thinker and hands-on executor who thrives in a fast-paced environment and is passionate about delivering impactful experiences across the buyer journey. Key Responsibilities Event Strategy & Execution Plan, manage, and execute large-scale owned and third-party events, conferences, and webinars globally. Collaborate with cross-functional and global teams to align event goals with business objectives. Manage end-to-end logistics, vendor coordination, booth design, speaker management, and post-event analytics. Drive event ROI through targeted pre-event, onsite, and post-event engagement strategies. Account-Based Marketing (ABM) Design and execute full-funnel ABM programs tailored to strategic accounts across industries. Leverage data-driven insights to personalize campaigns and content across the buyer journey. Partner with sales and account teams to align ABM strategies with pipeline and revenue goals. Utilize ABM platforms and tools to orchestrate multi-channel campaigns (email, ads, direct mail, etc.). Content & Campaign Development Curate and develop compelling content assets including email sequences, eBooks, whitepapers, reports, and landing pages. Collaborate with internal SMEs and creative teams to ensure content is relevant, engaging, and aligned with brand voice. Optimize content for different stages of the buyer journey and personas. Technology & Analytics Expertly use intent and engagement platforms (e.g., 6sense, Demandbase, Bombora, RollWorks) to identify and target high-value accounts. Track and report on campaign performance, engagement metrics, and pipeline impact. Continuously test, learn, and optimize campaigns based on data insights. Mandatory Technical Skills Proficiency in ABM platforms (e.g., 6sense, Demandbase, RollWorks, Bombora). Experience with marketing automation tools (e.g., Marketo, HubSpot). CRM expertise, preferably Salesforce. Familiarity with webinar and event platforms (e.g., ON24, Zoom, Cvent). Strong understanding of campaign analytics, reporting tools, and performance metrics. Content development tools (e.g., Adobe Creative Suite, Canva, CMS platforms). Mandatory non-technical skills Exceptional verbal and written communication skills. Strong interpersonal skills with the ability to collaborate across global teams. Strategic thinking with a hands-on, execution-oriented mindset. Excellent project management and organizational skills. Creative problem-solving and adaptability in a fast-paced environment. High attention to detail and a commitment to quality. Education Qualification MBA in Marketing or a related discipline from a reputed institution. Master’s degree in Business Administration, Communications, or a related field preferred. Additional certifications in digital marketing, ABM, or event management are a plus. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! Not the right fit? Let us know you're interested in a future opportunity by clicking Introduce Yourself in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!

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5.0 - 9.0 years

0 Lacs

karnataka

On-site

As a member of the Contact Optimization team, you will play a crucial role in enhancing and acquiring marketing contact data, ensuring data governance and finding practical solutions to data quality and flow issues. Your strong communication skills and collaborative nature, combined with a data-driven mindset, will enable you to continuously improve contact data quality. By working with internal and external stakeholders, you will define, document, optimize, and operationalize data quality processes. As the primary escalation point for data issues, your ability to analyze and interpret data will provide valuable insights into AGM marketing priorities, allowing you to develop strategies that ensure optimal results. Drive and manage end-to-end marketing data enrichment activities, while adhering to and advocating for legal regulations Identify, analyze, select, recommend, onboard, and manage 3rd party WWM data vendors Conduct regular check-ins and monitor vendor performance to ensure data processing practices are followed and the quality of work meets company standards Collaborate cross-functionally to resolve system and/or vendor discrepancies, data accuracy, consistency, and availability of data across all systems Analyze data to identify volume gaps, expansion opportunities, access risk, and growth opportunities Evaluate the health of system data, standardizing or enhancing it as necessary to ensure marketability of contact data Track, measure, and communicate the impact of completed and ongoing data enrichment initiatives Drive new enrichment initiatives to increase data quality & net-new prospects Support initiatives to further define, align, and recommend optimized, globally standardized enrichment and acquisition policies and processes Drive awareness and alignment to global/regional processes by conducting regular trainings and assisting with the maintenance of Data Enrichment documentation/wiki Minimum Qualifications: 5+ years of experience in a marketing operations role involving databases, data manipulation, and data mapping Excellent written and verbal communication, critical thinking abilities, and effective cross-functional collaboration skills Strong understanding of database systems, technologies, integrations, and mapping logic Self-starter with creativity, flexibility, adaptability, and resilience in a dynamic environment Results-oriented individual with strong interpersonal skills, capable of taking ownership and driving deliverables Experience in managing projects internally and externally Strong problem-solving skills with attention to detail Preferred Qualifications: Proficiency in Microsoft Excel & Power Point Project Management skills Ability to deliver on KPIs and measurable success criteria Experience managing data enrichment and acquisition vendors Proficiency in problem-solving and communicating with individual stakeholders and teams Business proficiency in English Salesforce & Marketo knowledge a plus About Autodesk: Autodesk is dedicated to helping innovators turn their ideas into reality, transforming how things are made and what can be made. The company values a culture of belonging and equity in the workplace, where everyone can thrive and contribute to building a better future. Autodeskers are encouraged to be their authentic selves and engage in meaningful work that shapes the world and the future. Join Autodesk to be part of a team that creates amazing things every day.,

