Digital Marketing Manager

Company Description

PolyMint (Newco Polymer Intel Pvt. Ltd.) is a data-driven platform offering pricing intelligence, market insights, and industry events for the polymer and recycling sector. Formerly knows as AP Industry Conferences.

Role Description

This is a full-time hybrid role for a Digital Marketing Manager based in Indore, India, with flexibility for some remote work. The Digital Marketing Manager will be responsible for developing and executing digital marketing strategies, managing social media campaigns, conducting lead generation, analyzing web performance metrics, and effectively promoting our services of market intelligence, reports, events and conferences. The role involves collaboration with various teams to drive engagement and maximize the digital presence of PolyMint and its events.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, email, and web channels.
• Manage PolyMint’s online presence — LinkedIn, Instagram, Twitter/X, YouTube.
• Create engaging content for posts, newsletters, event promotions, and insights.
• Work with the Graphic Designer to produce visual creatives and marketing materials.
• Run paid ad campaigns (Google Ads, Meta, LinkedIn) and track performance.
• Improve website visibility through SEO and regular content updates.
• Support event marketing campaigns for conferences and industry programs.
• Coordinate digital communication for market insights, pricing updates, and reports.

What We Are Looking For

• 3–5 years of minimum experience in digital marketing or branding roles.
• Strong understanding of social media strategy, analytics, and campaign execution.
• Ability to write clear, engaging marketing content.
• Familiarity with design tools (Canva/Adobe) is a plus.
• Experience in B2B marketing or events industry will be an added advantage.
• A creative mindset with strong attention to detail.

Qualifications

• Proficiency in Social Media Marketing and Lead Generation to effectively promote events and engage target audiences.
• Strong skills in Digital Marketing and Marketing strategy development to drive brand awareness and achieve business goals.
• Experience with Web Analytics to measure campaign performance and optimize marketing efforts.
• Excellent interpersonal, communication, and leadership skills to collaborate with teams and external stakeholders.
• Analytical mindset with a data-driven approach to decision-making.
• Prior experience in event or conference marketing is a plus.
• Master's degree in Marketing, Communications, Business, or a related field is preferred.

Why Join PolyMint

• Fast-growing brand in the polymer market intelligence & events ecosystem.
• Exposure to industry leaders, major conferences, and digital innovation.
• Opportunity to shape the digital identity of a rising national brand.
• Dynamic, collaborative, and growth-oriented work environment.