Digital Content & Social Media Strategist

4 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

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About AcmeMinds

AcmeMinds is a tech-forward company specializing in custom software development, AI-driven automation, and digital solutions that drive results. We’re now looking to expand our digital footprint and grow our organic presence across channels. Join us to play a key role in shaping our brand voice, SEO performance, and social presence from the ground up.


Role Overview

Digital Content & Social Media Strategist


Key Responsibilities

Content Strategy & Creation

  • Plan and execute a monthly content calendar (blogs, web pages, case studies, social posts)
  • Write SEO-optimized content for the websites, blogs, LinkedIn, and other platforms
  • Collaborate with design team/freelancers for visual assets (Canva/Figma briefs)


SEO Execution

  • Conduct keyword research and gap analysis using tools like Ahrefs/SEMRush
  • Optimize on-page elements: meta tags, headings, internal links, content structure
  • Monitor and improve rankings using Google Search Console, GA4
  • Support link-building efforts via guest posts, PR opportunities, and outreach


Social Media Management

  • Plan and publish platform-appropriate posts (LinkedIn, Instagram, etc.)
  • Write captions, hashtags, and CTA copy aligned with content strategy
  • Monitor engagement metrics and suggest improvements
  • Keep up with industry trends and social best practices


Reporting & Analysis

  • Provide weekly/monthly SEO and social performance reports
  • Analyze content performance to iterate on strategy
  • Track keyword ranking movements and organic traffic patterns


Skills & Qualifications

  • 2–4 years of experience in content writing, SEO, and social media marketing
  • Strong command of English and content structuring
  • Knowledge of on-page and off-page SEO best practices
  • Hands-on experience with:
  • SEO tools (Ahrefs, SEMrush, Google Search Console, Ubersuggest)
  • Analytics (Google Analytics 4)
  • Social media platforms & scheduling tools (Buffer, Hootsuite, Meta Suite)
  • Canva or similar design platforms (preferred)
  • Basic knowledge of WordPress or CMS tools
  • Self-starter with the ability to manage timelines and creative deliverables
  • Experience in Social Media Marketing and Social Media Optimization (SMO)
  • Proven ability in developing and implementing Content Strategies
  • Excellent written and verbal communication skills
  • Ability to work collaboratively in an on-site environment
  • Knowledge of the latest social media trends and tools


What You’ll Gain

  • Ownership over brand voice and content direction
  • Exposure to building a digital presence from scratch
  • Collaboration with a forward-thinking tech team
  • Opportunities to work on varied tech domains: SaaS, AI, mobility, automation


To Apply

hiring@acmeminds.com

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