Marketing Head

Company: Showrider Entertainment

Location: Kalamassery, Kochi

Department: Marketing

Experience Required: Minimum 3 years in strategic marketing roles

About Showrider Entertainment: Showrider Entertainment is a creative powerhouse in the event and entertainment space. We focus on building memorable experiences, impactful storytelling, and consistent branding across platforms.

We're now looking for a Marketing Head who can bring fresh thinking, strong leadership, and a growth mindset to take our brand and voice to the next level.

Role Summary:

As Marketing Head, you will lead all facets of the marketing function — from strategy to execution, content to campaigns. You’ll manage teams, oversee outputs, generate ideas for brand and CEO positioning, and ensure marketing goals align with business outcomes.

Key Roles and Responsibilities:

1. Team Leadership & Coordination:

 Lead and mentor the marketing team (digital, media, designers, content writers, editors).  Collect outputs from the design team and assign clear deliverables to editors.

 Ensure timely execution of tasks and maintain high standards in deliverables.

2. Digital Advertising & Performance Marketing:

 Plan, run, and refine paid advertising campaigns on platforms like Google, Instagram, Facebook.

 Monitor campaign metrics, optimize performance, and ensure a strong ROI.

3. Social Media Strategy & Management:

 Develop consistent and engaging social media strategies across LinkedIn, Instagram, YouTube, and Facebook.

 Monitor engagement, brand voice, and audience growth.

4. SEO & Website Optimization:

 Implement both technical and content SEO improvements.

 Continuously enhance website performance and content visibility.

5. Community Building:

 Build a strong brand-driven community both online and offline.

 Plan engagement campaigns that drive audience loyalty and brand advocacy.

6. Email & WhatsApp Campaigns:

 Manage effective communication via targeted email and WhatsApp strategies.

 Personalize outreach and analyze click-through and engagement metrics.

7. Marketing Strategy & Analytics:

 Develop data-driven marketing plans aligned with the company’s strategic goals.

 Use KPIs to evaluate performance and optimize marketing decisions accordingly.

8. CEO’s Personal Branding:

 Generate ideas and oversee execution of personal branding initiatives for the CEO that align with company values.

 Plan content and visibility strategies for the CEO to support business development and company positioning.

9. Meeting Targets & Timelines:

 Ensure all campaigns and marketing activities meet pre-defined goals and deadlines.

 Manage workflow, content calendars, and team accountability.

Job Type: Full-time

Pay: From ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Kalamassery, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Are you ready to join immediately?

Education:

• Bachelor's (Preferred)

Experience:

• Marketing: 3 years (Required)
• Digital marketing: 2 years (Preferred)
• SEO: 2 years (Preferred)

Work Location: In person