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4.0 - 7.0 years

0 Lacs

Gurugram, Haryana, India

On-site

Overview Cvent is a leading meetings, events and hospitality technology provider with more than 4,800 employees and nearly 22,000 customers worldwide. Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship --a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to act, embrace risk, and make decisions as if they had founded the company themselves. We foster an environment that promotes agility, which means we don’t have the luxury to wait for perfection. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds shared connections. About The Role Cvent’s Global Demand Center is seeking an organized, strategic marketing professional to join our marketing team as an audience-targeting leader. Our ideal candidate is a skilled project manager with a passion for marketing operations, an understanding of how personalization in marketing campaigns is key, and an interest in discovering new ways to solve the business's needs. In this role on the Marketing Data & Insights team, you will serve as an audience targeting expert, analyze marketing program performance, and operationalize how we “go to market” across all channels. We are looking for an individual with excellent technical and communication skills who thrives in a collaborative environment. While attention to detail is crucial, the ability to be flexible, think quickly on your feet, and fully understand dependencies and the “big picture” is also important. In This Role, You Will Audience Segmentation and the “Ideal Customer Profile”: Understand and identify our ideal customer profile globally by analyzing our customers and marketing leads. Partner with Product Marketing and Sales teams to define our target audience segments to be used in marketing campaigns Audience First Strategy, Consultation, & Usage: Enable marketing campaign owners in personalizing their campaigns to the audience segments we define (getting us to the right message at the right time to the right person) Reduce time to market (TAT) in our daily operations and improve conversion rates along the customer journey. Ensure communication with key decision-makers within target organizations. Use data, insights and AI to improve the performance of our campaigns to our target audiences Audience Data Enablement & Governance: Ensure target contact lists are consistent, accurate, and compliant across marketing systems. Work with data vendors and research teams to ensure complete information for effective targeting in marketing campaigns. Educate the marketing department on the best practices and guidelines for direct sales and marketing regulations globally. Here's What You Need 4-7 years of experience in marketing data operations, marketing analytics, or a related role. Familiarity with audiences, segmentation, and marketing-owned communications strategy Proficiency in data analysis tools such as Microsoft Excel with the ability to interpret complex data and provide actionable insights. Knowledge of digital marketing channels and tactics Understanding of Marketing Automation tools like Marketo or HubSpot and CRMs like Salesforce Demonstrated project management experience: the ability to work with stakeholders to finalize requirements, create project plans, host presentations, and to work with multiple business/technical stakeholders to establish, communicate, and meet agreed-upon deadlines. Must be self-motivated and enjoy a fast-paced environment where you will work both with teams and independently.

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3.0 years

0 Lacs

Pune, Maharashtra, India

Remote

Job Title - GN - SONG - MT - Marketing Automation - Manager Management Level: 7-Manager Location: Gurugram, DDC1 Must-have skills: Adobe Campaign Classic Good to have skills: Ability to leverage design thinking, business process optimization, and stakeholder management skills. Job Summary: This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Plan, design, execute large scale marketing automation programs over channels such as email, SMS, Push, CRM, web etc. Design new campaign strategies and marketing plans across all channels and devices based on campaign performance and insights. Conduct marketing automation vendor assessment Conduct client’s Campaign/Marketing automation capability assessment and provide recommendations on optimizing the Campaign/Marketing automation stack and develop use cases to improve utilization of existing campaign engine. Gather business requirements, designing process & solution for implementation of marketing and advertising solutions. Design functional architecture (Integration with peripheral systems like Datasources, Activation channels etc.), implementation support, for campaign engines such as Adobe, Braze etc. Derive insights for campaign, work on Campaign attribution and strategy optimization Drive business development efforts and thought leadership in the marketing automation space. Other Skills/Optional Lead discovery and design workshops with clients to map the marketing processes, configure, test, and deploy marketing processes in client’s Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront and Develop use cases to increase adoption of Workfront to solve problems not yet identified by the client. Develop project plans, design documents, roadmaps, templates, layouts, queues, reports, and other project artifacts that align with the defined requirements and provide demos to teams considering implementing Workfront. Bring your best skills forward to excel at the role: Partner and team with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Preferable: Configure, test, and deploy marketing processes in client’s Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront. Collaborate with business and technical stakeholders to understand how a client’s Workfront instance has been configured and provide post go live consulting to newly implemented customers. Professional & Technical Skills: Relevant experience in the required domain. Strong analytical, problem-solving, and communication skills. Ability to work in a fast-paced, dynamic environment. Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Ability to use insights for campaign and strategy optimization. Good to have 3+ years Workfront/Jira experience Deliver and execute on technical design solutions, customizing where required, using Salesforce Marketing Cloud, Adobe Experience Cloud, Braze Strong understanding of data structures and hands on experience on Mar-tech tools such as Adobe campaign, Adobe Journey Optimizer, Marketo, Adobe Experience Platform, Braze etc.. Good to have exposure to other Campaign tools like Pega decisioning, SFMC, etc. Good to have experience in leading and managing email, social media, and/or display advertising campaigns and in optimizing landing pages and user funnels Experience with A/B and multivariate experiments. Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.) Good to be Proficient with implementation of MarTech platforms like Adobe Experience Cloud and experience of AdTech platforms, Data visualization platforms and Cloud Platforms etc. Additional Information: Opportunity to work on innovative projects. Career growth and leadership exposure. About Our Company | Accenture , Experience: 12-14Years Educational Qualification: Any Degree

