442 Marketing Automation Jobs - Page 8

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for? This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered.This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Marketing Platform Auto Analyst Qualifications: Any Graduation Years of Experience: 3 to 6 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be responsible for working primarily on HTML (Hypertext Markup Language) which is a set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages. What are we looking for? Proficiency in HTML:Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients. Marketing platform experience:Experience in working with Salesforce Marketing Cloud (SFMC) or a similar marketing automation platform for building and deploying email campaigns. Email Testing:Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices. Quality Assurance:Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality. Problem-Solving:Strong troubleshooting skills to diagnose and resolve technical issues related to email rendering and coding. CSS and JavaScript:Basic knowledge of CSS (Cascading Style Sheets) and JavaScript for enhancing email templates with interactivity and dynamic elements along with knowledge of personalization scripting like AMPscripts, Server-side Java script etc. Email Design:Understanding of email design principles and the ability to create visually appealing and engaging email templates. Marketing Automation:Familiarity with marketing automation concepts and strategies to optimize email campaigns and customer journeys. Coding Best Practices:Knowledge of coding best practices, email deliverability, and anti-spam measures to ensure optimal email performance. Roles and Responsibilities: HTML Coding: Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.Quality Assurance: Perform thorough quality checks on email templates, dynamic content, and landing pages to verify the accuracy of content, links, and dynamic personalization.Email Rendering: Troubleshoot and fix rendering issues that may occur in different email clients (e.g., Outlook, Gmail, Apple Mail) and various devices (desktop, mobile, tablets)..Email Testing: Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.Compliance and Best Practices: Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.Collaboration: Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.Documentation: Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.Continuous Improvement: Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.Work Orchestration and Data hygiene: Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders. Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks. Complete all required reports so that accurate numbers are reported to both client and leadership. Qualifications Any Graduation

A community committed to empowering each of our members. This mission is at the heart of our organization. As a member of our Technical Success team, you'll act as the voice of the user, drive efficient implementation & product engagement from onboarding to continued adoption, and investigate solutions for complex technical issues. Role Overview As a RevOps Analyst , you will play a key role in streamlining revenue operations by optimizing CRM systems, automating workflows, and enhancing data-driven decision-making. Your expertise in Salesforce, HubSpot, and other sales enablement tools will drive efficiency across sales, marketing, and customer success teams. Responsibilities CRM Management (Salesforce & HubSpot) Manage Salesforce administration, including user management, workflows, process automation, and reporting. Build and optimize Salesforce dashboards to provide key insights for sales and marketing teams. Ensure seamless integrations between Salesforce and third-party tools like HubSpot, Apollo, and others. Utilize Salesforce Service Cloud for efficient customer support case management and improved customer experience. Marketing Automation & Sales Enablement Configure and maintain HubSpot s marketing, sales, and operations hubs. Create workflows, manage lead scoring, and track customer journeys for better engagement. Utilize HubSpot s analytics tools to measure campaign performance and optimize strategies. Leverage Apollo for lead enrichment and prospecting, enhancing sales outreach efficiency. Use Clay.com to automate workflows and enrich sales data, ensuring accurate and high-quality leads. Data Analysis & Reporting Analyze data from Salesforce, HubSpot, and other platforms to generate actionable insights. Create performance tracking dashboards and KPIs using tools like Excel, Google Sheets, and Tableau . Develop Tableau dashboards for real-time data visualization and strategic decision-making. Integration & Automation Use APIs and automation tools like Zapier to streamline data flow across multiple systems. Design and implement automation solutions to reduce manual effort and improve operational efficiency. Revenue Process Optimization Identify bottlenecks in the sales funnel and recommend process improvements. Implement and maintain lead routing, territory management, and account-based marketing strategies. Forecasting & Pipeline Management Collaborate with sales leaders to maintain pipeline hygiene and revenue forecasting accuracy . Track sales performance and identify trends to enhance revenue predictability. Job-Specific Requirements 2+ years of experience in Revenue Operations, Sales Operations, or a similar role. Hands-on experience with Salesforce administration, HubSpot, and Apollo . Strong analytical skills and proficiency in Excel, Google Sheets, and Tableau . Experience in automating workflows and integrating tools using APIs and Zapier . Knowledge of lead enrichment, territory management, and account-based marketing strategies. Excellent problem-solving and communication skills, with the ability to work cross-functionally. Bonus Skills Basic programming knowledge (Python, SQL, or JavaScript is a plus). Experience in AI-driven sales tools or marketing automation platforms. Familiarity with revenue forecasting methodologies and predictive analytics. Compensation & Benefits Competitive monthly salary. Robust vacation and PTO schedule. Fully remote role with a CST shift.

