442 Marketing Automation Jobs - Page 6

Role Overview: We are seeking a proactive and creative Marketing Engagement Specialist to lead audience engagement through email campaigns, WhatsApp communication, and website content, with a focus on blogging and push notifications. This role involves creating impactful strategies to enhance customer interaction, drive traffic, and maintain a consistent brand presence across digital channels. Key Responsibilities: Email Marketing: Design and execute email campaigns for customer engagement, promotions, and updates. Develop audience-specific email templates with personalization and dynamic content strategies. Conduct A/B testing on subject lines, content, and designs to optimize open and click-through rates. Manage email lists, ensuring accurate segmentation and compliance with data protection regulations. Analyze email campaign performance and provide actionable insights for improvement. WhatsApp Communication: Create and manage WhatsApp campaigns to connect with customers in real time. Implement automation tools for timely and personalized responses. Track customer interactions on WhatsApp to refine messaging and engagement strategies. Maintain WhatsApp Business accounts, ensuring consistent branding and tone. Campaign Management & Coordination: Plan and execute integrated campaigns across email, WhatsApp, and website platforms. Ensure consistency in messaging and design across all channels. Work closely with cross-functional teams to align digital content with overall marketing goals. Analytics & Reporting: Track and report KPIs such as email open rates, click-through rates, WhatsApp engagement, and blog traffic. Measure the impact of push notifications on user retention and engagement. Generate insights to continuously improve campaign and content effectiveness. Qualifications: Bachelors degree in Marketing, Communications, or a related field. Proficiency in email marketing tools (e.g., Mailchimp, HubSpot), WhatsApp Business, and website analytics platforms. Preferred Skills: Knowledge of CRM systems, Google Analytics, and WhatsApp Business API. Creative thinker with data-driven approach to marketing strategies .

Campaign Management - End to End campaigns design & implementation Lead Generation to Lead Conversion Online fulfillment- Nurturing & assisting leads along with the tele-calling teams till closure Developing alliances , new digital channels and online product offerings to generate business Manage online alliances and conduct joint campaigns to increase leads and conversions Co-coordinating with the sales team & increasing the online business Specialized skills in managing the mobile app with marketing & download plans Manage loyalty programs for existing customers Functional Competencies: Sales driven Exposure o the online medium and understanding of the E-commerce channels Agency Management Media Planning Skills, Analytical Skills etc. Google Adwords Certification

We are looking for a data-driven and creative Digital Campaign Specialist to lead the planning, execution, and optimization of performance-based digital campaigns across multiple channels. The primary focus of this role is to generate high-quality Marketing Qualified Leads (MQLs) that feed into the sales funnel and support pipeline growth. You will work closely with marketing, sales, content, and design teams to craft compelling, targeted campaigns that resonate with our audience and drive measurable business results. Roles and Responsibilities Build a strong sales pipeline by generating leads/enquiries through sponsored updates and digital campaigns (LinkedIn, Twitter, YouTube, Google AdWords, etc.). Develop, implement, and manage our social media and paid marketing strategy for webinars/events and thought leadership content. Conduct LinkedIn Lives, Podcasts, Webinars to generate marketing qualified leads. Leverage tools such as Google Ads, LinkedIn Campaign Manager and HubSpot to execute and monitor campaigns. Manage & measure the success of every social media & paid campaigns. Monitor and analyze MQL volume, cost per lead, and conversion rates across channels. Ensure seamless integration and tracking of leads via CRM and marketing automation platforms. Perform A/B testing on campaign elements to improve lead quality and performance. Collaborate with copywriters and designers to ensure content is informative and appealing. Deliver regular reports and insights to stakeholders with actionable recommendations. Collaborate with sales to ensure MQL handoff is timely and aligned with SLAs. Communicate with industry professionals and influencers via social media to create a strong network. Manage and facilitate social media communities by responding to social media posts and developing discussions. Required Skills: 6-7 years of experience in digital marketing with a strong focus on lead generation and campaign management. Proven record of achieving MQL and lead conversion targets. Familiarity with ABM (Account-Based Marketing) strategies. Strong knowledge in diverse types of SMM techniques (ad campaigns, tools, etc.). Good Knowledge of marketing automation, analytics, and AI-based marketing tools. Ability to work both independently and in a collaborative environment.

About The Role Role Purpose The purpose of the role is to support process delivery by ensuring daily performance of the Production Specialists, resolve technical escalations and develop technical capability within the Production Specialists. ? Do Oversee and support process by reviewing daily transactions on performance parameters Review performance dashboard and the scores for the team Support the team in improving performance parameters by providing technical support and process guidance Record, track, and document all queries received, problem-solving steps taken and total successful and unsuccessful resolutions Ensure standard processes and procedures are followed to resolve all client queries Resolve client queries as per the SLA’s defined in the contract Develop understanding of process/ product for the team members to facilitate better client interaction and troubleshooting Document and analyze call logs to spot most occurring trends to prevent future problems Identify red flags and escalate serious client issues to Team leader in cases of untimely resolution Ensure all product information and disclosures are given to clients before and after the call/email requests Avoids legal challenges by monitoring compliance with service agreements ? Handle technical escalations through effective diagnosis and troubleshooting of client queries Manage and resolve technical roadblocks/ escalations as per SLA and quality requirements If unable to resolve the issues, timely escalate the issues to TA & SES Provide product support and resolution to clients by performing a question diagnosis while guiding users through step-by-step solutions Troubleshoot all client queries in a user-friendly, courteous and professional manner Offer alternative solutions to clients (where appropriate) with the objective of retaining customers’ and clients’ business Organize ideas and effectively communicate oral messages appropriate to listeners and situations Follow up and make scheduled call backs to customers to record feedback and ensure compliance to contract SLA’s ? Build people capability to ensure operational excellence and maintain superior customer service levels of the existing account/client Mentor and guide Production Specialists on improving technical knowledge Collate trainings to be conducted as triage to bridge the skill gaps identified through interviews with the Production Specialist Develop and conduct trainings (Triages) within products for production specialist as per target Inform client about the triages being conducted Undertake product trainings to stay current with product features, changes and updates Enroll in product specific and any other trainings per client requirements/recommendations Identify and document most common problems and recommend appropriate resolutions to the team Update job knowledge by participating in self learning opportunities and maintaining personal networks ? Deliver NoPerformance ParameterMeasure1ProcessNo. of cases resolved per day, compliance to process and quality standards, meeting process level SLAs, Pulse score, Customer feedback, NSAT/ ESAT2Team ManagementProductivity, efficiency, absenteeism3Capability developmentTriages completed, Technical Test performance Mandatory Skills: Adobe Campaign. Experience5-8 Years. Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention. Come to Wipro. Realize your ambitions. Applications from people with disabilities are explicitly welcome.

