33 Marketing Lead Jobs - Page 2

This is an in-office, full-time role. Job Title: B2B Performance Marketing Lead Location: In-Office (Bangalore) About Us: Gushwork.ai is a pioneering B2B Software Services company that combines human expertise with advanced AI technology to deliver exceptional SEO services. In just one year since our launch, weve partnered with over 200+ businesses, driving their success through our innovative approach to AI-assisted SEO. Backed by top global investors like Lightspeed, B Capital, and Beenext, were building the future of marketing software that promises outcomes, not just tools. Our mission is to create the worlds largest human+AI marketing engine, revolutionizing how businesses approach SEO and digital marketing. Job Description We are seeking an experienced and data-driven B2B Performance Marketing Lead to join our team in Bengaluru. This role is critical for scaling our inorganic marketing efforts and deriving high-quality leads. You will be responsible for managing and optimizing significant ad spends, analyzing performance data, and developing strategies to maximize ROI for marketing. This is a full-time, on-site role. We are also open to hiring on a consultancy basis for the right candidate. Key Responsibilities: Manage B2B Ad Accounts: Oversee and optimize B2B marketing accounts across Google, Meta, and LinkedIn and other similar platforms. Campaign Strategy Execution: Plan, execute, and scale performance marketing campaigns to drive top-of-the-funnel leads and conversions. Funnel Optimization: Track, analyze, and report on key top-of-the-funnel metrics, such as impressions, clicks, and lead conversion rates, ensuring optimal performance. A/B Testing Creative Optimization: Develop and test ads tailored for each platform, ensuring alignment with target audiences and business goals. Cross-Functional Collaboration: Partner with sales, customer success, and product teams to ensure marketing campaigns are aligned with broader business objectives and ICP requirements. Analytics Reporting: Use analytics tools to measure, report, and optimize the performance of campaigns, ensuring continuous improvement in CAC and return on ad Requirements More than 3 years of experience in B2B performance marketing, preferably in B2B services. Proven experience managing at least $20,000-$30,000 in monthly ad spend on Google, Meta and LinkedIn. Deep understanding of top-of-the-funnel metrics and campaign performance management. Reasonable familiarity with Google Ads, LinkedIn Ads, and Meta Ads platforms. Analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, or similar). Preferred: Comfort with optimizing creatives for various platforms. A good sense of effective creatives tailored for B2B audiences across Google, LinkedIn, and Meta. Ability to work in a fast-paced, dynamic startup environment. How to Apply: Please fill out the application screening form and if you re shortlisted, we will invite you for a round of discussion with us. If shortlisted, you will be invited for the final round of call with the hiring team for technical evaluations.

Job Description: Role : Regional Business Manager Location : Kolkata Job Purpose/Overview This is a critical feeder role to Sales Leadership Roles. Build Regional Sales Strategy to maximize sales through the channel and in-store execution. Build Route To Market Plans for your Region to optimize reach and cost structure in General/Traditional Trade Speciality Trade Channels . Lead the team to build solid Customer relationships. Category management with key customers Accountable for ensuring compliance of org guidelines. Grooming Talent and building leadership pipeline. Job Responsibilities Drive Business Performance to Optimize Value Creation Create value by driving performance and delivery of KPIs (Key Performance Indicators) . Drive results by focussing on our customers and consumers with dynamic resource allocation . Set high standards and hold individuals and teams to account for their performance. Ensure operations and processes enable smart, efficient, and responsive working. Deep understanding and hands on experience of the local customer and consumer landscape. Agile working and comfort with Test Learn. Drive Execution Excellence: Own all plans and strategies for developing business and achieving the Regions KPIs. Drive Volume Value growth with increased distribution. Strengthen Route to Market and grow the category. Distribution expansion in traditional trade - Increased Coverage effectiveness Identifying the key strategic challenges to generate leads and develop the engagement of our key accounts. Build process and funnel for manual top-down reach out, on-boarding, activation, and expansion. Review Teams Plans with Rigour Drive Digital tools enable digital activation in Sales. Cocreate Collaborate with India Demand Leadership Team Channel Plans Category insights with Customer Marketing Lead. Drive Expansion Strategy in line with the Forecast Plans with Supply Establish and foster mutual partnerships and relationships with key customers both externally and internally. Proven Ability to Build Strong Talent Build High Performing Teams - Build a Sales Leadership Pipeline of Future Coaching Next Gen Talent resulting in leadership pipeline conversion Inspire Extended Teams to drive superior performance build category leadership mindset. Drive effective Team Goals Cascade prioritization. Job Specifications /Qualifications Education Professional Qualifications MBA Sales Marketing Knowledge / Experience Experience: Minimum 8 Years of experience in Sales Roles Must Have Roles: 1.Areas Sales Manager role 2.Must have led teams for 2+ years with good results What can you expect from Mars Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we re striving to build the world we want tomorrow, today. Best-in-class learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus. Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