As a Marketing Associate , you'll be the voice of our product - inside and out. you'll work closely with product, sales, and design teams to craft positioning, messaging, and GTM strategies that connect with users and convert leads into customers. This is your opportunity to grow at the intersection of product strategy, storytelling, and scalable marketing execution. Key Responsibilities: Drive the product growth by generating revenue and acquiring market - qualified leads Execute go-to-market (GTM) strategies for SaaS product launches Translate technical product features into clear, benefit-driven messaging Execute compelling marketing assets landing pages, sales decks, product videos, email campaigns, etc Analyze user journeys and optimize onboarding, engagement, and retention funnels Conduct competitive research and market intelligence to identify positioning gaps and opportunities Collaborate with growth, design, and product teams to drive user acquisition and adoption Track performance metrics and continuously iterate on messaging and campaigns What we're Looking For: PGDM/MBA in Marketing, Product Management, or Communications Internship/project experience in product or SaaS marketing (preferred) Strong storytelling and written communication skills Familiarity with Canva, Google Ads, Adobe Creative Suite, and Excel Basic understanding of SaaS models, B2B funnels, and marketing metrics Curiosity, attention to detail, and an analytical mindset Good to know/Bonus: Experience with CRM tools or marketing automation platforms

You will be spearheading events and field marketing for Inflection.io which includes our flagship PLGTM.com Summit event. This past year it was held in San Francisco and included 465 people over 2 days. In addition, we run smaller field marketing events throughout the year, primarily in San Francisco and New York. Responsibilities include Owning end-to-end PLGTM.com Summit, a multi-day event in San Francisco. Owning end-to-end PLGTM.com field marketing events, usually smaller 1 day activations. Owning Inflection.io component at these events and other 3rd party events, including (and particularly) sales dinners, happy hours, booth sponsorships, etc Candidate requirements Currently travel to the US for executing field marketing events. No exceptions. Have a passport and B-1 or similar visa for traveling to the US. No exceptions. Currently or have very recently worked at a technology company in a field marketing, events marketing, or similar role. No exceptions. Work with a significant and sufficient amount of US overlapping hours. No exceptions. Are incredibly detail oriented, no/low ego, driven to succeed, and not satisfied with average level work. No exceptions.

Role & responsibilities Plan, create, test, and send marketing emails and newsletters using email marketing tools. Build and improve workflows to nurture leads and re-engage past clients and contacts. Offer technical support to improve email deliverability rates. Manage audience segmentation and create targeted lists for personalized, behavior-based communication. Collaborate with content, design, and marketing teams to align email campaigns with overall goals. Track and analyze campaign performance (e.g., delivery, open, and conversion rates), and share insights to improve future campaigns. Make sure all email campaigns follow best practices for deliverability and comply with regulations like GDPR and CAN-SPAM. Qualifications Required Minimum 1 year of experience in email marketing, with the ability to manage campaigns and deliver results. Good understanding of email marketing tools, best practices, and key performance metrics. Experience using marketing automation tools and email service providers. Strong writing and communication skills to create engaging messages. Comfortable working with data and analysis tools to measure campaign success. Able to work well with different teams and manage tasks in a fast-paced environment.

Build smarter systems. Unlock data. Power growth. At SaaS Labs, were scaling fast and were looking for someone who can turn CRM tools into growth engines, translate data into insights, and fuel GTM execution with speed and clarity. This isnt a traditional operations role. Its a hands-on opportunity to be at the heart of how we scale helping sales, marketing, and growth teams move faster, execute smarter, and win bigger. What Youll Do Build for Impact: Design and implement end-to-end CRM architectures (Salesforce/HubSpot) including complex flows, custom objects, field dependencies, and multi-system integrations that scale with our growth. Own Tooling & Process: Create robust data models, implement ETL processes, and architect reporting frameworks that transform raw pipeline data into actionable business intelligence. Integrate & Optimize Tech Stack: Own full-stack integrations between CRM, marketing automation, sales engagement tools, and data warehouses ensuring seamless data flow and system performance. Measure What Matters: Develop custom dashboards, reports, and analytical tools using advanced CRM features, APIs, and database queries to solve complex business requirements. Create clear, actionable reports and dashboards to help our GTM teams stay focused and accountable. Fuel GTM Velocity: Partner closely with Sales, CS and Marketing leaders to streamline motions, set up scalable systems, and track performance outcomes. What You Need to Succeed 4-7 years of hands-on experience in designing CRM architecture, systems, integration, and scalable solutions; experience working in revenue operations at high-growth SaaS companies Expert-level Salesforce administratio n including Apex triggers, custom objects, complex validation rules, Process Builder, Flow Builder, and Lightning components Proven experience with system integrations, API management, and data architecture across tools like HubSpot, Outreach, Salesloft, ZoomInfo, LinkedIn Sales Navigator, and marketing automation platforms; familiarity with automation platforms (Zapier/Workato) Proficient technical skills in SQL, data modeling, and experience with business intelligence tools (Tableau, Looker, Power BI) and data warehouses (Snowflake, BigQuery); Strong Excel/Sheets skills Comfortable working cross-functionally in a fast-paced startup environment Why Join Us High ownership, high impact role - you will work in the CEOs office Work closely with senior GTM leaders Fast-moving, outcome-driven environment We are global SaaS company backed by leading investors, with $40M+ in ARR, powering revenue teams across 6,000+ businesses to close deals faster, personalize customer engagement, and scale their GTM operations effortlessly. Want to build the systems and insights that shape how we grow? Apply now and help us scale smarter.