About Firstsource Firstsource Solutions Limited, an RP-Sanjiv Goenka Group company (NSE: FSL, BSE: 532809, Reuters: FISO.BO, Bloomberg: FSOL:IN), is a specialized global business process services partner, providing transformational solutions and services spanning the customer lifecycle across Healthcare, Banking and Financial Services, Communications, Media and Technology, Retail, and other diverse industries. With an established presence in the US, the UK, India, Mexico, Australia, South Africa, and the Philippines, we make it happen for our clients, solving their biggest challenges with hyper-focused, domain-centered teams and cutting-edge tech, data, and analytics. Our real-world practitioners work collaboratively to deliver future-focused outcomes Brief description of the role: Oversees and manages all aspects of digital marketing campaigns, including strategy development, execution, and performance analysis. Works closely with various teams to ensure that digital marketing efforts align with the overall business objectives and brand guidelines. Core KPIs: Campaign effectiveness and efficiency, prompt tracking and reporting of performance and budgets, set-up error rate, engagement, refine campaign processes from requirements to reporting, adherence. Responsibilities: Overseeing all digital marketing efforts across various channels, such as Paid/Display/Social Ads and email. Oversees the campaign processes, tools, and governance, and monitor KPIs. Builds, supports and refines workflows, for digital campaigns (email, organic search, paid campaigns), ABM etc. Leads the campaign QA: Audit/Test campaign assets (forms, templates, links, UTM, workflows etc.) and the set-up, adherence to internal checklists etc, and oversees UAT. Managing budgets and allocating resources for digital campaigns. Oversees optimisation of campaigns basis business goals, KPIs and benchmarks with focus on ROI and attribution: Focuses on ROI and attribution. Manages customer data and fine tunes engagement strategies. Monitors quality and velocity of digital inbound lead generation from the campaigns. Uses A/B testing and CRO. Focuses on rapid experimentation for velocity in user acquisition and conversion. Collaborating with cross-functional teams to ensure brand consistency and cohesive marketing efforts. Building and maintaining relationships with key stakeholders and external partners. Leverage the workflow platform for intaking campaign requests and managing delivery priorities and managing team capacity. Analysing digital marketing data to inform strategic decisions and optimize campaigns for maximum impact and ROI and delivering to stakeholders the insights into whats working and not working. Ensure compliance to data protection and privacy regulations, such as GDPR, CCPA, etc., and email regulations. AI and Innovation: Leverage AI to improve effectiveness and efficiency through identification of and implementing AI-enabled or AI-led automation in campaigns. Key qualifications, experience, and skills: Bachelor's degree in marketing, business administration, or a related field, with a preference for a master's degree. In overall experience, at least 10 years of managerial experience in digital marketing, with a proven track record of running successful campaigns. Proficiency in marketing automation tools such as HubSpot, SEO/SEM, Google Analytics, CRO and display ad ecosystems viz. Google, Meta, and LinkedIn, and CRM software such as Salesforce. Use of dashboards to visualize and analyze the performance of campaigns and generate actionable insights. Ideal candidate would be tech-oriented, knowledgeable about current marketing trends and strategies, and able to manage and coordinate with different team members effectively. Strong leadership, analytical, and communication skills.

Role not for you, but know the perfect person for it? Refer a friend, and make Rs 10K if successfully placed :) Refer & Earn! We are looking for a data-driven and digitally savvy Marketing Manager to drive growth, performance, and visibility for the product and service verticals. This role is focused on campaign execution, customer acquisition, digital marketing, and channel performance. You will work at the intersection of strategy and execution planning, implementing, and optimizing marketing initiatives across online and offline platforms. You ll collaborate closely with Brand, Content, Product, E-commerce, Tech, and Clinic teams , ensuring our offerings reach the right audience with the right message at the right time. Strong program management skills are essential, as youll be coordinating efforts across content, tech, and offline experiences like AyurvedaGram and physical clinics . You will also be responsible for marketing metrics, reporting, and extracting actionable insights to inform ongoing efforts. This includes setting up marketing tech infrastructure from analytics and CRM to consumer insights tools to support smarter decision-making. The role demands meticulous quarterly and monthly planning , as well as effective stakeholder management across departments. Key Responsibilities Reporting & Analytics Generate regular marketing reports with actionable insights for internal stakeholders. Evaluate performance across campaigns and suggest experiments, A/B tests, or channel diversification. Preferred Qualifications Hands-on experience in healthcare, wellness, beauty, or Ayurvedic categories. Experience in managing budgets and optimizing spends for ROI. Understanding of performance creative strategy and user journey mapping. Basic knowledge of marketing automation tools and campaign reporting dashboards.