Vibgyor Roots Rise is looking for LEAD - OFFLINE MARKETING to join our dynamic team and embark on a rewarding career journey you will be responsible for planning and executing marketing strategies that primarily focus on traditional, non-digital channels Your role will involve creating and implementing offline campaigns to enhance brand visibility, attract customers, and achieve business goals Key Responsibilities:Campaign Planning and Execution:Develop and implement offline marketing campaigns, including print media, radio, TV, and direct mail Coordinate with creative teams for the design and production of marketing materials Event Management:Plan and execute offline events, trade shows, and exhibitions to promote the brand Coordinate logistics, sponsorships, and ensure a positive event experience Print Collateral:Manage the creation of print materials such as brochures, flyers, and posters Liaise with printers and suppliers to ensure high-quality production Media Relations:Build and maintain relationships with media outlets, journalists, and influencers Prepare and distribute press releases and engage in media outreach Partnerships and Sponsorships:Identify and pursue partnership opportunities with relevant organizations Manage sponsorships and collaborations to enhance brand visibility Market Research:Conduct market research to identify offline marketing trends and competitor activities Use insights to refine and optimize offline marketing strategies Budget Management:Develop and manage budgets for offline marketing campaigns Monitor expenses and ensure cost-effectiveness Performance Analysis:Track and analyze the performance of offline marketing campaigns Provide regular reports and insights to measure effectiveness

Develop and manage paid marketing campaigns across Google Ads, Meta, LinkedIn, and YouTube . Optimize marketing spend to maximize ROI and customer acquisition . Track and analyze campaign performance, implementing data-driven optimizations. Drive SEO and organic traffic growth through strategic content planning. 2. Content Strategy & Branding Define and oversee the execution of the content marketing strategy , including blogs, newsletters, case studies, and thought leadership articles. Work with internal teams and external agencies to create engaging, high-quality content. Ensure brand consistency across all marketing and communication channels. 3. Social Media & Community Management Develop and execute a social media strategy across platforms such as Twitter, LinkedIn, Instagram, Telegram, and YouTube . Drive community engagement and audience growth through organic and paid initiatives. Implement referral and affiliate marketing strategies to increase user acquisition. 4. Webinars & Lead Generation Plan, promote, and execute educational webinars to drive awareness and conversions. Build and manage email marketing campaigns for lead nurturing and retention . Track webinar and campaign performance, optimizing for higher conversion rates . 5. Leadership & Team Development Recruit, mentor, and manage a team of marketers, content creators, and performance specialists . Collaborate with Product, Sales, and Customer Support teams to align marketing efforts with business goals. Stay updated with industry trends, competitor strategies, and best practices to drive continuous growth. Requirements 3+ years of experience in digital, growth, or performance marketing. Proven expertise in Google Ads, Facebook Ads, SEO, and email marketing . Strong analytical skills with expertise in data-driven marketing and funnel optimization . Ability to manage multiple projects and lead cross-functional teams. Experience in fintech, trading, or investment platforms is preferred but not mandatory . Strong communication and leadership skills. Benefits High-growth opportunity in a rapidly expanding fintech startup. Leadership role with the ability to build and shape the marketing team. Competitive salary with performance-based incentives. Exposure to algorithmic trading and financial markets.

