Lead Generator – Elevators & Escalators (OEM)

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Identify and connect with high-potential elevator and escalator projects at an early stage. Drive top-of-funnel sales activity through structured research, compliant outreach, and handovers to the field sales team for conversion.

Lead Research & Qualification

• Build and maintain lists of potential projects in real estate, infrastructure, healthcare, hospitality, retail, metro/airports, and public works.
• Track project lifecycle stages — from concept and tender to execution.
• Identify and verify key decision-makers, consultants, and influencers.
• Assess project fit based on specs: number of stops, speed, load, traffic patterns, timeline, budget band, and service expectations.

Outreach & Meeting Setup

• Execute structured email, phone, and LinkedIn cadences (WhatsApp only where legally allowed).
• Qualify leads and schedule discovery calls, site meetings, or demos with Sales.
• Ensure smooth handover with notes on project scope, stakeholders, risks, and next steps.

CRM & Reporting

• Maintain up-to-date records of outreach, lead stages, documents (BOQs/drawings), and meeting notes in the CRM.
• Submit weekly reports on funnel health, campaign performance, and conversion metrics.

Cross-Functional Coordination

• Collaborate with Sales, Pre-Sales, Marketing, and Engineering for lead nurturing and support.
• Share on-ground market intelligence including competitor activity, pricing trends, common alternates, and consultant preferences.
• Feed content ideas and FAQs to marketing for demand generation and brand visibility.

• 250–400 researched and verified leads/month
• 60–100 quality conversations/month
• 15–25 meetings booked with decision-makers/month
• 8–12 sales-qualified leads/month
• ≤15% no-show rate with structured follow-ups
• 100% CRM and documentation compliance

• Graduate with 1–4 years’ experience in lead generation or inside sales
• Preferred exposure to elevator/escalator industry, MEP, building products, or industrial sales
• Strong research ability using LinkedIn Sales Navigator, project/tender portals, and public sources
• Proficiency in CRM tools (HubSpot/Salesforce) and MS Excel/Google Sheets
• Excellent written and verbal communication; structured follow-up and reporting discipline
• Added advantage: Understanding of MR/MRL elevators, EN 81/EN 81-70, experience with public tenders, or basic sales automation tools

• Process-driven and respectful of privacy laws (TRAI/DND compliance)
• Close collaboration with field teams and support functions
• Outcome-focused with clear ownership of metrics and communication

• Fixed + Incentives
• Performance incentives are based on qualified meetings, SQLs accepted by Sales, and pipeline influenced (quality standards apply).

careers@gilcoglobal.in

“Lead Generator – Gurugram”

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