Lead Generation - Marketing Manager (Demand Gen, Growth Strategy, ABM) Location: Bangalore Experience: 6-10 years in B2B demand generation, growth marketing, or digital strategy Role Summary We are seeking a data-driven and growth-oriented Marketing Manager to lead Aereo s lead generation function across digital, inbound, and offline channels. This leadership role will be responsible for owning the demand generation strategy, driving pipeline growth, and managing a high-performing team. The ideal candidate will ensure strong alignment between marketing and sales while overseeing campaign execution, performance tracking, and continuous optimization. Key Responsibilities Build and execute the end-to-end lead generation strategy for enterprise and mid-market accounts in target geographies. Own Aereo s Email Campaigns, LinkedIn Ads, Google Ads, Webinars, Events, SEO-driven inbound strategies, and Account-Based Marketing (ABM). Lead and mentor a team of marketing specialists to drive measurable business outcomes across lead generation, brand visibility, and campaign execution. Collaborate with content and design teams to launch high-impact campaigns, aligned with buyer personas and decision journeys. Track and report on marketing KPIs including MQLs, SQLs, CAC, funnel conversion, and ROI. Ensure alignment with Sales by refining lead qualification, handoff, and nurturing processes. Continuously optimize campaigns through A/B testing, data analysis, and market insights. Oversee the use and effectiveness of CRM (Zoho), marketing automation, and website performance tools. Support regional growth initiatives in international markets including GCC, Brazil, and Australia through targeted lead gen strategies. Core Traits & Skills Strategic & Analytical Thinker - Balances data, creativity, and business acumen to drive demand. Leadership & Team Management - Demonstrated ability to lead cross-functional teams to success. Strong Knowledge of Performance Marketing - Familiar with paid ads, inbound, and lead funnel dynamics. Process-Oriented & Tech-Savvy - Skilled in CRM, automation platforms, analytics dashboards, and MarTech stacks. AI-Fluent - Comfortable using AI-powered tools for campaign optimization, targeting, content, and workflow automation. Collaborative & Results-Oriented - Works effectively with sales, content, and operations teams to deliver growth. Strong Communication - Ability to translate technical insights and campaign data into clear, executive-level reports. Behavioral Traits Growth Mindset - Constantly seeks to improve strategies, skills, and performance through feedback and experimentation. Go-Getter - Takes ownership, drives execution, and pushes boundaries to achieve ambitious goals. Initiative-Driven - Proactively identifies opportunities, solves problems, and brings new ideas to the table without waiting to be asked. Outcome-Focused - Keeps business impact at the center of all initiatives, measuring success by results rather than activity. Team-First Attitude - Values collaboration and leads by example to create a supportive, high-performing environment. Adaptable & Calm Under Pressure - Thrives in fast-paced environments and adjusts priorities with agility. Customer-Centric - Always focused on the needs of the customer and sales team, tailoring messaging and campaigns accordingly. Ideal Background 6-10 years of experience in B2B lead generation, demand generation, or growth marketing roles. Proven track record of driving pipeline growth for SaaS, enterprise tech, or B2B services. Experience managing email campaigns, LinkedIn Ads, Google Ads, webinars, events, and inbound strategies. Proficient in Zoho CRM, HubSpot, or similar platforms, and campaign performance tools. Demonstrated fluency with AI marketing tools for campaign execution, personalization, and automation. Experience managing cross-functional marketing teams and working with sales leadership. Exposure to international markets including GCC, Brazil, and Australia is a plus.

ACHNET Inc is seeking a highly motivated and enthusiastic Marketing Intern to join our dynamic marketing team. This internship offers a valuable opportunity to gain hands-on experience in various aspects of marketing, including social media marketing, traditional marketing, and digital marketing strategies. The ideal candidate will possess a strong understanding of marketing principles, excellent communication skills, and a passion for learning and contributing to a fast-paced environment. Key Responsibilities Assist in the development and execution of marketing campaigns across various channels. Support the creation of engaging content for social media platforms, websites, and other marketing materials. Conduct market research and analyze data to identify trends and opportunities. Assist in the organization and coordination of marketing events and promotional activities. Collaborate with the marketing team to develop and implement marketing strategies. Monitor and analyze the performance of marketing campaigns, providing regular reports and insights. Provide administrative support to the marketing team as needed. Educational Qualifications Currently pursuing or recently completed a Bachelors degree in Marketing, Communications, or a related field. Must-Have Skills Strong understanding of social media marketing principles and best practices. Excellent written and verbal communication skills. Familiarity with traditional marketing concepts. Ability to work independently and as part of a team. Strong organizational and time-management skills. Good-to-Have Skills Experience with digital marketing tools and platforms (eg, Google Analytics, SEO).

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 7.5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. You will oversee the development process and ensure successful project delivery. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process- Coordinate with stakeholders to gather requirements- Ensure timely delivery of projects Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of marketing automation platforms- Experience in designing and implementing marketing campaigns- Knowledge of CRM systems integration- Hands-on experience in troubleshooting and resolving technical issues Additional Information:- The candidate should have a minimum of 7.5 years of experience in Adobe Campaign Classic- This position is based at our Chennai office- A 15 years full-time education is required Qualification 15 years full time education

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your day will involve overseeing the application development process and ensuring seamless communication within the team and stakeholders. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process effectively- Ensure timely delivery of projects- Provide guidance and mentorship to team members Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of application development processes- Experience in configuring and customizing applications- Knowledge of software development lifecycle- Excellent communication and leadership skills Additional Information:- The candidate should have a minimum of 5 years of experience in Adobe Campaign Classic- This position is based at our Bengaluru office- A 15 years full-time education is required Qualification 15 years full time education

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your day will involve overseeing the application development process and ensuring seamless communication within the team and stakeholders. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the application development process effectively- Ensure timely delivery of projects- Provide guidance and mentorship to team members Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of application development processes- Experience in configuring and customizing applications- Knowledge of software development lifecycle- Excellent communication and leadership skills Additional Information:- The candidate should have a minimum of 5 years of experience in Adobe Campaign Classic- This position is based at our Bengaluru office- A 15 years full-time education is required Qualification 15 years full time education

LocationsPune, Indore, Bangalore, Hyderabad Contract duration6 months to 1 year 1. Must have worked on development of Customer Service & marketing Modules 2. Having knowledge of CRM integration with other backend & frontend systems. 3. Knowledge of different API for integration 4. Good to have knowledge of different modules. Looking for immediate joiners.

