Lead Generation Specialist

Job Title: Lead Generation Specialist – Strategic Sales Pipeline Owner (IT

Services)

Location: On-site, Kochi Infopark

Experience: 4+ Years in B2B IT Services

Industry: Software Development / IT Services

Type: Full-time

About Us

We are a global software development company delivering modern, scalable solutions to

enterprises and startups across domains. As we continue expanding into new markets, we’re

seeking a seasoned Lead Generation Specialist who can take full ownership of our outbound

sales pipeline and directly impact revenue growth.

Role Overview

This is not an entry-level execution role. We are looking for someone who thinks like a growth

strategist—a professional who doesn’t just run campaigns but ensures a predictable flow of

sales-qualified leads (SQLs) that meet clear intent, profile fit, and conversion readiness.

You will be accountable for pipeline health, meeting targets, and contributing directly to

conversion. The path you take—channels, tactics, or tools—is yours to define, as long as it

delivers results.

Key Responsibilities

● Own the top-of-funnel strategy: Drive the entire lifecycle from lead identification to

qualification and meeting setup.

● Deliver qualified pipeline: Ensure a steady stream of leads that convert into meaningful

sales conversations and revenue opportunities.

● Strategic nurturing: Develop mechanisms for lead nurturing to increase buyer

readiness and reduce drop-offs in the sales journey.

● Pipeline performance: Collaborate with sales leadership to forecast, evaluate, and

continuously improve lead-to-opportunity metrics.

● Support conversions: Work closely with the sales team to influence conversions

through contextual handovers, insight sharing, and ongoing support.

Success Will Be Measured By

● Volume and quality of sales-qualified leads generated monthly

● Conversion rate from lead to opportunity

● Pipeline contribution to revenue

● Lead velocity and movement through the sales funnel

● Impact on cost-per-lead acquisition efficiency

You Should Have

● 4+ years of experience in lead generation and pipeline development for IT services or

custom software development.

● A strategic mindset, with experience working alongside sales leaders and founders.

● Strong understanding of how B2B tech buyers evaluate vendors—from awareness to

decision.

● Experience managing or influencing outreach strategies, even if execution is done by a

team.

● Confidence in analyzing data to refine ICPs, messaging, and lead targeting approaches.

Nice to Have

● Exposure to international sales markets (US/UK/MENA)

● Experience working with founders and CXOs in high-growth tech companies

● Understanding of performance metrics like CAC, LTV, and marketing attribution

What We Offer

● A performance-driven culture where outcomes matter more than activity

● The freedom to design your lead generation system, backed by leadership support

● Opportunity to work closely with global sales leadership and executive teams

● Competitive pay and performance incentives

Email- daniya@qcentro.com

Job Type: Permanent

Ability to commute/relocate:

• Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Lead generation: 4 years (Required)