Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do Junior Campaign Engineer What are we looking for Candidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of SFMC - DesirableOther email delivery applications:Dream, , Marketo, Eloqua, Responsys Mandatory if they dont have SFMC high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Qualification Any Graduation

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Role - Web Marketing Leader The opportunity The position is to lead a team in the Brand & Marketing pillar within EY shared services. The candidate will be primarily aligned to the Global Digital Marketing team in BMC and will be working with the clients to ensure execution and optimization of the digital experience. With a primary focus on ey.com, the scope of the role includes management and activation of content in ey.com and could include working with the Martech, Technology, Product, UX and Analytics teams. The role will oversee management of content marketing, SEO, and web page design and publishing teams supporting global and local teams. Your Key Responsibilities Strategic Planning: Participate in developing and implementing web digital marketing content strategies to enhance brand visibility and drive online engagement. Digital Marketing Management: Guide team in optimizing content, SEO, and page publishing. Manage and enhance the company’s website and landing pages to improve user experience and conversion rates. Content Optimization: Lead the team in enabling stakeholders to meet marketing objectives by guiding the creation of engaging and relevant content. Ensure all content is optimized for search engines and adheres to brand guidelines and industry best practices. Analytics and Reporting: Utilize web analytic tools to gain insights into website performance, user behavior, and campaign effectiveness, informing content optimization and decision-making. Team Leadership: Lead and mentor a team of content marketing, SEO, and web design professionals, fostering a collaborative and innovative work environment. Drive opportunities for skill enhancement and performance improvement, including talent performance reviews. Web Marketing Pillar Leadership: Provide leadership to the GDS web team, overseeing talent management, marketing KPIs, operational KPIs, and other key organizational metrics. Resource Management: Ensure compliance with billing practices, optimize resource allocation, and promote operational efficiency. Collaboration: Work closely with cross-functional teams, including product development, product success, UX, content leaders, and technology teams, to align marketing efforts with business objectives. Stakeholder Engagement: Facilitate consistent customer engagement across global and regional teams to leverage best practices across teams wherever possible. Innovation and Trends: Drive initiatives focused on automation, AI-based optimization, and process improvements for cost savings and operational efficiency. Compliance and Best Practices: Ensure all marketing activities comply with legal and ethical standards, including data protection regulations. Skills And Attributes For Success Strong understanding of how digital marketing helps deliver marketing/business objectives Experience with, and a strong understanding of digital channels Experience with, and a strong understanding of digital content and web publishing Experience working in Content Management Systems (CMS), Adobe Experience Manager is an advantage Experience with and a strong understanding of Search Engine Optimization Experience analyzing web analytics using tools like Adobe Analytics Strong project management skills Strong communication and influencing skills Experience in change management Demonstrate excellent US English written and verbal communication skills Customer-centric, agile mindset and way-of-working Ability to influence without authority, leveraging data and analytics Strong focus on detail Takes initiative; acting proactively in a fast-paced and highly challenging environment Ability to quickly define challenges, collect input, conduct assessments, draw conclusions, and provide recommendations Demonstrate skill at managing conflict toward resolution Be willing to challenge the status quo using diplomacy as required To qualify for the role, you must have Demonstrated experience in building web marketing dashboards and guiding the team in best practices for using data to optimize web and content performance. Ability to engage in technical conversations; experience with AI technology is preferred, or a strong willingness to learn. A strong balance of strategic and tactical skills and experience. Proven ability to manage multiple projects with a keen ability to prioritize effectively. Comfortable presenting to senior leadership and stakeholders. Highly organized and forward-thinking, with a proactive approach to problem-solving. Ideally, you’ll also have Understanding of HTML Experience with visual asset management Flourish or equivalent data visualization tools Hands-on experience with Adobe Experience Manager Cloud and other Adobe tools Technologies and Tools AEM Cloud Video Publishing like Brightcove Crownpeak Adobe Analytics Marketo Workfront (nice to have) Basic understanding of Flourish What We Look For Bachelor’s or master’s degree Minimum 4 years of work experience in using AEM Minimum 4 years of experience with SEO Minimum 4 years of experience in team handling What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland, and the UK – and with teams from all EY service lines, geographies, and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills, and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Show more Show less

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. Role - Web Marketing Leader The opportunity The position is to lead a team in the Brand & Marketing pillar within EY shared services. The candidate will be primarily aligned to the Global Digital Marketing team in BMC and will be working with the clients to ensure execution and optimization of the digital experience. With a primary focus on ey.com, the scope of the role includes management and activation of content in ey.com and could include working with the Martech, Technology, Product, UX and Analytics teams. The role will oversee management of content marketing, SEO, and web page design and publishing teams supporting global and local teams. Your Key Responsibilities Strategic Planning: Participate in developing and implementing web digital marketing content strategies to enhance brand visibility and drive online engagement. Digital Marketing Management: Guide team in optimizing content, SEO, and page publishing. Manage and enhance the company’s website and landing pages to improve user experience and conversion rates. Content Optimization: Lead the team in enabling stakeholders to meet marketing objectives by guiding the creation of engaging and relevant content. Ensure all content is optimized for search engines and adheres to brand guidelines and industry best practices. Analytics and Reporting: Utilize web analytic tools to gain insights into website performance, user behavior, and campaign effectiveness, informing content optimization and decision-making. Team Leadership: Lead and mentor a team of content marketing, SEO, and web design professionals, fostering a collaborative and innovative work environment. Drive opportunities for skill enhancement and performance improvement, including talent performance reviews. Web Marketing Pillar Leadership: Provide leadership to the GDS web team, overseeing talent management, marketing KPIs, operational KPIs, and other key organizational metrics. Resource Management: Ensure compliance with billing practices, optimize resource allocation, and promote operational efficiency. Collaboration: Work closely with cross-functional teams, including product development, product success, UX, content leaders, and technology teams, to align marketing efforts with business objectives. Stakeholder Engagement: Facilitate consistent customer engagement across global and regional teams to leverage best practices across teams wherever possible. Innovation and Trends: Drive initiatives focused on automation, AI-based optimization, and process improvements for cost savings and operational efficiency. Compliance and Best Practices: Ensure all marketing activities comply with legal and ethical standards, including data protection regulations. Skills And Attributes For Success Strong understanding of how digital marketing helps deliver marketing/business objectives Experience with, and a strong understanding of digital channels Experience with, and a strong understanding of digital content and web publishing Experience working in Content Management Systems (CMS), Adobe Experience Manager is an advantage Experience with and a strong understanding of Search Engine Optimization Experience analyzing web analytics using tools like Adobe Analytics Strong project management skills Strong communication and influencing skills Experience in change management Demonstrate excellent US English written and verbal communication skills Customer-centric, agile mindset and way-of-working Ability to influence without authority, leveraging data and analytics Strong focus on detail Takes initiative; acting proactively in a fast-paced and highly challenging environment Ability to quickly define challenges, collect input, conduct assessments, draw conclusions, and provide recommendations Demonstrate skill at managing conflict toward resolution Be willing to challenge the status quo using diplomacy as required To qualify for the role, you must have Demonstrated experience in building web marketing dashboards and guiding the team in best practices for using data to optimize web and content performance. Ability to engage in technical conversations; experience with AI technology is preferred, or a strong willingness to learn. A strong balance of strategic and tactical skills and experience. Proven ability to manage multiple projects with a keen ability to prioritize effectively. Comfortable presenting to senior leadership and stakeholders. Highly organized and forward-thinking, with a proactive approach to problem-solving. Ideally, you’ll also have Understanding of HTML Experience with visual asset management Flourish or equivalent data visualization tools Hands-on experience with Adobe Experience Manager Cloud and other Adobe tools Technologies and Tools AEM Cloud Video Publishing like Brightcove Crownpeak Adobe Analytics Marketo Workfront (nice to have) Basic understanding of Flourish What We Look For Bachelor’s or master’s degree Minimum 4 years of work experience in using AEM Minimum 4 years of experience with SEO Minimum 4 years of experience in team handling What We Offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland, and the UK – and with teams from all EY service lines, geographies, and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills, and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today. Show more Show less

