Marketing Manager

8 years

0 Lacs

Posted:2 months ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

As a Marketing Manager , you will take ownership of our marketing roadmap, working closely with leadership, sales, product, and content teams to drive demand, engagement, and conversions across multiple channels. This is a hands-on role for someone who is both strategic and execution-focused, with experience managing campaigns, tools, and teams in a digital-first environment. Key Responsibilities Plan, develop, and execute multi-channel marketing strategies (digital, content, email, social, performance marketing) Own and optimize lead generation campaigns to drive sales pipeline growth Analyze campaign performance and generate actionable insights to improve ROI Collaborate with content, product, and sales teams to align messaging and strategy Manage external agencies or freelancers for performance marketing, design, and PR efforts Monitor market trends, customer insights, and competitor activities Maintain and enhance brand voice, positioning, and consistency across platforms Oversee marketing budgets, tools, and analytics platforms Requirements 5–8 years of experience in marketing roles, with at least 2 years in a managerial capacity Proven success in planning and executing B2B/B2C marketing campaigns Strong understanding of digital marketing channels (SEO, SEM, email, paid ads, social media) Proficiency in tools like Google Analytics, HubSpot, SEMrush, Meta Ads, Google Ads, etc. Excellent communication, project management, and analytical skills Ability to work independently in a fast-paced, remote-first environment Nice to Have Experience working in a startup or high-growth environment Familiarity with marketing automation and CRM tools (e.g., HubSpot, Zoho, Salesforce) Understanding of branding, storytelling, and customer journey mapping Show more Show less

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