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5.0 - 7.0 years
7 - 9 Lacs
Gurugram
Work from Office
Digital Marketing - Manager Location: Gurgaon (Client Side) Employment Type - Full-time (Hybrid Role) We re looking for a strategic, digital-first marketing professional to drive consumer connections for brands across social, media, CRM, influencers, and more.The ideal candidate blends creative thinking with data-driven execution building omni-channel campaigns, driving organic growth across owned platforms, and activating first-party consumer strategies. You ll collaborate with brand, commercial, and creative teams to craft impactful, insight-led digital experiences while identifying new innovations, optimizing performance through KPIs, and keeping the brand at the forefront of digital trends. On any given day you might: Closely work with the central brand marketing teams and commercial team to ideate & build digital campaigns across all consumer touchpoints. Translate business needs into digital marketing objectives & identify key interventions to achieve the same. Build omni-channel digital campaigns by identifying digital touchpoints & innovations beyond scaled platforms like Meta, YT to drive consumer engagement & talkability. Responsible for building, maintaining & driving users on owned channels - website, social media etc, organically. Responsible for driving Share of Search via social websites by identifying the right content formats, user engagement tools based on consumer behavior and continuously optimizing the same to increase traction on the platforms. Build a first-party strategy for the brand to acquire & activate consumers across different touchpoints. Build consumer-centricity brand communities and drive 24x7 engagement. Identify, test and leverage pertinent external innovations around content creation and distribution. Excellent knowledge of Facebook, Instagram, YouTube, LinkedIn, Twitter, SEO, CRM and WhatsApp for end-to-end brand campaigns. Planning, management and reporting on media campaigns with in-house team/ external agency. Oversee creative agency/ in-house agency s creative strategy, briefing and output for digital activations. Lead the company s social listening and monitoring function to derive business learnings and opportunities. Analyze campaigns and translate subjective or qualitative data into insight/recommendations and plans for digital campaigns. Establish and monitor effective benchmarks (best practices) and M&E for measuring the impact of digital campaigns. Coordinate with other cross-functional teams to establish processes and best practices for digital marketing and on-ground digital activations. Identify new avenues to activate brands on digital across paid, owned and earned channels. Stay abreast of new tools, trends, and best practices in digital marketing. Enhance brand engagement within the digital space the brand; design, build and maintain brand s social media & owned assets (Website, WhatsApp) etc. Spearhead digital initiatives to drive marketing objectives: Plan and execute all digital marketing initiatives, email, social media, SEO, CRM. Partner with brands to identify digital touchpoints based on brand s TG & lead the conversation with partners to innovate, ideate digital-first campaigns based on brand objectives. Lead social listening analysis for the brand MoM & identify factors influencing the same & adapt the learnings to upcoming campaigns. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) & identify key learnings/insights on the same. Partner with agencies to drive SEO & content on website: Identify the consumer trends & lead the short-term & long-term SEO strategy. Continuously optimize the content, identify right consumer experiences/tools based on brand s passion point. Work on 1PD, CRM strategy for the brands to acquire & activate data across touchpoints. Identify trends and insights and optimize spend and performance based on the insights. The Ideal Person Bachelor of Management Studies / MBA or equivalent. 5-7 years of experience in a reputed agency or brand, with at least 3 years dedicated to digital and social media marketing. Experience in the FMCG industry, with proven success managing on-ground digital operations. Prior work on well-known brands in digital media/advertising agencies or client-side. Strong analytical skills with the ability to derive insights and actionable recommendations. Excellent interpersonal skills and the ability to collaborate across internal and external stakeholders. Self-motivated with the ability to work independently. Proficiency in paid and owned digital media. Experience in community management for trade marketing partners. Proven track record in media buying, increasing digital reach, and executing impactful social media campaigns. You Bring Bachelor of Management Studies/ MBA or equivalent. At least 5 - 7+ years of relevant experience