As an Adobe Experience Platform (AEP) and Adobe JourneyOptimizer (AJO) Developer, you will be instrumental in designing andimplementing data-driven customer experiences. This role involves collaboratingwith cross-functional teams to develop data integrations, audiencesegmentation, and insights that enhance personalized customer journeys andimprove engagement metrics. You will report to the Lead AEP Developer andcontribute to shaping the future of clients digital experiences. Responsibilities Develop and deploy complex journey workflows and real-time customer interactions within the Adobe Journey Optimizer platform. Design, build, and integrate seamless data flows to connect AJO with AEP and other data sources. Partner with marketing and analytics teams to translate business objectives into personalized, data-driven journeys and automated workflows. Conduct regular audits and optimizations of existing journeys to maximize efficiency, scalability, and relevance. Lead innovative projects that enhance personalization and marketing automation within the AJO ecosystem. Requirements Hands-on experience with Adobe Journey Optimizer (AJO) and/or similar customer journey orchestration platforms. Experience implementing and managing XDM schemas and datasets. Strong understanding of RESTful APIs, data integration techniques, and audience segmentation strategies. Proficiency in configuring journey flows, event triggers, and multi-channel communications. Familiarity with Adobe Experience Platform (AEP) and its data governance and customer profile features. Good understanding of SDLC methodologies (Agile, SCRUM).

Configure and set up marketing campaigns in various platforms, ensuring accurate implementation. Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences. Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows. Implement tracking parameters for campaign performance measurement and analysis. Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues. Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems. Monitor and optimize campaign setup processes for efficiency and effectiveness. Stay updated on platform updates and best practices for campaign setup. Provide support and training to marketing teams on campaign setup tools and processes. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud). Strong understanding of marketing campaign setup processes and best practices. Ability to configure and deploy email campaigns, landing pages, and marketing workflows. Experience with CRM systems and their integration with marketing platforms. Detail-oriented with excellent organizational and time management skills. Familiarity with tracking and analytics tools to measure campaign performance. Effective communication and collaboration skills with marketing teams. Problem-solving skills for identifying and resolving setup issues. Understanding of segmentation and targeting strategies in campaign setup. Preferred technical and professional experience Certification in relevant marketing automation platforms. Knowledge of HTML/CSS for basic troubleshooting and customization.

About Responsive Responsive (formerly RFPIO) is the global leader in strategic response management software, transforming how organizations share and exchange critical information. The AI-powered Responsive Platform is purpose-built to manage responses at scale, empowering companies across the world to accelerate growth, mitigate risk and improve employee experiences. Nearly 2,000 customers have standardized on Responsive to respond to RFPs, RFIs, DDQs, ESGs, security questionnaires, ad hoc information requests and more. Responsive is headquartered in Portland, OR, with additional offices in Kansas City, MO and Coimbatore, India. Learn more at responsive.io. About the Role As the Team Lead - Digital Customer Success Programs, you will support the daily operations, execution, and leadership of our India-based Digital CS team. This role will blend people leadership and hands-on involvement in the design, implementation, and iteration of our digital customer success programs. You ll oversee and collaborate with a team of Digital Project Managers and a Community Manager to ensure they are aligned, productive, and delivering high-quality digital CS programs at scale. Reporting directly to the Manager of Digital Customer Success (based in the U.S.), you will serve as the primary point of contact for team operations in India. This includes helping to drive program planning, accountability, team mentorship, performance tracking, and consistent communication with global stakeholders. This is an ideal opportunity for someone with experience in Customer Success, Program Management, or Community Management who is ready to take on leadership responsibilities while staying close to the work. What You ll Be Doing Team Leadership & Operations: Mentor, guide, and support the Digital Project Managers and Community Manager to help them achieve program and performance goals. Serve as the daily team lead for India-based DCS staff, ensuring alignment, productivity, and collaboration. Translate strategic vision and direction from the Digital CS Manager into actionable workstreams. Establish and track project timelines, milestones, and deliverables across the team. Oversee execution teams, assign responsibilities, and ensure timely task completion. Lead regular team syncs, report on progress, and escalate issues or blockers. Program Execution & Collaboration: Stay hands-on with program strategy and execution including Gainsight JO setup, in-app PX programming, and other digital CS workflows. Review, test, and refine the team s work for quality and alignment. Collaborate with cross-functional partners (e.g., CS Ops, Academy, Support, Product) to support timely execution and effective scaling. Reporting & Communication: Serve as a primary contact between the India-based DCS team and US management team, aligning on goals and timelines. Own reporting on deliverables and program outcomes to ensure visibility into team activity, engagement impact, and digital CS effectiveness. Maintain clear documentation of initiatives and ensure regular communication with the DCS Manager. Help streamline stakeholder communications and reduce information silos. Training & Development: Support onboarding of new team members and help identify ongoing skill development opportunities. Promote a positive and collaborative team culture focused on experimentation, iteration, and shared learning. Education Bachelor s degree in Business or related field of study Experience 5-8 years progressive experience in program/project management, process improvement, or a related field (Customer Success or Operations roles within a SaaS environment). Previous experience as a senior individual contributor with exposure to people mentorship or team coordination. Demonstrated experience designing and launching scalable digital programs to support SMB & Mid-Market CSM teams with a high-volume of customer accounts. Experience working across time zones in a remote or hybrid team model. Experience operating in agile environments or managing work in sprints. Experience visually and verbally demonstrating performance metrics, complex ideas, workflows, and reporting. Experience working with RFXs or with Proposal Management Teams is a plus. Knowledge Skills & Ability Strong understanding of project management methodologies (PMP Certification or similar is a plus), operational processes, and optimization techniques. Advanced analytical skills with experience in cohort analysis, customer behavior data analysis, and iterative improvement. Strong understanding of digital engagement strategies, lifecycle programming, and customer enablement. Hands-on experience with Gainsight CS, Gainsight PX, Salesforce, and marketing automation platforms. Gainsight certifications are a plus. Excellent personal time management skills with the ability to multitask and execute on competing priorities within a fast-paced startup environment. A proactive, self-directed approach to solving problems and driving forward execution. Excellent interpersonal and leadership communication skills, with the ability to motivate others and foster a collaborative, feedback-rich culture.