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3.0 years

0 Lacs

Noida, Uttar Pradesh, India

On-site

Role: ABM Marketing Executive Company: Nucleus Software Exports Ltd. | Fintech/Banking Software Solutions | About Nucleus Software Nucleus Software is a leading global provider of digital lending and transaction banking solutions that powers the operations of over 200 financial institutions across 50+ countries. As pioneers in the Banking and Financial Services (BFS) industry, we deliver cutting-edge fintech solutions including our flagship FinnOne Neo® platform, supporting retail lending, corporate banking, cash management, and digital transformation initiatives for banks and financial institutions worldwide. Join our dynamic team that's transforming the future of financial technology and helping institutions achieve digital excellence. The Opportunity We are seeking a strategic and results-driven ABM Marketing Executive to spearhead our account-based marketing initiatives within the global Banking and Financial Services sector. This role presents an exciting opportunity to drive targeted marketing strategies that directly impact revenue growth, working with tier-1 financial institutions and emerging fintech companies. As our ABM Marketing Executive, you'll be at the forefront of our growth strategy, combining deep financial services industry knowledge with cutting-edge marketing technologies to create personalized, high-impact campaigns that resonate with key decision-makers in the banking ecosystem. What You'll Achieve Strategic Account Development & Growth • Design and execute comprehensive account-based marketing strategies aligned with sales objectives and business goals for target financial institutions • Partner closely with sales teams to develop tailored marketing plans for strategic accounts, focusing on C-suite executives, CIOs, and digital transformation leaders • Build and maintain strong relationships with key stakeholders within target accounts, becoming a trusted advisor in their digital transformation journey Campaign Excellence & Execution • Create and manage sophisticated multi-channel marketing campaigns across email, content marketing, industry events, webinars, and targeted digital advertising • Develop personalized content and messaging strategies that address specific pain points and business challenges of banking and financial services clients • Execute both 1:1 and 1:Many ABM campaigns, optimizing for maximum engagement and conversion Data-Driven Performance & Optimization • Leverage advanced analytics tools to measure campaign effectiveness, track ROI, and continuously optimize marketing strategies • Monitor key metrics including account engagement scores, pipeline acceleration, deal velocity, and revenue attribution • Conduct A/B testing and multivariate campaigns to improve performance across all touchpoints Customer Success & Expansion • Lead customer ABM marketing activities for existing clients through strategic customer visits, Go-LIVE celebrations, and relationship management programs • Develop customer advocacy programs and case study initiatives to drive referrals and expansion opportunities • Coordinate post-implementation marketing activities to ensure customer success and identify upselling opportunities Market Intelligence & Industry Leadership • Research and analyze banking industry trends, regulatory changes, and competitor activities to inform marketing strategies • Collaborate with product marketing, content marketing, and sales teams to ensure messaging consistency and market positioning • Represent NucleusSoftware at industry conferences, banking forums, and fintech events What We Offer: • Growth Opportunity : Work with a market-leading fintech company serving 200+ financial institutions globally • Industry Impact : Shape the future of banking technology through strategic marketing initiatives • Professional Development : Access to industry conferences, certifications, and continuous learning opportunities • Global Exposure : Collaborate with international teams and clients across 50+ countries • Innovation Environment : Work with cutting-edge fintech solutions and emerging technologies • Competitive Package : Attractive compensation, benefits, and performance-based incentives Ready to Transform Banking Through Strategic Marketing? Join Nucleus Software and be part of a team that's revolutionizing how financial institutions leverage technology to serve their customers better. Your expertise in ABM marketing will directly contribute to our mission of empowering banks and financial institutions with world-class digital solutions. Apply now and help us build the future of financial technology, one strategic account at a time. Location : Noida Department : Marketing Travel : 25-30% (Industry events, customer visits, regional conferences) Nucleus Software is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified candidates regardless of race, gender, age, religion, sexual orientation, or disability. Requirements What You Bring Essential Qualifications • Education : Bachelor's or Master's degree in Marketing, Business Administration, or related field • Experience : 3-5 years of proven experience in ABM marketing and content creation, preferably within Banking and Financial Services (BFS) domain • Industry Knowledge : Demonstrable understanding of banking operations, digital transformation challenges, and fintech ecosystem Technical Expertise • Advanced proficiency in CRM and marketing automation tools including Marketo, HubSpot, Zoho, or similar platforms • Hands-on experience with LinkedIn Sales Navigator, Google Ads, and social selling strategies • Expertise in setting up, optimizing, and measuring ABM campaigns with clear ROI tracking • Experience with landing page optimization, user funnel analysis, and conversion rate optimization • Proficiency in A/B testing, multivariate testing, and campaign performance analytics Strategic Marketing Skills • Proven track record in demand generation campaigns with measurable results • Experience managing marketing databases and executing complex email and display advertising campaigns • Strong ability to identify target audiences and devise digital campaigns that engage, inform, and motivate decision-makers • Experience in creating compelling content for C-suite and technical audiences in financial services Personal Attributes • Strategic Thinking : Ability to develop long-term account strategies while executing tactical campaigns • Communication Excellence : Outstanding written and verbal communication skills with ability to present to senior executives • Analytical Mindset : Strong data interpretation skills and ability to derive actionable insights from campaign metrics • Collaboration : Proven ability to work cross-functionally with sales, product, and marketing teams • Industry Passion : Genuine interest in financial technology and digital transformation trends Preferred Qualifications • Professional certifications in digital marketing (Google Ads, HubSpot, Marketo, LinkedIn Marketing) • Experience with banking software solutions, lending platforms, or fintech products • Knowledge of regulatory compliance requirements in financial services marketing • Experience with international marketing campaigns across multiple regions • Familiarity with enterprise sales cycles (6-18 months) and complex B2B decision-making processes Benefits Nucleus is well known for identifying, nurturing, and promoting internal talent and having long mutually rewarding associations with its performing associates. Our focus programs help our associates to continuously grow based on their capability, performance, and career aspirations. Over the coming years, this role can evolve, to Program Manager, Program Director and further on.

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3.0 - 5.0 years

1 - 5 Lacs

Mumbai

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About The Role Skill required: Marketing Operations - Quality Management Designation: Quality Auditing Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAct of overseeing all activities and tasks needed to maintain a desired level of excellence. This may include the determination of a quality policy, creating and implementing quality planning and assurance, and quality control and quality improvement. What are we looking for A Marketo operator responsible for implementing a newsletter strategy and deploying to customers manages end-to-end campaign execution, including building and scheduling email newsletters, segmenting customer lists, optimizing content for engagement, and tracking performance metrics. This role requires strong proficiency in Marketo s email marketing and automation tools to ensure timely, personalized, and effective customer communications that align with broader marketing goals. Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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7.0 - 11.0 years

6 - 11 Lacs

Mumbai

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About The Role Skill required: Marketing Operations - Adobe Campaign Classic Designation: Digital Mktg Advisory Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Data Analysis:Proficiency in data analysis tools and techniques to derive insights from campaign performance data.""Technical Background:Adobe technical knowledge in areas relevant to campaign development, such as HTML, CSS, JavaScript, SQL, or scripting languages (e.g., AMPscripts).Agile Project Management:Familiarity with Agile project management methodologies and tools (e.g., Scrum, Kanban) for iterative project execution. Roles and Responsibilities: ":Project Planning and Requirement Gathering:Collaborate with client stakeholders, technical leads, and campaign developers to define project/campaign scope,objectives,deliverables,and timelines.Create comprehensive project plans,outlining tasks,dependencies,resource requirements, document, and track updates regularly.Ensure request submitted by Clients are complete and accurate before assigning it to Campaign Developers.Stakeholder Communication:Act as the primary point of contact for all project-related communications.Regularly engage with client stakeholders to provide updates on project progress, gather feedback,and manage expectations.Resource Management:Allocate project and campaign tasks to campaign developers and technical leads based on their expertise and availability.Ensure that team members have the necessary resources and support to fulfil their responsibilities effectively.Risk Assessment and Mitigation:Identify potential project risks and issues,both technical and non-technical,and develop mitigation strategies to minimize their impact on project success.Post Implementation Review:Ensure Deliverables meet the highest standards of quality,adhering to best practices and client requirements.Conduct thorough testing and review processes before deliverables are shared for client review and approval.Ensure feedbacks are well documented and communicated to Developers/Team leads.Marketing Automation Platform Knowledge:Familiarity with Braze, Adobe Campaign Classic or Salesforce Marketing Cloud platforms or equivalent platforms and their respective tools (e.g., Adobe Campaign, SFMC Email Studio, Journey Builder). Budget and Cost Control:Manage project budgets, track expenses, and control costs throughout the project lifecycle. Work closely with finance teams to ensure project financials align with the approved.Timeline Management:Monitor project timelines, identify potential delays, and implement corrective actions to keep the project on track for timely delivery.Change Management:Manage change requests and scope adjustments throughout the project. Evaluate the impact of changes on timelines,resources,and budgets and obtain necessary approvals.Reporting and Documentation:Provide regular project status reports to client stakeholders,senior management,and other relevant parties.Maintain comprehensive project documentation, including meeting minutesaction items,and project-related decisions.Issue Resolution:Facilitate issue resolution by collaborating with cross-functional teams,identifying root causes Qualification Any Graduation

