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8 Gtm Planning Jobs

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4.0 - 8.0 years

0 Lacs

karnataka

On-site

As a strong category growth marketer at Swiggy Instamart, your role involves owning and designing end-to-end customer initiatives for the concerned categories. You will collaborate with various teams to ensure a seamless consumer journey from category marketing to regional/national events. Responsibilities: - Conceptualize and execute customer journeys for core categories and flagship campaigns - Collaborate with Category Management, Product Management, Merchandising Operations, and other teams to gather inputs and develop consumer journeys - Own creative briefs and ensure the quality of visual and copy elements in consumer journeys - Develop detailed execution plans and ensure timely delivery by assigning roles and responsibilities - Drive improvements in the merchandise experience through strategic and creative ideas - Analyze merchandising metrics, consumer feedback, and implement continuous improvements - Communicate findings and results to senior leaders - Create and execute effective Go-To-Market plans for new product releases and initiatives Desired Candidate: - Innovative, customer-focused, and enthusiastic with strong judgment and problem-solving skills - Experienced in technical tools, digital marketing, data analysis, or relevant merchandising experience - Passionate, organized, and capable of managing multiple projects simultaneously - Strong oral and written communication skills with the ability to adapt communication style - Demonstrates striving for excellence and taking action in high-pressure situations - Prioritizes consumer needs and understands brand marketing, online consumer behavior, and product development - Comfortable working in a high-growth and fast-paced team environment If you are someone who thrives in driving category growth, leading cross-functional initiatives, and delivering exceptional consumer experiences, we would love to have you on our team at Swiggy Instamart.,

Posted 2 weeks ago

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6.0 - 8.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

This is a high-impact role that blends P&L ownership, product lifecycle management, go-to-market strategy, consumer insight, and demand generation. As a Category Lead, you&aposll work cross-functionally with marketing, product, R&D, supply chain, and tech teams to scale the category and drive sustainable, profitable growth. Key Responsibilities Own the end-to-end P&L for the Mens category, including revenue, margins, pricing, discounting, and overall profitability. Define and implement consumer-first strategies using data, insights, and competitive analysis. Lead product development in partnership with R&D and supply chainfrom new product launches to portfolio rationalization. Drive GTM execution for new launches, including positioning, pricing, packaging, and media strategy. Collaborate with growth and CRM teams to build tailored acquisition, retention, and CLM journeys for the category. Partner with performance marketing, marketplaces, and offline channels to deliver revenue and growth targets. Continuously monitor and optimize key metrics such as AOV, conversion rate, RTO%, and repeat rate. Stay ahead of market trends through deep consumer insights, analytics, and competitive intelligence. Work with creative and content teams to craft compelling category narratives across digital and offline touchpoints. What Were Looking For 6+ years of experience in FMCG or consumer-focused sectors in roles such as category management, brand management, or growth. Demonstrated experience in managing a full P&L, along with expertise in digital marketing, GTM planning, or lifecycle marketing. Strong analytical and problem-solving skills; experience working with dashboards, insights, and business reports. Proven ability to collaborate across cross-functional teams, including product, supply chain, and digital marketing. Agility and execution mindsetthis role requires strategic thinking coupled with hands-on operational ownership. Show more Show less

Posted 3 weeks ago

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15.0 - 19.0 years

0 Lacs

maharashtra

On-site

As a GTM FSI Lead for Google Cloud, you will play a crucial role in driving the regional application and operationalization of the Go-To-Market (GTM) plan specifically for the Financial Services Industry (FSI) sector. Your primary responsibility will be to provide dedicated accountability by implementing the GTM plan in the region and establishing a feedback loop to drive necessary changes for accelerating goal attainment. Collaboration will be a key aspect of your role as you partner with sub-regional growth leaders to execute the plays in alignment with sub-regional business leaders. Additionally, you will work closely with cross-functional stakeholders across GTM and Engineering to manage and refine the plan, adapting to market dynamics and evolving customer needs. Google Cloud's mission is to empower organizations to digitally transform their businesses with enterprise-grade solutions leveraging cutting-edge technology. By joining our rapidly growing team, you will contribute to shaping the future of businesses across various sizes, connecting technology with customers, employees, and partners. The responsibilities of this role include organizing the cross-functional application of the regional plan for the FSI space, collaborating with Global Practice Lead and Regional GTM Practice Leader to refine the GTM plan and strategy, and leading collaboration with GTM Growth Leads in sub-regions for implementing and optimizing the regional GTM plans. You will also drive field engagement with GTM plays, monitor adoption through enablement, track and analyze critical metrics and KPIs for GTM plays, and conduct quarterly and monthly business reviews for the FSI space. Your insights and recommendations will be crucial in facilitating a continuous feedback loop to ensure the success of GTM initiatives. If you have a Bachelor's degree or equivalent practical experience, along with 15 years of technical or GTM planning experience for a Cloud business in a customer-facing or support role, this role offers an exciting opportunity to leverage your expertise in a dynamic and innovative environment. Experience with Cloud products, content creation, narrative development, and excellent presentation skills will be valuable assets in driving the regional GTM plan for the FSI sector at Google Cloud.,