Posted 2 months ago
5.0 - 7.0 years
6 - 10 Lacs
Gurugram
Work from Office
Digital Marketing - Manager Location: Gurgaon (Client Side) Employment Type - Full-time (Hybrid Role) We re looking for a strategic, digital-first marketing professional to drive consumer connections for brands across social, media, CRM, influencers, and more.The ideal candidate blends creative thinking with data-driven execution building omni-channel campaigns, driving organic growth across owned platforms, and activating first-party consumer strategies. You ll collaborate with brand, commercial, and creative teams to craft impactful, insight-led digital experiences while identifying new innovations, optimizing performance through KPIs, and keeping the brand at the forefront of digital trends. On any given day you might: Closely work with the central brand marketing teams and commercial team to ideate & build digital campaigns across all consumer touchpoints. Translate business needs into digital marketing objectives & identify key interventions to achieve the same. Build omni-channel digital campaigns by identifying digital touchpoints & innovations beyond scaled platforms like Meta, YT to drive consumer engagement & talkability. Responsible for building, maintaining & driving users on owned channels - website, social media etc, organically. Responsible for driving Share of Search via social websites by identifying the right content formats, user engagement tools based on consumer behavior and continuously optimizing the same to increase traction on the platforms. Build a first-party strategy for the brand to acquire & activate consumers across different touchpoints. Build consumer-centricity brand communities and drive 24x7 engagement. Identify, test and leverage pertinent external innovations around content creation and distribution. Excellent knowledge of Facebook, Instagram, YouTube, LinkedIn, Twitter, SEO, CRM and WhatsApp for end-to-end brand campaigns. Planning, management and reporting on media campaigns with in-house team/ external agency. Oversee creative agency/ in-house agency s creative strategy, briefing and output for digital activations. Lead the company s social listening and monitoring function to derive business learnings and opportunities. Analyze campaigns and translate subjective or qualitative data into insight/recommendations and plans for digital campaigns. Establish and monitor effective benchmarks (best practices) and M&E for measuring the impact of digital campaigns. Coordinate with other cross-functional teams to establish processes and best practices for digital marketing and on-ground digital activations. Identify new avenues to activate brands on digital across paid, owned and earned channels. Stay abreast of new tools, trends, and best practices in digital marketing. Enhance brand engagement within the digital space the brand; design, build and maintain brand s social media & owned assets (Website, WhatsApp) etc. Spearhead digital initiatives to drive marketing objectives: Plan and execute all digital marketing initiatives, email, social media, SEO, CRM. Partner with brands to identify digital touchpoints based on brand s TG & lead the conversation with partners to innovate, ideate digital-first campaigns based on brand objectives. Lead social listening analysis for the brand MoM & identify factors influencing the same & adapt the learnings to upcoming campaigns. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs) & identify key learnings/insights on the same. Partner with agencies to drive SEO & content on website: Identify the consumer trends & lead the short-term & long-term SEO strategy. Continuously optimize the content, identify right consumer experiences/tools based on brand s passion point. Work on 1PD, CRM strategy for the brands to acquire & activate data across touchpoints. Identify trends and insights and optimize spend and performance based on the insights. The Ideal Person Bachelor of Management Studies / MBA or equivalent. 5-7 years of experience in a reputed agency or brand, with at least 3 years dedicated to digital and social media marketing. Experience in the FMCG industry, with proven success managing on-ground digital operations. Prior work on well-known brands in digital media/advertising agencies or client-side. Strong analytical skills with the ability to derive insights and actionable recommendations. Excellent interpersonal skills and the ability to collaborate across internal and external stakeholders. Self-motivated with the ability to work independently. Proficiency in paid and owned digital media. Experience in community management for trade marketing partners. Proven track record in media buying, increasing digital reach, and executing impactful social media campaigns. You Bring Bachelor of Management Studies/ MBA or equivalent. At least 5 - 7+ years of relevant experience
