Head of Digital Marketing — 15+ Years Experience

About the Role
We are looking for a senior leader with a total of 15+ years of professional experience, of which at least 5 years must have been spent leading cross-functional sales and/or marketing teams, to lead and build our Digital Marketing division.

The ideal candidate has spent 8–10 years in hands-on sales roles and has subsequently transitioned into digital marketing, with approximately 7–8 years of practical digital marketing experience, using digital platforms to drive sales and lead generation.

This role is for someone who has personally done sales and now applies that real-world sales experience through digital marketing to drive leads, revenue, and business growth for small and medium-sized businesses.

This is a leadership role with ownership, not a campaign-only position.

Our Digital Marketing Vision & Approach
We will be targeting small and medium-sized businesses across India, typically companies with ₹20 Crore+ annual turnover.We will operate with complete strategic transparency — openly sharing our strategy and performance projections with clients and committing to measurable results that guarantee predictable outcomes for every rupee they invest. If we fail to deliver on our promises, we will refund every rupee the client has invested.

Our execution approach will combine:

• International-standard campaign messaging
• Leveraging WhatsApp CRM for Indian businesses
• AI-enabled creative and strategic development

What We Need You to Take Charge Of
1.Lead Client Strategy & Business-Outcome-Driven Digital Marketing (80% of the role)
•Take client briefs and understand their business goals, growth objectives, and sales process•Create clear, structured digital marketing approaches aligned to lead generation and revenue outcomes•Prepare and present strategies through well-crafted pitch decks, explaining how campaigns support business goals•Present performance projections with confidence and practical logic (leads, pipeline, conversions)•Support the conversion of prospects into long-term clients by clearly articulating value and expected outcomes

2. Hands-On Execution in the Initial Phase
You will handle all execution, including•Plan and execute campaigns•Manage performance•Handle reporting and optimizations

3. Create and shape this division — its people, processes, and structure.
Your responsibilities will include:•Developing internal processes and workflows•Working closely with our internal consultant on strategy and systems•Setting up a scalable operational structure•Recruiting and training team members as the division grows

This role is for someone who’s comfortable leading from the front.

About Us
We’re a 14-member team of highly talented professionals specializing in website design, custom coding, and full-scale web development. For over a decade, we’ve exclusively served international clients across the USA, Europe, and Australia — consistently delivering design and development quality that meets top global standards.

Our creative excellence has earned us Platinum status on 99designs, placing us among the top 1% of website design specialists worldwide — and notably, the only team to maintain Platinum status for 8 consecutive years by focusing exclusively on website design (while others work across multiple graphic categories).

Our design department is led by a Senior Creative Head from Government Art College with over 20 years of experience working with the Tata group, ensuring world-class visual standards on every project.

Our development department consistently delivers high-quality, standards-compliant code for international clients and agency partners. Our expertise spans custom coding, CMS customization, and complex web functionalities, combining precision with reliability. Several international agencies have relied on us as their long-term development partner for 5–6 years, trusting us for consistent delivery and dependable execution.

With this strong global foundation, we are now expanding into the Indian market, aiming to work with small and medium-sized businesses across India (₹20 Cr+ annual turnover) and bring them the same world-class digital marketing and web solutions we deliver globally.

The Person We’ve Been Waiting For
This is not just another job.It’s an opportunity to lead, build, and take charge of a powerful new vertical.

Job Types: Full-time, Permanent

Pay: ₹75,000.00 - ₹90,000.00 per month

Benefits:

• Paid sick time

Application Question(s):

• Only apply if you have a minimum of 15 years of experience in hardcore sales roles with a proven track record of selling.

Experience of approximately 7–8 years using digital marketing platforms to generate leads or sales outcomes is mandatory.

• Only apply if at least 5 of those 15 years were spent as leader of cross-functional, sales, or marketing teams.
• Only apply if you’re willing to personally manage the full digital marketing cycle — client meetings, strategy, and delivery
• Do not apply if your background is limited to a Digital Marketing Manager role focused solely on campaign execution
• Only apply if you are fully comfortable working closely with an internal consultant who will guide internal processes and shape client strategies
• Only apply if you are willing to attend an on-site interview at our office in Tollygunge.
• Only apply if you are willing to work full-time from our office location in Tollygunge

Work Location: In person