Director -Sales & Marketing

10 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Position Summary

Axtria is seeking a

Director of Content Strategy & Storytelling

to lead the creation of high-impact content that powers our product marketing, portfolio marketing, and sales enablement efforts across the company. This is a senior, high-visibility role responsible for shaping Axtria’s voice, elevating our brand narrative, and bringing our AI-first portfolio to life through clear, compelling, and value-based storytelling

Job Responsibilities

  • Support Axtria’s end-to-end content creation engine—writing, editing, storyboarding, script development, and cross-functional review.
  • Partner closely across Product Marketing and Portfolio Marketing to develop unified narratives that elevate Axtria’s products and services, agentic AI capabilities, and cross-product value story.
  • Turn advanced concepts into simple, persuasive, outcome-driven narratives.
  • Create high-quality assets including white papers, videos, infographics, pitch decks, sales enablement materials, and executive-level thought leadership content.
  • Work with our internal Art Studio and creative partners to ensure compelling, clean, brand-aligned visual storytelling.
  • Establish editorial standards, templates, messaging frameworks, and governance processes to ensure consistency and scale across all content.
  • Mentor contributors and SMEs across teams to elevate writing and storytelling quality company wide.

Education

Master of Business Administration in Marketing or Business ManagementPG Certificate in Management

Work Experience

  • 10+ years in content strategy, storytelling, product marketing, editorial leadership, or similar roles in enterprise SaaS, analytics, or life sciences.
  • Demonstrated expertise translating technical concepts into compelling, value-based business narratives.
  • Exceptional writing, editing, and structured communication skills; a portfolio of published work is required.
  • Experience with multimedia formats (video, animation, interactive content) and strong project management abilities.

Technical Competencies

Cultural SensitivityAIMLData SecurityData PrivacyDecision MakingDetail OrientationInterpersonal SkillsLiterature searches (PubMed, Embase, Cochrane, Ovid, etc.)NLPOrganizational SkillsPharmaProduct ManagementThought Leadership: The leader proactively builds new solution frameworks and content/materials to enhance the Axtria brand. Brings their original point of view to various internal and external forums to facilitate and enhance collective decision making.

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