1365 Marketo Jobs - Page 26

Description Are you passionate about revolutionizing how movies and TV shows are discovered, streamed, and enjoyed worldwide? Do you want to define the next generation of digital entertainment and enhance the way millions of Amazon customers experience Prime Video? If yes, this opportunity will appeal to you. Come join our GSS Campaign Operations team and help define the course of the Amazon business. Prime Video brings together the world’s best creators with the most passionate communities in a way that no other entertainment brand can. Not only are we a one-stop hub for distinctive, critically-acclaimed and award-winning original programming including TV series such as The Rings of Power, The Boys, and Jack Ryan and movies like Coming 2 America, Cinderella, and The Tomorrow War, but we offer a multi-dimensional experience that allows subscribers to fully immerse themselves in their fandom: to read the book, to listen to the soundtrack, to buy the costume, to replay live sports in real time, and more. And that breadth and connection to the Amazon family of brands, along with the support of a passionate and diverse global team, makes Prime Video a company where creators and makers of all kinds can build their future. We are looking for an experienced candidate to handle acquisition and process optimization for our Digital Shared Services Marketing team. This individual should enjoy a fast-paced environment where they can affect the customer experience and be an instrumental part of expanding our foot print into multiple digital teams. Basic Qualifications 2+ years of sales or account management experience 2+ years of digital advertising and client facing roles experience Experience with Excel Experience analyzing data and best practices to assess performance drivers Preferred Qualifications Experience analyzing key open issues and resolution metrics for each of the managed accounts Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing automated marketing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Experience using any of SQL or other analytical tools for conducting data analysis Experience with customer segmentation, profiling, and targeting A team player with the ability to build relationships with key stakeholders and partners. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Company - ADCI MAA 12 SEZ Job ID: A3015296

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: BSc/Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Detail orientationStrong analytical skillsAbility to establish strong client relationshipAbility to manage multiple stakeholdersCollaboration and interpersonal skillsBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Salesforce Marketing Cloud Customer Data PlatformStructured Query Language (SQL)React.jsCampaign ManagementCandidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - DesirableOther email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification BSc,Any Graduation

Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm. What are we looking for Adobe Marketo EngageHTML5Hyper Text Markup Language (HTML)Ability to perform under pressureProblem-solving skillsAbility to work well in a teamProcess-orientationAbility to meet deadlinesProgram Project Management Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems May create new solutions, leveraging and, where needed, adapting existing methods and procedures The person would require understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor May interact with peers and/or management levels at a client and/or within Accenture Guidance would be provided when determining methods and procedures on new assignments Decisions made by you will often impact the team in which they reside Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: Any Graduation,BSc Years of Experience: 5 - 8 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OCManage end-to-end Multi Channel campaign process for Pharma industryIndividual is needed to complete tasks (deploy emails, Generate Distribution list, Create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking toolRole requires Digital Marketing Ads & Promotion creation/designDesign, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Detail orientationStrong analytical skillsAbility to establish strong client relationshipAbility to manage multiple stakeholdersCollaboration and interpersonal skillsBachelors degree (preferably Science)Minimum 3+ years of Email Marketing Experience. Minimum 3 years of experience of working on MOS productsparticularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skillsProject and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management.Salesforce Marketing Cloud Customer Data PlatformStructured Query Language (SQL)React.jsCampaign ManagementCandidate should be a graduateMinimum 1year experience in Email/Campaign Management required. Strong verbal and written communication skillsStrong listening skillsExcellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Basic Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - DesirableOther email delivery applicationsDream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiencyKnowledge of SQL and JS desirable Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation,BSc

Job Title - GN - SONG - MT - Marketing Transformation - LS - Manager Management Level :07 - Manager Location::Delhi, Mumbai, Bangalore, Gurgaon, Hyderabad Must have skills:Marketing Transformation, Lifesciences Job Summary The Life Sciences Marketing Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global Life Sciences (Pharmaceuticals, Biotechnology and Medical Technology) and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & ResponsibilitiesStrong project management skills to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. An analytical & data driven mindset to drive result-oriented decisions Consulting & Advisory service Market Research Analysis and assessment of the pharmaceutical market across disease areas and opportunity identification for new launches, indication expansions, identify emerging trends, competitive landscapes, and new opportunities within the life sciences sector. Competitor benchmarking, patient journey mapping, segmentation & targeting Digital Marketing Develop E2E strategy & campaigns:Liaise with key client stakeholders in the marketing teams to design strategies for omni-channel marketing campaigns. Lead development of content marketing, social media, and web engagement programs for the client, ensuring that they are aligned with the overall content strategy. In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Provide expertise on Content design and campaign execution:Able to provide a perspective on identification and selection of the right digital channels and content types based on campaign objectives. Able to understand client requirements based on their briefs & ideate to appropriate creative designs. Support end to end campaign execution and suggest ways for optimization. Marketing Technology Lead platform assessment and solution design :Understand the marketing value chain across process, technology & people. Conduct a thorough assessment, propose a solution along with an operating model & define KPIs for different marketing technologies Adobe / SF / Veeva. Have an understanding of the regulatory, compliance and governance landscape in the industry and build frameworks for scale up. MarTech Consulting Projects:Lead projects focusing on optimizing the MarTech stack and develop use cases to improve utilization of existing MarTech stack. Research, evaluate and recommend new martech systems and suppliers. Keep a holistic understanding of existing and upcoming martech platforms and how they connect into the broader marketing technology landscape. Tools & Platforms:Hands on experience on Mar-tech tools such as Adobe campaign, Marketo, Adobe, Cloud, Google Marketing platform, Google Ads, Pega decisioning, SFMC etc. Value realization :Crafting a value tree and developing business cases for implementation and scale up Gen AI Be aware of the latest AI developments in the Life Science industry and be able to co-create customized solutions for the client to meet their objectives. Have experience in CDP tools and platforms. Design and implement GenAI use cases Sales & Business Development Generating new business engagements:Drive new business opportunities by identifying and pursuing new leads, defining GTM strategy, facilitate client discussions and presentations to drive new business and client relationships. Own and drive RFP/RFI response coming in from Life Science customers Practice Development Take on leadership role:Support overall growth of practice across all the pillars Marketing as well as sales, & service through a combination of business development, talent management, oversight of delivery work, and thought leadership. Collaborate with Salesforce, Veeva, Adobe, IQVIA etc. business groups, to enable business capabilities with agility, velocity, and quality while optimizing costs. Establish a strong network with key stakeholders in the Accenture ecosystem, across geographies to socialize and amplify the GN Song capabilities, operating model and ways of working to generate demand and meet the KPIs Lead and motivate teams with diverse skills and backgrounds. Manage and mentor talented teams of consultants and technologists supporting, providing input and guidance into the talent strategy and actively participate in engagement, capability development activities. Professional & Technical Skills: In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment and optimization Experience in working with middle to senior management levels within existing organization / client organizations Experience in working with Agencies or working in a Marketing agency for Life Sciences Clients Strong understanding of marketing, advertising technologies (with hands on) and ability to apply technology know-how to better how our clients reach out to their customers Additional InformationAn opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | AccentureQualification Experience:8+ years Educational Qualification:MBA from a tier 1 institute with preferably bachelors degree in marketing, Journalism, Communications, or a related field