Are you obsessed with rankings, traffic growth, and turning Google into your playground? We re loo... Scroll to top SEO Manager Are you obsessed with rankings, traffic growth, and turning Google into your playground? We re looking for a seasoned SEO Manager who can lead from the front, manage dynamic SEO projects, and guide a high-performing team all with one goal in mind: delivering consistent organic growth for our clients month over month. Responsibilities: What You ll Be Doing: Strategizing and managing multiple SEO projects across industries. Leading and mentoring an SEO team to meet campaign goals and KPIs. Ensuring quality, consistency, and performance across all client SEO efforts. Keeping a sharp eye on both Google and AI-driven search trends and evolving strategies accordingly. Staying ahead of algorithm changes, industry trends, and emerging tools and putting that knowledge to work. Communicating effectively with internal stakeholders and clients to provide insights, updates, and results. Being proactive, accountable, and passionate about delivering measurable success. Requirements What We re Looking For: 5+ years of hands-on SEO experience with proven success in driving organic growth. Deep understanding of SEO for both Google and AI-powered search platforms. Experience managing SEO teams and delivering results across multiple accounts. Up-to-date knowledge of SEO tools, strategies, and algorithm updates. A self-managed, highly motivated, and proactive approach to work. Strong analytical, leadership, and communication skills. This Role is Perfect for You If: You thrive in a leadership role but don t mind rolling up your sleeves. You take ownership and are always a few steps ahead. You treat SEO as a craft, not just a checklist. Wondering who we are and what we do? No bragging, but we are the first HubSpot Diamond Partner agency in India and SEA and the only HubSpot Advanced Implementation Certified Partner across APAC. You may want to start by understanding why we do what we do. Startups and enterprises have one major problem while running their businesses -- utilizing their people (not resources) for more important tasks instead of redundant ones. What if repetitive chores are automated so that people can focus better on other tasks? This is exactly what we help businesses with. We use marketing automation tools like HubSpot, Salesforce, Marketo, Fresh works to streamline and align clients sales and marketing processes, leverage customized marketing automation strategies and intelligent people insights to up their marketing efforts in the right way. To add to this, we love all things organic and thats why we solve pain points for businesses using inbound marketing solutions as well. These solutions range from content marketing, SEO and social media strategies to paid ad campaigns and ABM and drip campaigns, all of which help grow businesses organically. We are looking for a resilient, empathic business development executive to contribute to the growth of our company. Business development executives are responsible for finding and retaining clients, encouraging extant clients to purchase added products or features. Culture alert: For TransFunnel, culture plays a major role. We believe in the power of ONE. We know that company culture can make or break your work experience and so we have a team that puts the human connect before anything else. Whether we work from office, home or anywhere -- we keep the connection going with plenty of fun activities. Also, we have a flat hierarchy. Hit apply if you think exploring this role would be work with fun!

About Responsive Responsive (formerly RFPIO) is the global leader in strategic response management software, transforming how organizations share and exchange critical information. The AI-powered Responsive Platform is purpose-built to manage responses at scale, empowering companies across the world to accelerate growth, mitigate risk and improve employee experiences. Nearly 2,000 customers have standardized on Responsive to respond to RFPs, RFIs, DDQs, ESGs, security questionnaires, ad hoc information requests and more. Responsive is headquartered in Portland, OR, with additional offices in Kansas City, MO and Coimbatore, India. Learn more at responsive.io. About the Role As a Sr. Project Specialist, Digital Customer Success Programs, you will be an essential individual contributor within our Digital CS team, focused on the tactical execution of scalable customer success initiatives. You will work under the guidance of the Team Lead - Digital Customer Success Programs and in collaboration with fellow Project Managers and our Community Manager to help design, deliver, and iterate on digital customer engagement programs that align with Responsive s strategic goals. This role emphasizes planning, coordination, testing, reporting, and agile execution. You ll support the development and deployment of lifecycle journeys, in-app communications, automation playbooks, and enablement resources that improve customer experience and support the effectiveness of our pooled CSM team. You will have an opportunity to make an immediate and lasting impact using your creative problem solving, technical acumen, and relentless execution to ensure we deliver the right value, to the right customer, at the right time. What You ll Be Doing Support the planning and launch of digital engagement programs across onboarding, adoption, risk, expansion, and renewal journeys. Own project plans for assigned workstreams, including milestones, task assignments, and progress tracking. Create self-serve resources including: email copy, templates, video content, and 1-pagers aligned to CSM needs. Assist in building Gainsight JO campaigns and PX in-app engagements to deliver scaled outreach. Analyze program performance using cohort data and engagement metrics; suggest optimizations. Conduct structured testing and experiments, documenting hypotheses, outcomes, and next steps. Collaborate with the Community Manager and other Project Managers to ensure coordinated delivery across channels. Participate in sprint planning and agile execution cycles, providing status updates and reporting regularly. Partner with CSM SMEs to refine messaging, workflows, and engagement resources. Help QA test all programs and assets prior to deployment. Contribute to shared knowledge repositories and documentation. Coordinate with CS Ops, Support, Product, and Academy for campaign alignment. Education Bachelor s degree in Business or related field of study Experience 3-5 years experience in Digital Customer Success, Marketing Automation, Lifecycle Marketing, or Program/Project Management within a B2B SaaS company. Hands-on experience supporting digital campaigns, email programs, or customer lifecycle initiatives to support SMB & Mid-Market CSM teams with a high-volume of customer accounts. Familiarity working with pooled CSM models and/or supporting scaled success programs. Experience structuring and executing tests, experiments, and A/B campaigns. Hands-on experience with Gainsight CS, Gainsight PX, Salesforce, and marketing automation platforms. Gainsight certifications are a plus. Experience operating in agile environments or managing work in sprints. Experience working with RFXs or with Proposal Management Teams is a plus. Experience collaborating with remote or cross-regional teams. Knowledge Ability & Skills Advanced analytical skills with experience in cohort analysis, customer behavior data analysis, and iterative improvement. Strong understanding of project management methodologies, operational processes, and optimization techniques. Familiarity with AI technologies used in customer engagement is a strong plus. Marketing automation and lifecycle campaign strategy experience. Strong project management and hypothesis-driven planning skills. Excellent personal time management skills with the ability to multitask and execute on competing priorities within a fast-paced startup environment. Comfortable working independently and collaboratively across multiple teams and stakeholder groups. Research-oriented mindset with the ability to explore, test, and iterate quickly.