Experience Level: 3 to 6 Years Industry: Digital Marketing (Paid Performance) Preferred Experience: B2B (Not Mandatory) Engagement format Remote Work Timings11am to 9pm IST ( UK Time zone ) Type of role: Contract (2 years) About The Company & Role A brand that helps innovators uncomplicate data storage, forever Their data solutions enable SaaS companies, cloud service providers, and enterprise and public sector customers to deliver real-time, secure data to power their mission-critical production, DevOps, and modern analytics environments in a multi-cloud environment One of the fastest growing enterprise IT companies in history, as they enables customers to quickly adopt next-generation technologies, including artificial intelligence and machine learning, to help maximize the value of their data for competitive advantage And with a Satmetrix-certified NPS customer satisfaction score in the top one percent of B2B companies, its ever-expanding list of customers are among the happiest in the world, Job Summary We are seeking a detail-oriented and self-motivated Ad Operations Specialist to manage and optimize digital advertising campaigns across multiple platforms The ideal candidate will have experience in digital marketing, paid performance advertising, and media operations The role requires strong ad operations experience, tracking, analytics and good communication skills You will be responsible for ensuring smooth campaign execution,tracking, media operations and troubleshooting issues, Job Description Set up and execute ad campaigns on LinkedIn, Google, Facebook, and programmatic platforms, ensuring accurate tracking and reporting in Marketo, SFDC, etc Conduct quality assurance and testing of creative assets across browsers and devices, ensuring ad creatives meet technical specifications and troubleshooting implementation, tracking, and reporting issues, Optimize campaigns using A/B testing, budget pacing, and industry best practices to maximize performance, Setup tracking of content syndication campaigns, including quality checks, lead uploads, and collaboration with internal teams Maintain organized records of creative assets, campaign proposals, and execution plans while identifying opportunities for process improvements and automation, Generate and test ad tags for campaign launches while monitoring key metrics like CTR, CPM, CPC, CPA, ROAS, and conversions, Create monthly performance reports with insights and recommendations, analyzing data to identify trends and presenting findings to stakeholders for strategic decision-making, Added advantage if you have experience with creative platforms like Figma or Adobe for ad creatives and localization, About WinnerBrands At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers Backed by Busybeebrands,com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time Request to visit our community page at https:// winnerbrands in/talentcommunity/ Registration implies consent to our privacy policies Thanks,

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world! The Campaign Manager owns the organization, execution, and delivery of demand generation campaigns for both prospect and customer accounts. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in their portfolio. Campaign Managers will be responsible for implementing integrated marketing programs that engages customers and prospects, delivers new opportunities, and accelerates pipeline. The ideal candidate will have prior integrated marketing experience, strong analytical and communication skills, understanding of paid media platforms, and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute. Responsibilities: Plan, execute, manage, and optimize managed service and self-service campaigns Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics Defining metrics and measuring success of campaigns using internal analytics Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale] Maintain and organize campaign-specific materials in team's shared document repository Closely align with sales teams and GTM priorities Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns Develop, grow, and maintain relationships with internal teams Partner with Product and Product Marketing teams to ensure accurate campaign messaging Oversee the campaign setup and execution process to ensure accurate campaign implementation, pacing and performance Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch Partner with Marketing Operations and Analytics team on campaign measurement reporting and insights generation Project management deadlines and deliverables among internal and external stakeholders Provide regular insights detailing performance, campaign optimizations, and new opportunities Work with media partners to ensure accurate platform implementation and messaging Troubleshoot issues on all pre-production and live campaigns Provide detailed campaign wrap up reports Provide monthly auditing reports to partners and actualize bill/pay systems when applicable Qualifications: Four-year college degree Total experience 10+ years. Must have 4+ years of experience in marketing, paid media management, demand generation, campaign management/optimization, or digital media operations Understanding of traditional and interactive media planning elements Proficiency in Microsoft Office solutions Strong analytical thinking and mathematical skills Excellent communication and writing skills Strong project management skills Ability to advise stakeholders on best practices and areas of opportunity Excited by a fast-paced and rapidly changing environment Experience using Marketo and Salesforce is preferred Show more Show less

Overview Cvent is a leading meetings, events, and hospitality technology provider with more than 4,700 employees and nearly 21,000 customers worldwide, including 80% of the Fortune 100 companies, in more than 100 countries. Founded in 1999, the company delivers a comprehensive event marketing and management platform for event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business. The DNA of Cvent is our people, and our culture has an emphasis on fostering intrapreneurship a system that encourages Cventers to think and act like individual entrepreneurs and empowers them to take actions, embrace risks, and make decisions as if they had founded the company themselves. At Cvent, we value the diverse perspectives that each individual brings. Whether working with a team of colleagues or with clients, we ensure that we foster a culture that celebrates differences and builds on shared connections. In This Role, You Will Create the demand generation plan with a mix of digital, social, events, webinars etc. for Cvent SaaS solutions. Own the campaign process (plan, create, launch, manage) for prospects to drive lead generation for APAC MEA regional markets. Identify areas of creating brand awareness via publications, partnerships, content and more Execute the marketing plans and campaigns for SaaS portfolio across APAC MEA. Work with sales and sales management to understand the challenges faced in Cvent software selling process and develop programs and tools to drive growth. Work with marketing shared services teams to execute associated marketing initiatives and campaigns. Identify market opportunities, articulate competitive differentiation, and deeply understand target segments to evolve and help execute the marketing plan. Establish value propositions and create solution messaging relevant to the regional markets. Collaborate with marketing teams to execute associated collateral, client presentations, proposal templates, etc. Analyze, benchmark, and report on campaigns and marketing tactics, including monthly and quarterly reviews. Here's What You Need MBA degree from a reputed B-school 5-7 years of marketing experience with software, SaaS-based, or technology products in the B2B space Sound knowledge of events, content & digital marketing techniques for inbound marketing Excellent stakeholder management skills to collaborate with sales, and other marketing teams. Strong written and verbal communication skills a must. Proficient with MS Office Suite (Excel, Outlook, Word, PowerPoint). Experience with marketing automation, CRM, and project management tools, such as Marketo, Salesforce, Clarizen preferred Show more Show less

About Perfios Perfios, a global B2B SaaS fintech founded in 2008, serves the Banking, Financial Services and Insurance industry in 18 countries. It empowers over 100 Financial Institutions with pioneering software platforms and products that facilitate faster decision-making and processing a high volume of transactions. With headquarters in Bangalore and offices worldwide, Perfios has received significant funding to support its growth and innovation, including $80 million from Teachers’ Venture Growth in March 2024. This brings the total funding raised by Perfios to $435.1 million Acquisitions Perfios acqui-hired Chennai startup Fego.ai in 2023. Fego.ai empowers financial institutions to gather behavioral financial insights. Prior to this, Perfios acquired Karza Technologies, one of India’s most prominent SaaS-based RegTech start-ups, in line with Perfios’ efforts to strengthen its lending-focused product offerings. Perfios had earlier acquired FintechLabs Technologies, a Noida-based company which provides digital lending software as a service to companies. Perfios broadened its range of services this year by acquiring Clari5 and Credit Nirvana. Clari5, also known as CustomerXPs, specializes in banking financial crime management. Their real-time platform helps banks detect and prevent fraud, with a focus on areas like fraud mitigation, risk management, and anti-money laundering. Credit Nirvana uses AI to drive its debt management and collections platform. It uses predictive analytics to automate the debt collection lifecycle, from early delinquencies to legal recoveries. Key Metrics ● 75 Million bank statements processed annually ● 3 Trillion in loans processed for Banks & Financial Institutions per year ● 1.5 Trillion API requests processed annually ● 200+ Infosec audits per year ● 0 Infosec violations since inception ● 99.9% Uptime with 0 SLA violations Job Title: Manager/Senior Manager-Product Marketing Role Summary: As an Manager/Senior Manager-Product Marketing at Perfios, you will play a pivotal role in driving the go-to-market strategy, crafting compelling messaging, and ensuring the success of our products by aligning product development with market demand. You will act as the bridge between product, sales, and marketing teams, leveraging market insights to position our solutions effectively and drive customer engagement. Key Responsibilities: 1.Go-to-Market (GTM) Strategy: •Develop and execute GTM strategies for new product launches and updates. •Collaborate with product managers to define product positioning and value propositions. •Create and maintain detailed product marketing plans, timelines, and launch calendars. 2.Market Research and Insights: •Conduct market research to identify customer needs, trends, and competitive landscape. •Analyze customer feedback and data to inform product development and marketing strategies. •Maintain a strong understanding of industry trends and emerging opportunities. 3.Positioning and Messaging: •Craft clear, compelling messaging that resonates with target audiences. •Develop customer personas and journey maps to guide communication strategies. •Ensure consistency in messaging across all touchpoints (website, ads, sales enablement materials, etc.). 4.Sales Enablement: •Equip the sales team with tools, resources, and training to communicate product value effectively. •Create sales collateral, pitch decks, case studies, product briefs, and FAQs. •Collaborate with sales teams to collect insights and refine strategies based on feedback. 5.Content and Campaign Development: •Work with the marketing team to create product-related content, including blogs, whitepapers, videos, and social media posts. •Drive campaigns to support lead generation and product awareness. •Manage webinars, demos, and events to showcase product capabilities. 6.Cross-Functional Collaboration: •Collaborate with product teams to influence the roadmap based on market insights. •Partner with demand generation, PR, and communications teams to ensure alignment on campaigns. •Work with analytics teams to track product performance and marketing ROI. 7.Metrics and Reporting: •Define and monitor KPIs to measure product marketing success, including adoption rates, churn, and customer satisfaction. •Present insights and recommendations to stakeholders to improve strategies. Qualifications: •Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. MBA preferred. •Experience: 6-12 years in product marketing, preferably in tech, SaaS, or financial services. Skills : •Strong understanding of marketing principles, product positioning, and storytelling. •Experience with tools like CRM software (e.g., Salesforce), marketing automation (e.g., HubSpot, Marketo), and analytics tools (e.g., Google Analytics). •Exceptional writing, presentation, and communication skills. •Ability to manage multiple projects and collaborate across teams. •Analytical mindset with experience in using data to drive decisions. Preferred Attributes: •Background in B2B marketing, especially SaaS or FinTech. •Familiarity with customer journey mapping and PLG (Product-Led Growth) strategies. •Proven ability to thrive in a fast-paced, dynamic environment. •Passion for solving customer pain points with innovative solutions. Career Path: This role provides opportunities to grow into senior positions such as Senior Product Marketing Manager, Director of Product Marketing, or VP of Marketing based on performance and contribution to the organization. Show more Show less