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5.0 - 8.0 years

4 - 8 Lacs

Mumbai

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About The Role Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designThe planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. What are we looking for A Marketo operator responsible for implementing a newsletter strategy and deploying to customers manages end-to-end campaign execution, including building and scheduling email newsletters, segmenting customer lists, optimizing content for engagement, and tracking performance metrics. This role requires strong proficiency in Marketo s email marketing and automation tools to ensure timely, personalized, and effective customer communications that align with broader marketing goals. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

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18.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Opportunity Digital Experience (DX) ( https://www.adobe.com/experience-cloud.html ) is a USD 5B+ business serving the needs of enterprise businesses including 95%+ of fortune 500 organizations. Adobe Marketo and Adobe Journey Optimizer B2B, within Adobe DX are the world’s largest marketing automation platform, providing solutions that lets enterprises attract, segment and nurture customers — from discovery to biggest fan. It lets enterprises do effective engagement through various surfaces and touchpoints. We are seeking a dedicated and visionary Director of Engineering to lead and encourage our versatile engineering organization. Seeking a leader skilled in both technical expertise and effective communication, with strong leadership abilities, motivation skills, and a strategic, forward-thinking approach. The ideal candidate will be instrumental in shaping our technology roadmap, driving technical excellence, and fostering a culture of continuous learning, innovation and high performance. You will lead a dynamic team of engineers, engineering managers, and architects, overseeing the development and delivery of large-scale applications, microservices, and innovative AI/GenAI solutions that push the boundaries of what's possible. Key Responsibilities Define and champion the technical vision and strategy aligned with the company's overall business objectives Provide proactive thought leadership, identifying emerging technologies, market trends, and exciting opportunities (e.g., advanced AI/GenAI applications) Cultivate an environment of ownership, innovation, challenge the status quo and open up the boundaries in every aspect of development Drive architectural decisions for large-scale, complex applications and services, ensuring scalability, reliability, maintainability, security, and performance Drive the end-to-end development and operations of system comprising hundreds of microservices and distributed systems Lead the successful delivery of multiple concurrent projects, ensuring high quality, technical integrity, and timely delivery Demonstrate strong understanding of business to translate technical decisions into clear business and customer impact Maintain deep practical understanding of modern software development methodologies, microservices architectures, cloud-native principles, and data engineering Lead teams to deliver AI-powered features for customers and leverage AI for internal team productivity Provide expert guidance and hands-on mentorship on complex technical challenges Lead, mentor, and inspire a diverse team of engineers, managers, and architects, fostering a culture of high performance, accountability and collaboration Develop and implement strategies for talent acquisition, retention, and professional growth within engineering Cultivate strong relationships with partners such as Product Management, Sales, Marketing, and Customer Success Collaborate effectively with multi-functional leaders to translate business requirements into technical solutions and deliver on shared goals Communicate complex technical concepts and strategies clearly and concisely to both technical and non-technical audiences, influencing decisions and building consensus Act as a primary liaison for technical matters, representing the engineering organization internally and externally What You Need To Succeed Passion and love of what you do! 18+ years of experience working in software development and engineering leadership roles, with a proven track record of delivering multiple complex, high-impact projects Exceptional understanding of the full software development lifecycle, from concept to deployment and operations Deep knowledge of system design, data structures, algorithms, and software engineering methodologies Deep experiences with microservices architectures, distributed systems, and cloud platforms (AWS, Azure, GCP) Possess strong understanding of Artificial Intelligence (AI), particularly Generative AI (GenAI) and Agents Proven experience in leading teams to deliver AI-powered features for customers and using AI for internal team productivity will be an added advantage Proficiency in modern programming languages and frameworks relevant to large-scale web/backend development and AI (e.g., Java, React, Python) Outstanding communication, interpersonal, and presentation skills. Ability to articulate complex technical ideas clearly and persuasively Strong leadership presence with the ability to inspire, motivate, and empower large teams Proven ability to manage and influence stakeholders at all levels of the organization Exceptional problem-solving skills and a pragmatic approach to technical challenges Thrive in a fast-paced, evolving environment, capable of quickly changing directions and learning new technologies and domains Ambitious and not afraid to tackle unknowns, demonstrates a strong bias to action Proactive, self-starter with a strong sense of ownership and urgency Demonstrated ability to drive innovation and lead change Bachelor's or Master's degree or equivalent experience in Computer Science, Engineering, or a related technical field. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

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2.0 - 5.0 years

0 Lacs

Hyderabad, Telangana, India

On-site

We are seeking a passionate Marketing Specialist with a strong interest in technology and innovation to join our dynamic team. In this role, you will be instrumental in positioning Da Vinci as a market leader in the smart manufacturing sector. You will work in a fast-paced, product-driven environment, utilizing your creativity and technical aptitude to execute impactful marketing strategies and campaigns that drive global awareness and engagement. Digital Marketing Execution The core responsibilities for the job include the following: Develop and implement digital marketing campaigns to highlight Da Vinci's unique capabilities in global markets (MENA, US, and beyond). Optimize SEO/SEM strategies to enhance product discoverability and engagement. Product-Focused Content Creation Create high-quality, technical content such as product guides, whitepapers, case studies, and blog posts tailored to the manufacturing industry. Collaborate with the design team to develop engaging visuals, including infographics and product demos. Tech-Driven Marketing Strategies Leverage marketing automation tools (HubSpot, Marketo) and CRM platforms (HubSpot) to drive lead generation and nurturing. Utilize analytics tools (Google Analytics, Tableau) to track and optimize campaign performance. Social Media And Branding Strategically manage social media channels to position Da Vinci as the go-to solution for smart manufacturing. Drive thought leadership through engaging posts, webinars, and industry discussions. Market Research And Insights Conduct competitor analysis and identify positioning opportunities for Da Vinci. Monitor industry trends and adapt marketing strategies to maintain product relevance and impact. Cross-Team Collaboration Collaborate with product teams to understand new features and translate them into compelling marketing messages. Work closely with sales teams to align marketing initiatives with business objectives and customer needs. Requirements Educational Background: Bachelor's degree in Marketing, Business Administration, or a related field (technical background preferred). Experience: 2 -5 years in B2B marketing, SaaS marketing, or product marketing for tech companies. Technical Skills Marketing Automation: HubSpot, Mailchimp. CRM: Salesforce or similar. Analytics: Google Analytics, Tableau, or Power BI. SEO/SEM: SEMrush, Ahrefs, Google Ads. Social Media: LinkedIn and Instagram. Content: Blogs or Articles. Other Skills Strong technical writing skills to communicate Da Vinci's capabilities and value proposition effectively. An analytical mindset with the ability to derive insights from complex data. Knowledge of graphic design tools (Canva, Figma, Adobe Suite) is preferred. Enthusiasm for technology and product innovation, with a drive to stay updated on market trends. This job was posted by Jay Menghani from VirtueS.