Posted 2 months ago
8.0 - 13.0 years
18 - 25 Lacs
Hyderabad
Work from Office
Role & responsibilities - Develop and implement a comprehensive digital marketing strategy that aligns with business objectives and enhances brand positioning. - Lead innovative branding and performance marketing campaigns across paid media, organic channels, social platforms, search engines, email marketing, and influencer collaborations. - Drive creativity and innovation in digital content, ensuring storytelling and visual appeal engage and inspire target audiences. - Own and manage end-to-end digital campaigns across channels like Google Ads, Meta Ads, YouTube, LinkedIn, and programmatic advertising to maximize reach and ROI. - Oversee SEO, SEM, and ASO strategies, leveraging keyword research, on-page/off-page optimization, and backlinking to boost organic traffic. - Build and execute high-impact social media marketing campaigns that enhance brand visibility and engagement. - Ideate and strategize compelling content marketing initiatives, including blogs, videos, social media creatives, newsletters, and thought leadership pieces. - Leverage data-driven insights to optimize digital campaigns, analyzing key metrics such as CTR, conversion rates, CAC, and ROI. - Lead, mentor, and manage a team of SEO specialists, social media managers, content creators, and designers to ensure a cohesive and high-performing digital marketing function. - Collaborate with media agencies and creative partners to develop top-notch advertising materials and ensure brand consistency across all platforms. - Stay ahead of industry trends, emerging digital technologies, and best practices to continuously innovate and improve digital marketing efforts. Preferred candidate profile - MBA or equivalent in Digital Marketing / Communications from a reputed business school. - 3-8 years of experience in digital marketing, content marketing, and performance-driven campaigns. - Strong expertise in Google Ads, Meta Ads, Facebook Ads, YouTube Marketing, LinkedIn Ads, SEO and SEM. - Hands-on experience in content marketing, creative storytelling, and brand-building strategies. - Experience in marketing automation, CRM platforms, and web analytics tools (Google Analytics, HubSpot, SEMrush, etc.). - Strong understanding of UX/UI, landing page optimization, and conversion rate optimization (CRO). - Creative mindset with the ability to think outside the box and deliver breakthrough digital campaigns. - Excellent leadership, communication, and stakeholder management skills.
Posted 2 months ago
5.0 - 10.0 years
0 Lacs
Hyderabad
Work from Office
About Edvak: Edvak is a B2B SaaS company offering EHR services to doctors in the USA. Key Responsibilities: Plan and manage digital marketing strategies for growth Oversee all digital channels (website, blog, email, social media) Execute SEO/SEM to boost traffic and leads Track and report marketing performance and ROI Work with content team for effective digital distribution Requirements: Bachelors in Marketing or related field Strong analytical and communication skills
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Chennai
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelors degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Hyderabad, Chennai, Bengaluru
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelors degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Chennai
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelors degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Pune, Ahmedabad, Mumbai (All Areas)
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelors degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Chennai
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelor’s degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 6.0 years
10 - 12 Lacs
Kolkata, Coimbatore, Delhi / NCR
Work from Office
Digital Marketing Executive - Campaign Management Experience:3-6 Years Exp Salary : 10-12 LPA Preferred Notice Period: Within 30 Days Shift: 10:00AM to 7:00PM IST Opportunity Type: Remote (Mumbai) Placement Type: Permanent (*Note: This is a requirement for one of Uplers' Clients) Must have skills required : Linkedin campaign AND Lead Generation Manage Artworks(One of Uplers' Clients) is Looking for: Digital Marketing Executive - Campaign Management who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you. About The Role: Job Overview: Job description About ManageArtworks ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 5000+ leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. OVERVIEW We are looking for a results-oriented Campaign Specialist with a strong understanding of marketing fundamentals, consumer behaviour, market dynamics, and lead funnel management. The ideal candidate will have 34 years of