Role LeadSquared is looking for Presales Professionals, who will work in close collaboration with the sales team to create solutions and drive business closures. This role is very critical as it will directly impact sales, revenue, customer acquisition, and customer satisfaction. Key Responsibilities: To deliver a high-quality experience to the prospects & customers during engagement, acquisition, and onboarding. Present and Demonstrate end-to-end product capabilities to all required point-of-contacts at the prospects / customers end. Create Solution Documents / Business Proposals, respond to RFQs/RFPs and create quick proofs-of-concept / custom demos/integrations to help the sales team negotiate contracts and drive deal closures. Understand the software and tools ecosystem of each prospect/customer and come up with the most optimal ways of connecting LeadSquared to them. Assess the customer needs and arrive at the best solution via close collaboration with the clients POCs, sales team, product/technology team, delivery team and partner teams, as required. Gain a thorough understanding of the product/platform and continuously learn from new product updates and pitch them appropriately to the clients, based on their requirements. Gain continuous knowledge of the competitive landscape and their offerings across all required domains and regions. Providing continuous feedback to product development/delivery team/sales team w.r.t. new trends/solution expectations from the customer sides based on market demand/research. Continuous engagement with technology, delivery, partners, and 3rd party technology vendors to drive innovations and enhancements to product/platform, thereby creating new opportunities for up-sell / cross-sell across various domains/business verticals and across all regions. Follow best practices and drive process efficiencies/automation & technology innovations. Should aim to become the solution expert and go-to-person for the regional sales team to provide solutions to cater to various customer demands and business needs. Build strong relationships with clients & partners and continuously explore upsell/cross-sell opportunities for LeadSquared products or services with them, in close collaboration with Sales Team / Customer Success Team. Participate actively and deliver Knowledge Sharing Sessions & Training to internal teams/partners. Requirements: Engineering (preferably from CS). MBA (Sales / Marketing / Finance). A data science/statistics background would be a plus. 7-10 Years of experience in a Pre-sales role Excellent written and verbal communication (English) skills. Excellent presentation and demonstration skills, addressing all key pain points of the client at hand. High degree of expertise in making presentations/proposals and contracts with good commercial sense. Excellent aptitude, problem-solving skills, and quick prototyping / proof-of-concept-creation skills. Should have good exposure and experience w.r.t creating business / commercial proposals and responding to RFQs / RFPs etc. Should be passionate about customer-facing roles. Ability to grasp new technologies and drive executions quickly. Knowledge & Experience in SaaS, CRM Tools, Sales & Marketing Tools, and Cloud/AWS would be a plus. oGood understanding of how cloud-based platforms/applications are delivered and consumed. oGood understanding of unique features and challenges of SaaS applications (web and mobile) oKnowledge of software tools and technologies, prevalent in the Healthcare/Education sector and how they get integrated, would be a plus. Should be focused on delivering results with Quality and possess the ability to multitask. Should have excellent work ethics and be a wonderful team player and collaborator. Knowledge of the latest tools, technologies and innovations is equally important, e.g., knowledge of bots, AI/ML, Propensity, etc. would be a plus. Hands-on experience as a programmer (in any language - web/mobile development) would be a plus. Exceptional critical thinking skills would be a plus. A stint in a start-up / early-stage organization would be a plus.

About the role The Marketing Operations and Technology Specialist will oversee the maintenance, integration, and optimization of marketing technology platforms. This role will ensure that all tools and systems are working seamlessly to support the marketing and sales processes. What you’ll do Manage and troubleshoot marketing technology platforms like Marketo, Salesforce, Goldcast , Qualified, Demandbase , iCapture , Swoogo , Consensus, Gong, LinkedIn Lead Gen, Clari, SalesLoft, and Asana – with a focus on how these platforms (and more) work together Support new platform onboarding and integration processes, working closely with the internal stakeholders to ensure functionality, data, and outcome exceeds expectations Maintain platform health by monitoring performance, conducting routine maintenance, and resolving technical challenges Collaborate with the Marketing Data Lead to support data integration and flow across systems, ensuring accurate data synchronization Provide documentation and training on platform functionalities to internal stakeholders What you’ll bring 5+ years of experience with a wide variety of marketing technology platforms and integrations including but not limited to Marketo, Salesforce, Goldcast , Qualified, Demandbase , iCapture , Swoogo , Consensus, Gong, LinkedIn Lead Gen, Clari, SalesLoft, and Asana Has a high level of autonomy in day-to-day operations Proactive by nature with exceptional problem-finding and problem-solving skills and a strong technical aptitude Can triage requests and provide clear indication of next steps Adept at explaining complex concepts and challenges in simple terms Tendency to view challenges as opportunities while focusing on solution Ability to work collaboratively with a global team Detail-oriented with strong organizational skills Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.