Job Overview. The Business Development Manager in Digital Marketing is responsible for driving new business opportunities and growth for the company's digital marketing services. This role involves identifying prospects, developing and nurturing client relationships, and working closely with internal teams to develop tailored digital marketing solutions. The ideal candidate should have a deep understanding of the digital marketing landscape and a proven ability to close deals with both small and enterprise clients. Key Responsibilities. Lead Generation & Sales Prospecting:. Identify potential clients within targeted industries and verticals who can benefit from digital marketing services. Use online platforms, social media, networking, and market research to build a robust sales pipeline. Develop and execute lead generation campaigns through digital channels, such as LinkedIn, email marketing, and SEO-driven content. Client Acquisition & Relationship Management:. Engage with potential clients through consultations, presentations, and proposals to close business deals. Establish and maintain strong, long-term relationships with clients to ensure high retention and customer satisfaction. Lead the sales process from initial contact through to contract negotiation and closing. Digital Marketing Strategy & Consultation:. Work closely with potential clients to understand their digital marketing needs and challenges. Collaborate with the internal marketing team to design tailored solutions, including SEO, SEM, content marketing, social media, email marketing, PPC, and web development. Advise clients on digital marketing trends, helping them understand how different strategies can drive growth and ROI. Market Research & Competitive Analysis:. Conduct thorough market research to understand the client's industry, competition, and digital marketing needs. Stay updated with emerging digital marketing trends, tools, and best practices to ensure the company's services remain competitive. Identify new opportunities for digital marketing services based on market shifts and customer feedback. Sales & Performance Reporting:. Set and achieve sales targets and KPIs related to revenue, lead generation, and new business. Maintain detailed records of sales activity, meetings, and opportunities using CRM software. Provide regular updates and reports to senior management on sales activities, opportunities, and outcomes. Collaboration with Internal Teams:. Collaborate with marketing, creative, and technical teams to ensure alignment of client expectations with deliverables. Assist in refining marketing materials and campaigns for prospecting and lead nurturing. Provide feedback to the product development team to improve digital marketing service offerings. Networking & Industry Events:. Represent the company at digital marketing conferences, events, and webinars to build the company's brand and establish new business connections. Build relationships with industry influencers, potential partners, and stakeholders to create new business Bachelor's degree in Business Administration, Marketing, Digital Marketing, or a related field. 3+ years of experience in business development, sales, or account management, preferably within digital marketing or advertising. Strong understanding of digital marketing channels such as SEO, PPC, social media marketing, content marketing, email marketing, and web analytics. Proven track record of meeting or exceeding sales targets and driving revenue growth. Exceptional communication, negotiation, and presentation skills. Experience with CRM tools (e.g., Salesforce, HubSpot) and project management software. Preferred Skills. Experience in digital marketing agencies or working with digital marketing platforms like Google Ads, Facebook Ads, and analytics tools. Familiarity with marketing automation tools (e.g., Marketo, HubSpot, Mailchimp). Knowledge of web development and design, or experience working with web development teams. Experience working with clients in specific industries (e.g., e-commerce, healthcare, finance) is a plus. Personal Attributes. Highly motivated, results-oriented, and able to work independently. Excellent problem-solving abilities and strategic thinking skills. Strong client relationship-building skills with a customer-first mindset. Able to thrive in a fast-paced and dynamic environment. (ref:updazz.com). Show more Show less

We are seeking a data-driven and strategic Marketing Manager Demand Generation to lead pipeline growth, lead generation, and ABM initiatives for our B2B IT services. This role will focus on developing, executing, and optimizing multi-channel campaigns to drive high-quality leads and revenue for our sales teams. Key Responsibilities Demand Generation Strategy: Develop and execute demand generation programs, including ABM, paid media, email marketing, SEO, content marketing, and webinars to generate MQLs and SQLs. Campaign Execution & Optimization: Create and manage integrated multi-touch campaigns targeting key industries and personas, optimizing for conversion and engagement. Lead Nurturing: Design and implement lead nurturing programs using marketing automation tools (e.g., Marketo, HubSpot, Pardot) to accelerate the buyers journey. Sales Alignment: Collaborate closely with sales, SDR teams, and account managers to ensure marketing efforts drive sales pipeline and revenue growth. Performance Tracking & Reporting: Use analytics and marketing dashboards to track KPIs, measure ROI, and optimize campaign performance. Content & Messaging: Work with content, SMEs, and service line teams to develop compelling thought leadership, case studies, landing pages, and email sequences that resonate with IT decision-makers. Event & Webinar Marketing: Plan and promote virtual and in-person events to engage prospects and customers. Partnership & Vendor Management: Manage relationships with agencies, media partners, and technology vendors to enhance campaign performance. Qualifications & Experience 7+ years of experience in B2B demand generation, digital marketing, or growth marketing in the IT services, SaaS, or technology space. Proven track record in ABM, paid media (LinkedIn, Google Ads), and marketing automation tools (HubSpot). Strong understanding of buyer journeys, intent-based marketing, and conversion rate optimization (CRO). Experience working closely with sales teams to drive pipeline and revenue impact. Data-driven mindset with expertise in Google Analytics, CRM (Salesforce), and performance marketing metrics. Excellent communication and project management skills (Used Asana or Jira) Why Join Jade Global? Fast-growing IT services company with a dynamic and collaborative culture. Opportunity to work on cutting-edge cloud, digital, and AI-driven initiatives. Competitive compensation, benefits, and career growth opportunities.

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of working knowledge of HTML, CSS, SQL, Media Query Technical and Functional Skills: Bachelors degree in any field with 4 to 6 years experience in using Marketo Marketing Automation platform Minimum 3 years experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT] Experience on Marketo (Marketing Activities, Database Studio, RCE and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Should have the knowledge of building journeys/flows Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group

The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of working knowledge of HTML, CSS, SQL, Media Query Technical and Functional Skills: Bachelors degree in any field with 4 to 6 years experience in using Marketo Marketing Automation platform Minimum 3 years experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT] Experience on Marketo (Marketing Activities, Database Studio, RCE and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Should have the knowledge of building journeys/flows Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group

Subject matter experts in Marketing and Comms provide business stakeholders with specialized advice on their subjects, and act as an advisor leveraging on a specific MC expertise. She/he is a person with in-depth, unique knowledge and expertise on a specific subject or in a particular industry ex digital marketing, internal comms, telecom, etc. : Familiarity with metadata management and tagging best practices. Exceptional attention to detail, with a strong ability to spot errors and inconsistencies in large datasets or digital assets. Strong analytical skills with the ability to identify data quality issues and root causes and implement corrective actions. Ability to work effectively with cross-functional teams, including marketing, creative, IT, and product teams, to resolve data issues and ensure alignment across the organization. Strong problem-solving skills to address data discrepancies, identify issues within workflows, and propose effective solutions. Proven track record of optimizing data management processes, improving workflows, and implementing data quality initiatives. Primary Skills: 4-6 years of experience in digital asset management, with a focus on maintaining data accuracy and consistency across systems. 2+ years Sitecore/Aprimo/AEM OR Veeva any one Digital Asset Management tools. Secondary Skills: Familiarity with data validation tools, reporting platforms (e.g., Excel, Power BI), and basic SQL or query languages for managing and analyzing data. Excellent written and verbal communication skills, with the ability to document processes, provide training, and explain data issues clearly to both technical and non-technical stakeholders.