hands-on experience in planning and executing digital campaigns for B2B SaaS products, with proven expertise in managing budgets, optimizing campaigns for performance, and working cross-functionally to drive pipeline growth. KEY DELIVERABLES Performance Marketing: Plan, execute, and optimize lead generation and brand awareness campaigns across LinkedIn and Google Search Ads. Improve ROI and CPL through precise audience targeting, ad creative testing, and bid optimization. Align campaigns to buyer journeys and ICP profiles. Marketing Strategy & Campaign Execution: Develop monthly and quarterly campaign plans in line with marketing and business goals. Deep understanding of consumer behaviour and decision-making patterns to craft high-performing campaigns. Own campaign budget planning and allocation, ensuring maximum efficiency. CRM, Email & Lead Management: Manage HubSpot workflows, drip campaigns, and lifecycle nurturing journeys. Segment and score lead to improve MQL to SQL conversion. Ensure proper handover of MQLs to the sales team with clear tracking. SEO & Web Traffic Growth: Conduct keyword research and implement SEO best practices to boost organic visibility. Collaborate with content teams to build keyword-driven blogs, landing pages, and backlinks. Market Understanding & Insights: Monitor market trends, competitor activity, and buyer behaviour to adapt campaigns and messaging. Leverage insights to position the product effectively and refine GTM strategies. Analytics & Reporting: Track and report campaign performance via GA4, HubSpot, and Looker Studio. Share weekly performance reports, highlighting wins, gaps, and optimization recommendations. Cross-Functional Collaboration: Partner with Sales, Design, Product, and Content teams to ensure integrated campaign execution. Contribute to landing page optimization, event promotion, and product marketing initiatives. REQUIRED QUALIFICATIONS Bachelors degree in a related discipline. An MBA in Marketing will be an added advantage for this role. 3–4 years of proven experience in B2B digital marketing, preferably in a SaaS environment. Strong understanding of marketing fundamentals, buyer psychology, and market segmentation. Hands-on experience with LinkedIn Ads, Google Ads, HubSpot, and GA4. Analytical mindset with the ability to present insights and influence decisions. Experience in managing marketing and campaign budgets. Nice to have: Knowledge of tools like SEMrush, Ahrefs, Google Search Console and Factors.ai. Experience in building webinar campaigns or event-based campaigns. How to apply for this opportunity: Easy 3-Step Process: 1. Click On Apply! And Register or log in on our portal 2. Upload updated Resume & Complete the Screening Form 3. Increase your chances to get shortlisted & meet the client for the Interview! About Our Client: ManageArtworks (A flagship product brought to you by Karomi, a leading Enterprise SaaS provider) enables 4000 leading Global and Indian brands. We offer everything to get artwork projects going & manage every step of the packaging and artwork process. Companies reach markets faster with our end-end packaging & artwork management system while achieving 100% compliance. About Uplers: Our goal is to make hiring and getting hired reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant product and engineering job opportunities and progress in their career. (Note: There are many more opportunities apart from this on the portal.) So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Posted 2 months ago
3.0 - 4.0 years
4 - 5 Lacs
Gurugram
Work from Office
Role & responsibilities Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube, adapting content to suit different channels. Oversee, plan and deliver content across different platforms. Develop, launch and manage new competitions and campaigns that promote organisation and brand. Form key relationships with influencers across the social media platforms. Manage and facilitate social media communities by responding to social media posts and developing discussions. Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights. Staying up-to-date with innovations trends and updates of social media platforms and researching popular content ideas. Analyse competitor activity. Recommend improvements to increase performance. Set targets to increase brand awareness and increase customer engagement. Dealing with enquiries from the influencers, media and related organisations. Attending promotional events, press conferences, exhibitions, tours and visits. Analysing media coverage and reports. Coordinating and analysing the success of online/ offline campaigns. Preferred candidate profile A minimum of 2-3 years' experience as a social media representative. Excellent written and verbal communication skills in English. Working knowledge of MS Office. Quick and enthusiastic learner.
