Marketing & Content Associate

Caprae Capital Partners is a family office investment platform that is tech-enabled. The platform is designed to change the lower middle market PE space. Led by founders/advisors who have grown businesses to 8 or 9-figure valuations with multiple exits along with serial tech entrepreneurs, Caprae invests across technology, finance, and media while building long-term, founder-focused businesses.

About the Role

Marketing & Content Associate

foundational role for someone early in their career but ready to step into leadership

Core Responsibilities

Team Leadership

• Manage, train, and support a team across marketing and content functions.
• Create clear workflows, SOPs, and task guidelines to reduce errors and improve efficiency.
• Review team's work for quality assurance, ensuring final output is professional and consistent.
• Provide constructive feedback, mentorship, and performance accountability.

Content & Campaign Management

• Oversee creation and editing of customized email outreach campaigns.
• Develop, edit, and manage social media content (LinkedIn, newsletters, website blog).
• Coordinate and schedule posts, ensuring alignment with brand voice and campaign calendar.
• Manage and track email marketing efforts, including newsletters and drip campaigns.

Marketing Operations

• Monitor content and campaign performance; provide reports and insights to leadership.
• Support SEO/SEM initiatives, including keyword research and basic optimization.
• Assist in managing PR opportunities, including outreach for press features and podcasts.
• Ensure brand consistency across all platforms and communications.

Creative & Strategic Input

• Contribute ideas for new campaigns, growth channels, and community engagement.
• Apply design sense to social media graphics, blog visuals, and marketing collateral.
• Stay current on marketing trends, finance/startup culture, and best practices to keep content fresh and relevant.

Must-Have Skills & Attributes

• Strong writing and editing ability; comfortable producing professional, concise, and engaging copy.
• Experience managing interns, junior staff, or freelancers — ability to delegate and enforce accountability.
• Familiarity with LinkedIn, newsletters, and basic email marketing platforms (Mailchimp, HubSpot, Apollo, etc.).
• Solid organizational and project management skills; able to juggle multiple deadlines at once.
• Some design capability with Canva, Figma, or similar tools.
• Detail-oriented and quality-driven, with strong QA instincts.
• Growth mindset and willingness to learn technical/finance topics quickly.

Nice-to-Haves

• Exposure to finance, entrepreneurship, private equity, or related technical fields.
• SEO/SEM knowledge (Google Analytics, keyword optimization, campaign basics).
• PR/media relations or podcast management experience.
• Skills in analytics, reporting, or dashboard tools.
• Advanced design or creative skills (Adobe Suite, video editing, podcast production).
• Familiarity with workflow tools (Airtable, Zapier, Trello, Asana, etc.).

Traits That Will Make You Successful

• Leadership presence:

  You can motivate, direct, and manage teams with clarity and confidence.

• Problem solver:

  You don’t get stuck when things go wrong; you find fast fixes and keep projects moving.

• Accountability:

  You own the quality of the final product and don’t let sloppy work pass through.

• Adaptability:

  You’re comfortable switching between content, QA, creative, and operations in the same day.

• Curiosity:

  You want to understand finance and entrepreneurship, even if you’re not an expert yet.

• Execution-driven:

  You thrive in fast-paced environments and can balance speed with quality.

Career Growth Path

launchpad

• Marketing Operations Manager

  — owning the marketing system and analytics.

• Content & Brand Manager

  — leading storytelling, creative campaigns, and media.

• Ops Lead

  — broader role in scaling teams and internal processes.