Digital Marketing Analyst

About BrandLoom

At BrandLoom, we don’t just market—we build brands. As a leading digital marketing and brand consulting firm, we help businesses in India, the US, UK, UAE, and beyond grow sustainably and profitably. We believe in strategy backed by data, creativity powered by insight, and campaigns that don’t just win awards—but win customers.

Role Overview

Digital Marketing Analyst

Key Responsibilities

• Set up and manage reporting dashboards (Looker Studio, GA4, etc.) for internal and client-facing performance reviews
• Analyze campaign data across

  Google Ads, Meta Ads, and LinkedIn

  to uncover actionable insights and optimization opportunities
• Track user behavior using GA4 and event-based analytics to identify drop-offs, engagement patterns, and funnel performance
• Collaborate with content, design, and paid media teams to align execution with strategic insights
• Conduct competitor and industry benchmarking to provide perspective on performance
• Own weekly/monthly reporting, flagging anomalies, trends, and opportunities proactively
• Assist in performance forecasting and ROI modeling for media plans

You’ll Excel in This Role If You:

• Have 2–4 years of experience in a digital agency or data-heavy marketing role
• Are fluent in GA4, Google Ads, Meta Business Suite, and ideally Looker Studio
• Love diving into metrics, but can also tell a story from numbers
• Are comfortable juggling multiple projects, clients, and deadlines
• Know how to simplify complexity—your insights are sharp and digestible
• Are self-motivated, process-oriented, and excited to grow with a high-performance team

Tools You’ll Use

• Google Analytics (GA4)
• Google Ads
• Meta Ads Manager
• LinkedIn Campaign Manager
• Google Looker Studio / Data Studio
• Google Sheets / Excel
• SEMrush / SimilarWeb (preferred)

Why Join BrandLoom

• Work with a diverse range of clients—across geographies and industries
• Make decisions that directly impact client growth and success
• Be part of a data-first, performance-driven, and entrepreneurial culture
• Flexible working environment (remote/hybrid options)
• Continuous learning with a high-growth trajectory