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3 years

2 - 3 Lacs

Posted:1 day ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

This role is for one of the Weekday's clients

Salary range: Rs 200000 - Rs 300000 (ie INR 2-3 LPA)

Min Experience: 3 yearsJobType: full-timeWe are seeking a highly driven and experienced

Sales Manager

with 3-4 years of proven success in

general trade, modern trade, corporate gifting, and FMCG

sectors. The ideal candidate will have a strong background in

B2B and D2C sales

, and be passionate about expanding the company's footprint in both traditional and modern retail channels. This is a strategic role requiring a mix of relationship-building, account management, and business development to drive volume, visibility, and market penetration in the

gifting industry and fast-moving consumer goods (FMCG)

segments.

Requirements

Key Responsibilities:

  • Sales Strategy & Execution: Develop and implement effective sales plans to achieve targets across general trade, modern trade, gifting, and FMCG segments.
  • Channel Management:
    • Drive and manage relationships with general trade retailers, wholesalers, and distributors to maximize sales and coverage.
    • Build and maintain partnerships with modern trade chains, including key accounts, supermarkets, and hypermarkets.
    • Tap into corporate gifting opportunities by onboarding B2B clients and customizing solutions as per seasonal gifting trends.
  • Business Development:
    • Identify new business opportunities and onboard clients for both B2B and D2C channels.
    • Participate in industry events, exhibitions, and gifting expos to generate leads and enhance brand visibility.
  • Key Account Management: Manage and grow strategic accounts, ensuring a high level of client satisfaction and repeat business.
  • Forecasting & Reporting: Monitor sales performance, prepare regular reports and dashboards, and forecast demand to optimize inventory and delivery.
  • Cross-functional Collaboration: Work closely with the marketing, product, and logistics teams to align supply, demand, and promotional efforts.
  • Promotions & Activations: Plan and execute trade promotions and seasonal campaigns to boost product uptake and brand recall.

Skills & Qualifications:

  • Bachelor's degree in Business, Marketing, or related field. MBA is a plus.
  • 3-4 years of experience in sales roles across general trade, modern trade, or corporate gifting segments.
  • Strong exposure to FMCG sales cycles, distribution management, and retail dynamics.
  • Proven success in handling B2B gifting solutions and understanding of the D2C consumer journey.
  • Exceptional interpersonal and negotiation skills.
  • Result-driven and target-oriented with a data-centric approach.
  • Comfortable with travel as per business needs

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