Build, execute, deploy and monitor campaigns using Adobe Campaign in multiple channels, including email, SMS, digital, and direct mail Provide forecasted volumes in campaign requirement sessions understand JS in Adobe Campaigns and APIs Apply business rules, inclusions, exclusions and guide segmentation. Collaborate with client team to set up email, and SMS creatives using standard templates in Adobe Campaign Classic. Coordinate with the Client stakeholders to receive campaign files, validate HTML is rendering accurately in the Adobe Campaign template and personalization attributes are correct. Perform QA on audience and creative to ensure the right customers are receiving the correct campaign content and the defined mandatory checks for all email creatives are completed before scheduled/manual deployments. Perform Audience file validation against the specific creative to confirm correct set of customers is receiving the campaign. Perform checks on the creative for design, layout and preview with the actual populated data. Perform rendering validation across multiple operating systems and device types Scheduling and launching campaigns after all QC steps are performed. Track deployment details and schedules per requirements. Report bounces, undeliverable, unsubscribes and invalid email addresses and maintain a list of undeliverable emails and perform checks against the list prior to each deployment High-level understanding of databases from Customer data to Campaign data level Understanding of data flows and ETL/workflow schedules Hands-on experience in SQL, Oracle, or another relational database for building package triggers Monitoring system health, providing input for the application server and providing database server clean-up activities Monitor automated campaigns Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate or postgraduate with 3 to 5 years of relevant work experience in marketing automation/ marketing cloud platforms and digital marketing with certification in Adobe Campaign Business Practitioner level. Adobe, SQL, MS Office Project management skills by collaborating with key stakeholders.

Position Details: Associate Lead Marketing (277) Location: Chennai, Tamil nadu Openings: 1 Salary Range: Description: Job Title: Associate Lead - Marketing Location: Chennai Experience Level: 2-3 Years Job Type: Full-Time About the Company Ignitho Inc. is a fast-growing AI and data engineering services company with a global footprint, including offices in the US, UK, India, and Costa Rica. We partner with leading enterprises and Fortune 500 companies to deliver high-impact Data and AI solutions. We are a certified partner of Microsoft, DOMO, and H2O.ai, and have earned analyst mentions from ISG, HFS, and TechMarketView a testament to our market credibility and innovation. Key Responsibilities Develop and execute data-driven marketing strategies aligned with business goals in the B2B IT and AI services domain Own and optimize go-to-market (GTM) plans for service offerings and campaigns Craft messaging, positioning, and value propositions that resonate with CIOs, CDOs, and enterprise decision-makers Drive lead generation through performance marketing, email campaigns, LinkedIn outreach, webinars, and events Leverage strategic partnerships with Microsoft, DOMO, and H2O.ai for co-branded campaigns and thought leadership Build brand credibility using analyst mentions from ISG, HFS & TechMarketView in outreach and positioning Collaborate with Sales to ensure marketing-qualified leads (MQLs) align with business goals Measure and report on campaign performance and ROI, using insights to improve strategy Conduct market and competitor analysis to spot trends, opportunities, and differentiation tactics Requirements Requirements 2 3 years of B2B marketing experience, preferably in IT Services, SaaS, or AI/Data domains Proven track record in digital marketing, lead generation, and campaign execution with measurable impact Strong communication and storytelling abilities; hands-on experience with tools like HubSpot, LinkedIn Ads, and Google Analytics Nice to Have Exposure to global markets such as the US or UK, or experience with enterprise-focused marketing Familiarity with CRM and marketing automation tools Basic understanding of AI/ML and Data Engineering concepts

