We are seeking a highly technical and results-driven Digital Marketing Manager with over 5 years of experience to lead our digital growth and manage the complete technical ecosystem of our marketing infrastructure. This role blends backend website management with performance marketing expertise and demands a deep understanding of advanced SEO, PPC, server-side operations, and analytics.

Key Responsibilities

Website & Backend Management

Manage website backend including WordPress, custom CMS, and server-side tasks (AWS, cPanel).
Perform regular updates, landing page creation, and minor HTML/JS coding fixes.
Coordinate with developers for larger builds and troubleshoot website performance and bugs.

Email Marketing

Design and deploy responsive HTML emailers for campaigns and automation workflows.
Use tools like Mailchimp, Klaviyo, or custom platforms for segmentation and targeting.

SEO & Performance Marketing

Lead and implement Advanced SEO strategies (on-page, off-page, technical SEO, schema, site speed, etc.).
Run and optimize PPC campaigns (Google Ads, Facebook Ads, LinkedIn, etc.) for maximum ROAS.
Keyword research, ad copy testing, audience targeting, and conversion tracking setup.

Analytics, Tracking & Data

Implement and maintain Google Tag Manager, data layering, and enhanced eCommerce tracking.
Use GA4, Hotjar, Looker Studio, or similar tools for performance reporting and dashboards.
Monitor KPIs, user journeys, and CRO strategies for lead and sales optimization.

eCommerce & CRM (Advantageous)

Experience with Shopify, WooCommerce, or Magento for product uploads, promotions, and funnels.
CRM integration and automation experience is a plus (HubSpot, Zoho, Salesforce, etc.).

Tool Expertise

Google Ads, Meta Ads, Tag Manager, GA4, Google Search Console
SEMrush / Ahrefs / Screaming Frog / GTmetrix / Hotjar
Email marketing tools (Mailchimp/Klaviyo)
CMS like WordPress & Shopify
AWS & cPanel hosting environments
Basic HTML/CSS/JS for landing pages & emails

Qualifications & Skills

Minimum 5 years of proven experience in digital marketing with a strong technical foundation.
Bachelor’s degree in Marketing, IT, or related field.
Strong understanding of performance tracking, A/B testing, and funnel optimization.
Self-motivated, detail-oriented, and able to work independently.
Bonus: Experience managing digital campaigns for eCommerce businesses.

More Jobs at Social Vibes x Brewhaus

Digital Marketing Manager

Kochi, Kerala, India

5.0 - 5.0 yrs

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

Social Vibes x Brewhaus

Login to

Please Verify Your Phone or Email

Confirm Action

Search

Profile

Upskill and Grow with AI

Digital Marketing Manager