Posted 2 months ago
4.0 - 6.0 years
4 - 6 Lacs
Rohtak
Work from Office
Job Title: Web Developer & Digital Marketer Location: Rohtak, Haryana Company: Dlyft India LLP Experience: 4+ Years Salary: As per industry standards Job Overview: Dlyft India LLP is looking for a highly skilled and creative Web Developer & Digital Marketer with over 5 years of experience to manage the company's online presence, build and maintain websites, and lead digital marketing campaigns to drive traffic, generate leads, and enhance brand visibility. Key Responsibilities: Web Development: Design, develop, and maintain company websites and landing pages. Ensure websites are responsive, SEO-friendly, and optimized for performance. Troubleshoot and resolve issues related to website functionality and UI/UX. Regularly update site content, banners, and product pages as per marketing needs. Digital Marketing: Plan and execute digital marketing strategies across platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.). Manage SEO/SEM, PPC campaigns, and email marketing. Monitor analytics, prepare reports, and improve campaign performance. Generate leads through organic and paid marketing channels. Manage social media pages and drive engagement. Requirements: Bachelors degree in IT, Computer Science, Marketing, or related field. Minimum 5 years of experience in web development and digital marketing. Strong command of HTML, CSS, JavaScript, WordPress, and basic knowledge of backend development. Proficiency in tools like Google Analytics, Google Ads, Facebook Business Manager, SEO tools (Ahrefs/SEMrush), and email marketing tools. Good design sense and experience with Canva or Adobe tools is a plus. Excellent communication and project management skills. Preferred Skills: Experience in B2B marketing, especially in manufacturing or industrial sectors. Knowledge of lead tracking and CRM integration. Ability to work independently and coordinate with internal teams. VPO Kahni, NH-709, Rohtak Haryana,124303, INDIA
Posted 2 months ago
3.0 - 8.0 years
10 - 17 Lacs
Noida
Work from Office
Brand Manager- Naukri India What We're Looking For 2-3 years of experience in brand marketing, brand campaign execution, or related roles. Strong project management skills with a hands-on approach to execution. Experience working across digital and on-ground brand activations. Excellent stakeholder management and coordination abilities. Ability to thrive in a fast-paced, dynamic environment. What You'll Do Brand Execution: Own the end-to-end execution of brand campaigns across digital, social, and offline channels. Campaign Management: Work closely with creative, media, and external partners to roll out campaigns on time and with excellence. On-Ground Activations: Lead planning and execution for brand-led events, sponsorships, and experiential marketing initiatives. Digital Brand Presence: Collaborate with digital, content, and performance teams to ensure brand consistency across platforms. Project Coordination: Streamline workflows, manage timelines, and ensure cross-functional teams are aligned on deliverables. Vendor & Partner Management: Liaise with agencies, production teams, and external stakeholders for smooth execution. Insights & Reporting: Track performance of brand initiatives and provide actionable recommendations for improvement.
Posted 2 months ago
4.0 - 9.0 years
3 - 5 Lacs
Faridabad, Bilaspur, Delhi / NCR
Work from Office
Company: Luxus Green Mobility Pvt Ltd Location: Bilaspur, Chhattisgarh Reports To: Co-Founder / Director Seniority Level: Mid-Senior | Leadership Track Industry: Electric Vehicles | Manufacturing | Clean Mobility Objective: To lead the companys digital marketing initiatives with the goal of making Luxus a top 3-wheeler EV brand in India by building a scalable digital ecosystem, generating consistent multi-channel B2B/B2C leads, and creating a powerful national & international brand. Key Responsibilities: Strategy & Funnel Ownership: Develop and own the digital growth strategy aligned with business goals (dealers, B2B, exports, government, retail). Create automated marketing funnels using Meta, Google, YouTube, and WhatsApp. Performance Marketing: Manage ad budgets. Run performance-driven Meta, Google Search/Display, and YouTube ads. Track CPL, CAC, ROAS, and other KPIs. Content & Brand Building: Build a distinctive, trustworthy, and inspiring EV brand. Lead content planning and collaborate with agencies for quality creatives. Website & CRM Automation: Optimize website and integrate CRM tools for lead management and automation. Analytics & Scaling: Use tools like Google Analytics and CRM dashboards. Run A/B tests and experiments. Leadership & Execution: Build and manage a marketing team. Coordinate with sales and external vendors. Lead events and launches. Success Metrics (KPIs): Qualified Leads/Month (B2C, B2B, Govt, Export) Cost Per Lead (CPL) Dealer Onboarding Leads 100+ monthly Website Conversions Brand Reach (Impressions, Followers, Mentions) Referral & Repeat Engagement What Are We Looking For: 36 years of hands-on digital marketing experience (automotive/EV/startup preferred) Mastery of Meta Ads, Google Ads, YouTube, CRM tools (e.g., Zoho, HubSpot) Strong in numbers + storytelling can build brand and performance together Growth mindset, fast executor, highly accountable Past experience scaling B2C/B2B campaigns or dealer networks is a big plus Qualifications: Graduate/Postgraduate in Marketing, Digital Media, or Business. Certifications in Meta/Google preferred. Strong English + Hindi communication skills. Perks & Growth Opportunities: Work with the founders of an ambitious national EV brand Lead brand-building initiatives across India and export markets Get promoted to Head of Digital / CMO based on performance Access to startup and EV industry exposure, travel to expos/events Work Schedule: Full-time (10:00 AM 7.00 PM, Mon to Sat). Travel for expos/events/plant launches as needed.