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7.0 years

0 Lacs

Hyderābād

On-site

We are seeking a dynamic and results-oriented Marketing Head to spearhead all aspects of our web lead generation efforts. This role will be crucial in driving qualified traffic to our website, nurturing leads, and ultimately converting them into paying customers. The ideal candidate will be a data-driven marketer with a proven track record of success in B2B lead generation campaigns. Key Responsibilities: Develop and execute comprehensive digital marketing strategies to drive website traffic and generate high-quality leads. Manage and optimize all digital marketing channels , including: Search Engine Optimization (SEO): On-page and off-page optimization, keyword research, competitor analysis. Search Engine Marketing (SEM): Paid search campaigns (Google Ads, etc.), campaign optimization, and budget management. Social Media Marketing (SMM): Organic and paid social media campaigns on relevant platforms (LinkedIn, Twitter, etc.). Content Marketing: Develop and publish high-quality, engaging content (blog posts, white papers, case studies, webinars) to attract and nurture leads. Email Marketing: Develop and execute targeted email campaigns for lead nurturing and conversion. Website Analytics & Tracking: Monitor website traffic, track key metrics (e.g., conversion rates, cost per acquisition), and analyze data to optimize campaigns. Build and maintain a strong online presence through social media engagement, online communities, and industry events. Conduct market research to identify target audiences, competitor analysis, and industry trends. Manage the marketing budget effectively and efficiently. Collaborate with sales and other departments to ensure seamless lead flow and customer acquisition. Stay abreast of the latest digital marketing trends and technologies and continuously improve our marketing efforts. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. 7+ years of experience in B2B digital marketing, with a strong focus on lead generation. Proven track record of success in driving website traffic and generating qualified leads. Strong understanding of SEO, SEM, SMM, and content marketing principles. Experience with CRM and marketing automation platforms (e.g., HubSpot, Marketo, Salesforce). Excellent analytical and data-driven decision-making skills. Strong project management and organizational skills. Excellent communication and interpersonal skills. Ability to work independently and as part of a team.

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6.0 - 10.0 years

0 - 0 Lacs

Bengaluru

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Job Title: Digital Marketing & Demand Generation Senior Specialist Location: Bangalore, Kochi or Trivandrum Experience Level: 6-10 Years Industry: IT Services / Technology / SaaS Key Responsibilities: As a key member of the demand generation marketing function, plan and execute digital marketing and demand generation campaigns that drive awareness and leads, leveraging channels such as email, paid search, paid social (LinkedIn), content syndication, and third-party partnerships Support end-to-end execution of webinars working jointly with Sales, Industry, Practice and Content team Support Field Marketing activities as needed to ensure smooth execution of regional and global events Track MQLs, SQLs and pipeline metrics. Report campaign performance across relevant channels Collaborate with internal designers to create digital marketing assets in support of marketing campaigns Coordinate with internal sales, marketing and practice teams to ensure timely campaigns execution Qualifications: 6-10 years of proven multi-channel B2B marketing experience within enterprise IT services/SaaS. Hands-on experience with Marketing Automation Platforms (e.g. Hubspot, Marketo, etc.) is required. Marketo experience is highly desirable. Experience executing paid and organic digital marketing campaigns across Google PPC, LinkedIn, SEO/SEM Experience with Google Analytics and ABM tools like DemandBase, 6Sense or Terminus is desirable Excellent verbal and written communication skills. Strong project management skills with keen attention to detail. Ability to get things done in a matrixed environment. Bachelors degree in Marketing, Communications, or a related field. Masters degree is a plus.

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8.0 - 12.0 years

0 Lacs

noida, uttar pradesh

On-site

As a global creative production company, MediaMonks partners with clients across industries and markets to deliver exceptional work for leading businesses and brands. Operating at the intersection of creativity and technology, we offer a wide range of services from creative campaigns to bespoke development and design. Our in-house team of over 900 Monks collaborates across teams, time zones, and technologies to create award-winning work that has been recognized globally. Established in 2001 and deeply rooted in digital, MediaMonks has a strong presence in various locations worldwide including San Francisco, Los Angeles, London, Amsterdam, Shanghai, Sydney, and many more. We are known for our innovative approach to technology and our relentless pursuit of excellence in every project we undertake. We are currently seeking a dynamic individual to join our team as a Senior Full Stack Developer. In this role, you will be responsible for developing solutions on the Adobe Experience Cloud platform, specifically focusing on AEM Sites, Assets, Forms, and Screens, Adobe Campaign, AEP, AJO, and potentially other Java-based technology stacks. Working within an agile development environment, you will collaborate with team members to write robust, testable, and maintainable code that meets project requirements. To excel in this role, you should have at least 8 years of experience in a Senior Full Stack Developer role, with a strong background in Adobe Experience Cloud products development. Additionally, you should be well-versed in Java concepts and patterns such as Java/J2EE, JSP, Servlets, Spring, Sling, JMS, JUnit, and AOP, as well as modern web technologies including XML, HTML, CSS, AJAX, JavaScript, and frameworks like React, Angular, and Vue.js. Experience in building and consuming RESTful and GraphQL APIs, familiarity with content management systems like Adobe Experience Manager and Headless CMS, and proficiency in mobile development frameworks are also desired for this position. Knowledge of web analytics tools, SEO principles, CRM platforms, marketing automation tools, and database systems is a plus. In addition to technical skills, we are looking for individuals with strong soft skills including leadership abilities, problem-solving skills, excellent communication, collaboration, and adaptability. If you are passionate about technology, enjoy working in a fast-paced environment, and thrive on pushing boundaries, we invite you to join our team at MediaMonks and be part of our innovative and creative journey.,