Description Come be a part of a rapidly expanding $35 billion-dollar global business. At Amazon Business, a fast-growing startup passionate about building solutions, we set out every day to innovate and disrupt the status quo. We stand at the intersection of tech & retail in the B2B space developing innovative purchasing and procurement solutions to help businesses and organizations thrive. At Amazon Business, we strive to be the most recognized and preferred strategic partner for smart business buying. Bring your insight, imagination and a healthy disregard for the impossible. Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. Unlock your career potential. Across Amazon, we're working on technology that will transform purchasing and bring savings and efficiency for a digital, intelligent, and sustainable future. Through artificial intelligence, machine learning, and predictive analytics, Amazon Business (AB) brings automation and insights to provide a procurement solution to enable pioneering leaders to have a strategic role in transforming their organizations. Are you excited about building smarter marketing and sales processes that drive real impact? Do you love working with CRM tools, marketing automation, and data-driven insights? If so, we want you on our team! Amazon Business is on a mission to reinvent B2B commerce on a global scale. As a Program Manager, Lead Management, you’ll play a key role in improving how we capture, track, and optimize leads across our marketing and sales teams. You’ll work closely with global stakeholders to develop solutions that enhance lead management, automate processes, and improve reporting and analytics. This is a great opportunity to learn and grow in a fast-paced environment, working on real business challenges that shape how Amazon Business reaches and engages customers. Key job responsibilities mprove lead management processes by collaborating with sales and marketing teams to optimize tools like Salesforce and Pardot Support integrations between third-party platforms and our CRM/marketing automation systems. Analyze data and trends to identify opportunities for automation and process improvements. Work cross-functionally with sales, marketing, and tech teams to gather requirements and drive roadmap planning. Help define best practices for lead tracking, qualification, and reporting. Provide hands-on project management, tracking deliverables and ensuring smooth execution. Communicate updates effectively, presenting insights and recommendations to stakeholders Basic Qualifications Bachelor’s degree in business, marketing, or a related field. 2-4 years of experience with Customer Relationship marketing and marketing automation tools like Salesforce, Marketo, or Pardot. Familiarity with lead management processes and marketing operations. Strong organizational and problem-solving skills with attention to detail. Ability to analyze data and make recommendations to improve performance. Comfortable working in a fast-paced, team-oriented environment. Excellent communication skills, able to explain technical concepts to non-technical audiences. Preferred Qualifications Experience with large-scale CRM or marketing automation implementations Certifications in Marketo, Pardot, or Salesforce. Experience managing multiple projects and collaborating with global teams. Basic Qualifications 2+ years of program or project management experience Preferred Qualifications Knowledge of Lean principles and DMAIC methodology Experience in MS Access and SQL Experience in requirement gathering and ability to write clear and detailed requirement document Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ADCI HYD 13 SEZ - H84 Job ID: A2935708 Show more Show less

Job Information Date Opened 05/27/2025 Job Type Full time Industry Technology City Delhi State/Province Delhi Country India Zip/Postal Code 110015 About Us Restroworks (formerly Posist) is a leading cloud-based enterprise technology platform that powers over 20,000 restaurants globally. Restroworks offers a unified cloud technology platform that streamlines restaurants' Front-of-House (FOH), Back-of-House (BOH), Integrations, Analytics, and CRM. Renowned restaurant chains, including Taco Bell, Subway, Carl’s Jr, Sbarro Pizza, are powered by the platform. Restroworks is certified with ISO 27001, ISO 27017, ISO 27701, SOC1 Type 2, SOC 2 Type 2, and GDPR compliant. The company is a Great Place to Work-Certified™ organization, placing it among one of the top employers of choice. Restroworks is on a mission to make global restaurants prosperous. For more information, visit www.restroworks.com Job Description About us: Restroworks (formerly Posist) is a leading cloud-based enterprise restaurant technology platform, powering more than 23,000 restaurants globally. The unified cloud platform of Restroworks empowers restaurant operators to grow at scale, improve bottom-line efficiency, and deliver a consistent guest experience at all touchpoints. The Restro works platform is designed for restaurants of all formats and sizes, including Quick-Service Restaurants (QSR), Fine-Dine Restaurants, Cloud Kitchens, Fast Casual, Food Courts, and Hotel Restaurant Chains. It offers a comprehensive suite of products, including Front-of-House, Back-of-House, Kitchen Suite, Digital Ordering, Integrations, Reports, and Analytics. Renowned restaurant chains such as Taco Bell, Subway, Nando’s, Carl’s Jr, Häagen-Dazs, Arby’s, and Caribou Coffee are among the many brands using Restroworks to manage their processes, people, and places of operation. With teams across the Middle East, Asia Pacific, North America, and Latin America, the company serves leading restaurant chains in over 50 countries. Restroworks is on a mission to make global restaurants prosperous. For more information, visit www.restroworks.com . We have been named the Best POS software by Gartner Digital Markets. Recognized by Cap-terra, Software Advice & Getapp for excellence in 2025 Job Title: Email Marketing Specialist – B2B SaaS We’re looking for someone who can set up and manage a large-scale cold email system. This includes handling domain setup, inbox creation, warm-up, and deliverability for B2B outreach—primarily targeting the US market. Location: Delhi Full-Time in Office Role Years of experience: 1- 3 years Job Summary: We’re looking for a strategic and data-driven Email Marketing Specialist to own and optimize our email marketing efforts across the B2B buyer journey. You’ll play a key role in generating demand, nurturing leads, and increasing product adoption for our SaaS platform. The ideal candidate understands the nuances of B2B buying behavior and is passionate about using email to deliver personalized, relevant, and high-converting experiences. Key Responsibilities: Develop and execute targeted email campaigns that drive lead generation, nurture prospects through the funnel, and support customer engagement and retention. Build and manage automated email workflows for onboarding, lead nurturing, re-engagement, and customer lifecycle marketing. Collaborate with content, product marketing, and sales teams to align messaging and ensure email communications support key GTM initiatives. Segment audiences based on firmographics, behaviour, lifecycle stage, and engagement to ensure relevant and personalized messaging. Optimize email performance through A/B testing of subject lines, content, CTAs, and send times. Track and analyze campaign performance using metrics like open rates, CTRs, MQLs, SQLs, and pipeline influence. Ensure compliance with email best practices and data privacy regulations (e.g., GDPR, CAN-SPAM). Maintain list hygiene and continuously work to grow and enrich the email database. Leverage marketing automation tools (e.g., HubSpot, Marketo, Pardot) to manage campaigns and integrate email with CRM workflows. Requirements: Bachelor’s degree in Marketing, Communications, Business, or a related field. 2+ years of email marketing experience in a B2B SaaS environment will be preferred. Hands-on experience with marketing automation platforms (HubSpot, Marketo, or similar). Deep understanding of B2B sales cycles and the SaaS funnel, from lead to customer to expansion. Strong copywriting and editing skills with a focus on clarity, conversion, and tone for a B2B audience. Proficient in analysing campaign performance and using data to inform decisions. Familiarity with CRM systems (Salesforce preferred). Familiarity with tools and configurations such as DNS settings, SPF, DKIM, DMARC, and inbox warmers Basic knowledge of HTML/CSS for email formatting is a plus.

Bentley Systems Location: Delhi/ Mumbai - Hybrid Position Summary Bentley Systems is a fast-growing company, and we’re searching an experienced field marketing manager to join our expanding team. The ideal candidate will have ability to work on the regional Go-to-Market plans, event & campaigns, planning & execution. This includes the end-to-end program management of marketing mix in collaboration with Product Industry Marketing/Digital Marketing across the sales territories within their assigned marketing region. This role is an individual contributor role and reports to the Senior Manager, Field Marketing, Asia South Your Day-to-Day Collaborate with sales teams to identify target accounts and create localized marketing campaigns to engage target audiences, drive demand and accelerate pipeline growth. Identify and execute targeted marketing initiatives focusing on key account development and expansion, using multi-channel tactics, including ABM. Develop and execute comprehensive, multi-layered, marketing campaigns tailored to the Asia South market, ensuring alignment with overall company and regional revenue and business goals. Collaborate with cross-functional teams including sales, product management, and marketing to integrate field marketing strategies with broader marketing and sales initiatives. Lead the planning and execution of Bentley India hosted and 3rd party in-person events, to drive thought leadership, brand awareness and lead generation. This would require end-to-end coordination with internal & external stakeholders and traveling across India regions up to 30%-50%. Develop and oversee the execution of digital campaigns, manage advertising plans, and help maintain media relationships. Provide recommendations for social media plans and align them with overall campaign objectives. Coordinate with corporate communications to execute PR related strategies to raise brand awareness across the region. Ensure the overall cohesiveness and alignment of all marketing channels to reinforce messaging and brand awareness while driving regional business and revenue objectives. Working with regional sales leadership, identify and prioritize regional tradeshows and sponsorships to increase brand visibility and lead generation – ensure branding and messaging are aligned with objectives; coordinate with events team on execution of events and ensure lead follow-up. Regularly communicate marketing plans, progress, and results to internal teams. Stay abreast of emerging technologies, best practices, and industry trends/developments/regulations to continuously enhance field marketing strategies and tactics. Build regional understanding of the important media (magazines/websites/blogs, etc.) by Industry, enhance existing, and build up new relationships, and coordinate all local press activities and report coverage with Corporate Marketing and Media Services. Coordinate/manage Bentley Executive visits with local sales leadership and Corporate. Lead the Regional Marketing globally assigned as a partner for tag team with Digital Marketing/Product Industry Marketing to facilitate the Event & Webinar execution. Engage with Digital Marketing for data acquisition, cleanup and requirements for the local region including interfacing with sales management to qualify requests and ensure we have a plan to leverage new names. Ensure Channel management is aware of planned marketing programs in the region to facilitate proper leverage of marketing programs by Channel partners. Support Corporate initiatives like Year in Infrastructure in the region. What You Bring To The Team Bachelor’s degree or equivalent experience in marketing, business, or a related field. 6-8 years of experience in B2B field marketing, with a focus on the Indian market. Background in executing and managing in-region B2B lead gen programs that drive engagement and generate high-quality leads and revenue for both new logo growth and account expansion. Experience planning and executing ABM strategies and tactics. Excellent organization and multitasking skills, with the ability to handle projects autonomously and solve problems proactively. Experience in infrastructure markets including transportation, energy and water is advantageous. Demonstrated experience in managing budgets and overseeing vendors for marketing program execution. Strong project management skills and ability to work in a fast-paced environment. Prior experience with marketing tools, analytics, and technology platforms and associated systems including Marketo, Demand base, SFDC, Google Analytics, etc. This role requires up to 30%-50% travel across India. What We Offer Step into a collaborative work environment where ideas flourish, and teamwork propels us forward towards shared success; see our colleague video for a taste of our culture and watch this short documentary about how we got our start. An attractive salary and benefits package. Bentley Impact Day: take a day off from work to volunteer with an organization of your choice. Celebrate milestone achievements and moments that matter through our colleague recognition award programs and our Bentley Achievers platform. A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups. Be part of a company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact. About Bentley Systems Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world’s infrastructure – sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings, powered by the iTwin Platform for infrastructure digital twins, include MicroStation and Bentley Open applications for modeling and simulation, Seequent’s software for geoprofessionals, and Bentley Infrastructure Cloud encompassing ProjectWise for project delivery, SYNCHRO for construction management, and AssetWise for asset operations. Bentley Systems’ 5,200 colleagues generate annual revenues of more than $1 billion in 194 countries. www.bentley.com Equal Opportunity Employer Bentley is proud to be an equal opportunity employer and considers for employment all qualified applicants without regard to race, color, gender/gender identity, sexual orientation, disability, marital status, religion/belief, national origin, caste, age, or any other characteristic protected by local law or unrelated to job qualifications. Show more Show less

