Digital Marketing Associate

We are looking for a star player who can help us build digital relationships with our customers.

From an attitude perspective these attributes would be a great fit for us:

• Humility
  
• Honesty
  
• Empathy
  
• Creativity
  
• Team player
  
• Growth mindset
  

Shift Timings:

Evening Shift 5:00PM to 02:00AM IST (Non Negotiable, We work mostly with US customers in EST Time Zone)

Key Responsibilities and Skills

• Create, schedule, and manage social media content, ensuring proactive engagement and community management
  
• Plan digital campaign calendars and execute key marketing initiatives, including webinars, newsletters, and outreach campaigns
  
• Implement on-page, off-page, and technical SEO strategies to improve website performance and search rankings.
  
• Use tools like Google Analytics to track campaign performance, generate reports, and provide creative recommendations for improvement.
  
• Identify and attract potential leads through digital marketing strategies, including outreach, email marketing, and paid/organic campaigns.
  
• Maintain and track lead data in

  HubSpot (or equivalent CRM)

  to optimize marketing and sales alignment.
  
• Create and manage email campaigns using tools like

  Mailchimp or Mautic

  , ensuring high engagement and conversion rates
  
• Work closely with other departments to align marketing activities with business goals.
  
• Research keywords and write

  SEO-optimized blogs

  to drive organic traffic and improve search visibility.
  
• Hands-on experience with social media management tools (e.g.,

  Hootsuite, Buffer

  ) and marketing automation platforms.
  
• Utilize

  Apollo (or similar prospecting tools)

  to identify and engage with potential leads, supporting outreach efforts to expand brand reach
  
• Google Ads, HubSpot, or other digital marketing certifications are a plus.
  

Education:-Any Graduate or Post Graduation Degree/Diploma