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7.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

SeekOut is the Agentic AI Talent Platform that uses AI-driven semantic search and intelligent automation, enhanced by human expertise, to help organizations find qualified talent faster. SeekOut's semantic AI understands actual human accomplishments across more than 1 billion unified profiles, breaking traditional tradeoffs between speed, agility, and quality. SeekOut offers two paths to transformation: SeekOut Recruit empowers internal teams with AI-powered search and engagement capabilities, while SeekOut Spot provides fully-managed recruiting outcomes through AI-driven automation and expert recruiters. With $189m raised at a $1.2b valuation, SeekOut serves 1000+ organizations from high-growth startups to Fortune 500 enterprises. SeekOut's vision: to empower every organization to win by unlocking the right talent at the speed and scale of opportunity. Learn more at www.seekout.com. Our Growth Marketing Manager will be a data-driven, strategic marketer with deep expertise in multi-channel campaign management and account-based marketing. The ideal candidate is passionate about driving measurable growth through integrated marketing campaigns, brings proven experience in B2B environments, and excels at collaborating across marketing, sales, and SDR teams to deliver coordinated customer acquisition strategies. This role requires someone who can balance strategic thinking with hands-on execution, leveraging marketing automation platforms and analytics to optimize campaign performance and drive pipeline growth. What you will be doing: Manage and execute sponsored media campaigns across multiple platforms including Google Ads, Microsoft Bing, Meta, LinkedIn, ZoomInfo, and other relevant channels, optimizing for lead quality, conversion rates, and ROI Strategize and execute comprehensive ABM campaigns targeting high-value named accounts, developing integrated multi-touch sequences that align with sales cycles and buyer journeys Partner closely with Marketing, SDR, and Sales teams to design and implement coordinated integrated campaigns that drive account engagement and pipeline acceleration Leverage marketing automation platforms (HubSpot, Marketo) to orchestrate sophisticated nurture sequences, lead scoring models, and personalized campaign experiences Analyze campaign performance data across all channels to identify optimization opportunities, provide actionable insights, and make data-driven recommendations for budget allocation and strategy refinement Collaborate with Sales and SDR teams on target account identification, definition, and prioritization to ensure alignment between marketing efforts and sales objectives Develop and maintain campaign messaging frameworks that integrate competitive intelligence and align with overall brand positioning Create and document scalable processes for campaign management, performance tracking, and cross-functional collaboration to support team growth and efficiency Monitor industry trends, competitive landscape, and platform updates to continuously evolve campaign strategies and maintain competitive advantage What you should have: 7+ years of B2B marketing experience with a focus on growth marketing, demand generation, or digital marketing in SaaS or technology environments Proven track record of managing multi-platform paid media campaigns with demonstrated ability to optimize for performance and ROI across Google Ads, LinkedIn, Meta, and other B2B channels Strong experience designing and executing ABM strategies, including account identification, personalized campaign development, and multi-touch sequence orchestration Hands-on expertise with marketing automation platforms (HubSpot, Marketo, or similar) including campaign setup, lead nurturing, and performance analysis Advanced analytical skills with experience using marketing analytics tools to measure campaign effectiveness, attribution, and pipeline impact Demonstrated ability to collaborate effectively with sales and SDR teams, with experience in lead handoff processes and sales-marketing alignment Bachelor's degree in Business, Engineering, Marketing, or related field; relevant certifications in Google Ads, LinkedIn Marketing, HubSpot, or similar platforms preferred Strong project management skills with ability to manage multiple campaigns simultaneously while maintaining attention to detail and meeting deadlines Excellent communication skills with ability to present campaign performance and strategic recommendations to stakeholders at all levels Self-directed work style with strong accountability and ownership mentality, comfortable working in a fast-paced, results-oriented environment You will be a great culture fit if you are: Highly motivated; a self-starter who enjoys the fast-paced startup environment, is innovative, adaptive, and comfortable with ambiguity Coachable with an insatiable curiosity and eagerness to learn Collaborative, yet competitive and tenacious Our Dedication to a Diverse Workforce: SeekOut condemns discrimination, racism, and racial injustice in all forms. Committed to attracting and retaining a diverse staff, SeekOut will honor your experiences, perspectives, and unique identity. Together, we strive to create and maintain working and learning environments that are inclusive, equitable and welcoming. We are accelerating our efforts through our products and policies to take action and advance definitive, measurable policies and practices that eliminate racism and discrimination. SeekOut is proud to be an equal opportunity employer. We are committed to the inclusion of all individuals and will make reasonable accommodations for qualified individuals with disabilities in our job application process. If you require assistance or accommodations to participate in the job application or interview process, please contact recruiting@seekout.com

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5.0 years

6 - 8 Lacs

Delhi, India

On-site

Industry: Digital Marketing & IT Services Mindtel operates at the intersection of technology consulting and performance marketing, empowering B2B and B2C brands across e-commerce, SaaS, and enterprise segments to unlock measurable growth. We deliver data-driven campaign management, martech implementation, and conversion optimization services from our on-site center of excellence in India. Role & Responsibilities Lead a 6-8 member cross-channel marketing squad, setting quarterly OKRs and weekly sprint goals aligned with client ROI targets. Design and execute full-funnel paid and organic strategies across SEO, SEM, social, display, and email, allocating budgets exceeding INR 2 Cr annually. Audit analytics and attribution setups, building dashboards that surface CAC, ROAS, and LTV metrics for data-backed decision making. Mentor specialists on campaign optimisation, copy testing, and bid automation; run regular training to uplift channel expertise. Collaborate with sales and product teams to craft GTM messaging and ensure consistent brand voice across all touchpoints. Present monthly performance reviews to C-suite stakeholders, highlighting wins, growth experiments, and next-step recommendations. Skills & Qualifications Must-Have 5+ years hands-on digital marketing with at least 2 years in a lead role. Proven success driving ROI through Google Ads, Meta Ads, and LinkedIn Campaign Manager. Expertise in technical SEO, keyword research, and on-page optimisation. Advanced proficiency in Google Analytics 4, Tag Manager, and Looker Studio. Ability to manage multi-crore budgets and deliver data-centric reports. Strong team leadership, mentoring, and stakeholder communication skills. Preferred Experience with marketing automation platforms such as HubSpot or Marketo. Certification in Google Ads or Facebook Blueprint. Exposure to international markets and B2B SaaS growth funnels. Benefits & Culture Highlights On-site innovation lab equipped with state-of-the-art martech stack and sandbox accounts. Merit-based fast-track career progression and sponsored certifications. Collaborative, learning-first environment with regular hackathons and knowledge sessions. Location: On-site, India (Bengaluru Headquarters). Join Mindtel to architect high-impact campaigns, mentor future marketing stars, and shape the growth narrative of global brands. Skills: google analytics,on-page optimisation,digital marketing,mentoring,ppc,marketing automation platforms,email marketing,crm,google ads,stakeholder communication,marketo,data analysis,looker studio,on-page optimization,linkedin campaign manager,content strategy,seo,budget management,tag manager,social media,keyword research,team leadership,technical seo,sem,google analytics 4,meta ads,hubspot