Bentley Systems Location: Delhi/ Mumbai - Hybrid Position Summary Bentley Systems is a fast-growing company, and we’re searching an experienced field marketing manager to join our expanding team. The ideal candidate will have ability to work on the regional Go-to-Market plans, event & campaigns, planning & execution. This includes the end-to-end program management of marketing mix in collaboration with Product Industry Marketing/Digital Marketing across the sales territories within their assigned marketing region. This role is an individual contributor role and reports to the Senior Manager, Field Marketing, Asia South Your Day-to-Day Collaborate with sales teams to identify target accounts and create localized marketing campaigns to engage target audiences, drive demand and accelerate pipeline growth. Identify and execute targeted marketing initiatives focusing on key account development and expansion, using multi-channel tactics, including ABM. Develop and execute comprehensive, multi-layered, marketing campaigns tailored to the Asia South market, ensuring alignment with overall company and regional revenue and business goals. Collaborate with cross-functional teams including sales, product management, and marketing to integrate field marketing strategies with broader marketing and sales initiatives. Lead the planning and execution of Bentley India hosted and 3rd party in-person events, to drive thought leadership, brand awareness and lead generation. This would require end-to-end coordination with internal & external stakeholders and traveling across India regions up to 30%-50%. Develop and oversee the execution of digital campaigns, manage advertising plans, and help maintain media relationships. Provide recommendations for social media plans and align them with overall campaign objectives. Coordinate with corporate communications to execute PR related strategies to raise brand awareness across the region. Ensure the overall cohesiveness and alignment of all marketing channels to reinforce messaging and brand awareness while driving regional business and revenue objectives. Working with regional sales leadership, identify and prioritize regional tradeshows and sponsorships to increase brand visibility and lead generation – ensure branding and messaging are aligned with objectives; coordinate with events team on execution of events and ensure lead follow-up. Regularly communicate marketing plans, progress, and results to internal teams. Stay abreast of emerging technologies, best practices, and industry trends/developments/regulations to continuously enhance field marketing strategies and tactics. Build regional understanding of the important media (magazines/websites/blogs, etc.) by Industry, enhance existing, and build up new relationships, and coordinate all local press activities and report coverage with Corporate Marketing and Media Services. Coordinate/manage Bentley Executive visits with local sales leadership and Corporate. Lead the Regional Marketing globally assigned as a partner for tag team with Digital Marketing/Product Industry Marketing to facilitate the Event & Webinar execution. Engage with Digital Marketing for data acquisition, cleanup and requirements for the local region including interfacing with sales management to qualify requests and ensure we have a plan to leverage new names. Ensure Channel management is aware of planned marketing programs in the region to facilitate proper leverage of marketing programs by Channel partners. Support Corporate initiatives like Year in Infrastructure in the region. What You Bring To The Team Bachelor’s degree or equivalent experience in marketing, business, or a related field. 6-8 years of experience in B2B field marketing, with a focus on the Indian market. Background in executing and managing in-region B2B lead gen programs that drive engagement and generate high-quality leads and revenue for both new logo growth and account expansion. Experience planning and executing ABM strategies and tactics. Excellent organization and multitasking skills, with the ability to handle projects autonomously and solve problems proactively. Experience in infrastructure markets including transportation, energy and water is advantageous. Demonstrated experience in managing budgets and overseeing vendors for marketing program execution. Strong project management skills and ability to work in a fast-paced environment. Prior experience with marketing tools, analytics, and technology platforms and associated systems including Marketo, Demand base, SFDC, Google Analytics, etc. This role requires up to 30%-50% travel across India. What We Offer Step into a collaborative work environment where ideas flourish, and teamwork propels us forward towards shared success; see our colleague video for a taste of our culture and watch this short documentary about how we got our start. An attractive salary and benefits package. Bentley Impact Day: take a day off from work to volunteer with an organization of your choice. Celebrate milestone achievements and moments that matter through our colleague recognition award programs and our Bentley Achievers platform. A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups. Be part of a company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact. About Bentley Systems Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world’s infrastructure – sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings, powered by the iTwin Platform for infrastructure digital twins, include MicroStation and Bentley Open applications for modeling and simulation, Seequent’s software for geoprofessionals, and Bentley Infrastructure Cloud encompassing ProjectWise for project delivery, SYNCHRO for construction management, and AssetWise for asset operations. Bentley Systems’ 5,200 colleagues generate annual revenues of more than $1 billion in 194 countries. www.bentley.com Equal Opportunity Employer Bentley is proud to be an equal opportunity employer and considers for employment all qualified applicants without regard to race, color, gender/gender identity, sexual orientation, disability, marital status, religion/belief, national origin, caste, age, or any other characteristic protected by local law or unrelated to job qualifications. Show more Show less

Badjate Stock & Shares Pvt. Ltd. is looking for Marketing Head to join our dynamic team and embark on a rewarding career journey. Develop and execute marketing strategies that support the overall business goals Lead the marketing team, providing guidance and direction to ensure the team is aligned with the company's goals and objectives Collaborate with other departments such as sales, product, and finance to ensure alignment and maximize the effectiveness of marketing campaigns Develop and manage the marketing budget, ensuring that resources are allocated effectively to meet business objectives Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed to optimize results Develop and maintain relationships with key stakeholders, including customers, industry influencers, and media contacts Identify new opportunities for growth and innovation in the market, and develop strategies to take advantage of those opportunities Develop and implement brand management strategies to ensure consistent messaging across all channels Oversee the development of marketing collateral, such as brochures, websites, and advertising campaigns Develop and maintain marketing automation and CRM tools such as Hubspot, Marketo, or Salesforce Strong leadership skills, with the ability to inspire and motivate a team Excellent communication skills, with the ability to communicate complex ideas in a clear and concise manner

We are looking for a highly skilled and experienced TDM Business Partner Senior Associate to join our team in Bengaluru. The ideal candidate will have 4-7 years of experience in talent development, instructional design, or a related field. Roles and Responsibility Serve as a learning advisor to leaders, subject matter experts, curriculum owners, and developers to uncover and define learning needs. Lead project teams and facilitate sessions for professional or core skill courses for all levels. Observe training, review facilitator and program evaluations, and provide feedback for enhancements. Create and execute a project plan, including developing timelines to meet established deadlines and course goals. Collaborate with other TDM senior associates on topics common to all Business Partners and/or TDM. Compile and review data to recommend business decisions. Job Requirements Bachelor's degree or equivalent experience in education, instructional design, human resource development, or a related area. Proficiency with PowerPoint, Word, Excel, and SharePoint. Strong skills in facilitation, presentation, interpersonal and communication (verbal and written), problem-solving, organizational and time management, and project management. Ability to respond and adapt to changing priorities. Intermediate knowledge of instructional design principles is preferred. Experience in the professional services industry is preferred. Experience in instructional design is preferred. Experience working with experts in assurance, tax, or consulting is preferred. Practical knowledge of learning implementation and employee development is required. Managing projects and stakeholders is required. Client service and issue resolution are required. Compiling and reviewing data to recommend business decisions is required.