Posted 2 months ago
12.0 - 15.0 years
27 - 35 Lacs
Bengaluru
Work from Office
Overall head the Brand Marketing. India Traditional/Trade Marketing, OOH(Bill boards etc,), Social Media, Print, Radio, TV, Celebrity endorsement recommend appropriate influencers, digital campaigns etc. Mail id : sumeet.panigrahi@himatsingka.com
Posted 2 months ago
2.0 - 3.0 years
3 - 4 Lacs
Pune
Work from Office
We are looking for a highly skilled Digital Marketing Specialist with proven experience in the IT services industry. The ideal candidate should have hands-on expertise in paid digital marketing, lead generation, SEO, and analytics. The candidate will be responsible for planning and executing campaigns that directly contribute to business growth through qualified B2B leads. Key Responsibilities: Plan, execute, and optimize Google Search Ads, LinkedIn Sponsored Ads, and Remarketing campaigns specifically for B2B lead generation. Perform keyword research, competitor analysis, and ad copywriting aligned to IT services. Manage daily, weekly, and monthly campaign budgets to ensure maximum ROI. Optimize the company website for SEO and lead conversions (landing pages, forms, CTAs). Track and analyze website traffic and campaign performance using Google Analytics, Google Search Console, and LinkedIn Campaign Manager. Set up basic email marketing and drip campaigns for lead nurturing using Zoho CRM/HubSpot/any free tools). Generate reports and actionable insights to improve lead quality and reduce CPL(cost per lead). Collaborate with the content and design teams to develop campaign assets. Must-Have Skills: Proven 2-3 years of digital marketing experience in an IT services company. Expertise in Google Ads (Search, Display, Retargeting) and LinkedIn Ads . Strong understanding of SEO (on-page, off-page, technical basics). Proficiency with Google Analytics, Google Search Console, LinkedIn Campaign Manager. Familiarity with landing page optimization and lead conversion strategies. Basic knowledge of marketing automation tools (Zoho CRM, HubSpot, or similar). Strong analytical and reporting skills. Preferred Skills: Understanding of B2B customer journey and sales funnels. Experience with Account-Based Marketing (ABM) is a plus. Prior success in delivering qualified leads for IT services or SaaS companies.
Posted 2 months ago
1.0 - 2.0 years
1 - 1 Lacs
Bengaluru
Work from Office
Responsibilities: * Manage digital campaigns from ideation to execution. * Develop social media strategies and execute online advertising plans. * Collaborate with cross-functional teams on brand marketing initiatives. skills : Canva / Photoshop
Posted 2 months ago
1.0 - 3.0 years
2 - 5 Lacs
Kolkata, Mumbai, New Delhi
Work from Office
About the job Digital Marketing Executive Digital Marketing Executive Are you passionate about digital marketing and ready to drive impactful online campaignsWe re looking for a talented professional to execute our online marketing strategy, plan and execute digital campaigns, and create compelling content to boost our brand awareness. Your role will include: Digital Marketing Executive Launching and managing advertisements across digital platforms Creating engaging content to drive campaign performance across multiple geographies Monitoring and enhancing our campaign performance across platforms Liaise with digital marketing partners and agencies Work closely with business teams to deliver on the targets What we re looking for: Bachelor s degree in Marketing or a related field Excellent grasp of digital marketing concepts Experience with B2C social media and content creation Strong creative and analytical skills High collaboration skills Strong Operations management understanding If you re ready to make a difference and grow with us, we d love to hear from you! Digital Marketing Executive Are you passionate about digital marketing and ready to drive impactful online campaignsWe re looking for a talented professional to execute our online marketing strategy, plan and execute digital campaigns, and create compelling content to boost our brand awareness. Your role will include: Digital Marketing Executive Launching and managing advertisements across digital platforms Creating engaging content to drive campaign performance across multiple geographies Monitoring and enhancing our campaign performance across platforms Liaise with digital marketing partners and agencies Work closely with business teams to deliver on the targets What we re looking for: Bachelor s degree in Marketing or a related field Excellent grasp of digital marketing concepts Experience with B2C social media and content creation Strong creative and analytical skills High collaboration skills Strong Operations management understanding If you re ready to make a difference and grow with us, we d love to hear from you! Digital Marketing Executive Are you passionate about digital marketing and ready to drive impactful online campaignsWe re looking for a talented professional to execute our online marketing strategy, plan and execute digital campaigns, and create compelling content to boost our brand awareness. Your role will include: Digital Marketing Executive Launching and managing advertisements across digital platforms Creating engaging content to drive campaign performance across multiple geographies Monitoring and enhancing our campaign performance across platforms Liaise with digital marketing partners and agencies Work closely with business teams to deliver on the targets What we re looking for: Bachelor s degree in Marketing or a related field Excellent grasp of digital marketing concepts Experience with B2C social media and content creation Strong creative and analytical skills High collaboration skills Strong Operations management understanding If you re ready to make a difference and grow with us, we d love to hear from you!