Skill required: Marketing Operations - Campaign Management Designation: Senior Analyst Qualifications: Any Graduation Years of Experience: 5-8 Years Language - Ability: English - Proficient About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our clients business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. Were looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership. The campaign management team focuses on planning, executing, tracking, and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to the evaluation of results. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. This Channel requires a good understanding of digital marketing, email marketing, and technologies like Salesforce CRM, Salesforce Automation studio, Google DV360, and Responsys You will be working on Adobe Marketo Engage which is a marketing automation software that helps marketers master digital marketing to engage customers and prospects. What are we looking for Adobe Marketo Engage Adaptable and flexible Ability to perform under pressure Problem-solving skills Detail orientation Ability to establish strong client relationship Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Navan is seeking a Salesforce Developer to lead the architecture, development, and evolution of our Salesforce platform. This role is key to building scalable, maintainable solutions that support critical business functions across Sales, Marketing, Customer Success, and Finance. Success in this role requires not only deep technical expertise, but also strong business acumen, communication skills, and the ability to collaborate effectively with both technical and non-technical stakeholders. What You’ll Do Design, develop, test, and deploy solutions using Apex Classes, Triggers, Lightning Web Components (LWC), Flows, and Visualforce. Maintain and enhance existing components with a focus on performance and usability. Write and maintain unit tests with high code coverage; follow test-driven development best practices. Understand and apply Salesforce governor limits and optimization techniques. Serve as the technical lead on Salesforce initiatives, translating business needs into scalable solutions. Own the full development lifecycle, including integration with third-party and internal systems (e.g., NetSuite, Marketo, Outreach, ZoomInfo, Salesforce CPQ, LeanData). Conduct regular code reviews, pull request approvals, and CI/CD pipeline management. Configure declarative Salesforce features: custom objects, validation rules, page layouts, Flows, etc. Understand and support basic Salesforce CPQ rules and configuration. Execute data migration, data loads, and data fixes as needed. Manage user access, roles, permission sets, and sharing rules according to best practices. Ensure data integrity, platform security, and system performance optimization across environments. Use version control systems like Git, with knowledge of branching strategies and deployment methodologies. Manage deployments using tools like Gearset, Copado, or similar CI/CD tools. Contribute to Agile sprints, participate in stand-ups, and support planning and delivery cycles using tools like Jira. Identify, debug, and resolve complex system issues in both sandbox and production environments. Leverage error logging and monitoring systems to support issue resolution. Collaborate cross-functionally with stakeholders across business and IT. Mentor junior developers and admins on best practices, development patterns, and platform strategy. Document system architecture, technical solutions, and business process flows. What We’re Looking For Bachelor’s degree in Computer Science, Engineering, Information Systems, or equivalent experience. 5+ years of hands-on Salesforce development experience with: Apex, LWC, SOQL, and Salesforce APIs Salesforce Flows and Process Builder Experience with Salesforce CPQ and enterprise-scale Salesforce implementations. Strong understanding of Salesforce licensing models, limitations, and platform architecture. Proficient in version control (Git) and CI/CD practices, with tools like Gearset or Copado. Deep knowledge of Sales Cloud, Service Cloud, and Experience Cloud. Solid understanding of Salesforce security models, permission sets, and data access strategies. Comfortable working in Agile environments, with experience in sprint planning, backlog grooming, and delivering incrementally. Effective communicator across time zones and functions; able to translate technical ideas into business context.

Who are we? Founded in 2014 by Khadim Batti and Vara Kumar, Whatfix is a leading global B2B SaaS provider and the largest pure-play enterprise digital adoption platform (DAP). Whatfix empowers companies to maximize the ROI of their digital investments across the application lifecycle, from ideation to training to the deployment of software. Driving user productivity, ensuring process compliance, and improving user experience of internal and customer-facing applications. Spearheading the category with serial innovation and unmatched customer-centricity, Whatfix is the only DAP innovating beyond the category, positioning itself as a comprehensive suite for GenAI-powered digital adoption, analytics, and application simulation. Whatfix product suite consists of 3 products - Mirror, DAP and Analytics. This product suite helps businesses accelerate ROI on digital investments by streamlining application deployment across its lifecycle. Whatfix has seven offices across the US, India, UK, Germany, Singapore, and Australia and a presence across 40+ countries. Customers: 700+ enterprise customers, including over 85 Fortune 500 companies such as Shell, Microsoft, Schneider Electric, and UPS Supply Chain Solutions. Investors: Raised a total of ~$270 million. Most recently Series E round of $125 Million led by Warburg Pincus with participation from existing investor SoftBank Vision Fund 2 Other investors include Cisco Investments, Eight Roads Ventures (A division of Fidelity Investments), Dragoneer Investments, Peak XV Partners, and Stellaris Venture Partners. Position Overview: We are looking for a Marketing Operations Specialist with a strong background in data analysis, marketing automation, and stakeholder collaboration to optimize and scale our marketing efforts. The Marketing Operations Specialist will be responsible for driving marketing efficiency through data-driven insights, operational excellence, and cross-departmental collaboration. This role will serve as the key operational backbone of the marketing team, managing data, reporting, and workflows, while working closely with key stakeholders from marketing, sales, product, and finance. Key Responsibilities: Data-Driven Marketing Insights: Analyze marketing data to uncover actionable insights. Generate reports and dashboards that measure campaign performance, lead quality, and ROI, providing insights to marketing leadership and other stakeholders. Marketing Automation & CRM: Oversee the marketing automation platform (e.g., HubSpot, Marketo, Pardot), ensuring data integrity and seamless integration with CRM systems like Salesforce. Implement automated workflows to optimize lead nurturing and scoring. Stakeholder Collaboration: Partner with teams across marketing, sales, product, and finance to share data-driven insights, optimize cross-functional processes, and align marketing strategies with company goals. Present findings and recommendations to various stakeholders for decision-making. Lead Management & Nurturing: Own the lead management process, from lead capture to nurturing, ensuring timely and accurate routing to the sales team. Work with sales teams to optimize lead conversion and improve sales-marketing alignment. Data Analysis & Reporting: Build and manage comprehensive dashboards that track key performance metrics, campaign effectiveness, lead conversions, and pipeline impact. Provide regular reporting to marketing, sales, and executive teams. Performance Optimization: Continuously monitor and analyze the performance of marketing campaigns and workflows, identifying opportunities for improvement in conversion rates, engagement, and overall marketing effectiveness. Marketing Technology (MarTech) Stack Management: Manage and optimize the company’s marketing technology stack, ensuring all tools are integrated, data is accurate, and processes are streamlined. Research and recommend new tools or enhancements. Audience Segmentation & Personalization: Use data and insights to create segmented audience lists and develop personalized marketing strategies, improving engagement and conversion through tailored messaging. Cross-Departmental Reporting: Provide insights to sales, finance, and executive leadership teams to track marketing ROI, pipeline contribution, and overall campaign performance. Help align marketing KPIs with broader company objectives. Key Qualifications: Education: Bachelor’s degree in Marketing, Business, Data Analytics, or a related field. Experience: 5+ years of experience in marketing operations, data analysis, and campaign optimization, preferably in a SaaS or B2B environment. Stakeholder Management: Excellent communication and collaboration skills with the ability to work across departments and present data insights to non-technical stakeholders. Technical Skills: Expertise in CRM systems (Salesforce preferred), data management, and integration. Advanced skills in data analytics and reporting tools like Google Analytics, Tableau, or Power BI. Strong understanding of lead scoring models and marketing attribution. Analytical Skills: Ability to synthesize data from multiple sources and present actionable insights. Strong proficiency in analyzing large data sets and translating them into business recommendations. Marketing Knowledge: Strong understanding of digital marketing tactics, including email marketing, paid campaigns, SEO, and content marketing. Familiarity with audience segmentation, personalized marketing, and omnichannel marketing strategies. Problem-Solving: A data-driven mindset with a passion for optimizing marketing workflows and processes. Demonstrated ability to identify opportunities for improvement and drive initiatives forward. What We Offer: Competitive salary and benefits package. Opportunities for professional development and career growth. A collaborative and innovative work environment. Note: We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast & Scale Fast; No Hierarchies for Communication; Deep Dive & Innovate; Trust, Do it as you own it; We are an equal opportunity employer and value diverse people because of and not in spite of the differences. We do not discriminate on the basis of race, religion, color, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status.