Posted 1 month ago

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10.0 - 14.0 years

0 - 0 Lacs

maharashtra

On-site

You will be appointed as the National Head of Sales & Business Development and report directly to the CEO. The offered CTC is 2528 LPA with flexibility up to 3032 LPA for exceptional profiles. A notice period of immediate to 45 days is preferred, with buyout feasible if necessary. The company boasts a legacy of over 30 years in Engineering Excellence, delivering top-notch solutions that enhance safety, productivity, and reliability across various engineering sectors such as aviation, energy, mining, construction, automotive, and more. They have global partnerships with leading brands, in-house manufacturing capabilities, integrated site services, and a Pan-India sales and service network, meeting diverse needs with unparalleled expertise and service. Your role will be to drive aggressive and profitable growth for the Industrial Distribution products business pan-India. This will involve leading value-driven B2B sales, expanding the product portfolio and market reach, building and mentoring a high-performance national sales team, and establishing new sales channels while executing a robust Go-To-Market strategy. Your key responsibilities will include driving Sector & Strategic Accounts Management approach, expanding the Industrial distribution business by bringing new OEMs on board, achieving revenue & profitability targets, driving sales for key OEM lines plus new product launches, developing & executing a national sales strategy, expanding direct B2B business, instilling a consultative value selling culture, driving CRM adoption, sales forecasting, team KPIs, and change management. The selection criteria include the preferred age range of 3240 years, willingness to be based in Mumbai with open national travel, a minimum of 1012 years in B2B industrial sales, at least 5 years in team leadership managing RSMs and front-line sales staff, hands-on experience with project commissioning, maintenance, or inspection products, familiarity with target industries, background with reputed industrial brands/distributors, and a hunting mindset with strong pipeline maintenance. Desired skills include consultative ROI-based selling, proven ability to prospect & close new accounts, setting up reseller/partner networks, structured territory and product expansion planning, CRM usage with preference for Salesforce, excellent presentation & negotiation skills, high self-motivation, ownership mindset, passion for building brands & market footprint, adaptability to an entrepreneurial setup, hands-on leadership style, approachable coaching and mentoring approach, high integrity, customer relationship focus, resilience, energy, and persistence. Cultural fit requirements include alignment with company values - Innovation, Respect, Customer-centricity, and Value Creation, and adapting to the dynamic, performance-driven culture with evolving roles and transparent accountability for results.,

Posted 1 month ago

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8.0 - 13.0 years

9 - 17 Lacs

Mumbai, Maharashtra, India

On-site

The purpose of the role is to assist in guiding the brand strategically in alignment with the company s vision and stakeholder expectations.The company is an equal opportunity employer and values diversity at all levels. Women professionals are especially encouraged to apply for this role. Key Responsibilities: Align GTM (Go-To-Market) plans with the strategic vision in coordination with the Vertical Head Identify opportunities for brand and marketing solutions aligned with business goals Plan and track project milestones to ensure timely execution Monitor brand performance using KPIs such as sales, market share, and growth Manage day-to-day interactions with external agencies Collaborate with cross-functional teams, including product, sales, and customer marketing Execute brand and marketing activities across various channels Develop and manage the annual marketing calendar; adapt as needed throughout the year Support and execute communication strategies across mediums, tracking performance via KPIs Ensure marketing activities stay within allocated budgets Provide guidance and mentorship to the marketing team Educational Qualifications And Experience: MBA with specialization in Marketing with 8+ years in the industry. Consumer & Brand Fundamentals: Expertise in consumer behavior, market research, brand positioning, and competitive analysis GTM Planning: Skilled in developing and executing Go-To-Market strategies for product portfolios Vendor Management: Effective coordination with agencies, ensuring timely and complete delivery, and managing contracts and performance Budgeting: Proficient in planning marketing budgets, optimizing costs, and tracking expenditures ROI Tracking: Measuring campaign effectiveness using KPIs like GRP, CPM, and engagement; leveraging analytics for informed decisions Technology & Innovation: Embracing digital, AI-driven marketing tools and staying updated with the latest industry trends.

