Head – Growth Marketing

8 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Contractual

Job Description

At Ennoventure, we are redefining the fight against counterfeit goods with our groundbreaking technology. Backed by key investors like Fenice Investment Group and Tanglin Venture Partners, we are ready to embark on the next phase of our journey. Our aim? To build a world where authenticity reigns, ensuring every product and experience is genuine. Here, innovation moves fast, collaboration fuels success, and your growth isn’t just encouraged—it’s inevitable.As the Head of Growth Marketing, you will drive Ennoventure’s global growth marketing strategy, integrating brand, demand generation, pipeline growth, digital, product marketing, communications, and go-to-market initiatives. You will work closely with senior leadership, cross functional teams and agencies to drive pipeline, product visibility, customer engagement, and brand authority across markets. This role requires a balance of strategic thinking and operational excellence, particularly in enterprise-focused, account-based marketing (ABM) environments. This role combines leadership, creativity, analytics, and cross-functional collaboration. You will play a critical role in shaping the future of Ennoventure’s market presence and growth.

What will you do?

Lead Generation & Demand Generation

• Translate company growth targets into integrated annual and quarterly marketing plans with clear KPIs. • Define and execute multi-channel global demand generation strategies (digital, ABM, SEO, paid media, webinars, email, and partner marketing). • Campaigns for regional markets while ensuring alignment with global brand and revenue goals. • Leverage marketing automation, CRM, and analytics to monitor lead quality, conversion rates, and ROI. • Partner with Sales to develop targeted nurture programs, collateral, and messaging that accelerate conversions. • Drive pipeline acceleration and optimize campaigns based on performance insights.

Brand & Content Development

• Develop and maintain a compelling brand narrative, visual identity, and consistent messaging framework across all channels. • Oversee creation of thought leadership content, case studies, customer stories, videos, and blogs to fuel lead generation and sales enablement. • Ensure alignment between content strategy and demand generation priorities for maximum impact.

Event, Communication & PR

• Plan and manage global participation in trade shows, conferences, and virtual events to enhance visibility and generate leads. • Oversee PR strategy, including media relations, press releases, and industry thought leadership positioning. • Support internal communications and employer branding to strengthen company culture and talent attraction

Team Leadership & Vendor Management

• Manage relationships with global marketing vendors and agencies across digital, creative, events, and PR. • Negotiate contracts, monitor performance, and ensure deliverables meet agreed KPIs.Requirements

What do we look for at Ennoventure?

• Master’s degree in marketing, Business, Communication or a related field. • 6–8 years of experience in B2B marketing, with at least 2 years in a startup preferably • Proven experience in ABM, performance marketing, and international lead generation. • Experience in SaaS, enterprise tech, deep tech, or innovation-led industries. • Strong track record of executing campaigns across multiple global regions • Excellent analytical, communication and collaboration skills with a positive, learning-oriented mindset. • Self-starter, adaptable, hands-on, and comfortable working in fast-paced environments.Benefits

What do we offer?

We believe that our people are the driving force behind our success, fueling big ambitions with bigger impact. We’re building more than just a workplace, we’re crafting a space where everyone feels seen, heard, and unstoppable. Here, you don’t just thrive, you grow, innovate, and leave a mark that matters. That’s why we’re committed to equipping you with the best: a Total Rewards Policy that integrates- • Pay: A Competitive Salary that reflects your talent and drive! • Financial Reward: Performance-based Rewards that recognize your impact. • Well-being: Comprehensive Health Insurance & Mental Health Programs to keep you at your best! • Learning: An ongoing investment in you and your skills. • Personalized Development: Self-growth plans crafted to match your performance and career aspirations. • Compensation Reviews: Regular reviews to ensure your value aligns with market trends

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