Build smarter systems. Unlock data. Power growth. At SaaS Labs, were scaling fast and were looking for someone who can turn CRM tools into growth engines, translate data into insights, and fuel GTM execution with speed and clarity. This isnt a traditional operations role. Its a hands-on opportunity to be at the heart of how we scale helping sales, marketing, and growth teams move faster, execute smarter, and win bigger. What Youll Do Build for Impact: Design and implement end-to-end CRM architectures (Salesforce/HubSpot) including complex flows, custom objects, field dependencies, and multi-system integrations that scale with our growth. Own Tooling & Process: Create robust data models, implement ETL processes, and architect reporting frameworks that transform raw pipeline data into actionable business intelligence. Integrate & Optimize Tech Stack: Own full-stack integrations between CRM, marketing automation, sales engagement tools, and data warehouses ensuring seamless data flow and system performance. Measure What Matters: Develop custom dashboards, reports, and analytical tools using advanced CRM features, APIs, and database queries to solve complex business requirements. Create clear, actionable reports and dashboards to help our GTM teams stay focused and accountable. Fuel GTM Velocity: Partner closely with Sales, CS and Marketing leaders to streamline motions, set up scalable systems, and track performance outcomes. What You Need to Succeed 4-7 years of hands-on experience in designing CRM architecture, systems, integration, and scalable solutions; experience working in revenue operations at high-growth SaaS companies Expert-level Salesforce administratio n including Apex triggers, custom objects, complex validation rules, Process Builder, Flow Builder, and Lightning components Proven experience with system integrations, API management, and data architecture across tools like HubSpot, Outreach, Salesloft, ZoomInfo, LinkedIn Sales Navigator, and marketing automation platforms; familiarity with automation platforms (Zapier/Workato) Proficient technical skills in SQL, data modeling, and experience with business intelligence tools (Tableau, Looker, Power BI) and data warehouses (Snowflake, BigQuery); Strong Excel/Sheets skills Comfortable working cross-functionally in a fast-paced startup environment Why Join Us High ownership, high impact role - you will work in the CEOs office Work closely with senior GTM leaders Fast-moving, outcome-driven environment We are global SaaS company backed by leading investors, with $40M+ in ARR, powering revenue teams across 6,000+ businesses to close deals faster, personalize customer engagement, and scale their GTM operations effortlessly. Want to build the systems and insights that shape how we grow? Apply now and help us scale smarter.

Assist in creating and managing ad campaigns. QA CRM list data such as de-duplicating, cross-referencing against other data sources and marketing automation workflows. Proactively communicate and collaborate with internal team members.

Overview GEP is a diverse, creative team of people passionate about procurement. We invest ourselves entirely in our client’s success, creating strong collaborative relationships that deliver extraordinary value year after year. Our clients include market global leaders with far-flung international operations, Fortune 500 and Global 2000 enterprises, leading government and public institutions. We deliver practical, effective services and software that enable procurement leaders to maximise their impact on business operations, strategy and financial performance. That’s just some of the things that we do in our quest to build a beautiful company, enjoy the journey and make a difference. GEP is a place where individuality is prized, and talent respected. We’re focused on what is real and effective. GEP is where good ideas and great people are recognized, results matter, and ability and hard work drive achievements. We’re a learning organization, actively looking for people to help shape, grow and continually improve us. Are you one of us? GEP is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, disability status, or any other characteristics protected by law. We are committed to hiring and valuing a global diverse work team. For more information please visit us on GEP.com or check us out on LinkedIn.com. Responsibilities We are seeking an experienced techno-functional Hubspot tech-stack Admin (specializing in Marketing Hub and Sales Hub) to own, manage and optimize the entire Hubspot instance for GEP. This role will be instrumental in shaping a high-performing, scalable, and compliant marketing and sales automation ecosystem. The ideal candidate would be proactive, strategic, and hands-on ready to drive platform excellence across the organization. HubSpot Platform Management: Own end-to-end administration of HubSpot CRM, Marketing Hub, and Sales Hub Maintain platform health, data integrity, and user access controls Monitor system performance and troubleshoot issues proactively Document and maintain scalable processes, platform standards, and internal playbooks Automation & Workflow Optimization: Design and implement workflows and automations to support lead routing, lifecycle stage transitions, scoring, and alerts Ensure streamlined marketing-to-sales handoffs and optimize pipeline progression processes Build and manage reusable assets like templates, snippets, lists, and sequences Data & Integrations: Manage integrations with third-party tools (e.g., ZoomInfo, Demandbase, Outreach, Power BI, Microsoft 365, Workato) Ensure smooth data flow across platforms and implement data enrichment and hygiene best practices Collaborate with marketing ops and sales ops to align tech stack functionality with business objectives Reporting & Analytics: Create and manage dashboards and reports to track funnel metrics, campaign performance, and sales engagement Deliver insights to help optimize campaign execution and resource allocation Collaborate with marketing and sales leaders to define meaningful KPIs and success metrics Governance & Compliance: Implement and maintain user roles, permissions, and audit controls Ensure adherence to data privacy and compliance policies (e.g., GDPR, CCPA, CAN-SPAM) Support data governance initiatives by documenting policies and leading user enablement sessions Training & Support: Serve as the go-to HubSpot subject matter expert across teams Provide onboarding, training, and support to new and existing users Lead regular sessions to share platform updates, tips, and performance insights Qualifications Bachelor's / Master’s degree in Business, Marketing, Information Technology, or related field 7+ years of relevant experience in managing Hubspot tech stack, preferably in B2B SaaS environment Proficient in HubSpot customizations, configurations and administration Strong understanding of CRM & Marketing Automation business processes & best practices Excellent problem-solving skills and the ability to think strategically Strong communication and interpersonal skills to interact with cross-functional teams and stakeholders at various levels. Should have the ability to articulate technical concepts to non-technical stakeholders Relevant Hubspot certifications Experience with Hubspot reporting, analytics, and data visualization tools is a plus Familiarity with lifecycle stages, lead scoring, campaign attribution, and UTM/source tracking best practices Experience working with cross-functional teams including Marketing, Sales, Operations and IT Experience in implementing or optimizinmulti-system tech-stack involving tools like ZoomInfo, Demandbase, Outreach, Power BI, or Workato is a plus

