Digital Marketing Analyst

As a Digital Marketing Executive at SYLORA, you will play a crucial role in developing, implementing, and optimizing digital marketing strategies across various platforms. Your creative mindset and results-driven approach will be instrumental in enhancing our online presence and engaging with our target audience effectively. Key Responsibilities: - Conduct on-page and off-page SEO activities to improve website visibility - Perform keyword analysis and competitor research to enhance search engine rankings - Optimize website content to ensure it is search engine friendly - Plan, create, and schedule engaging social media posts across platforms like Instagram, Facebook, and Pinterest - Interact with followers, fostering community engagement and expanding our social media reach - Execute paid ad campaigns on social media as required - Design captivating graphics using Canva and assist in content creation for blogs, captions, and product descriptions - Update product listings and banners on the website regularly - Ensure smooth navigation and SEO optimization of the website - Monitor website performance using tools such as Google Analytics - Develop and send newsletters, promotional campaigns, and product updates through email marketing Requirements: - Minimum 1 year of proven experience in Digital Marketing - Strong understanding of SEO, keyword tools, and Google Analytics - Proficiency in Canva or similar design tools - Hands-on experience with social media platforms and ad tools - Basic knowledge of website CMS platforms, preferably WordPress/Wix - Excellent communication and creativity skills In addition to the exciting role as a Digital Marketing Executive, at SYLORA, you will have the opportunity to work with a rapidly growing fashion startup in a flexible and creative work environment. You can look forward to continuous learning and growth prospects while being conveniently located in the well-connected area of Industrial Area Phase 7, SAS Nagar, Mohali. To apply for this position, kindly submit your resume and portfolio to [admin@sylora.in] with the subject line: Digital Marketing Executive Application [Your Name]. Job Types: Full-time, Fresher, Internship Contract length: 12 months Benefits: - Paid time off - Provident Fund Schedule: - Day shift, Monday to Friday - Morning shift, Rotational shift Work Location: In person,