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Digital Marketing Manager

Webgross- Tech and Branding Solutions Provider

2 years

2 - 3 Lacs

delhi india

Posted:2 hours ago| Platform:

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Skills Required

marketing service saas strategy seo ads strategies drive content development tracking analysis automation crm scoring testing analytics excel looker power management hubspot marketo compensation collaborative support certifications communication

Work Mode

On-site

Job Type

Full Time

Job Description

About The Opportunity

We operate as a full-service digital marketing agency serving B2B and B2C clients across e-commerce, SaaS, and enterprise services—delivering performance-driven acquisition and brand-growth programs. You will join a fast-paced marketing services team that builds measurable campaigns across paid, organic, email, and conversion optimisation channels.

Primary Title:

Digital Marketing Manager |

Location:

India (On-site)Role & Responsibilities

Own and execute the end-to-end digital marketing strategy across paid search, paid social, SEO, email, and CRO to meet lead-generation and revenue targets.
Plan, launch and optimise PPC campaigns (Google Ads, Microsoft Ads) and paid social (Meta, LinkedIn) — manage budgets, bidding strategies and creative tests to maximise ROAS and reduce CPA.
Drive organic growth through technical SEO, content-led campaigns and backlink initiatives in close partnership with content and development teams.
Implement tracking (UTMs), set up GA4 and BI dashboards, run regular performance analysis and present actionable insights and forecasts to stakeholders.
Build and optimise marketing automation and lead-nurturing flows (CRM handoff, lead scoring) to improve conversion velocity and lifetime value.
Coach and coordinate with designers, content creators and junior marketers; implement process improvements and testing roadmaps (A/B tests, multivariate tests).

Skills & Qualifications

Must-Have

2 years- 4 years of experience in digital marketing with demonstrable success running paid and organic channels.
Proven hands-on experience with Google Ads and Meta Ads; strong focus on CPA and ROAS-driven campaign optimisation.
Solid analytics skills: GA4 implementation/analysis, Excel/Sheets proficiency; familiarity with dashboards (Looker/Power BI) and UTM strategy.
Excellent communicator with strong stakeholder management skills; available to work on-site in India.

Preferred

Experience with marketing automation platforms (HubSpot, Marketo) and CRM integrations for lead management.
Previous agency experience or background in e-commerce / B2B SaaS verticals and conversion rate optimisation (CRO).

Benefits & Culture Highlights

Performance-driven compensation with opportunities for bonuses and professional growth.
Collaborative, agency-style on-site environment with clear career paths and mentoring.
Support for certifications and upskilling (Google Ads, GA4, marketing automation).

This role is keyword-optimised for candidates searching for Digital Marketing Manager, Performance Marketing, PPC Manager, SEO & SEM roles. If you are results-oriented, analytically strong and enjoy leading multi-channel programs on-site in India, we want to hear from you.
Skills: meta ads,market trends,team management,google ads,communication,seo,analytical tools

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Digital Marketing Manager