From fast answers to deep insights, Mintel has provided research and intelligence solutions to consumer-focused businesses for more than 50 years. With a combination of world-class syndicated tools and custom insight solutions, we are the eyes and ears in the markets that matter and the insights behind our clients' next big idea. We are looking for a Marketing Manager, India to help drive Mintel's brand awareness in India market, develop and execute marketing plan and campaigns to boost business growth. This role is based in Mumbai, India, reporting to Vice President of APAC Marketing and Communications. What You Will Be Doing Strategy planning: Along with your line manager – APAC Marketing and Communications Vice President, create a comprehensive marketing strategy for Mintel in India targeting mainly clients from marketing, product innovation, consumer marketing insight functions of CPG brands. The strategy needs to include clear objectives, fit into local market business needs. Marketing operation programs execution: you are responsible in developing a marketing calendar of operational programs for Mintel in India market and smooth execution of those programs, including but not limited to content based lead generation campaign, demand generation campaign, webinars, offline workshops, trade shows, speakership, sponsorship identification and negotiation Stakeholder relationship management: as Marketing Manager for India, you are responsible for building and maintaining trust and good relationships with your stakeholders from both internally and externally, including Mintel Insight Team, Sales team, trade show organizers, partners, global teams, etc to work as one team in order to support business growth. Marketing performance review and analysis: you are responsible for building a marketing performance review report for India market on quarterly basis with data support to analyze what works, what does not work, what improvement needs to be done, how to adjust for a better next quarter. Who We Are Looking For Minimum Bachelor degree with 6-8 years working experience in marketing function, experiences with multi-channels a plus Experiences in organizing offline events, joining industry trade shows, conference speakership, producing content marketing pieces like lead generation campaigns and email campaigns Fluent in English both verbal and written Working knowledge of Salesforce, Marketo, WordPress, MS 365 Dynamics preferred Responsibility: we need you to have strong sense of responsibility and ownership of India Marketing to drive things forward; Passion: we want you to be passionate about what you are doing, passionate about creating impactful marketing campaigns that helps drive business growth in India; Business acumen: we want you to have strong business sense as this role will need to work closely with sales team to help drive sales leads generation and conversion. Team player: this role sits in APAC Marketing Team, we want you to be a team player with wider marketing team and other functions for smooth partnership and coordination. Efficiency: we are a fast-paced team with multiple projects going on, we want you to prioritize the projects yet work efficiently to keep the ball rolling. Details driven: There is no perfect marketing events or campaigns, but we do believe close attention to details will make a difference in delivering great campaigns. Data-driven: Customer journey incudes multiple brand touchpoints, which are created by marketing and PR through different channels, we want you to have a data-driven mindset so you can review your marketing campaign performance by analyzing related data to optimize the marketing operational effectiveness. What We Offer: A culture that supports true collaboration whilst embracing remote working. Flexible start time and end time. Blended (office/home) approach to work with Monday, Tuesday and Wednesday in the office Approach to personal development where we encourage individuals to grow and share what they've learned. Social events, both within the department and across the company. Generous annual leave and wider circle employee benefits. Additional one day off to celebrate your birthday. Membership in Employee Resource Groups (Mintel Diversity, Mintel Wellness, and Mintel Gives). Giving back is part of our culture with this in mind, Mintel gives employees 2 days' leave per year to join local volunteering activities organised by our Mintel Gives (where applicable). Mental health and wellbeing support via Modern Health App. Beautifully designed offices foster collaboration and fun. Mintel is an equal-opportunity employer that is committed to the strength of an inclusive workplace. #LI-JY #HYBRID

As our Outbound Marketing & ABM Specialist , you will lead strategy and execution across targeted outbound campaigns and account-based marketing (ABM) initiatives. Your expertise with platforms like Clay —or formal certification in using Clay —will be vital in building high-quality lead pipelines, automating workflows, crafting personalized messaging, and analyzing performance. Location: Ghitorni, South Delhi (Near by Metro) Working Days - 5 Please note before applying, the people we're looking for should be clay certified Key Responsibilities Strategy & Planning: Develop and execute multi-channel outbound campaigns (email, LinkedIn, etc.) targeting ideal customer segments Implement 1:1, 1:Few, and 1:Many ABM motions aligned with sales targets Clay Utilization: Build and refine workflows in Clay to automate lead sourcing, firmographic/technographic enrichment, intent signal detection, and outreach sequences Use Clay’s AI agents to conduct prospect research and generate personalized messaging at scale. Campaign Execution & Optimization: Segment and manage prospect lists; execute A/B testing for outreach effectiveness Monitor campaign metrics (open, response, conversion rates), iterate rapidly, and surface insights to sales and RevOps. Cross-functional Alignment: Work closely with Sales, SDRs, RevOps, and Product Marketing to align on ICPs, target account lists, and messaging. Enable SDRs/AEs with campaign assets, call-out triggers, and nurture pathways Reporting & Measurement: Develop dashboards to track outbound and ABM KPIs (pipeline generated, deal velocity, account penetration) . Translate data into strategic recommendations to refine tactics and improve results. Required Experience & Skills 3+ years in B2B outbound marketing, demand generation, or ABM—ideally within SaaS or tech environments. Hands-on experience with Clay or equivalent platforms (Sweetspot, n8n, etc.), ideally with a Clay certification or equivalent training. Proficiency with CRM and marketing automation tools (Salesforce, HubSpot, Marketo, etc.) Strong data analysis skills and comfort with reporting tools. Excellent copywriting and communication skills for persona-specific outreach. Ability to manage multiple campaigns and priorities in a dynamic environment. Preferred Qualifications Prior experience implementing ABM at scale using Clay. Familiarity with AI research-driven workflows and data enrichment models Track record of pipeline contribution through automated lead generation systems. Technical aptitude for building and optimizing outbound stack components (scrapers, enrichment, Salesforce integrations). Please submit your resume and detail your experience with outbound/ABM campaigns and Clay-based workflows. Highlight any certifications and campaign impact. Thanks!!

