Founding Growth & Marketing Lead

(Location: Remote / Hybrid | Full-Time | Early Stage | Founding Team Role)

About StapuBox

Founding Growth & Marketing Lead

founding team role with real ownership

What You’ll Own?

• Own/execute end-to-end growth strategy, with a strong bias towards action.
• Run performance marketing experiments (Meta, Google, etc) - test, learn, iterate.
• Build organic presence & brand voice across LinkedIn, X, and future channels.
• Lead product marketing - positioning, messaging, launches, narratives.
• Work closely with the founder & product team to align growth with what we build.
• Design and test early product-led growth loops.
• Track key metrics (activation, retention, CAC, engagement) & drive decisions.

Your Primary Goal

• Find and scale StapuBox’s repeatable growth channels.
• Bring early users consistently into the product.
• Turn users into advocates through clarity, storytelling, and experience.
• Lay the foundation for a scalable growth and marketing function.
• Evolve into a senior growth leadership role as the company scales.

You Should be

• Comfortable operating in ambiguity with minimal playbooks.
• Strongly execution-oriented (you ship, test, and iterate).
• Strategic enough to connect experiments to long-term direction.
• Opinionated, but grounded in data and user behaviour.
• Someone who wants ownership, accountability, and upside, not comfort.

We’d Prefer If You Have

• 3–6 years of experience in growth, product marketing, or early-stage startups.
• Experience taking a product from early users to meaningful traction.
• Strong storytelling instincts - writing, positioning, narratives.
• Familiarity with organic growth, communities, and content-led strategies.
• Interest in sports, fitness, or consumer communities (strong plus, not mandatory).

Compensation & Upside

• Lean/minimal fixed cash compensation
• Meaningful ESOP ownership
• Clear path to grow into Head of Growth / CGO based on impact and scale

This role is ideal for someone who wants to build real leverage early.

Perks

• Founding team ownership and real influence on company direction.
• Direct collaboration with the founder.
• Freedom to experiment, fail fast, and build what actually works.
• Opportunity to scale the function and team over time.