Job Description The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role And Responsibilities Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation etc. Conduct extensive validation checks and quality audits on segments and other elements in Marketo. Create campaign performance reports on a weekly/monthly basis Extensive client communication, project management and problem solving Create detailed documentation and process flows to reflect / capture ongoing projects Gather and execute client requirements by working closely with onshore Marketo consultants Needs to understand the database structure in order to come up with exception handling for dynamic content campaigns 2-3 years of working knowledge of HTML, CSS, SQL, Media Query Technical And Functional Skills Bachelor’s degree in any field with 4 to 6 years’ experience in using Marketo Marketing Automation platform Minimum 3 years’ experience in end-to-end campaign management across marketing channels Minimum 2 to 3 years of hands on experience on using HTML, CSS Certification on Marketo platform would be a plus Strong proficiency in MS Office [MS Excel and PPT] Experience on Marketo (Marketing Activities, Database Studio, RCE and Design Studio) Expertise in working with Marketo marketing automation platform, with a focus on managing and optimizing campaigns and programs. Proficiency in designing and executing email marketing campaigns using Marketo, including email template creation, list segmentation etc. Ability to edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey. Knowledge of Marketo's form and landing page building capabilities to create engaging lead capture experiences and optimize conversion rates. Experience in utilizing Marketo's reporting suite. Strong understanding of lead management processes within Marketo, including lead capture, lead nurturing, lead scoring, and lead lifecycle management. Understanding of marketing analytics and the ability to utilize Marketo's reporting capabilities to track and report on key marketing metrics, such as conversion rates, engagement rates, and ROI. Should have the knowledge of building journeys/flows Ability to analyze the campaign requirements and suggest the type of smart campaigns & flow to be used Ability to work in a high-energy, quickly changing, and demanding environment Should have excellent communication skills and be able to interface directly with clients and higher management. Should have excellent presentation skills and should be able to clearly communicate ideas, thoughts, and strategies. Be an individual contributor and work across various clients within the marketing automation group About The Team eClerx is a global leader in productized services, bringing together people, technology and domain expertise to amplify business results. Our mission is to set the benchmark for client service and success in our industry. Our vision is to be the innovation partner of choice for technology, data analytics and process management services. Since our inception in 2000, we've partnered with top companies across various industries, including financial services, telecommunications, retail, and high-tech. Our innovative solutions and domain expertise help businesses optimize operations, improve efficiency, and drive growth. With over 18,000 employees worldwide, eClerx is dedicated to delivering excellence through smart automation and data-driven insights. At eClerx, we believe in nurturing talent and providing hands-on experience. eClerx is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status, or any other legally protected basis, per applicable law. Show more Show less

What You'll Do Senior Business Systems Analyst Location: Pune Shift: 1 PM - 11 PM (approximate hours) Travel: Occasional We are seeking an experienced Senior Business Systems Analyst to lead Lead-to-Cash transformation projects and ensure solutions align with business objectives. Reporting to the Sr. Manager of Sales Operations , you will drive strategic planning, system architecture, and implementation. What Your Responsibilities Will Be Strategic Planning & Execution Define and execute the Salesforce, CPQ and other GTM systems roadmap in collaboration with senior management. Oversee end-to-end project execution, ensuring timely and successful delivery. Requirements & Solution Design Facilitate workshops to gather business needs and analyze current Lead to cash processes for optimization. Lead the design and architecture of solutions, ensuring scalability and best practices. Work closely with technical teams to validate feasibility and compliance with Salesforce standards. System Configuration & Data Management Manage Salesforce configurations (pricing rules, product bundles, discount schedules, approvals) and configurations of other GTM tools as well. Oversee data migration, integration, governance, and ensure compliance with data policies. Testing, Training & Support Develop and execute test plans, including UAT, to ensure quality solutions. Train end-users and provide high-level support. Reporting & Stakeholder Engagement Design dashboards and reports to monitor tools performance and drive insights. Serve as the primary contact for projects, ensuring alignment with stakeholders. What You’ll Need To Be Successful Additional Experience Bachelor's degree in Information Technology, Computer Science, or a related field. Or an MBA. Minimum of 6+ years of experience as a Business Analyst, with at least 4 years of experience specifically in Salesforce, Salesforce CPQ and GTM tools such as Outreach, Gong, Marketo, Lead scoring tools etc. Proficiency in data migration, management, and integration best practices. Expert in handling tools like Jira, Confluence, Microsoft 365 etc. Additional Qualifications Experience in industries such as SaaS, technology, manufacturing, or telecommunications where CPQ/Lead to cash solutions are commonly used. Agile project management methodologies and tools. How We’ll Take Care Of You Total Rewards In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses. Health & Wellness Benefits vary by location but generally include private medical, life, and disability insurance. Inclusive culture and diversity Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship. What You Need To Know About Avalara We’re Avalara. We’re defining the relationship between tax and tech. We’ve already built an industry-leading cloud compliance platform, processing nearly 40 billion customer API calls and over 5 million tax returns a year, and this year we became a billion-dollar business . Our growth is real, and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world. We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. Ownership and achievement go hand in hand here. We instill passion in our people through the trust we place in them. We’ve been different from day one. Join us, and your career will be too. We’re An Equal Opportunity Employer Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know. Show more Show less

Jones Lang LaSalle Business Services (JLL), Gurgaon Shift timings: 1pm -10pm | Location: Gurgaon/ India What this job involves: We are looking for a Specialist Digital Marketing to support our email marketing endeavors (Eloqua) and the ongoing growth and success of the JLL business. This role will lead the execution of all business processes for building the product release plan and its expansion. In addition, support the digital team to deliver important email marketing campaigns, governance, and work across marketing teams across different regions. A successful candidate should have 3-6 years of experience in email marketing and a breadth of transferable skills. The candidate should be a quick learner and excited about developing their digital career in an international real estate company with A good eye for detail Process driven Thrive on meeting tight deadlines Previous experience working in Email Marketing platforms – Eloqua preferred Experience working with international teams Business standard English (written and spoken) a must Good written and verbal communication Strong quantitative, strategic, and data visualization skills highly recommended, and working knowledge of HTML/CSS is preferred Understand the esoteric nature of email design, delivery and analytics and be able to effectively communicate this to non-technical stakeholder Being a multitasker Being an efficient and productive resource that is able to manage multiple functions across timelines and well aware of overall understanding of project management especially related to various digital functions such as Social Media, Eloqua, Website Analytics and more. Participates in project teams’ planning, scheduling and work delivery, including completion of timelines and cost estimates. Should be able to work on strict turnaround times, have a problem solving approach, is sharp and aware of the new innovations/ services in the industry. Thinking digital We can offer you an exciting role where you can use your passion for digital marketing. You would be working with different digital teams helping them to manage their workflows and tasks. When involved in the development of breakthrough products, you can encourage the team to adopt agile practices and continuous improvements. Guiding teams Being the person in charge, your overall support to ensure efficiency, consistency and timely delivery of projects will be crucial. Collaboration with cross-functional teams, including design, and website team, as well as business users, product owners and other stakeholders, will be part of your job. Jointly, you will drive the adoption and rollout of agile designs and engineering practices, as well as ensure automated testing, risk management and standardization. Sounds like you? Getting hands on at operations Adept at marketing automation, Eloqua preferred but exposure to Salesforce / Marketo relevant as well. An Eloqua Mastery Certification is strongly preferred. The candidate also must have experience in implementation and integration with Salesforce. Additional skills include A/B testing, HTML, and webinars. Uploading email-marketing lists to the Eloqua platform and ensuring best practices and GDPR compliance are adhered to. Alongside, you will prepare and review functional specifications, data mapping templates and email test cases to ensure our products meet clients’ business requirements. Likewise, tracking user behavior and supporting investigation to address any issues will be your responsibility. Develop expert knowledge of the Eloqua marketing automation platform Building optimized email campaigns and ensuring best practice is followed Creating marketing automation workflows for campaigns, events and triggered scenarios using Eloqua Produce performance report for email communications, providing analysis and recommendations Experience in receiving and delivering work via project and workflow management tools Will enforce and uphold JLL design guidelines. Should know Photoshop to be able to assist with design requirements along with HTML. (Preferred) Assist in all digital marketing efforts, including designing dynamic emails and creating assets for websites, using Eloqua, marketing automation tool. Have an "always testing" attitude towards our online assets as you help us pursue increased conversion optimization Design and development (HTML/CSS/XHTML, Java, etc.) emails, landing pages and other digital assets Create a differentiated customer experience through digital design. They will be creating and optimizing marketing content, including tracking campaigns, drip campaigns, landing pages and content creation. The position also involves regular maintenance to the Eloqua system. Stake holder Management:- Excellent communication skills a must and familiarity with MS Teams a plus Provides management with workflow recommendations and assists with troubleshooting performances/standards issues. Most important will be your outstanding talent in managing significance risks and a knack for handling escalations and solving problems. Impeccable leadership Superb writing and speaking abilities are must to succeed in this role. These skills will enable you to communicate between technical and non-technical contributors, teams and stakeholders. Similarly, it will help you in documenting business processes and best practices. It would be best if you were keen to work against tight deadlines while ensuring regular reporting. To apply, you need to have: Stellar Communication Skills The role requires constant to and fro with international stakeholders thus strong verbal and written communication skills are non-negotiable in this role. Microsoft Suite Expertise This role would entail multiple tasks that would need you to be proficient at basic Microsoft software such as word, excel and power point. Time and Team Management You will be working across tasks with a host of different teams, an experience with driving multiple tasks across time zones at the same time while ensuring all best practises are applied – you should be able to plan your time, bandwidth and tasks efficiently and effectively. Educational Qualification Graduate or post graduate (with PR, Advertising, Digital, English Honours, communication will be advantage) What we can do for you: At JLL, our purpose is to shape the future of real estate for a better world. We make sure that you become the best version of yourself by helping you realise your full potential in an entrepreneurial and inclusive work environment. We will empower your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package. Apply today! Show more Show less

