Head of Sales & GTM - Core team

Company Description:

NYX is a full-stack customer acquisition platform for marketing teams, optimising media costs by generating high-converting creatives and automating campaign management. Powered by advanced AI agents driven by content performance analysis and regional data, NYX serves digital brands and content creators across industries.

Our AI-powered suite offers end-to-end conversion optimisation, enabling brands to scale personalised, localised, high-CTR content across multi-channel campaigns with ease. Currently, we are in the post-revenue generation phase and already work with 10+ enterprise clients, validating both our product-market fit and scalability.

Key Highlights

• Immediate joining required

• Equity-focused role

  – significant ownership in the company’s success

• Minimal fixed compensation

  – only case-to-case coverage of expenses
• Opportunity to be a

  core founding team member

  driving business growth
• Experience :

  8 Y+ but note more than 14 years

Role Overview:

We are looking for a dynamic Head of Sales with a strong background in B2B enterprise sales, preferably in adtech or media sales, with deep connections among marketing heads, decision-makers, and founders. In this strategic, hands-on role, you will drive NYX’s revenue growth and establish it as a leading performance marketing platform.

Key Responsibilities:

• Lead and execute strategic B2B enterprise sales and partnerships in the adtech/media space.
• Build and expand a strong pipeline through industry networks and direct outreach to marketing leadership (CMOs, Heads of Marketing, Founders).
• Build and lead the sales strategy to accelerate revenue and client acquisition
• Establish and nurture relationships with key partners, brands, and enterprises
• Set up sales processes, pipelines, and metrics for predictable growth
• Run end-to-end sales cycles — from pitching and demos to negotiation and onboarding.
• Build and lead the sales team as the business scales.
• Collaborate with product and marketing to refine offerings and align sales strategies.
• Provide leadership and mentorship to foster a high-performance sales culture.
• Identify market trends, new revenue opportunities, and competitive insights.
• Proven experience in driving revenue growth and business development
• Global sales experience will be an added advantage
• Honesty, high ethics and morals, humility, and flexibility

Next 3-Month Revenue Growth Plan:

The Head of Sales will directly drive a focused plan to grow revenue 3X over the current base in the next 90 days, through:

-Targeted B2B Enterprise Sales Push:

• Leverage existing network and outreach to onboard 15–20 new enterprise clients across key industries (D2C, BFSI, FMCG, and startups).
• Prioritise clients with immediate campaign scaling needs and performance marketing goals.

-Founder-Led Deal Closures:

• Work alongside the founding team to close high-value accounts, accelerating sales cycles and onboarding key logos.

-Referral & Network Activation:

• Activate marketing leaders, ex-colleagues, and industry connections to generate warm leads and enterprise referrals.

-Product-Led Sales Support:

• Collaborate with the product team to refine sales demos and pitch decks based on early client feedback, strengthening win rates.

-Tactical Partnerships:

• Close partnerships with agencies and media buying partners to access scaled lead pipelines.

-Team Expansion & Enablement:

• Hire and train 2–3 high-performance B2B sales reps to extend outreach and handle inbound leads.

-Performance Focus:

• Set clear revenue targets, track weekly performance, and continuously refine approach to hit growth KPIs.

This plan aims to triple current monthly revenues by expanding client acquisition across multiple verticals, optimizing deal velocity, and building a scalable sales foundation.

Qualifications:

• 8–12 years of experience in B2B enterprise sales within adtech, media sales, or digital marketing domains.
• Strong network and relationships with marketing decision-makers at mid to large-scale brands.
• Proven experience in consultative sales, solution selling, and enterprise deal closures.
• Hands-on experience in client demos, relationship management, and ongoing client education.
• Experience in leading and scaling a sales team.
• Education from a premium business school (preferred but not mandatory).
• Strong problem-solving, communication, and leadership skills.
• High integrity, humility, and adaptability.

Compensation:

• Primarily an equity-based role until the institutional funding round.
• A modest fixed compensation can be considered on a case-to-case basis during the interim.
• Potential to transition into a Chief Revenue Officer (CRO) position post-fundraise, with a revised and structured compensation package.
• Attractive equity offering

NYX offers a rare opportunity to shape the future of AI-led performance marketing as a leader from the front. If you're passionate about driving growth in the adtech space, write to us at hr@nyx.today.