Gushwork.ai builds AI Agents that help small and medium businesses automate their entire inbound marketing stack — from SEO and website content to reviews, blogs, and lead funnels. Our current focus is the manufacturing and industrial distributors industry.In plain English: we’re replacing bloated marketing agencies with intelligent, always-on software.Backed by Lightspeed, SIG, Beenext, and B Capital, Gushwork.ai is one of the fastest-growing AI companies globally.In just a year, we’ve grown to $1.5M ARR and are scaling fast toward $15M — helping thousands of small businesses grow smarter, not harder.
The Mission
- Small businesses don’t have time for jargon. They want results, fast
- Your job is to make them instantly get what our AI agents can do for them — and feel like they’re missing out if they don’t start today
- You’ll own the story, the positioning, and the go-to-market motion for new products and launches — defining how Gushwork.ai is understood, adopted, and loved by SMBs everywhere
What You’ll Do
- Positioning & Narrative
- Build a category around AI-powered inbound growth — not “AI tools.”
- Turn complex automation into clear, memorable stories that make SMB owners nod
- Craft crisp, conversion-first messaging across the site, pricing, and campaigns
- Launches & GTM
- Partner with Product and Growth to launch new agents and pricing models
- Own launch strategy — from messaging and landing pages to decks, videos, and campaigns
- Drive adoption and retention metrics post-launch through insight-driven iteration
- Sales & Funnel Enablement
- Create content that closes deals: one-pagers, battlecards, case studies, demo scripts
- Build messaging systems that keep SDRs, AEs, and campaigns perfectly aligned
- Work with RevOps to test and refine pricing and website copy through A/Bs and data
- Market Insight & Research
- Develop a sixth sense for SMB psychology — how they evaluate, buy, and trust software
- Analyze competitors, agency alternatives, and category leaders to find whitespace
- Translate insights from customers and churn into messaging that converts better
You’ll Thrive Here If You
- Have 3–6 years of experience in B2B SaaS or SMB-focused product marketing
- Know how to translate “what it does” into “why it matters.”
- Are equal parts strategist and doer — you can build a positioning framework and rewrite the hero copy yourself
- Think in terms of conversion, not vanity metrics
- Move fast, experiment constantly, and hate slow marketing teams
- Have a sharp creative taste — you know when copy, design, or storytelling “just clicks
Why This Role Matters
- We’re building a category around AI-driven inbound growth for SMBs, and you’ll be the one defining it
- You’ll craft the voice, shape the brand, and make sure every launch — from pricing to product — feels electric, not generic
- This is a founding-team role, not a functional hire. Your work will directly shape how thousands of small businesses discover and trust Gushwork.ai
What Success Looks Like
- Every landing page and pricing page makes people understand and want the product
- Each new agent launch drives revenue, not awareness
- Gushwork.ai develops a recognizable voice — clear, confident, and slightly rebellious
- You turn internal product updates into external movements
Compensation
- Competitive base + performance bonus + meaningful equity in one of the fastest-growing AI startups in the world.
