Marketing Specialist

2 - 4 years

0 Lacs

Posted:14 hours ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

About the Role

Join our dynamic novel marketing team as a Marketing Intern and gain hands-on experience in book publishing and digital marketing. You'll play a crucial role in launching and promoting our latest novel, "Indreption: A Dream Heist Romance," while developing valuable skills in content marketing, social media management, and campaign execution.

Key Responsibilities

Campaign Support & Execution

:• Assist in developing and implementing marketing strategies for book launch campaigns

• Support post-launch promotional activities across digital and traditional channels

• Help coordinate outreach efforts to book bloggers, reviewers, and reading communities

Digital Marketing & Social Media:

• Create engaging social media content for various platforms (Instagram, Facebook, Twitter, TikTok)

• Assist in managing Amazon KDP, Goodreads, and other online book platform promotions

• Support influencer outreach and collaboration initiatives

• Help organize and promote virtual events, author Q&As, and online book clubs

Content Creation & Community Building:

• Write compelling marketing copy for promotional materials

• Assist in creating blog posts, newsletters, and press releases

• Support community engagement efforts and reader interaction initiatives

Analytics & Reporting:

• Track and analyze campaign performance metrics using various analytics tools

• Assist in preparing weekly performance reports and insights

• Monitor competitor activities and market trends

Event Support:

• Help coordinate virtual book launch events, webinars, and online readings

• Assist in exploring partnership opportunities with bookstores and libraries

• Support promotional contest planning and execution


Required Qualifications Education:

• Completed Bachelor's/Master's degree in Marketing, Communications, English Literature, Media Studies, or related field • Strong academic performance with emphasis on marketing, digital media, or creative writing courses


Experience: •

2-4 years of experience in marketing, social media, content creation, or related fields

• Previous internship experience in publishing, media, or digital marketing is a plus


Skills:

• Excellent written and verbal communication skills in English • Strong social media literacy and understanding of digital marketing trends • Basic knowledge of content management systems and social media scheduling tools • Proficiency in Microsoft Office Suite and Google Workspace • Creative thinking and problem-solving abilities • Self-motivated with ability to work independently in a remote environment • Strong organizational skills and attention to detail


Preferred Qualifications (Not Mandatory)

• Experience with book marketing, reading communities, or publishing industry • Familiarity with Amazon KDP, Goodreads, BookBub, or other book promotion platforms • Content writing, blogging, or copywriting experience • Basic graphic design skills (Canva, Adobe Creative Suite) • Knowledge of email marketing tools (Mailchimp, Constant Contact) • Understanding of SEO and basic web analytics • Passion for reading, particularly in romance, sci-fi, or thriller genres

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