Job Description: Plan, execute, and optimise digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, etc. Create and implement strategies to achieve specific marketing objectives and KPIs. Regularly monitor and analyse campaign performance, adjusting strategies to maximize ROI. Conduct thorough market research to identify and target relevant audiences. Utilise audience segmentation and targeting strategies to enhance campaign effectiveness. Utilise advanced features of Google Analytics to track, measure, and analyse user behaviour and campaign performance. Utilise various Marketing Automation tools & AI s for SEO Requirements: Any Graduate Proven experience in digital marketing with a focus on running ads and expertise in Google Analytics. Advanced proficiency in using Google Analytics for comprehensive data analysis Expertise in running ads on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc. Advanced knowledge of Google Analytics and its features. Strong analytical and problem-solving skills. Shift Timing: 09:00 AM- 06:00 PM Working Days : Monday- Friday

Responsibilities Paid Campaign Management: Plan, execute, and optimize paid digital campaigns across LinkedIn Ads, Google Ads (Search, Display), and programmatic advertising platforms Develop and implement multi-channel campaign strategies to achieve MQL and pipeline generation targets Conduct A/B testing on ad creative, landing pages, targeting parameters, and bidding strategies Monitor daily campaign performance and make real-time optimizations to improve results Ensure maximum ROI by continuously refining targeting, messaging, and budgets. Collaborate on Account-Based Marketing (ABM) initiatives, creating targeted campaigns for high-value prospect accounts. Stay up to date on best practices within Google, LinkedIn advertising, and other digital ad platforms. Analytics & Reporting: Track, analyze, and report on campaign performance using platform analytics, Google Analytics, and marketing automation tools Create comprehensive weekly and monthly performance reports featuring key metrics, including CTR, conversion rates, CPL, and pipeline attribution Develop actionable insights and strategic recommendations based on campaign data analysis Campaign Support: Support end-to-end campaign project management, ensuring timelines, deliverables, and quality standards are met Coordinate with creative, content, and web teams to develop and optimize campaign assets Manage campaign calendars and ensure proper scheduling across all channels Requirements Masters degree in Marketing, Business, Communications, or related field 1-3 years of experience in digital marketing, paid advertising, or campaign management Hands-on experience with Google Ads and LinkedIn Campaign Manager Familiarity with ABM platforms (6sense, Demandbase, etc.) and programmatic advertising. Proficiency in Google Analytics, Excel/Google Sheets, and marketing automation platforms (Hubspot) Strong analytical skills with the ability to interpret data and generate actionable insights Excellent written and verbal communication skills Detail-oriented with strong project management capabilities

Responsibilities: * Implement digital marketing strategies using HTML/CSS and data segmentation techniques. * Develop custom solutions on Salesforce platform with focus on marketing automation. *Set up and configure data models. Annual bonus

Campaign Strategy and Planning: Expertise in ABM strategy and tactics to build an integrated approach to target must have accounts. Should be able to create ABM touch points, content for targeted ICP. Develop and execute comprehensive, multi-channel marketing campaigns to drive demand generation and brand awareness. Global Capability Center needs an extremely different approach vs marketing a product/services portfolio. Should be able to design campaigns for CXO audience and determine the most effective strategies to engage during the long awareness & consideration cy cles and convert them. Write short form content (email, LinkedIn, 1:1 outreach) content for CXO and VP audience Bring in new ways of leveraging ABM, referral led campaigns and collaborate with key stakeholders to align campaign goals with business objectives. Integrate tools to ensure you the systems and processes are integrated and enables best experience for the prospects. Campaign Execution and Management: Lead the end-to-end management of integrated marketing campaigns (email/social/paid/events/funnel-based campaigns/etc), ensuring timely delivery and quality execution. Build campaign cohorts (by function/by industry/by persona/CXOs/etc) and utilize a mix of digital, content, social media, email, events, and other marketing channels to maximize reach and engagement. Leverage existing content, marketing assets to support the Demand related outreach campaigns effectively. Demand Generation: Develop and implement strategies to generate high-quality leads and nurture them through the sales funnel. Leverage marketing automation tools and CRM systems to track and manage leads. Collaborate with the sales team to ensure seamless lead handoff and follow-up. Ensure to deliver on quarterly targets across campaigns. Performance Analysis and Optimization: Monitor and analyse campaign performance using key metrics and KPIs to assess effectiveness and ROI. Continuously optimize campaigns based on data-driven insights and feedback. Prepare and present detailed reports on campaign performance to senior management. Team Leadership and Collaboration: Mentor and guide junior team members, fostering a collaborative and high-performance culture. Work closely with cross-functional teams including sales, product, and customer success to ensure alignment and synergy. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred. 10+ years of experience in campaign management, demand generation, or a related marketing role. Proven track record of designing and executing successful integrated marketing campaigns. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent project management skills with the ability to manage multiple campaigns simultaneously. Proficiency in marketing automation platforms (e.g., Pardot, Marketo, HubSpot, Outplay, Apollo) and CRM systems (e.g., Salesforce). Exceptional communication and interpersonal skills. Ability to think strategically and creatively while maintaining attention to detail.