Job Title : Strategic Marketing Executive / Manager – B2B Location : Gurgaon, India Department : Marketing & Strategy Experience : 2-4 years Employment Type : Full-Time Educational Qualification : Graduate / Post graduate ( Marketing) About Virtuos Digital Virtuos Digital is a fast-growing digital transformation firm at the forefront of Customer Experience (CX), CRM, and SaaS-driven solutions. We empower businesses with cutting-edge technologies, data-driven insights, and human-centered strategies to accelerate growth and scale meaningful engagement. Position Summary We are looking for a dynamic and results-oriented (Associate) Strategic Marketing Executive / Manager to lead B2B demand generation with a strong focus on performance marketing, email marketing, content strategy , and digital growth . You will play a critical role in designing and executing high-impact marketing programs to enhance brand visibility, drive pipeline generation, and enable partner marketing efforts across our core SaaS offerings. This is a cross-functional and strategic role, perfect for someone who thrives at the intersection of marketing strategy and hands-on execution in the B2B SaaS space. Key Responsibilities 1. Strategic Campaign Development Develop and launch market campaigns per quarter across CRM, CX, CLM, Collaboration, and Project Management platforms. Craft compelling messaging aligned with customer pain points and business objectives. 2. Demand Generation & Lead Nurturing Execute multi-channel campaigns (email, webinars, PPC, LinkedIn) to deliver 100+ MQLs per quarter . Implement marketing automation workflows to nurture leads through the sales funnel. 3. Performance Marketing & Paid Media Manage and optimize Google Ads, LinkedIn Ads, and programmatic media with a focus on ROI. Drive 50%+ uplift in CTRs and engagement via targeted social campaigns. 4. Partner & Influencer Marketing Build and manage strategic partner campaigns per quarter; nurture partner leads/month . Collaborate with micro-influencers or analysts for thought leadership content. 5. Content & Website Management Maintain and update website content weekly, improving lead capture by 20% QoQ . Lead the content calendar , delivering high-quality blogs, case studies, and whitepapers monthly . 6. PR & Outreach Drive media coverage with placements per quarter; grow journalist database to contacts. Support strategic communication initiatives including executive messaging and analyst relations. 7. Social Media & Brand Visibility Grow the LinkedIn community by 30% YoY and manage ongoing brand engagement efforts. Key Skills & Competencies B2B SaaS Marketing Strategy Performance Marketing (Google Ads, LinkedIn Ads) Email Marketing & Automation (e.g., HubSpot, Marketo) PR & Media Relations Partner & Influencer Marketing SEO, Website & Conversion Optimization Social Media Strategy (LinkedIn emphasis) Content Development & Campaign Management CRM & CLM Ecosystem Familiarity Event Marketing & Thought Leadership Strong Analytical & Project Management Skills What You Bring 2-4 years of experience in B2B marketing, preferably in SaaS or technology domains. Proven track record of executing integrated digital campaigns with measurable impact. Strong storytelling skills with a data-driven mindset. Experience collaborating across product, sales, and leadership teams. Ability to thrive in a fast-paced, high-growth environment. Why Join Us? At Virtuos Digital, we believe in a culture of innovation, growth, and customer obsession. You’ll work with a passionate team building industry-defining solutions while contributing directly to the company's strategic growth trajectory. Show more Show less

Description The Amazon Benefits Employee Engagement team is dedicated to enabling Amazon's 1.5 million global employees to discover, understand, and fully leverage the comprehensive suite of benefits available to them and their families. At the core of our charter is the imperative to drive awareness, understanding, and trust in Amazon's comprehensive benefits offerings. To deliver on this mission, we're seeking a talented marketing communications professional to join the International Communications team. In this role, you will manage a portfolio of benefits communications for several APAC countries, including India, and contribute to communications initiatives across the region and globe. You will collaborate closely with benefits program owners to set annual priorities and execute strategic communications plans that provide our diverse workforce in APAC with the information they need to maximize their benefits. This includes owning end-to-end project management, development, production, publishing, and distribution of digital and print communications across internal channels. Importantly, you will navigate Amazon's internal communications ecosystem to align messaging and channel strategy, ensure consistent communications, and identify opportunities to amplify positive messages. The ideal candidate is an excellent writer and editor with a passion for advancing health and wellness among employees, their families, and local communities. They possess curiosity for diving deep into unfamiliar or complex topics, and talent for transforming technical details into straightforward, approachable communications. They believe no detail is too small, upholding the same high standards when communicating with employees as with customers. As a collaborative problem-solver, they can make things happen in complex, dynamic, and ambiguous environments. The successful candidate will also have curiosity for experimenting with AI to scale communications across diverse geographies. They will also have experience collecting and analyzing results to influence stakeholders and make data-driven decisions. This is an individual contributor role reporting to the APAC Benefits Communications Leader. This role can be based in Bangalore or Hyderabad. Key job responsibilities Develop and execute communication strategies that drive Amazonians in APAC to understand and engage with their benefits. Manage country-level editorial calendars that align with key benefits initiatives and priorities in APAC (i.e., enrollment windows); contribute to regional and global benefits campaigns. Manage end-to-end communications plans: analyze business needs, develop content and channel strategies, create and manage project plans, and use mechanisms to ensure programs are on track. Write crisp, compelling copy to raise the bar on user-friendly communications that are easy for employees to consume and understand. Work with in-country stakeholders (benefits consultants, benefits operations, DEI teams, etc.) to understand local nuances and adapt global or regional content for a local audience. Ensure all content is factually accurate, grammatically correct, and adheres to our internal communication tenets and tone of voice. Partner with internal stakeholders to define success metrics; regularly report updates and results; and use data to drive employee engagement. Understand and respond to testing metrics and performance data to define, adjust, and influence the direction of content and communications. Coordinate across internal partners and channels to embed benefits messaging into a variety of channels, ensuring consistency across all employee touchpoints; look for opportunities to leverage new channels. Work backwards from the customer, understand your audience, and design communications plan accordingly. Basic Qualifications Bachelor’s degree in Marketing, Communications, Journalism, English, or related discipline. 7+ years in an internal communications, corporate communications, marketing, or public relations role, where grammatical and material accuracy were essential. Professional experience managing multi-channel communications campaigns end-to-end, from strategic planning through execution and measurement. Speaking, writing, and reading fluency in English. Preferred Qualifications Health, wellness, or employer brand marketing experience. Experience leading communications programs across a range of countries, cultures, and business units. Experience using artificial intelligence for writing and editing. Experience developing creative, effective approaches to reaching a diverse, remote, and mobile workforce. Strong organizational skills and proven program management covering multiple projects and diverse goals. Experience driving direction and alignment across multiple stakeholders in a highly cross-functional organization. Ability to easily transition from high-level strategic thinking to detailed execution. Experience working closely with and influencing senior leaders. Ability to exercise critical thinking and high judgment, particularly in narrow timeframes. Work samples demonstrating the communications campaigns you’ve delivered. Experience with one or more of the following is a plus but not required: 1) developing and editing basic HTML templates, 2) Tableau, QuickSight, or similar data visualization tool, 3) Adobe design programs including Photoshop, Illustrator, and InDesign, 4) email marketing platforms (Pardot, Marketo, etc). Company - ADCI - Karnataka Job ID: A2827814 Show more Show less