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5.0 years

6 - 8 Lacs

Noida, Uttar Pradesh, India

On-site

Industry: Digital Marketing & IT Services Mindtel operates at the intersection of technology consulting and performance marketing, empowering B2B and B2C brands across e-commerce, SaaS, and enterprise segments to unlock measurable growth. We deliver data-driven campaign management, martech implementation, and conversion optimization services from our on-site center of excellence in India. Role & Responsibilities Lead a 6-8 member cross-channel marketing squad, setting quarterly OKRs and weekly sprint goals aligned with client ROI targets. Design and execute full-funnel paid and organic strategies across SEO, SEM, social, display, and email, allocating budgets exceeding INR 2 Cr annually. Audit analytics and attribution setups, building dashboards that surface CAC, ROAS, and LTV metrics for data-backed decision making. Mentor specialists on campaign optimisation, copy testing, and bid automation; run regular training to uplift channel expertise. Collaborate with sales and product teams to craft GTM messaging and ensure consistent brand voice across all touchpoints. Present monthly performance reviews to C-suite stakeholders, highlighting wins, growth experiments, and next-step recommendations. Skills & Qualifications Must-Have 5+ years hands-on digital marketing with at least 2 years in a lead role. Proven success driving ROI through Google Ads, Meta Ads, and LinkedIn Campaign Manager. Expertise in technical SEO, keyword research, and on-page optimisation. Advanced proficiency in Google Analytics 4, Tag Manager, and Looker Studio. Ability to manage multi-crore budgets and deliver data-centric reports. Strong team leadership, mentoring, and stakeholder communication skills. Preferred Experience with marketing automation platforms such as HubSpot or Marketo. Certification in Google Ads or Facebook Blueprint. Exposure to international markets and B2B SaaS growth funnels. Benefits & Culture Highlights On-site innovation lab equipped with state-of-the-art martech stack and sandbox accounts. Merit-based fast-track career progression and sponsored certifications. Collaborative, learning-first environment with regular hackathons and knowledge sessions. Location: On-site, India (Bengaluru Headquarters). Join Mindtel to architect high-impact campaigns, mentor future marketing stars, and shape the growth narrative of global brands. Skills: google analytics,on-page optimisation,digital marketing,mentoring,ppc,marketing automation platforms,email marketing,crm,google ads,stakeholder communication,marketo,data analysis,looker studio,on-page optimization,linkedin campaign manager,content strategy,seo,budget management,tag manager,social media,keyword research,team leadership,technical seo,sem,google analytics 4,meta ads,hubspot

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2.0 - 4.0 years

0 Lacs

Gurugram, Haryana, India

On-site

Senior Executive – Implementation Planning, GOC About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact As Part Of The Global Operations Centre (GOC), You Will Work Closely With Teams Across The United States, Europe, And Asia To Deliver High-impact Solutions In a Collaborative, Multicultural Environment. We Are Looking For a Senior Executive – Implementation Planning Who Will Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills And Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelor's degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested, we'd love to know how you can positively impact our team with your experience! As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. requisitionid:42489

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2.0 - 4.0 years

0 Lacs

Mumbai Metropolitan Region

On-site

Senior Executive – Implementation Planning, GOC About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact As Part Of The Global Operations Centre (GOC), You Will Work Closely With Teams Across The United States, Europe, And Asia To Deliver High-impact Solutions In a Collaborative, Multicultural Environment. We Are Looking For a Senior Executive – Implementation Planning Who Will Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills And Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelor's degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested, we'd love to know how you can positively impact our team with your experience! As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. requisitionid:42489

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6.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

About Lowe’s Lowe’s is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com. Lowe’s India, the Global Capability Center of Lowe’s Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI/ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe’s India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India About Team The Lowe’s Loyalty marketing operations team is responsible for activating all the marketing strategies designed for member engagement. They configure & test all online and instore promotions to drive up customer engagement and retention. Job Summary As the Manager Loyalty Operations, you will work closely with the Loyalty Program & Operations Management team in the US to drive engagement on Lowes Loyalty Program for both HomeOwners as well as Pro Members. Cross-functional partnership required to lead a team of Operations analysts and execute Coupons, Offers and Loyalty Point Booster campaigns. This position will be responsible to drive frequency and retention among existing loyalty members. As the primary point of contact for loyalty program operations in Bangalore, you will serve as the key liaison between local and global teams, ensuring alignment with overall program strategy and objectives. They will be responsible for developing and implementing operational plans to support the execution of the loyalty program strategy, including end-to-end program operations, promotions, and member services. Someone who in past has demonstrated experience leading end-to-end business and/or loyalty operations in collaboration with Loyalty Operations Management, Marketing, Data Analytics, Finance, and/or Technology teams is required. Roles & Responsibilities Core Responsibilities: Optimize Marketing Processes: Streamline and enhance marketing workflows to improve efficiency and effectiveness. Manage Marketing Technologies: Oversee the implementation and management of marketing automation tools, CRM systems, and other marketing technologies. Campaign Execution: Plan and execute marketing campaigns, including email, social media, and in-app messaging. Reporting: Design, build, and maintain reports on marketing performance and Loyalty activity driver. Cross-Functional Collaboration: Work closely with product marketing, communications, and other departments to align marketing strategies. Technology Evaluation: Identify and evaluate new marketing technologies to enhance customer experience and marketing efficiency. Manage a team of Operations Analysts to operationalize Loyalty program strategies Partner closely with global Loyalty Program Managers, Brand Marketing, Technology and Data Analytics to effectively execute and support program strategy Manage and track loyalty program points and promotions budget, ensuring compliance with financial policies and procedures Conduct regular program performance reviews, identify areas for improvement, and develop and implement action plans to address gaps Support execution of Loyalty strategy, ensuring that projects and backend processes help drive program results and efficient operations Manage end-to-end operations processes, from prioritizing member-related queries to maintaining program SLAs with internal and external stakeholders Oversee the implementation of operational product developments and enhancements and ensure quality check and excellence is maintained Build trust and strong working relationships with all partners to enable smooth cross- functional collaboration. Years Of Experience 6-8 Years of experience in data driven marketing function. 3+ years of Marketing Operations experience (promo setups and QC) 2 years of experience as Team Leader or Team Lead Required Minimum Qualifications Graduate or post graduate degree in Business Management, Marketing or Communications, Marketing, Digital, E-Commerce Have delivered at least one Big Project or Built team with E2E ownership of certain body of work. Skill Set Required Primary Skills Advance level understanding of Programmatic and Personalized promo strategies. Ability to understand “Why behind marketing strategies Familiarity with data visualization tools (e.g. Tableau) Experience with A/B testing and experimentation methodologies Good Business understanding of loyalty program mechanics, ability to digest engagement strategies. Ability to prioritize tasks with strategic alignment on goals Expertise in marketing automation tools (e.g., Marketo, Eloqua), CRM systems (e.g., Salesforce), and analytics tools. Secondary Skills (desired – Not Must) Experience with loyalty programs or customer engagement campaigns Advanced degree in marketing, analytics, or related field Ability to build a self-motivated and high performing team – by means of empowerment, collaboration and innovation. Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law. Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.