This is a unique opportunity to join an established, yet evolving, high-performing team of brand creatives, at the intersection of awareness, perception, and demand generation. This role is part of ODigMa - Infibeam Avenues. We are looking for someone who wants to - help shape and deliver on our creative content/Social Media requirements. Lead by identifying trends and defining new standards; excel by breaking them when they become irrelevant. Leverage your talent and creativity in content strategy, UX content architecture and digital copywriting. Partner with UX design leaders and practitioners, publishing team, and senior web strategist to break new ground in digital content experiences. Responsibilities:- Include but are not limited to the following: Brand Management Managing Digital Presence on Social Platforms Market Research Facilitation Execute all marketing communications through various mediums,(Online Presence, Google Adwords, Microsoft Adcentre, SEO, SMM, Twitter, Facebook, Online Visibility). Experience in working with online engagement tools like Hubspot, Marketo would be a preference). User Engagement Assisting and managing creatives and required collateral Knowledge of analytical tools to measure user engagement and other marketing metrics Knowledge of Advanced Digital Marketing techniques like Retargeting, Real Time Bidding etc. Skills:- Creating new ideas from scratch or based on complex, ambiguous briefs Team player, comfortable working across the team Data-driven mindset who believes the best path is the one that can be proven Creative problem solver Conducting competitive research and critical analysis Contributing to, and leading reviews with stakeholders Excellent communication skills (oral, written, public speaking, presentation decks) Writing with brevity, energy, and clarity Providing critical, constructive feedback to UX design and writing teams Flexible yet focused collaboration with an extended network of teams and stakeholders

Drive marketing automation strategies and implementations using AI-powered tools and analytics. Requirements: Bachelor's/Master's in Marketing, Business, or related field Experience with marketing automation platforms Strong analytical and data-driven decision making skills Excellent communication and stakeholder management

Job Title: Associate Manager - Field & Partner Marketing Location: BangaloreExperience: 5 - 8 years Employment Type: [Full-time/Contract] Industry: Analytics / Technology / B2B Marketing About the Role: We are seeking a dynamic and strategic Associate Manager, Field & Partner , Marketing to lead and execute high-impact marketing initiatives in collaboration with our technology and cloud ecosystem partners. This role is ideal for a creative, results-driven marketer with a passion for building strong brands, managing large-scale events, and driving joint marketing efforts that fuel growth. Key Responsibilities: Strategic Planning Develop and manage quarterly and annual partner marketing plans aligned with partner goals and marketing opportunities. Lead joint business planning with partner teams to foster collaboration and shared growth. Execute partner-aligned initiatives such as trade shows, conferences, solution launches, awards, and sponsorships. Drive joint portfolio marketing and thought leadership with internal and external stakeholders. Secure and optimize Marketing Development Funds (MDF) for joint campaigns. Support onboarding and marketplace activation for joint solutions. Champion partner value propositions across internal and external channels. Event Management Plan and execute events including trade shows, conferences, and service launches. Manage large-scale customer conclaves with budgets exceeding $250K. Oversee event logistics: venue selection, vendor coordination, budgeting, and scheduling. Ensure seamless execution and customer experience through stakeholder collaboration. Brand Building Elevate Tredences brand through content marketing, executive visibility, and media engagement. Monitor market trends and craft bold, differentiated brand strategies. Amplify brand presence through tech talks, thought leadership, and strategic platforms. Relationship Building Cultivate relationships with industry influencers, partners, and vendors. Collaborate with sales teams to align marketing efforts with customer needs. Represent the brand at events and foster positive customer relationships. Metrics and Reporting Maintain campaign and event performance trackers. Consolidate data from various platforms for reporting and reviews. Analyze campaign performance and provide data-driven recommendations. Qualifications: Bachelors degree in Marketing, Business Administration, or related field (or equivalent experience). 5-8 years of B2B marketing experience, preferably in partner-led roles. Experience with technology/cloud partners (e.g., Databricks, Snowflake, Azure, AWS). Strong storytelling and messaging skills with a client-first mindset. Proven experience in managing large events and multi-channel campaigns. Proficiency in marketing and sales tools (e.g., Salesforce, Marketo, HubSpot, Demandbase). Excellent project management, communication, and interpersonal skills.

Come join the company that is reinventing cloud security and empowering businesses to thrive in the cloud. As the fastest-growing startup ever, Wiz is on a mission to help organizations secure cloud environments that will accelerate their businesses. Trusted by security teams all over the world, we have a proven track record of success and a culture that values world-class talent. Our Wizards from over 13 countries work together to protect the infrastructure of our hundreds of customers, including over 45% of the Fortune 100, who trust us to scan and secure over 230 billion files daily. We’re the leading player in a massive and growing market, but it’s still early enough for you to make a significant impact. At Wiz, you’ll have the freedom to think creatively, dream big, and use your full range of skills to contribute to our record growth. Come join our team and help us create secure cloud environments that allow the best companies to move faster. Summary Wiz is looking for a Sr. Field Marketing Manager in India to own execution and optimisation of demand generation and brand awareness within India . You’ll collaborate closely with global Marketing teams alongside Partner, Sales and Product teams to ensure our marketing efforts resonate with key target audiences, generate qualified leads, and accelerate our go-to-market initiatives. What You’ll Do Field execution: Aligned to regional strategy, you’ll deliver integrated field marketing plans tailored to specific regional markets and target verticals. This includes aligning sales motions, partnerships, and campaigns that will drive brand visibility and demand generation. Event Management: Lead and execute field marketing activities, including trade shows, conferences, and user groups. Work with external vendors and internal teams to ensure flawless execution of in-person and virtual events. Sales Enablement: Collaborate with the sales team to create marketing assets and campaigns that support sales efforts in the field. Provide them with the tools, content, and resources needed to engage prospects and close deals. Lead Generation: Align tightly with functional teams across campaigns, digital, ABM and customer marketing to strengthen qualified leads and pipeline opportunities for the sales team. Regional Market Insights: Analyze and report on market trends, customer insights, and competitive landscape to inform marketing strategies and improve campaign performance. Operations & Logistics: Own swag stock, warehousing, and support vendors for the APAC region Brand Enablement: Serve as a brand ambassador for Wiz, building and nurturing relationships with key industry influencers, partners, and customers while ensuring our field team are enabled with the right collateral to boost the Wiz brand and message in market What You’ll Bring 8+ years of field marketing experience, preferably in B2B tech or cybersecurity. Enjoying working within a fast-paced, high-growth environment is a must! Excellent written and verbal communication skills as someone who enjoys collaborating across functions Proven ability to plan, execute, and measure the success of both physical and virtual events. Experience with demand generation, lead nurturing, and account-based marketing (ABM) strategies. Proficient with CRM tools (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, CMS). Ability to track and analyze campaign performance data. Thrive in a fast-paced, startup environment where you’re not afraid to roll up your sleeves and get things done. You’ll have an “inbox zero” mentality and be ready to tackle any task, whether it’s executing complex campaigns or handling last-minute logistics. Wiz is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. By submitting your application, you acknowledge that Wiz will process your personal data in accordance with Wiz's Privacy Policy.