Location: Delhi/ Mumbai - Hybrid Position Summary Bentley Systems is a fast-growing company, and we’re searching an experienced field marketing manager to join our expanding team. The ideal candidate will have ability to work on the regional Go-to-Market plans, event & campaigns, planning & execution. This includes the end-to-end program management of marketing mix in collaboration with Product Industry Marketing/Digital Marketing across the sales territories within their assigned marketing region. This role is an individual contributor role and reports to the Senior Manager, Field Marketing, Asia South Your Day-to-Day Collaborate with sales teams to identify target accounts and create localized marketing campaigns to engage target audiences, drive demand and accelerate pipeline growth. Identify and execute targeted marketing initiatives focusing on key account development and expansion, using multi-channel tactics, including ABM. Develop and execute comprehensive, multi-layered, marketing campaigns tailored to the Asia South market, ensuring alignment with overall company and regional revenue and business goals. Collaborate with cross-functional teams including sales, product management, and marketing to integrate field marketing strategies with broader marketing and sales initiatives. Lead the planning and execution of Bentley India hosted and 3rd party in-person events, to drive thought leadership, brand awareness and lead generation. This would require end-to-end coordination with internal & external stakeholders and traveling across India regions up to 30%-50%. Develop and oversee the execution of digital campaigns, manage advertising plans, and help maintain media relationships. Provide recommendations for social media plans and align them with overall campaign objectives. Coordinate with corporate communications to execute PR related strategies to raise brand awareness across the region. Ensure the overall cohesiveness and alignment of all marketing channels to reinforce messaging and brand awareness while driving regional business and revenue objectives. Working with regional sales leadership, identify and prioritize regional tradeshows and sponsorships to increase brand visibility and lead generation – ensure branding and messaging are aligned with objectives; coordinate with events team on execution of events and ensure lead follow-up. Regularly communicate marketing plans, progress, and results to internal teams. Stay abreast of emerging technologies, best practices, and industry trends/developments/regulations to continuously enhance field marketing strategies and tactics. Build regional understanding of the important media (magazines/websites/blogs, etc.) by Industry, enhance existing, and build up new relationships, and coordinate all local press activities and report coverage with Corporate Marketing and Media Services. Coordinate/manage Bentley Executive visits with local sales leadership and Corporate. Lead the Regional Marketing globally assigned as a partner for tag team with Digital Marketing/Product Industry Marketing to facilitate the Event & Webinar execution. Engage with Digital Marketing for data acquisition, cleanup and requirements for the local region including interfacing with sales management to qualify requests and ensure we have a plan to leverage new names. Ensure Channel management is aware of planned marketing programs in the region to facilitate proper leverage of marketing programs by Channel partners. Support Corporate initiatives like Year in Infrastructure in the region. What You Bring To The Team Bachelor’s degree or equivalent experience in marketing, business, or a related field. 6-8 years of experience in B2B field marketing, with a focus on the Indian market. Background in executing and managing in-region B2B lead gen programs that drive engagement and generate high-quality leads and revenue for both new logo growth and account expansion. Experience planning and executing ABM strategies and tactics. Excellent organization and multitasking skills, with the ability to handle projects autonomously and solve problems proactively. Experience in infrastructure markets including transportation, energy and water is advantageous. Demonstrated experience in managing budgets and overseeing vendors for marketing program execution. Strong project management skills and ability to work in a fast-paced environment. Prior experience with marketing tools, analytics, and technology platforms and associated systems including Marketo, Demand base, SFDC, Google Analytics, etc. This role requires up to 30%-50% travel across India. What We Offer Step into a collaborative work environment where ideas flourish, and teamwork propels us forward towards shared success; see our colleague video for a taste of our culture and watch this short documentary about how we got our start. An attractive salary and benefits package. Bentley Impact Day: take a day off from work to volunteer with an organization of your choice. Celebrate milestone achievements and moments that matter through our colleague recognition award programs and our Bentley Achievers platform. A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups. Be part of a company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world. Discover our latest user success stories for an insight into our global impact. About Bentley Systems Bentley Systems (Nasdaq: BSY) is the infrastructure engineering software company. We provide innovative software to advance the world’s infrastructure – sustaining both the global economy and environment. Our industry-leading software solutions are used by professionals, and organizations of every size, for the design, construction, and operations of roads and bridges, rail and transit, water and wastewater, public works and utilities, buildings and campuses, mining, and industrial facilities. Our offerings, powered by the iTwin Platform for infrastructure digital twins, include MicroStation and Bentley Open applications for modeling and simulation, Seequent’s software for geoprofessionals, and Bentley Infrastructure Cloud encompassing ProjectWise for project delivery, SYNCHRO for construction management, and AssetWise for asset operations. Bentley Systems’ 5,200 colleagues generate annual revenues of more than $1 billion in 194 countries. www.bentley.com Equal Opportunity Employer Bentley is proud to be an equal opportunity employer and considers for employment all qualified applicants without regard to race, color, gender/gender identity, sexual orientation, disability, marital status, religion/belief, national origin, caste, age, or any other characteristic protected by local law or unrelated to job qualifications. Show more Show less

RSM US LLP (India): RSM’s unwavering focus on delivering a highly personalized and relevant client experience has remained the cornerstone of everything we do since the firm was founded in 1926. RSM US LLP is a leading provider of audit, tax, and consulting services focused on the middle market in the United States with nearly 14,700 partners, principals, and employees. It is the 5th largest accounting firm in the U.S., with a presence in 82 cities in the U.S., 6 locations in Canada, and 4 cities in India. RSM US LLP is part of the global network of 15,000 people across 123 countries through RSM International. Life at RSM: RSM strives to create an inclusive workplace that celebrates the differences between our talented employees. Diversity and inclusion are a continual journey and each step along the path enhances our ability to develop global leadership, integrate cultural differences, improve workforce productivity and exceed the expectations of our clients. We take pride in our work and believe in cultivating a work environment that supports and values our greatest asset: our talented employees. Job Description The Web Content Publisher is responsible for building effective web pages to support brand awareness and marketing programming for RSM US and RSM Canada. The web content publisher follows best practices, champions testing and applies RSM brand governance in all content builds. He or she advises on page layout and functional design for projects as needed, including optimization suggestions based on page performance against defined SEO and conversion goals. The web content publisher is responsible for understanding the RSM website hierarchy and overarching demand generation, talent and brand content strategies to build effective web experiences that support these goals. They take the initiative to ask questions and help connect content across the buyer journey to provide a web visitor experience that serves, delights and drives action. The publisher champions the end user and identifies site development opportunities to create even stronger user experiences, elevating ideas to the team manager or website product owner. The web publisher understand that digital content is a critical element of demand generation and looks for ways to make it easier for buyers to consume and use RSM information and connect with our business leaders. Their curiosity drives continuous improvement and education on web publishing, SEO, web design, conversion optimization and automation. They provide advice on A/B testing opportunities and collaborate with the digital marketing team to implement testing and targeted web experiences. General responsibilities : 20%. Champion the user experience Understand marketing campaign strategy for assigned responsibilities, where appropriate Uphold RSM brand standards and digital and content marketing best practices Collaborate with global team members to recommend and implement optimizations, where appropriate Provide critical thinking about the approach to digital content publishing, with an understanding of buyer journey Proactively manage multiple projects and deadlines, communicating with broad team to complete tasks promptly and with minimal revisions Understand overall marketing analytics and dataflows to support quality deliverables and performance monitoring Actively seek out and participate in skills development training, as defined by career development goals Digital content experience responsibilities - 40%. Collaborate with RSM internal and agency teams to design website experiences that accelerate user engagement, including mockups and minor copy-editing suggestions, where appropriate Provide creative and publishing advisory on advanced page experiences, collaborating with the web content and digital content marketing lead to define experimentation vs. best practice evolutions Share learnings with team members Work with website engineers to solve technical problems and/or recommend new functionality Review site performance reports, as appropriate, to identify improvement opportunities Recommend content and template edits that will improve the web experience (i.e. headline adjustments, CTA offerings etc), where appropriate Recommend A/B testing and work with the Adobe Target lead to implement and monitor, as appropriate Web publishing responsibilities - 30%. Publish or edit web pages on rsmus.com and rsmcanada.com as defined by content briefs, using web authoring best practices and applying internal tagging, tracking codes, SEO linking, etc to support campaign and project directives Maintain firm and web brand standards across all page experiences Regularly participate in AEM and other web content training to improve skills, assist with training internal teams Understand data and content integration points, such as Marketo, Brightcove, Adobe Analytics, etc. to ensure technical quality for page development Support approved RSM subdomain content authoring (i.e. blogs) as requested by leadership Implement authoring fixes for technical SEO optimizations Assist with Workfront web edit request queue tasks Other duties as assigned - 10%. EDUCATION/CERTIFICATIONS Bachelor’s degree in marketing, communications, digital marketing, journalism or design (preferred), or 4 years equivalent business experience TECHNICAL/SOFT SKILLS Demonstrated expertise using enterprise content management systems/web platforms, required - Adobe Experience Manager/AEM, preferred Proficient with digital and content marketing strategy; required Strong awareness of grammar and style (American English, Canadian English) Demonstrated understanding of SEO best practices, required Understanding of data sources and user experience connection points across marketing tech stack (Adobe Experience Manager, Adobe Analytics, Marketo, CRM, Google, SEMrush, etc), preferred Experience with work management tools, Workfront preferred EXPERIENCE 2+ years of experience in web content publishing and site optimization, preferably within a large, global or professional services organization Awareness of buyer journey, preferably in B2B environment Show more Show less