5+ yrs in marketing automation Expert in Pardot Marketing Automation Exposure with Salesforce Skilled in HTML, CSS, JS, APIs Lead scoring & nurturing workflows Strong in analytics & reporting Pardot Consultant Certification

The Opportunity: Lead Autobit's Marketing into the Future We're seeking a data-driven, results-oriented, and creatively agile Marketing Manager to own and execute our marketing strategy. This isn't just about traditional campaigns; it's about leveraging the latest trends in AI-powered marketing, community building, content personalization, and full-funnel attribution to drive brand awareness, generate qualified leads, and accelerate customer acquisition for our SaaS solutions. You'll be a key player in shaping Autobit's voice and market position. What You'll Do (Key Responsibilities): Develop & Execute Modern Marketing Strategies: Design and implement comprehensive, multi-channel marketing strategies aligned with Autobit's business objectives, focusing on measurable ROI. Champion a data-first approach, utilizing analytics to inform decisions, optimize campaigns, and demonstrate marketing's contribution to revenue. Integrate Account-Based Marketing (ABM) principles for targeted B2B outreach where applicable. Content & Storytelling Authority: Oversee the creation and distribution of compelling, high-quality, SEO-optimized content (blog posts, whitepapers, case studies, webinars, video scripts, social media updates) that resonates with our target audience and positions Autobit as a thought leader. Develop personalized content journeys that nurture leads through the funnel. Explore and implement AI tools for content ideation, creation assistance, and optimization. Digital & Performance Marketing Excellence: Manage and optimize all digital marketing channels: SEO/SEM, email marketing, social media (organic & paid), content syndication, and paid advertising (PPC, social ads). Implement and manage marketing automation workflows (e.g., HubSpot, Marketo, Pardot) for lead nurturing, scoring, and segmentation. Continuously A/B test and optimize campaigns for improved conversion rates (CRO). Brand & Community Evangelism: Champion and evolve the Autobit brand voice, ensuring consistency across all touchpoints. Develop and nurture an engaged online community around Autobit, fostering brand advocacy and gathering valuable customer insights. Explore influencer collaborations and partnerships with relevant industry voices. Data, Analytics & Reporting: Define, track, and report on key marketing KPIs (MQLs, SQLs, CAC, LTV, conversion rates, pipeline contribution). Utilize analytics tools (e.g., Google Analytics, Mixpanel, CRM dashboards) to provide actionable insights and drive continuous improvement. Present performance reports to leadership, highlighting successes, learnings, and future recommendations. MarTech Stack Management & Innovation: Evaluate, implement, and manage marketing technologies to enhance efficiency and effectiveness. Stay ahead of emerging marketing trends, tools (especially AI-driven), and best practices, recommending and piloting new approaches. Cross-Functional Collaboration: Work closely with Sales to ensure strong MQL-to-SQL conversion, align messaging, and support sales enablement. Collaborate with Product teams on go-to-market strategies, product launches, and feature announcements. Partner with Customer Success to leverage customer stories and identify opportunities for advocacy. Who You Are (Qualifications & Skills): Bachelors degree in Marketing, Business, Communications, or a related field. 5+ years of progressive experience in B2B SaaS marketing, with a proven track record of developing and executing successful marketing strategies that drive measurable growth. Deep understanding of modern marketing principles: content marketing, SEO/SEM, social media marketing, email marketing, marketing automation, ABM, and performance analytics. Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce). Proficiency with analytics tools (e.g., Google Analytics, Google Tag Manager, social media analytics). Excellent written and verbal communication skills, with a talent for crafting compelling narratives and clear, concise messaging. Strong analytical and problem-solving skills; a data-driven decision-maker with a growth mindset. Ability to thrive in a fast-paced, agile environment and manage multiple projects simultaneously. Creative, curious, and passionate about staying on the cutting edge of marketing innovation. Bonus Points If You Have: Experience with AI-powered marketing tools and techniques. Experience building and managing online communities. Video marketing and production skills. Familiarity with Trading Terminal Softwares. Relevant certifications (e.g., Google Ads, HubSpot, Google Analytics). Why Join Autobit? Be a pivotal part of a growing, innovative software company. Opportunity to make a significant impact and shape the future of our marketing. Collaborative, supportive, and forward-thinking work environment. Competitive salary, benefits package, and opportunities for professional development. Ready to Drive the Future of Marketing at Autobit? If you're a visionary marketer passionate about leveraging new trends to drive growth in the SaaS space, we'd love to hear from you! Please submit your resume and a cover letter detailing your relevant experience, your vision for modern marketing, and why you're the perfect fit for Autobit. On 8115677271 whatsapp only/

