E-Commerce Manager

Job Description – E-Commerce, Marketplace & Quick Commerce ManagerRole OverviewResponsible for managing Canjuice’s online sales, performance, visibility, and brand presence across D2C website, marketplaces, quick-commerce platforms, and social media. 1. Key Responsibilities (Point-Wise)1. E-Commerce (D2C Website Management)Manage product listings, pricing, stock mapping, and catalog hygiene. Oversee homepage banners, navigation, collections, and merchandising. Optimize product pages for conversion (titles, descriptions, images, size charts). Conduct regular site health checks (speed, UX, broken links, funnel flow). Track analytics—traffic, conversion, bounce rate, cart abandonment. Execute CRO strategies: A/B testing, product bundling, upsell/cross-sell. 2. Marketplace Management (Amazon, Flipkart, Myntra, Ajio, Meesho)Create & update SEO-optimized listings, attributes, and A+ content. Manage daily account health: order defects, cancellations, returns. Run sponsored ads, deals, coupons, and event-based promotions. Coordinate with category managers for visibility and participation in sales events. Analyze dashboards for CTR, conversions, rankings, and competition pricing. Plan inventory allocation and restocking to avoid OOS issues. 3. Quick Commerce Platforms (Blinkit, Zepto, Instamart, Flipkart Minutes)Manage onboarding, SKU activation, and hyperlocal catalog optimization. Maintain real-time inventory accuracy and fast replenishment cycles. Optimize SKU mix for fast-moving, impulse-friendly products. Coordinate for banner placements, promotions, and visibility slots. Monitor hourly/daily sales trends and customer buying patterns. 4. Social Media & Digital PresencePlan and maintain content calendar (reels, product showcases, campaigns). Coordinate photoshoots, styling, editing, and caption writing. Manage platform posting, engagement, DM handling, and brand responses. Assist in paid promotions (Meta ads), basic analytics, and performance tracking. 5. Coordination & OperationsWork with production & warehouse teams for stock readiness. Align with design team for creatives, banners, and marketplace assets. Handle customer feedback loops with support team. Maintain weekly reporting on sales, ads performance, returns, and trends. Required SkillsStrong understanding of e-commerce & marketplace dashboards. Knowledge of SEO, keywords, product attribute optimization. Basic understanding of paid ads (Amazon Ads, Meta Ads). Proficient in MS Excel, analytics, and reporting. Good communication, coordination, and problem-solving skills. Ability to multitask across platforms and meet timelines. QualificationsGraduate in Marketing, Business, Commerce, Fashion, or related field. 2–5 years of experience in e-commerce or marketplace roles. Experience in apparel/fashion is preferred.