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Employer Branding Specialist

4 - 5 years

0 Lacs

Posted:7 hours ago| Platform: Linkedin logo

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Job Type

Contractual

Job Description

About the Role As an Employer Branding Consultant, you’ll drive strategy, storytelling, and execution for employer brand initiatives across the employee lifecycle. You will partner with global HR, Communications, and Business teams to elevate our company’s reputation as an employer of choice, both internally and externally. From designing standout social media campaigns to building engaging internal comms and managing vendor collaborations, you’ll be the bridge between company culture and brand perception. Key Skill Set: Employer Branding Strategy Internal & External Communication Content Planning & Campaign Management Social Media & LinkedIn Campaigns Employee Value Proposition (EVP) Development Stakeholder & Vendor Management Creative Briefing & Visual Storytelling AmbitionBox & Glassdoor Review Monitoring Global Team & Cross-functional Collaboration End to end Recruitment Tools: Notion, Canva, Google Workspace, LinkedIn Campaign Manager Key Responsibilities Strategy & Campaigns Develop and execute integrated employer branding strategies to attract top talent across tech, creative, and corporate roles. Own and lead end-to-end campaigns—conceptualization, content, calendar, coordination, and performance tracking. Social Media & Reputation Management Manage Life Pages and content on LinkedIn, Instagram, AmbitionBox, Glassdoor, and other talent-facing platforms. Run sponsored ad campaigns through LinkedIn Campaign Manager for hiring and culture-focused initiatives. Monitor reviews on public platforms and coordinate with stakeholders to address reputational concerns. Internal Communications & Culture Write and design internal communications, including policy updates, people initiatives, DEI storytelling, and engagement calendars. Collaborate with People Business Partners (PBPs), Tech, and Talent Acquisition & Ops teams to send out timely comms and ad hoc updates. Creative Collaboration & Vendor Management Act as the creative brief lead—owning concept development, copywriting, and creative direction for all posts, videos, and motion graphics. Liaise with design vendors for smooth execution, feedback loops, and on-time delivery. Maintain a detailed tracker for all campaign assets, deadlines, references, and approvals. Project & Knowledge Management Use tools like Notion to maintain campaign calendars, internal resource repositories, and collaboration systems. Document processes and maintain content libraries for easy access and knowledge transfer. What You Bring 4 - 5 years of experience in employer branding, communications, or content marketing—preferably in fast-paced, global environments & Recruitment. Proven ability to ideate and execute brand-aligned campaigns across multiple platforms. Strong writing, storytelling, and project management skills. Familiarity with tools like LinkedIn Campaign Manager, Notion, and Canva. A deep sense of culture, aesthetics, and audience tone across corporate and creative industries. Nice to Have Exposure to global teams and working across different time zones. Experience with diversity and inclusion communications. Comfort working both independently and cross-functionally with HR, TA and Tech teams. Show more Show less

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