Responsibilities: * Manage email database & campaigns * Collaborate with sales team on lead generation * Optimize email performance through analytics * Create compelling email content * Schedule bulk mailings

The Campaign Operations Specialist will play a critical role in supporting Trimble Demand Generation Teams by playing a pivotal role in shaping the future of Marketing automation by managing the systems and processes that support the handoff of leads between Marketing and Sales. This person will play a key role in integrating technologies and leading initiatives that improve the performance of our marketing funnel. Key Responsibilities: Own and influence the Demand Factory . Contribute to Trimble s implementation of its Marketing Transformation (MX) working with marketing operations to optimize and release updates/new models. Own the governance of lead routing and lead flow, and ensure there is no disruption to leads created and routed to Sales. Document lead management process, enrichment, lead routing rules, and supporting technologies and integrations. Implement and administer marketing technologies using best practices that primarily focus on demand creation and capture. Embrace the heart of marketing . Ensure data is properly collected and connected with other systems and find new ways to enrich the marketing data set, cleanse data, and maintain best practices around marketing and data privacy. Build strong working relationships with marketing and cross functional stakeholders. Requirements: 5-8 years of Marketing Operations experience with a deep technical understanding of Marketing automation. Understanding of typical B2B sales and marketing funnels, definitions, and processes. Strong problem-solving skills to identify and address issues impacting lead handoff to Sales. Experience across marketing tech stack including: CRM (Salesforce preferred),, enrichment tools, event management, webinar, and analytics (Domo, Looker). Experience with Marketo to Salesforce custom integrations and API webhooks. Strong familiarity with marketing initiatives including implementing lead ingestion through website form fills, lead gen forms, and running enrichment to support accurate lead routing. Excellent written and verbal communication skills with experience navigating complex organizations to generate buy-in for ideas.

-Develop and execute B2B marketing campaigns across digital and offline channels to drive brand visibility and lead generation. -Create high-quality content including blogs, case studies, whitepapers, newsletters, ad copies, and email campaigns tailored to a professional audience. -Collaborate with the sales team to align marketing strategies with business goals and support lead nurturing efforts. -Manage and optimize marketing automation and CRM tools (HubSpot, Salesforce, etc.) to ensure lead management and campaign tracking. -Organize and promote webinars, online events, and industry-specific forums to engage potential customers. -Support SEO and SEM strategies through content and campaign initiatives. -Develop targeted messaging for different customer personas, industries, and stages of the buyerjourney. -Analyze campaign performance and prepare reports to measure ROI and optimize future efforts. -Stay abreast of market trends, competitor activities, and emerging technologies relevant to the B2B and EdTech landscape. Requirements -24 years of proven experience in B2B marketing, preferably within EdTech or SaaS industries. -Exceptional verbal and written communication skills, with an ability to craft clear, persuasive messaging. -Experience in digital marketing tools (Google Ads, LinkedIn Ads, SEO/SEM tools) and content management systems. -Strong understanding of CRM and marketing automation platforms (HubSpot, Salesforce, or similar). -Ability to work collaboratively in cross-functional teams and manage multiple projects simultaneously. -Data-driven approach to decision-making with a focus on KPIs and campaign analytics. Prefered Skill Set: -Familiarity with graphic design tools (Canva, Adobe Creative Suite). -Knowledge of account-based marketing (ABM) strategies. -Experience working with LinkedIn marketing and email drip campaigns. -Understanding of basic video marketing (webinars, short explainer videos).

Owned Media Management (Website & SEO) Paid Media & Performance Marketing Content Marketing & Social Media Digital Analytics & Reporting Stakeholder & Cross-functional Coordination More about you 5-8 years of experience in digital marketing, with a focus on SEO, paid media, social media content, and performance marketing. Strong knowledge of tools like Google Ads, Google Analytics, Meta Ads Manager, SEMrush/Ahrefs, HubSpot, etc Experience with D2C and eCommerce performance marketing. Proficiency in marketing automation tools, and analytics platforms (GA4, Omniture, Sprinklr, etc) Excellent communication and stakeholder management skills. Strong analytical mindset with the ability to interpret data and generate insights. Ability to work in a fast-paced environment and manage multiple priorities. Preferred qualifications Bachelors/masters degree in Marketing, Communications, or related field. Experience in both B2C and B2B environment is a plus. Certification in Google Ads, HubSpot, Meta Blueprint, etc, is preferred.