Campaign Strategy and Execution Plan, execute, and optimise end-to-end performance marketing campaigns across digital channels, including LinkedIn, Google Ads, and email marketing. Develop and manage paid media strategies to generate high-quality leads for the sales team. Ensure all campaigns are aligned with Greenstitchs business objectives and target audience. Data-Driven Optimisation Monitor and analyse campaign performance metrics (CPC, CPL, ROI, etc.) to identify trends and opportunities for improvement. Use A/B testing, audience segmentation, and other methodologies to optimise campaign effectiveness. Provide detailed reports on campaign performance and actionable insights for continuous improvement. Lead Generation and Nurturing Collaborate with the sales team to define and refine lead qualification criteria. Build and execute nurturing workflows to guide leads through the funnel using marketing automation tools like HubSpot. Leverage retargeting and remarketing strategies to maximise conversions. SEO and SEM Management Manage and optimise search engine marketing (SEM) campaigns to improve visibility and drive traffic. Work with content teams (where applicable) to ensure SEO best practices are implemented across all digital assets. Collaboration and Coordination Partner with cross-functional teams, including product, sales, and content, to align marketing efforts with broader business goals. Provide input to the content team for campaign-specific messaging and creative assets. Required Skills and Qualifications Experience: 24 years in performance marketing, with a focus on B2B SaaS or tech-based industries, preferably fashion and textiles. Campaign Expertise: Proven experience managing and optimising paid campaigns on platforms like LinkedIn, Google Ads, and email marketing tools. Analytical Skills: Strong proficiency in analysing data and campaign metrics using tools like Google Analytics, HubSpot, or similar platforms. Marketing Automation: Hands-on experience with marketing automation tools (e.g., HubSpot, Marketo) for lead generation and nurturing. Budget Management: Experience managing and optimising marketing budgets for maximum ROI. SEO/SEM Knowledge: Familiarity with SEO principles and SEM campaign management. Adaptability: Ability to pivot strategies based on performance data and changing business needs. Preferred Skills Basic knowledge of sustainability and climate solutions Familiarity with CRM tools Content creation skills are a plus but not required What We Offer An opportunity to drive impactful marketing campaigns in the fast-growing climate-tech space. A collaborative work environment focused on innovation, creativity, and measurable outcomes. Competitive salary and benefits package. Exposure to sustainability leaders and industry experts shaping the future of fashion.

Were looking for a driven and experienced Senior Marketing Executive to join our growing marketing team. Youll be at the forefront of our digital marketing effortsowning campaigns, optimizing performance, and playing a critical role in lead generation and nurturing. If you're passionate about marketing automation, paid campaigns, and all things digital, this ones for you. Key Responsibilities : Plan and execute multi-channel digital marketing campaigns focused on lead generation and brand awareness including but not limited to Case Studies, Blogs, Emails Manage and optimize paid advertising campaigns across Google, LinkedIn, Meta, and other relevant platforms Create and maintain email workflows, landing pages, lead nurturing sequences, and performance reports in HubSpot Implement and refine lead scoring, segmentation, and automation strategies to move leads through the funnel Plan and execute on-page and off-page SEO strategies to improve search visibility, keyword rankings, and organic traffic Handle day-to-day social media management (organic + paid) to boost engagement and traffic Proficient in creating clear, engaging, and SEO-optimized content tailored to target audiences across various digital platforms. Monitor campaign performance using Google Analytics, HubSpot, ad platform dashboards, and report on KPIs Work closely with cross-functional teams (sales, design, content) to ensure brand and message alignment Qualification: 3 - 4 years of hands-on experience in digital marketing, with strong expertise in SEO, paid ads, and HubSpot (Preferred Marketing Automation tool) Proven ability to manage paid advertising campaigns across platforms like Google, LinkedIn, and Meta Strong understanding of SEO strategies (on-page, off-page, technical) with a track record of driving organic traffic Proficiency in using Google Analytics, HubSpot, and other relevant tools for campaign optimization and reporting Excellent communication and project management skills with the ability to manage multiple campaigns simultaneously Strong communication skills, with the ability to collaborate effectively across teams.

Content Creation: Develop high-quality, engaging, and research-backed content, including blogs, case studies, whitepapers, newsletters, and social media posts. Research and Insights: Conduct in-depth research on sustainability trends, the fashion and textile industry, and climate solutions to inform content and marketing strategies. Marketing Campaigns: Plan, execute, and monitor marketing campaigns (email, social media, etc.) aimed at generating leads and driving engagement with target audiences. Lead Generation: Collaborate with the sales team to create campaigns and content that attract, nurture, and convert leads. Track campaign performance to optimise results. Brand Storytelling: Articulate Greenstitchs value proposition clearly and effectively, turning complex topics like decarbonisation, LCAs, and emission reductions into easy-to-understand narratives. Attention to Detail: Ensure accuracy, clarity, and consistency in all content while maintaining Greenstitchs brand voice. SEO and Optimisation: Optimise content for search engines and visibility to drive organic traffic and lead generation. Cross-Functional Collaboration: Work closely with the product, sales, and carbon science teams to align content and campaigns with business goals and client needs. Required Skills and Qualifications 13 years of experience in content creation , marketing, or communications, with proven experience running lead generation campaigns . Strong research skills with the ability to dive deep into topics and simplify complex ideas. Solid understanding of the fashion and textile industry , especially sustainability trends. Exceptional articulation and writing skills with an eye for detail. Experience with tools like HubSpot, Mailchimp , or other marketing automation platforms for campaign execution. Familiarity with SEO principles and tools to drive organic visibility (preferred but not mandatory). Ability to analyse campaign performance metrics and optimise for better results. Proficiency in tools like Microsoft Office, Canva, or other content creation platforms. What We Offer An opportunity to create content and campaigns that drive real-world change in the fashion and textile industry. A collaborative and innovative work environment that values creativity, initiative, and measurable impact. Competitive salary and benefits package. Exposure to sustainability leaders and industry experts shaping the future of fashion.