From fast answers to deep insights, Mintel has provided research and intelligence solutions to consumer-focused businesses for more than 50 years. With a combination of world-class syndicated tools and custom insight solutions, we are the eyes and ears in the markets that matter and the insights behind our clients’ next big idea. We are looking for a Marketing Manager, India to help drive Mintel’s brand awareness in India market, develop and execute marketing plan and campaigns to boost business growth. This role is based in Mumbai, India, reporting to Vice President of APAC Marketing and Communications. What You Will Be Doing Strategy planning: Along with your line manager – APAC Marketing and Communications Vice President, create a comprehensive marketing strategy for Mintel in India targeting mainly clients from marketing, product innovation, consumer marketing insight functions of CPG brands. The strategy needs to include clear objectives, fit into local market business needs. Marketing operation programs execution: you are responsible in developing a marketing calendar of operational programs for Mintel in India market and smooth execution of those programs, including but not limited to content based lead generation campaign, demand generation campaign, webinars, offline workshops, trade shows, speakership, sponsorship identification and negotiation Stakeholder relationship management: as Marketing Manager for India, you are responsible for building and maintaining trust and good relationships with your stakeholders from both internally and externally, including Mintel Insight Team, Sales team, trade show organizers, partners, global teams, etc to work as one team in order to support business growth. Marketing performance review and analysis: you are responsible for building a marketing performance review report for India market on quarterly basis with data support to analyze what works, what does not work, what improvement needs to be done, how to adjust for a better next quarter. Who We Are Looking For Minimum Bachelor degree with 6-8 years working experience in marketing function, experiences with multi-channels a plus Experiences in organizing offline events, joining industry trade shows, conference speakership, producing content marketing pieces like lead generation campaigns and email campaigns Fluent in English both verbal and written Working knowledge of Salesforce, Marketo, WordPress, MS 365 Dynamics preferred Responsibility: we need you to have strong sense of responsibility and ownership of India Marketing to drive things forward; Passion: we want you to be passionate about what you are doing, passionate about creating impactful marketing campaigns that helps drive business growth in India; Business acumen: we want you to have strong business sense as this role will need to work closely with sales team to help drive sales leads generation and conversion. Team player: this role sits in APAC Marketing Team, we want you to be a team player with wider marketing team and other functions for smooth partnership and coordination. Efficiency: we are a fast-paced team with multiple projects going on, we want you to prioritize the projects yet work efficiently to keep the ball rolling. Details driven: There is no perfect marketing events or campaigns, but we do believe close attention to details will make a difference in delivering great campaigns. Data-driven: Customer journey incudes multiple brand touchpoints, which are created by marketing and PR through different channels, we want you to have a data-driven mindset so you can review your marketing campaign performance by analyzing related data to optimize the marketing operational effectiveness. What We Offer A culture that supports true collaboration whilst embracing remote working. Flexible start time and end time. Blended (office/home) approach to work with Monday, Tuesday and Wednesday in the office Approach to personal development where we encourage individuals to grow and share what they’ve learned. Social events, both within the department and across the company. Generous annual leave and wider circle employee benefits. Additional one day off to celebrate your birthday. Membership in Employee Resource Groups (Mintel Diversity, Mintel Wellness, and Mintel Gives). Giving back is part of our culture with this in mind, Mintel gives employees 2 days' leave per year to join local volunteering activities organised by our Mintel Gives (where applicable). Mental health and wellbeing support via Modern Health App. Beautifully designed offices foster collaboration and fun. Mintel is an equal-opportunity employer that is committed to the strength of an inclusive workplace. #HYBRID

Digital Marketing Executive will create and execute digital strategies to raise service awareness, drive patient engagement, and support business growth. You’ll work closely with clinical, product, and sales teams to promote our healthcare solutions throughout digital channels. Experience- 2–3 years of digital marketing experience, ideally within healthcare, pharma, or medical devices. Skills: Strong understanding of SEO, SEM, email marketing, social media strategies, and basic analytics. Basic HTML/CSS for editing emails and landing pages. Experience with marketing automation (HubSpot, Marketo, Active Campaign) and CRM tools (Salesforce). Excellent verbal and written communication skills. PayScale: 20k to 25k per month Working Days: Monday to Saturday Office timing: Full time hours - 10:00 a.m. to 6:00 p.m. & Part time – 4 hours If having an experience in Healthcare, hospitals it will be an advantage.

B2B - Growth Marketing Manager Location: Hyderabad, India About Us We are a leading B2B sales and digital marketing agency committed to driving revenue growth for our clients through data-driven strategies, advanced automation, and innovative marketing solutions. We are seeking a B2B Account Manager - Sales & Marketing with a strong background in demand generation, account-based marketing (ABM), and inbound marketing. If you have a passion for leveraging AI, marketing automation, and cutting-edge tools to deliver exceptional results, we want to hear from you! About You You are a results-oriented marketer with hands-on experience in managing revenue-driven marketing programs. You excel in demand generation, ABM, and inbound marketing strategies, leveraging automation, AI-driven tools, and data analytics for measurable impact. You are a strong leader, capable of managing and mentoring a high-performing marketing team while continuously innovating and experimenting with new strategies. Key Responsibilities Marketing Strategy & Revenue Growth Develop and execute integrated ABM, Inbound Marketing, and Demand Generation strategies to drive pipeline growth. Lead multi-channel marketing campaigns (email, paid media, SEO, content) for high-impact lead generation. Identify upsell and cross-sell opportunities to maximise revenue from existing accounts. Innovate and implement AI-powered marketing solutions to improve efficiency and results. Sales Enablement & AI-Driven Marketing Work closely with sales teams to create enablement assets (sales decks, case studies, battle cards). Implement AI-driven predictive analytics, automation, and personalisation to enhance marketing effectiveness. Manage and optimise marketing automation platforms (HubSpot, Marketo, Pardot, etc.) to streamline lead nurturing. Analyse intent data and behavioural insights to improve targeting and engagement. Performance Marketing, SEO & Programmatic Advertising Plan and manage Google Ads, LinkedIn Ads, programmatic advertising, and retargeting campaigns. Oversee SEO strategy, including technical SEO, content optimisation, and link-building initiatives. Drive conversion rate optimisation (CRO) efforts to improve landing page performance. Data-Driven Insights & Reporting Build real-time dashboards and performance reports using Google Analytics, HubSpot, and Tableau. Continuously monitor and optimize marketing campaigns based on data-driven insights. Provide strong case studies demonstrating measurable revenue impact from past marketing programs. Team Leadership & Project Management Hire, mentor, and develop a team of marketers to deliver high-impact campaigns. Manage multiple client accounts, ensuring projects are executed efficiently and aligned with business objectives. Utilise project management tools (Asana, Trello, Monday.com) to track progress and deadlines. Market Intelligence & Continuous Learning Stay ahead of industry trends, AI tools, and emerging marketing technologies to maintain a competitive edge. Monitor competitor activities and recommend innovative solutions for market differentiation. Continuously experiment and improve strategies for faster, more effective marketing execution. Requirements ✅ Experience: 3-5 years in B2B marketing and sales enablement with a track record of managing multi-channel programs. ✅ Marketing Technology: Hands-on experience with 2-3 marketing automation platforms (HubSpot, Salesforce, Marketo, Pardot) and intent data tools (Bombora, 6sense). ✅ AI & Automation: Strong understanding of AI-driven marketing platforms for faster execution and efficiency. ✅ Ad Platforms & SEO: Expertise in Google Ads, LinkedIn Ads, programmatic advertising, and SEO tools (SEMrush, Ahrefs, Screaming Frog). ✅ Data & Reporting: Strong grasp of analytics platforms (Google Analytics, Tableau) to track and optimise performance. ✅ Communication Skills: Excellent written and spoken English, with strong interpersonal and client-facing communication skills. ✅ Project Management: Strong organisational skills with experience using project management tools (Asana, Trello, Monday.com). ✅ Continuous Learning: Passion for experimentation, innovation, and staying ahead of industry trends. Why Join Us? Work with top-tier B2B brands and cutting-edge marketing technologies. Lead innovative, data-driven marketing programs that drive real revenue impact. Opportunity to grow, experiment, and continuously improve your marketing skill set. Competitive salary with performance-based incentives. Be part of a collaborative and forward-thinking marketing team redefining B2B success! Job Type: Full-time Pay: ₹500,000.00 - ₹1,000,000.00 per year Benefits: Flexible schedule Paid sick time Schedule: Day shift Monday to Friday Work Location: In person Application Deadline: 25/06/2025 Expected Start Date: 25/06/2025