Posted 2 months ago
5.0 - 8.0 years
11 - 15 Lacs
Chennai
Work from Office
Twin Health At Twin Health, we empower people to reverse, prevent and improve chronic metabolic diseases. Twin Health invented The Whole Body Digital Twin , a dynamic representation of each individual s unique metabolism, built from thousands of data points collected daily via non-invasive sensors and self-reported preferences. The Whole Body Digital Twin delivers a new standard of care, empowering physicians and patients to make personalized data-driven decisions. Working here Our team is passionate, talented, and driven by our purpose to improve the health and happiness of our members. Our culture empowers each Twin to do what s needed to create impact for our members, partners, and our company, and enjoy their experience at work. Twin Health was awarded Innovator of the Year by Employer Health Innovation Roundtable (EHIR) (out of 358 companies), named to the 2021 CB Insights Digital Health 150, and recognized by Built Ins 2022 Best Places To Work Awards. Twin Health has the backing of leading venture capital funds including ICONIQ Growth, Sequoia, and Sofina, enabling us to scale services in the U.S. and globally and help solve the global chronic metabolic disease health crisis. We have recently announced broad and growing partnerships with premier employers, such as Blackstone and Berkshire Hathaway. We are building the company you always wished you worked for. Join us in revolutionizing healthcare and building the most impactful digital health company in the world! Excited to join us and do your part in improving people s health and happiness Location: IITM Research Park, Tharamani, Chennai. Key Responsibilities: Develop and execute performance marketing strategies across channels including Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, programmatic, display, affiliates, and emerging platforms. Plan, manage, and optimize digital marketing budgets to achieve acquisition, retention, and revenue goals. Launch and manage day-to-day campaigns, ensuring continuous optimization for key metrics such as CPL, CPA, ROAS, CTR, and LTV. Analyze campaign data to generate insights and prepare regular reports for stakeholders. Design and run A/B tests on creatives, landing pages, messaging, and audience segments. Collaborate with creative and content teams to produce engaging ad creatives and landing pages. Partner with analytics and data teams to refine attribution models and improve understanding of customer journeys. Stay updated on industry trends, new platforms, and technologies to identify growth opportunities. Ensure all campaigns comply with platform policies and data privacy regulations. Manage external agency partners and, as the team grows, mentor junior performance marketing team members. Required Skills & Experience: Bachelor s or Master s degree in Marketing, Business, Communications, or a related field. 5-8 years of experience in performance marketing, with a track record of managing and scaling paid digital campaigns. Strong expertise in running and optimizing campaigns across major digital channels (Google, Meta, LinkedIn, etc.). Experience managing significant marketing budgets with a focus on ROI. Proficiency with analytics and marketing tools such as Google Analytics, GA4, Mix panel, Tableau, etc. Deep understanding of metrics like CAC, ROAS, LTV, CTR, CPL, etc. Excellent analytical, problem-solving, and decision-making skills Strong communication and collaboration skills to work effectively across teams Ability to thrive in fast-paced environments such as startups, e-commerce, or tech companies Previous experience managing or mentoring team members is a plus
Posted 2 months ago
5.0 - 8.0 years
11 - 15 Lacs
Chennai
Work from Office