The Campaign Operations Specialist will play a critical role in supporting Trimble Demand Generation Teams by playing a pivotal role in shaping the future of Marketing automation by managing the systems and processes that support the handoff of leads between Marketing and Sales. This person will play a key role in integrating technologies and leading initiatives that improve the performance of our marketing funnel. Key Responsibilities: Own and influence the Demand Factory . Contribute to Trimble s implementation of its Marketing Transformation (MX) working with marketing operations to optimize and release updates/new models. Own the governance of lead routing and lead flow, and ensure there is no disruption to leads created and routed to Sales. Document lead management process, enrichment, lead routing rules, and supporting technologies and integrations. Implement and administer marketing technologies using best practices that primarily focus on demand creation and capture. Embrace the heart of marketing . Ensure data is properly collected and connected with other systems and find new ways to enrich the marketing data set, cleanse data, and maintain best practices around marketing and data privacy. Build strong working relationships with marketing and cross functional stakeholders. Requirements: 5-8 years of Marketing Operations experience with a deep technical understanding of Marketing automation. Understanding of typical B2B sales and marketing funnels, definitions, and processes. Strong problem-solving skills to identify and address issues impacting lead handoff to Sales. Experience across marketing tech stack including: CRM (Salesforce preferred),, enrichment tools, event management, webinar, and analytics (Domo, Looker). Experience with Marketo to Salesforce custom integrations and API webhooks. Strong familiarity with marketing initiatives including implementing lead ingestion through website form fills, lead gen forms, and running enrichment to support accurate lead routing. Excellent written and verbal communication skills with experience navigating complex organizations to generate buy-in for ideas.

About LeadSquared:One of the fastest growing SaaS companies in the CRM space, LeadSquared empowers organizations with the power of automation. More than 2000 customers with 2 lakhs+ users across the globe utilize the LeadSquared platform to automate their sales and marketing processes and run high velocity sales at scale.We are backed by prominent investors such as WestBridge Capital, IFC, Stakeboat Capital, and Gaja Capital to name a few. We are expanding rapidly and our 1300+ strong and still growing workforce is spread across India, the U.S, Middle East, ASEAN, ANZ, and South Africa. Among Top 50 fastest growing tech companies in India as per Deloitte Fast 50 programs Frost and Sullivans 2019 Marketing Automation Company of the Year award Among Top 100 fastest growing companies in FT 1000: High-Growth Companies Asia-Pacific Listed as Top Rates Product on G2Crowd, GetApp and TrustRadiusRole and Responsibilities Deliver 100% customer retention by ensuring successful adoption and integration of the LSQ platform across your customers Build, own and maintain a healthy pipeline of opportunities from your accounts - short term and long term Deep understanding of the customer s business and their top objectives at various organisational levels Building a high degree of mindshare for our solutions and company within the key stakeholders in your account list Ability to understand business and technology challenges and align them with possible solutions from our portfolio Act as a link between the sales, services, support, and other internal teams, ensuring that customer requirements are prioritized and resolved in a timely manner Build and maintain an account map, plan for each customer, and develop close relationships with key stakeholders in your accountsThe ideal candidate will be someone with - 5 - 9 years of total work experience with minimum 4 years experience in B2B software sales and account management for BFSI sector clients Strong foundation in software sales/ BD/ success, with SaaS experience being a definite advantage Strong communication and interpersonal skills with a professional work ethic Excellent organizational skills with a strong bias to action High ability in data driven problem-solving and negotiation

About the Role: We are seeking a skilled CRM Specialist to take ownership of implementing, managing, and optimizing CRM workflows and campaigns within our fast-growing marketplace. The ideal candidate will have a robust understanding of CRM tools, with expert proficiency in CleverTap, and a proven track record in enhancing user engagement, retention, and overall customer lifecycle management. Key Responsibilities: Design, implement, and manage comprehensive CRM strategies leveraging CleverTap to drive user retention, engagement, and reactivation. Own end-to-end management of CRM flows, including planning, execution, A/B testing, analysis, and optimization. Collaborate cross-functionally with product, marketing, sales, and support teams to integrate CRM activities seamlessly across all customer touchpoints. Analyze customer journey insights to develop targeted messaging, automated workflows, and personalized experiences. Continuously monitor, analyze, and report campaign performance and user behavior metrics to optimize future initiatives. Provide expert guidance on CleverTap best practices, new feature implementation, and technical integrations within the marketplace. Stay updated with industry trends and recommend innovative approaches to CRM and customer lifecycle management. Qualifications & Experience: Minimum 3-5 years experience in CRM, with specific expertise using CleverTap. Demonstrable experience in marketplace/e-commerce environments is strongly preferred. Solid understanding of customer lifecycle, segmentation, personalization, and automation. Proficiency in analytics, data interpretation, and CRM optimization. Excellent communication, collaboration, and project management skills. Hands-on experience with marketing automation tools, CRM software integrations, and analytics platforms. Why Join Us: Opportunity to lead CRM initiatives and directly impact business growth and customer satisfaction. Collaborative and fast-paced marketplace environment with innovation-driven culture. Competitive salary, benefits, and professional growth opportunities.