Job Title: Salesforce Business Analyst Experience: 6+ Years Location: Remote Employment Type: Full-Time Job Summary: We are seeking a proactive and detail-oriented Salesforce Business Analyst with 6+ years of experience in analyzing business processes and implementing Salesforce solutions across Sales, Service, and Marketing Cloud environments. The ideal candidate should be skilled in gathering requirements, bridging gaps between business and technical teams, and ensuring Salesforce platform enhancements align with organizational goals. This is a remote opportunity, ideal for a motivated professional looking to work in a collaborative, fast-paced environment. Key Responsibilities: Gather, document, and analyze business requirements and translate them into Salesforce functional specifications. Collaborate with stakeholders, product owners, developers, and admins to deliver scalable Salesforce solutions. Conduct workshops, interviews, and process analysis sessions with cross-functional teams. Create user stories, process flows, wireframes, and data models. Support system configurations and manage enhancements within Salesforce. Lead UAT sessions, create test cases, and assist with user training and documentation. Serve as the liaison between business users and technical teams. Monitor Salesforce platform usage, user adoption, and recommend optimizations. Mandatory Skills: Strong understanding of Salesforce platform capabilities , including Sales Cloud, Service Cloud, and basic Marketing Cloud. Hands-on experience with creating custom objects, fields, workflows, process builders, validation rules, and flows . Solid grasp of data modeling, integration concepts , and Salesforce security model (roles, profiles, sharing rules). Proficiency with reporting, dashboards, and Salesforce Lightning UI. Experience with Agile methodologies and using tools like JIRA , Confluence , or Azure DevOps . Excellent communication, stakeholder management, and documentation skills. Preferred Qualifications: Salesforce certifications such as Salesforce Certified Business Analyst , Administrator (ADM 201) , or Platform App Builder . Exposure to third-party Salesforce integrations (e.g., DocuSign, Marketo, Pardot, CPQ, Tableau CRM). Experience in industries like SaaS , Finance , Healthcare , or Retail is a plus. Familiarity with Power BI, Tableau , or other reporting tools. Basic understanding of APIs , SOQL , and Apex is a plus (not mandatory).

Client is seeking a highly motivated, experienced and results-driven Digital Marketing Manager with a strong background in Search Engine Optimization (SEO) to lead and execute their digital marketing strategy. Client is looking to become the SEO market leader in the industry so looking for someone with a determination to lead the charge in this exciting journey. The ideal candidate will be responsible for driving brand awareness, traffic, and conversion through comprehensive digital campaigns, with a key focus on improving their organic search presence in the U.S. for their B2B audience. ** This role has the rare opportunity to have EQUITY in the company ** KEY RESPONSIBILITIES: Strategy & Execution Develop and implement multi-channel digital marketing strategies (SEO, SEM, email, social, content, display, etc.). Own and manage the SEO strategy, including on-page, off-page, and technical SEO, to increase organic traffic and rankings. Oversee the creation and optimization of content that aligns with SEO best practices and business goals. Create content marketing plans and strategies to drive organic traffic and lead generation. Campaign Management Plan, execute, and manage digital campaigns across Google Ads, Facebook Ads, LinkedIn, and other relevant platforms. Monitor and analyze performance metrics, providing actionable insights to optimize campaigns. Analytics & Reporting Track and report on SEO performance (rankings, traffic, backlinks, etc.) using tools like Google Analytics, Search Console, SEMrush, Ahrefs, or Moz. Use data to iterate and improve ongoing campaigns and content strategies. Collaboration & Leadership Collaborate with content writers, designers, and developers to implement SEO recommendations and digital strategies. Stay up to date with the latest trends and algorithm updates in SEO and digital marketing. Manage the marketing team or external agencies as needed. Other Tasks Conduct comprehensive research to identify market trends and analyze competitor strategies, leveraging insights to inform our SEO approach. Lead efforts to improve organic search rankings through comprehensive keyword research, on-page optimization, and technical SEO enhancements. Implement on-page optimization techniques, including meta tags, headings, and other elements, to improve search engine rankings. Execute off-site optimization strategies through content marketing initiatives, fostering relationships with authoritative websites to build high-quality backlinks. Utilize SEO tools such as Google Analytics, Google Search Console, Ahrefs, SemRush, and Moz to track website performance, analyze key metrics, and identify areas for improvement. Generate regular reports to assess the effectiveness of SEO efforts, providing actionable insights and recommendations for continuous optimization. Created OKRs for the team. Create a digital marketing plan, GTM strategy and activity calendar. Created content marketing plan Hiring resources for the marketing team. Creating and implementing Content Strategy to increase organic traffic and sales. Wireframing different landing pages and emails. Researching Competitors using various tools and propose plans to outrank/beat them. Email marketing: Create plan for sending drip campaigns & promotional campaigns. Establish KPIs and strategic direction for the marketing team. Plan & execute various SEO growth hacking strategies to maximize traffic. Optimize Google My Business profiles to improve local search visibility, attract local customers, and drive locally-focused business growth. Implementing A/B testing, improving UX/UI, and enhancing website performance to maximize lead generation and revenue growth. REQUIREMENTS: Bachelor's degree in Marketing, Communications, Business, or a related field. 5+ years of experience in digital marketing with a strong focus on SEO. Deep understanding of SEO, SEM, SMM, email marketing, Google Ads, Meta Ads, and performance marketing . Proficient in SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, etc. Has strong experience with SEO growth hacking strategies to maximize traffic. Stays abreast of industry developments, algorithm updates, and emerging trends in search engine optimization, applying new strategies to drive optimal results. Strong understanding of HTML, CSS, and website management as it relates to SEO. Experience with WordPress and Hubspot Knowledge of PPC advertising, email marketing, and social media campaigns. Excellent communication, project management, and analytical skills. PREFERRED QUALIFICATION Google Analytics or Google Ads certification. Experience in B2B or e-commerce marketing. Familiarity with marketing automation platforms like HubSpot, Marketo, or Mailchimp. OTHER DETAILS: Job Timings: The Night shift follows the US-EST Time Zone. Office Location: 100% Remote Remote Working: In the case of remote, a separate workspace and the required tech (Laptop-Core i5, 6th generation minimum, noise-cancelling headphones, webcam, power backup) will be arranged by the candidate. Job Type: Remote Pay: Salary per month + growth incentives + equity (for proven performer) Experience: Digital Marketing: 5+ years (Required) SEO : 5 years+ (Required)

