KOL/Influencer Marketing Specialist

Company Description

Blink AI empowers teams and creators with Social Media Marketing Automation Agents to engage their communities with timely, relevant content. Our platform handles 24/7 content creation, community responses, and trend engagement by allowing users to upload content, listen to trend data sources, and define their voice. Blink AI ensures constant engagement and up-to-date trend interaction.

Role Description

We're seeking an experienced KOL/Influencer Marketing Specialist who understands the pulse of Web3 communities and can authentically represent cutting-edge AI technology. This role combines hands-on content creation, community engagement, and product advocacy to drive awareness and adoption of AI-powered social media solutions.

As our KOL Marketing Specialist, you'll be at the forefront of demonstrating how AI agents can amplify authentic voices rather than replace them. You'll work directly with our product, educating communities about the future of automated content creation while maintaining the personal touch that makes great influencers irreplaceable.

Key Responsibilities

• Product Demonstration & Education: Become a power user of Blink AI's platform, showcasing real-world applications and educating potential users on advanced AI agent capabilities
• Community Engagement: Actively participate in Web3 Twitter, Discord servers, and Telegram groups, representing Blink AI's vision while building authentic relationships
• Content Strategy: Develop and execute content strategies that highlight the synergy between human creativity and AI automation in social media marketing
• Trend Analysis: Monitor crypto Twitter and Web3 communities to identify emerging narratives, viral content patterns, and engagement opportunities
• Partnership Development: Identify and collaborate with other Web3 KOLs, projects, and communities for cross-promotional opportunities
• Performance Tracking: Analyze engagement metrics, conversion rates, and community growth to optimize influencer marketing strategies
• Feedback Loop: Provide product insights based on community feedback and real-world usage to help shape product development

Essential Qualifications

• Proven Web3 Presence: Active, established social media presence in crypto/Web3 with 2K+ engaged followers on Twitter
• Community Credibility: Demonstrated ability to build trust and engagement within crypto communities, DeFi protocols, or NFT projects
• AI/Tech Fluency: Comfort with AI tools and ability to quickly learn new technologies (experience with social media automation tools preferred)
• Content Creation: Strong written communication skills with experience creating engaging short-form content for Twitter, LinkedIn, and emerging platforms
• Analytical Mindset: Experience interpreting social media analytics and adjusting strategies based on performance data
• Cultural Awareness: Deep understanding of Web3 culture, memes, trending topics, and community dynamics
• Authentic Voice: Ability to maintain personal brand authenticity while representing corporate partnerships

Preferred Experience

• Previous collaboration with Web3 projects, DAOs, or crypto protocols
• Experience with AI-powered tools or automation platforms
• Background in growth marketing, community management, or digital marketing
• Understanding of social media algorithms and optimization strategies
• Network within crypto Twitter, CT influencers, or Web3 builder communities

What Makes This Role Unique

• Early Access: Work with cutting-edge AI technology before it becomes mainstream
• Product Impact: Direct influence on product development and go-to-market strategy
• Web3 Native: Company built by and for the crypto community, not adapting traditional marketing to Web3
• Growth Opportunity: Ground-floor opportunity with a funded startup at the intersection of AI and social media
• Authentic Mission: Help creators and projects amplify their voices rather than replace human creativity

Compensation & Benefits

• Competitive base salary + performance bonuses
• Flexible remote work arrangement
• Professional development budget for conferences and Web3 events
• Early access to all Blink AI product features and updates

Application Note: To ensure candidates have researched our platform and understand our mission, the application will include questions about your familiarity with Blink AI's current product offerings and community presence. We believe the best advocates are those who genuinely understand and use the tools they're promoting.