Summary The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution translating strategic inputs into actionable, automated use cases across paid, owned, and earned channels. Working closely with brand teams, analytics, and platform experts, this strategist ensures seamless journey design, personalization, and optimization leveraging the full capabilities of Salesforce Marketing Cloud and related technologies. About the Role #LI-Hybrid Location : Mexico City This role is based in Mexico City, Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you. The Integrated Marketing Automation Strategist plays a critical role in designing data-driven, cross-channel customer experiences that align with brand objectives and customer needs. This role bridges marketing strategy, experience planning, and technical execution translating strategic inputs into actionable, automated use cases across paid, owned, and earned channels. Working closely with brand teams, analytics, and platform experts, this strategist ensures seamless journey design, personalization, and optimization leveraging the full capabilities of Salesforce Marketing Cloud and related technologies. Key responsibilities: Translate Marketing Strategy & CXP&O inputs into marketing automation use cases (e.g. Single / cross / multi-channel journeys, personalization) to align the outputs with business goals Design cross-channel journeys using segmentation, triggers, personalization and the Journey Builder icons Collaborate with Analytics and Insights Lead on audience selection and behavioural triggers Working with brands to develop business rules behind use cases and translate into technical requirements Facilitates the handover and subsequent documentation of logic and requirements to the Platform Experts Communicates and provides guidance on Marketing Cloud capabilities Works with brands towards journey optimization for feasibility & best practices Share thought leadership on journey design and optimization Essential requirements: 5-8+ years in marketing automation, experience design, or digital marketing Proficient in journey mapping, utilization of SFMCs Journey Builder Design and develop use cases for paid and earned channels Familiar with Salesforce Marketing Cloud and automation tools Strong understanding of data signals, segmentation, and personalization Experience writing briefs and functional documentation Knowledge of omnichannel and trigger-based engagement strategies Experience working with foreign markets Professional English proficiency Collaboration & Soft Skills: Strategic thinker balancing creativity with feasibility Clear communicator and detail-oriented planner Highly collaborative with cross-functional teams Passionate about customer experience and marketing innovation Commitment to Inclusion Novartis is committed to work with and provide reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to tas.mexico@novartis.com and let us know the nature of your request and your contact information. Please include the job requisition number in your message. Benefits and Rewards: Read our handbook to learn about all the ways we ll help you thrive personally and professionally:

Key Responsibilities:Develop and execute marketing campaigns to drive brand awareness and lead generation. Coordinate with design, content, and digital teams to create promotional materials and content. Monitor and analyze campaign performance using tools such as Google Analytics, CRM platforms, and marketing automation tools. Manage and grow company presence across social media and digital platforms. Conduct market research to identify new opportunities and consumer preferences. Build and maintain relationships with media, partners, and vendors. Assist in organizing promotional events, trade shows, or product launches. Prepare periodic reports and presentations on marketing metrics and KPIs. Experience: Minimum 1 year in marketingQualification: Graduate (BBA/MBA preferred)

Responsibilities Paid Campaign Management: Plan, execute, and optimize paid digital campaigns across LinkedIn Ads, Google Ads (Search, Display), and programmatic advertising platforms Develop and implement multi-channel campaign strategies to achieve MQL and pipeline generation targets Conduct A/B testing on ad creative, landing pages, targeting parameters, and bidding strategies Monitor daily campaign performance and make real-time optimizations to improve results Ensure maximum ROI by continuously refining targeting, messaging, and budgets. Collaborate on Account-Based Marketing (ABM) initiatives, creating targeted campaigns for high-value prospect accounts. Stay up to date on best practices within Google, LinkedIn advertising, and other digital ad platforms. Analytics & Reporting: Track, analyze, and report on campaign performance using platform analytics, Google Analytics, and marketing automation tools Create comprehensive weekly and monthly performance reports featuring key metrics, including CTR, conversion rates, CPL, and pipeline attribution Develop actionable insights and strategic recommendations based on campaign data analysis Campaign Support: Support end-to-end campaign project management, ensuring timelines, deliverables, and quality standards are met Coordinate with creative, content, and web teams to develop and optimize campaign assets Manage campaign calendars and ensure proper scheduling across all channels Requirements Master's degree in Marketing, Business, Communications, or related field 1-3 years of experience in digital marketing, paid advertising, or campaign management Hands-on experience with Google Ads and LinkedIn Campaign Manager Familiarity with ABM platforms (6sense, Demandbase, etc.) and programmatic advertising. Proficiency in Google Analytics, Excel/Google Sheets, and marketing automation platforms (Hubspot) Strong analytical skills with the ability to interpret data and generate actionable insights Excellent written and verbal communication skills Detail-oriented with strong project management capabilities