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5.0 years

0 Lacs

Chennai, Tamil Nadu, India

Remote

Company Overview At Zuora, we do Modern Business. We’re helping people subscribe to new ways of doing business that are better for people, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first by building recurring relationships instead of one-time product sales and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences. The Team & Role Join our collaborative team of Customer Experience Business Systems Analysts, where passion for optimizing customer interactions and leveraging SaaS solutions drives our success. We're a dynamic group dedicated to pushing the boundaries of innovation in the SaaS industry. Opportunity And Mission As a Customer Experience Business Systems Analyst, you'll play a crucial role in shaping our customer interactions. Contribute directly to company objectives by optimizing processes, enhancing user experiences, and leveraging tools to their fullest potential. Why Come Here? Join us at the forefront of revolutionizing customer experience. Make an immediate impact and be part of a company committed to continuous innovation. Contribution To Company Objectives Your work will streamline processes, enhance user experiences, and leverage Salesforce to drive efficiency and customer satisfaction, aligning with the company's strategic goals. Exciting And Challenging Work Dive into projects that stretch your analytical and problem-solving skills, from optimizing workflows to integrating new technologies. Learning And Growth Opportunities This role is a launchpad for continuous learning and growth. Expand your expertise in AI, business analysis, and SaaS technologies with opportunities for career progression. Tools And Technologies Work with state-of-the-art tools and technologies, with large platforms. Our commitment to staying at the forefront of technological advancements means exposure to cutting-edge solutions. Join us in shaping the future of customer experience in the complex world of SaaS. This is a hybrid position, so you'll work both remotely and in the office. Our Tech Stack: Salesforce, Zuora, Tray.io, Gainsight, Certinia, Copado, Marketo What you’ll do Optimize customer interactions by analyzing and enhancing the Lead-to-Opportunity business processes Drive operational excellence through the design and implementation of innovative solutions Contribute directly to company objectives by streamlining processes for increased efficiency and reducing redundancy Leverage Salesforce and Zuora as a cornerstone application to enhance user experiences. Tackle complex challenges, from integrating new technologies to optimizing business systems Continuously innovate, making an immediate impact on customer and employee satisfaction Expand expertise in business applications, analysis, and SaaS technologies for personal and professional growth Work with cutting-edge tools and technologies to shape the future of customer experience in the SaaS landscape Your experience 5+ years of experience as a Business Systems Analyst in a SaaS environment, with a focus on customer experience Proven track record of optimizing business workflows to enhance user interactions and drive operational efficiency In-depth knowledge of business architecture, technology customization, and integration solutions Salesforce Administrator Certification and demonstrated expertise in leveraging Salesforce as a central application Strong analytical and problem-solving skills, with a history of successfully tackling complex challenges Experience in designing and implementing innovative solutions to improve business processes. Familiarity with cutting-edge tools and technologies in the SaaS landscape. Continuous learner with a commitment to staying abreast of the latest developments in technology and business analysis. Demonstrated proficiency in Opportunity Management Lifecycle, including: Lead qualification and conversion Opportunity creation and staging Forecasting and pipeline management Quote-to-cash (CPQ) integration Cross-functional handoffs between Sales, Customer Success, and Finance #ZEOLife at Zuora As an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly—it’s exciting. Our people, whom we refer to as “ZEOs" are empowered to take on a mindset of ownership and make a bigger impact here. Our teams collaborate deeply, exchange different ideas openly and together we’re making what’s next possible for our customers, community and the world. As Part Of Our Commitment To Building An Inclusive, High-performance Culture Where ZEOs Feel Inspired, Connected And Valued, We Support ZEOs With Competitive compensation, corporate bonus program and performance rewards, company equity and retirement programs Medical, dental and vision insurance Generous, flexible time off Paid holidays, “wellness” days and company wide end of year break 6 months fully paid parental leave Learning & Development stipend Opportunities to volunteer and give back, including charitable donation match Free resources and support for your mental wellbeing Specific benefits offerings may vary by country and can be viewed in more detail during your interview process. Location & Work Arrangements Organizations and teams at Zuora are empowered to design efficient and flexible ways of working, being intentional about scheduling, communication, and collaboration strategies that help us achieve our best results. In our dynamic, globally distributed company, this means balancing flexibility and responsibility — flexibility to live our lives to the fullest, and responsibility to each other, to our customers, and to our shareholders. For most roles, we offer the flexibility to work both remotely and at Zuora offices. Our Commitment to an Inclusive Workplace Think, be and do you! At Zuora, different perspectives, experiences and contributions matter. Everyone counts. Zuora is proud to be an Equal Opportunity Employer committed to creating an inclusive environment for all. Zuora does not discriminate on the basis of, and considers individuals seeking employment with Zuora without regards to, race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at)zuora.com.

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