Posted 1 month ago

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7.0 - 12.0 years

20 - 35 Lacs

Bengaluru

Work from Office

Job Title: Head - Partnerships (Education) Location: Bengaluru Job Type: Full-time Reports To: Director, Product Marketing - Education About Us: Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We’re passionate about empowering people to craft beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! About Adobe for Education: Adobe for Education is committed to empowering educators and students with creative tools and digital literacy to enhance learning outcomes. We aim to foster creativity and innovation in schools across India through strategic partnerships and impactful programs. Role Summary: We are seeking a dynamic and strategic Head of Partnerships to lead Adobe’s partner ecosystem development for the Education sector in India with a focus on the K-12 segment. The ideal candidate will be responsible for identifying, onboarding, and managing partnerships with: - Independent Software Vendors (ISVs) - Educational Publishers - ICT Solution Providers - Affordable Private School (APS) Chains - Non-Governmental Organizations (NGOs) - Education Labs Suppliers - Hardware Suppliers - Other education solution providers for schools This high-visibility role is critical in driving the acquisition engine and engagement of Adobe products in the education market. It requires the ability to independently evaluate potential partners and channels from a product-fit perspective to ensure these partners are able to best deliver the penetration and engagement for relevant products from the Adobe ecosystem. A deep understanding of the Indian K-12 education ecosystem and its key players is essential. Key Responsibilities: • Develop and execute a comprehensive partnership strategy to expand Adobe’s footprint in the Indian education sector. • Identify and engage with potential partners across ISVs, publishers, ICT players, APS chains, NGOs, labs, hardware suppliers, and other education-focused organizations. • Negotiate and finalize partnership agreements aligned with Adobe’s strategic goals. • Collaborate with internal teams (sales, marketing, product) to ensure successful partner onboarding and enablement. • Drive joint go-to-market initiatives with partners to promote Adobe’s education offerings. • Monitor partner performance and ensure alignment with business objectives. • Represent Adobe at industry events, conferences, and partner meetings to build brand visibility and thought leadership. • Provide regular reporting and insights on partnership performance and market trends. Qualifications: • Bachelor’s degree in Business, Marketing, Education, or a related field; MBA preferred. • 10+ years of experience in partnerships, business development, or channel management, preferably in the education or technology sector. • Proven track record of building and managing successful partner ecosystems. • Strong understanding of the Indian education landscape and key stakeholders. • Experience working in the education sector and with partner types such as ISVs, Publishers, NGOs, APS, ICT players, Labs, and Hardware Suppliers is essential. • Excellent negotiation, communication, and relationship management skills. • Strategic thinker with the ability to execute and deliver results in a fast-paced

Posted 1 month ago

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5.0 - 8.0 years

20 - 25 Lacs

Noida

Hybrid

We are looking for a strategic and execution-focused Product Marketing Assistant Manager with 5- 6 years of experience in the IT industry. The ideal candidate will be responsible for developing go-to-market strategies, crafting compelling messaging, and enabling sales success for our portfolio of IT services, platforms, or solutions. This role is critical in bridging the gap between product, sales, and marketing to drive growth and competitive differentiation. Key Responsibilities: Go-to-Market (GTM) Strategy & Launches Develop and own GTM strategies for new and existing services/products, ensuring successful market introduction and adoption. Collaborate with cross-functional teams (Product, Sales, Delivery, Pre-Sales) to align messaging and positioning. Messaging & Positioning Craft differentiated value propositions, key messaging frameworks, and competitive positioning that resonate with target audiences. Translate complex technical offerings into clear, benefit-driven marketing assets. Sales Enablement Create sales collateral, pitch decks, battlecards, and solution briefs to support field enablement. Conduct training sessions and build sales playbooks to empower the sales and inside sales teams. Customer & Market Insights Conduct market, competitor, and customer research to inform strategy and messaging. Use insights to continuously refine positioning and identify emerging trends or whitespace opportunities. Campaign & Content Collaboration Partner with demand generation and digital teams to create content for integrated campaigns, thought leadership, and ABM initiatives. Contribute to blogs, webinars, case studies, and industry narratives aligned to product focus areas. Performance Measurement Track adoption, pipeline impact, and content engagement to evaluate marketing effectiveness. Provide actionable feedback and refine strategy based on performance data. Desired Skills & Qualifications: 5-6 years of product or solution marketing experience in the IT services or SaaS domain Deep understanding of enterprise buyers, personas, and complex B2B sales cycles Strong experience in GTM planning, positioning, messaging, and enablement Excellent storytelling, communication, and content development skills Familiarity with CRM, marketing automation tools, and content management platforms MBA in marketing, Communications, or related field Nice to Have: Experience in ABM, buyer journey mapping, and persona-driven content strategies

Posted 1 month ago

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5.0 - 10.0 years

10 - 15 Lacs

Gurugram

Work from Office

Position: OEM Sales Manager, (Dell/Lenovo) Requirements/Qualifications: Education: Graduate in engineering/commerce with MBA preferred. Experience: 5+ years in IT OEM or channel sales management, with a strong preference for experience with Lenovo. Skills: Excellent communication, OEM relationship handling, project management, and GTM planning skills. Desired Attributes: Strong OEM partner management capabilities. Data-driven mindset with a focus on results. Understanding of the channel ecosystem, system integrator business, and Lenovo's portfolio. Ability to manage multiple internal and external stakeholders.

Posted 1 month ago

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