Experience : 1 - 3 Years Skill : Proven experience (1-3 years) in social media marketing, preferably in a growth-focused role Job Description : Develop and execute social media marketing strategies to drive engagement, increase followers, and generate leads across various platforms such as Instagram, Facebook, YouTube, etc Plan Implement growth strategies to increase followers engagement across all Social Media Platforms Create, curate, and manage all published content (images, video, written) across social media channels Monitor and analyze social media trends, audience behaviour, and competitor activities to optimize campaign performance and identify opportunities for growth Collaborate with the content team to produce engaging and shareable content that aligns with the companys brand voice, values, and objectives Implement and manage social media advertising campaigns, including budget allocation, targeting, and performance tracking Cultivate and nurture relationships with influencers, partners, and brand advocates to amplify our brand message and reach Stay updated on the latest social media Languages : English, Hindi

Job Description The role is to lead our Content Marketing and Community Initiatives. It involves social media, events - both online and offline, competitions, newsletters etc. Ideal candidate is a creative person who loves to engage with people and create value through events and content. You understand both people and social media very well. You are hands-on; you take initiative and get things done with minimal supervision. You can use AI and various tools to produce high-quality content. You are self-reliant and not dependent on the "team. " You come up with initiatives, own them, and execute them. Social Media - Content Ideas, Content Creation and Handling Social Media pages Events - Conduct online and offline events, competitions, talks etc. Content - Work on Email Marketing, Newsletters etc. Monitor post-performance, engagement metrics, and audience insights to refine content strategy. Engage with followers, respond to queries, and manage online brand reputation. Generate reports with insights and recommendations for growth and engagement.

Job Title: Area Sales Manager Location: Chennai/Bangalore We are seeking an experienced, results-driven Sales professional New Logo Acquisition with an impressive track record to join the sales team at Trimble AECO India. This role requires the incumbent to grow the new Logo business and customer base. We need individuals with innate qualities and someone who can maintain good client and vendor relationships. Collaborate with sales management on the sales plans and drive to meet the sales quotas that contribute to the achievement of the organizations strategic goals and objectives. Collaborate with senior executives to establish and execute the sales goals for the region. Maximize sales revenue and meet or exceed corporate goal. Effectively Forecast monthly, quarterly and annual sales goals. Prepare and review the annual budget for the area of responsibility. Initiate and innovate marketing strategies to increase sales and reduce costs. Analyze regional market trends and discover new opportunities for growth. Address potential problems and suggest prompt solutions. Suggest new services/products and innovative sales techniques to increase customer satisfaction. Ability to effectively communicate with peers and other cross-functional groups such as Marketing, lead Generation, Presales etc. Attend trade shows and conventions as needed. Qualifications: Minimum of 5 years of dedicated experience in sales, with a focus on adding new accounts and maintaining successful customer relationships. Expertise in working with Software as a Service (SaaS) products specifically tailored to the construction industry. Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization. Prove ability to drive the sales process from plan to close. Strong business sense Business Acumen in the Software and Subscription environments is preferred Poses excellent phone and email customer communication skills. A bachelor s degree in engineering Mandatory)and MBA in Sales and marketing (preferred).

We are seeking an experienced, results-driven Sales professional New Logo Acquisition with an impressive track record to join the sales team at Trimble AECO India. This role requires the incumbent to grow the new Logo business and customer base. We need individuals with innate qualities and someone who can maintain good client and vendor relationships. Collaborate with sales management on the sales plans and drive to meet the sales quotas that contribute to the achievement of the organizations strategic goals and objectives. Collaborate with senior executives to establish and execute the sales goals for the region. Maximize sales revenue and meet or exceed corporate goal. Effectively Forecast monthly, quarterly and annual sales goals. Prepare and review the annual budget for the area of responsibility. Initiate and innovate marketing strategies to increase sales and reduce costs. Analyze regional market trends and discover new opportunities for growth. Address potential problems and suggest prompt solutions. Suggest new services/products and innovative sales techniques to increase customer satisfaction. Ability to effectively communicate with peers and other cross-functional groups such as Marketing, lead Generation, Presales etc. Attend trade shows and conventions as needed. Qualifications: Minimum of 8 years of dedicated experience in sales, with a focus on adding new accounts and maintaining successful customer relationships. Expertise in working with Software as a Service (SaaS) products specifically tailored to the construction industry. Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization. Prove ability to drive the sales process from plan to close. Strong business sense Business Acumen in the Software and Subscription environments is preferred Poses excellent phone and email customer communication skills. A bachelor s degree in engineering (any discipline) or an equivalent / MBA in Sales and marketing would be preferred.