Roles & responsibilities Analytics & Business Intelligence: Build and maintain comprehensive analytics dashboards using tools like Tableau, Power BI, or Google Analytics Develop KPI frameworks and performance metrics for marketing campaigns, lead generation, and student acquisition Create automated reports for stakeholders including conversion funnels, ROI analysis, and attribution modeling Conduct advanced analytics including predictive modeling for student enrollment forecasting Monitor and analyze competitor digital presence and market trends Data Management & Integration Work with IT to establish data pipelines connecting Salesforce, Application Center, and advertising platforms Ensure data quality, consistency, and accuracy across all marketing systems Create unified customer data platform for 360-degree view of student journey Performance & Marketing Automation: Design and implement marketing automation workflows across lead lifecycle from awareness to enrollment Manage and optimize Salesforce CRM system including lead scoring, nurturing campaigns, and sales pipeline automation Develop automated reporting systems for real-time campaign performance monitoring Analyze marketing funnel performance and identify optimization opportunities Technology & Vendor Management: Evaluate and implement new marketing technology solutions Manage relationships with technology vendors and ensure optimal platform utilization Preferred candidate profile MBA or equivalent from a reputed institute 3-7 years of post-qualification work experience in Marketing Analytics, Marketing Automation, Tech or Business Intelligence preferably in: Higher Education, EdTech, Corporate Education, Online Learning Platforms, Technology companies, SaaS platforms, Digital Marketing Agencies, Management Consulting firms with focus on data analytics and marketing technology

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. AEM Architect Responsibilities: Design and implement solutions based on Adobe Marketo Design and improve solutions around Adobe Marketo solutions Work with architects, BAs to understand the business requirements and scope of work. Work in tandem with cross-functional technology teams to integrate solutions Rapidly prototype potential integration approaches with products and solutions across Adobe, and other digital marketing tools and platforms Create technical & operational documentation for the software or system Provide demos to the rest of the Innovation team and business stakeholder Prototypes interactive interfaces with multiple states and roles Conducts user testing and reporting on the outcomes Interface with Architects to understand the design skeleton. Ensure technical issues are quickly resolved and implement strategies and solutions to help reduce the likelihood of reoccurrence. Experience in a fast paced Agile Scrum Delivery Team environment Required to perform management and hands-on software design, development, and review Showcase strong leadership skills, including the ability to deliver constructive feedback and the ability to lead by example Work on estimating development tasks Manage and/or being managed by remote teams/offices Knowledge and Skill: Marketo configuration, system administration and development Workspaces & partition, email setup, custom activates, custom objects, fields management, tags Users, roles & access control patterns Smart Campaigns, Programs, Lists, Demand Generation, Email Marketing, Personalisation Marketo Setup, configuration and administration Connector based integrations Custom integration with REST APIs and Webhooks Deep understanding and experience of using Custom Objects. Reporting, building landing pages and template. A degree in Computer Science/ Engineering or a related discipline or equivalent work experience. Relevant Marketo certifications. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. AEM Architect Responsibilities: Design and implement solutions based on Adobe Marketo Design and improve solutions around Adobe Marketo solutions Work with architects, BAs to understand the business requirements and scope of work. Work in tandem with cross-functional technology teams to integrate solutions Rapidly prototype potential integration approaches with products and solutions across Adobe, and other digital marketing tools and platforms Create technical & operational documentation for the software or system Provide demos to the rest of the Innovation team and business stakeholder Prototypes interactive interfaces with multiple states and roles Conducts user testing and reporting on the outcomes Interface with Architects to understand the design skeleton. Ensure technical issues are quickly resolved and implement strategies and solutions to help reduce the likelihood of reoccurrence. Experience in a fast paced Agile Scrum Delivery Team environment Required to perform management and hands-on software design, development, and review Showcase strong leadership skills, including the ability to deliver constructive feedback and the ability to lead by example Work on estimating development tasks Manage and/or being managed by remote teams/offices Knowledge and Skill: Marketo configuration, system administration and development Workspaces & partition, email setup, custom activates, custom objects, fields management, tags Users, roles & access control patterns Smart Campaigns, Programs, Lists, Demand Generation, Email Marketing, Personalisation Marketo Setup, configuration and administration Connector based integrations Custom integration with REST APIs and Webhooks Deep understanding and experience of using Custom Objects. Reporting, building landing pages and template. A degree in Computer Science/ Engineering or a related discipline or equivalent work experience. Relevant Marketo certifications. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. AEM Architect Responsibilities: Design and implement solutions based on Adobe Marketo Design and improve solutions around Adobe Marketo solutions Work with architects, BAs to understand the business requirements and scope of work. Work in tandem with cross-functional technology teams to integrate solutions Rapidly prototype potential integration approaches with products and solutions across Adobe, and other digital marketing tools and platforms Create technical & operational documentation for the software or system Provide demos to the rest of the Innovation team and business stakeholder Prototypes interactive interfaces with multiple states and roles Conducts user testing and reporting on the outcomes Interface with Architects to understand the design skeleton. Ensure technical issues are quickly resolved and implement strategies and solutions to help reduce the likelihood of reoccurrence. Experience in a fast paced Agile Scrum Delivery Team environment Required to perform management and hands-on software design, development, and review Showcase strong leadership skills, including the ability to deliver constructive feedback and the ability to lead by example Work on estimating development tasks Manage and/or being managed by remote teams/offices Knowledge and Skill: Marketo configuration, system administration and development Workspaces & partition, email setup, custom activates, custom objects, fields management, tags Users, roles & access control patterns Smart Campaigns, Programs, Lists, Demand Generation, Email Marketing, Personalisation Marketo Setup, configuration and administration Connector based integrations Custom integration with REST APIs and Webhooks Deep understanding and experience of using Custom Objects. Reporting, building landing pages and template. A degree in Computer Science/ Engineering or a related discipline or equivalent work experience. Relevant Marketo certifications. EY | Building a better working world EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate. Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

Hyderabad, India Job ID: R-1071290 Apply prior to the end date: July 31st, 2025 When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing… You’ll be responsible for identifying and accelerating our most critical opportunities to leverage AI technologies to improve business outcomes. This role will work closely with cross-functional teams to define, build and ensure successful execution of AI solutions that align with the company's strategic goals. This role combines deep technical knowledge of AI accelerator technologies with strategic product management to deliver solutions that enable faster, more efficient AI deployment. You’ll also be part of new technology evaluations and proofs of concept for innovative new solutions including GenAI. You will play a leading role supporting our core Marketing and CX teams. Responsibilities include: Collaborate with business leaders to identify and prioritize AI use cases with the highest potential impact. Develop a clear vision for how AI can be used to improve specific business processes or customer experiences. Stay informed about the latest AI trends and identify potential applications for the business. Lead the evaluation of potential AI solutions, including conducting proof-of-concepts and pilots. Develop and manage the product roadmap, prioritizing features and optimizations that support AI acceleration and scalability. Work closely with data scientists and ML engineers to ensure data readiness & classification, architecture scalability, performance standards for AI models, with a focus on accelerating the training and deployment lifecycle Own results of the end to end AI workstream and track key performance indicators to measure product success and AI acceleration Work closely with marketing and sales teams to define go-to-market strategies, messaging, and product positioning Leverage data and qualitative findings for quick product iterations via rapid user feedback cycles Influence organization wide initiatives and have wide accountability towards driving impact via the AI acceleration Advocate for reusability of AI capabilities where applicable across customer journey points Partnering on cross functional projects with enterprise architecture, martech, CX, and IT teams to deliver revenue impacting campaigns, end-to-end journeys, and insights. Delivering forward-thinking solutions on-time and on budget. Coordinating and leading UAT testing efforts. What we’re looking for... You take a lot of pride in your work and as a self-starter you enjoy learning new skills and taking on new tasks. While you work well independently, your team orientation and collaborative nature make you an obvious choice to lead cross-functional teams. No stranger to succeeding in a fast-paced, ever-changing marketing environment, you balance competing priorities with ease. Talking to people comes very naturally to you and as a strong communicator you can effectively explain issues and resolutions to all levels of the organization. You are detail oriented and forward thinking, looking for the future-proof solution. You'll need to have: Bachelor’s degree or four or more years of work experience. 10 or more years in product management; experience in AI or machine learning People management experience. Three or more years experience working on complex projects that involve technology implementation and innovation for large enterprises Excellent analytical, problem-solving, and decision-making skills specifically regarding large but undefined problem space Experience using data to drive product decisions and measure success. Proven ability to work effectively in cross-functional teams and communicate complex concepts, technical tradeoffs and value propositions to both technical and non-technical stakeholders Strong leadership, negotiation, and problem-solving skills. Passion for innovation and a commitment to driving business value through technology. Solid understanding of AI concepts, ML model architectures, computational requirements, and performance optimization techniques for AI workloads, with a specific focus on the unique challenges and opportunities of Generative AI. Excellent analytical, problem-solving, and decision-making skills, especially when tackling large, ambiguous problem spaces. Extensive experience in building and executing comprehensive product strategies, including market analysis, competitive landscape assessment, defining product vision and roadmaps, and identifying opportunities for long-term innovation and market success. Demonstrated hands-on experience in developing and utilizing dashboards and reports in Power BI and Tableau to visualize key product metrics, analyze performance, and communicate actionable insights to stakeholders. Even better if you have one or more of the following: Prior knowledge & working experience in B2B tech stack for ecommerce, data and recommendations is required Experience creating Extract, Transform, Load (ETL) scripts for automated data transformation and load into CX, sales, and marketing technology platforms Three or more years experience working on complex projects that involve technology implementation and innovation for large enterprises Experience with Adobe Experience Platform and other Adobe Experience Cloud applications Strong SQL skills and the ability to create complex SQL queries for data analysis. Technical expertise in Python for data analysis, including Generative AI applications from a data science perspective. #vbgdxp If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. Where you’ll be working In this hybrid role, you'll have a defined work location that includes work from home and assigned office days set by your manager. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to race, gender, disability or any other legally protected characteristics. Apply Now Save Saved Open sharing options Share Related Jobs Senior Engineer Consultant - Adobe Experience Platform / Marketo Save Hyderabad, India, +1 other location Technology Principal Engineer - Technology Strategy - Adobe (AEP/Adobe Experience Cloud/Marketo/AJO) Save Hyderabad, India Technology Senior Manager -Technology Strategy - Pega CDH Save Hyderabad, India Technology Shaping the future. Connect with the best and brightest to help innovate and operate some of the world’s largest platforms and networks.

About Bazaarvoice At Bazaarvoice, we create smart shopping experiences. Through our expansive global network, product-passionate community & enterprise technology, we connect thousands of brands and retailers with billions of consumers. Our solutions enable brands to connect with consumers and collect valuable user-generated content, at an unprecedented scale. This content achieves global reach by leveraging our extensive and ever-expanding retail, social & search syndication network. And we make it easy for brands & retailers to gain valuable business insights from real-time consumer feedback with intuitive tools and dashboards. The result is smarter shopping: loyal customers, increased sales, and improved products. The problem we are trying to solve : Brands and retailers struggle to make real connections with consumers. It's a challenge to deliver trustworthy and inspiring content in the moments that matter most during the discovery and purchase cycle. The result? Time and money spent on content that doesn't attract new consumers, convert them, or earn their long-term loyalty. Our brand promise : closing the gap between brands and consumers. Founded in 2005, Bazaarvoice is headquartered in Austin, Texas with offices in North America, Europe, Asia and Australia. It’s official: Bazaarvoice is a Great Place to Work in the US , Australia, India, Lithuania, France, Germany and the UK! Job Description : Roles and Responsibility: Marketing Performance Analysis & Reporting Customer Insights & Segmentation Data-Driven Strategy & Optimization Data Management & Integrity Forecasting & Predictive Analytics Cross-Functional Collaboration Skillsets: Looking for 5+ years candidates experienced in Marketing Domain. Experience in Google Analytics, Salesforce, Marketo (preferred) if not Eloqua is also fine Candidate should understand the marketing funnel from top to bottom. Candidate should be well versed with Tableau reporting Why You’ll Love Working with Us? Work with cutting-edge technology in a collaborative, global team. Competitive salary + good benefits (insurance, annual leave, bonuses, referral rewards, and more). We’re Great Place to Work Certified (3 years in a row!). Hybrid work model ( 3 days in office – Prestige Pacific tech park, Kaadubeesanahalli,Bellandur). #LI-Hybrid#LI-CK1 Why join Bazaarvoice? Customer is key We see our own success through our customers’ outcomes. We approach every situation with a customer first mindset. Transparency & Integrity Builds Trust We believe in the power of authentic feedback because it’s in our DNA. We do the right thing when faced with hard choices. Transparency and trust accelerate our collective performance. Passionate Pursuit of Performance Our energy is contagious, because we hire for passion, drive & curiosity. We love what we do, and because we’re laser focused on our mission. Innovation over Imitation We seek to innovate as we are not content with the status quo. We embrace agility and experimentation as an advantage. Stronger Together We bring our whole selves to the mission and find value in diverse perspectives. We champion what’s best for Bazaarvoice before individuals or teams. As a stronger company we build a stronger community. Commitment to diversity and inclusion Bazaarvoice provides equal employment opportunities (EEO) to all team members and applicants according to their experience, talent, and qualifications for the job without regard to race, color, national origin, religion, age, disability, sex (including pregnancy, gender stereotyping, and marital status), sexual orientation, gender identity, genetic information, military/veteran status, or any other category protected by federal, state, or local law in every location in which the company has facilities. Bazaarvoice believes that diversity and an inclusive company culture are key drivers of creativity, innovation and performance. Furthermore, a diverse workforce and the maintenance of an atmosphere that welcomes versatile perspectives will enhance our ability to fulfill our vision of creating the world’s smartest network of consumers, brands, and retailers.