Twin Health At Twin Health, we empower people to reverse, prevent and improve chronic metabolic diseases. Twin Health invented The Whole Body Digital Twin , a dynamic representation of each individual s unique metabolism, built from thousands of data points collected daily via non-invasive sensors and self-reported preferences. The Whole Body Digital Twin delivers a new standard of care, empowering physicians and patients to make personalized data-driven decisions. Working here Our team is passionate, talented, and driven by our purpose to improve the health and happiness of our members. Our culture empowers each Twin to do what s needed to create impact for our members, partners, and our company, and enjoy their experience at work. Twin Health was awarded Innovator of the Year by Employer Health Innovation Roundtable (EHIR) (out of 358 companies), named to the 2021 CB Insights Digital Health 150, and recognized by Built Ins 2022 Best Places To Work Awards. Twin Health has the backing of leading venture capital funds including ICONIQ Growth, Sequoia, and Sofina, enabling us to scale services in the U.S. and globally and help solve the global chronic metabolic disease health crisis. We have recently announced broad and growing partnerships with premier employers, such as Blackstone and Berkshire Hathaway. We are building the company you always wished you worked for. Join us in revolutionizing healthcare and building the most impactful digital health company in the world! Excited to join us and do your part in improving people s health and happiness Location: IITM Research Park, Tharamani, Chennai. Key Responsibilities: Develop and execute performance marketing strategies across channels including Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, programmatic, display, affiliates, and emerging platforms. Plan, manage, and optimize digital marketing budgets to achieve acquisition, retention, and revenue goals. Launch and manage day-to-day campaigns, ensuring continuous optimization for key metrics such as CPL, CPA, ROAS, CTR, and LTV. Analyze campaign data to generate insights and prepare regular reports for stakeholders. Design and run A/B tests on creatives, landing pages, messaging, and audience segments. Collaborate with creative and content teams to produce engaging ad creatives and landing pages. Partner with analytics and data teams to refine attribution models and improve understanding of customer journeys. Stay updated on industry trends, new platforms, and technologies to identify growth opportunities. Ensure all campaigns comply with platform policies and data privacy regulations. Manage external agency partners and, as the team grows, mentor junior performance marketing team members. Required Skills & Experience: Bachelor s or Master s degree in Marketing, Business, Communications, or a related field. 5-8 years of experience in performance marketing, with a track record of managing and scaling paid digital campaigns. Strong expertise in running and optimizing campaigns across major digital channels (Google, Meta, LinkedIn, etc.). Experience managing significant marketing budgets with a focus on ROI. Proficiency with analytics and marketing tools such as Google Analytics, GA4, Mix panel, Tableau, etc. Deep understanding of metrics like CAC, ROAS, LTV, CTR, CPL, etc. Excellent analytical, problem-solving, and decision-making skills Strong communication and collaboration skills to work effectively across teams Ability to thrive in fast-paced environments such as startups, e-commerce, or tech companies Previous experience managing or mentoring team members is a plus
Posted 2 months ago
0.0 - 1.0 years
1 - 2 Lacs
Gurugram
Work from Office
Responsibilities: * Develop digital strategies for brand awareness & lead generation. * Manage social media presence, create campaigns & optimize ad spend. * Analyze website performance, improve SEO & run Google AdWords. Health insurance
Posted 2 months ago
3.0 - 7.0 years
9 - 13 Lacs
Noida
Work from Office
Brand Manager- Naukri India What We're Looking For • 2-3 years of experience in brand marketing, brand campaign execution, or related roles. • Strong project management skills with a hands-on approach to execution. • Experience working across digital and on-ground brand activations. • Excellent stakeholder management and coordination abilities. • Ability to thrive in a fast-paced, dynamic environment. What You'll Do • Brand Execution: Own the end-to-end execution of brand campaigns across digital, social, and offline channels. • Campaign Management: Work closely with creative, media, and external partners to roll out campaigns on time and with excellence. • On-Ground Activations: Lead planning and execution for brand-led events, sponsorships, and experiential marketing initiatives. • Digital Brand Presence: Collaborate with digital, content, and performance teams to ensure brand consistency across platforms. • Project Coordination: Streamline workflows, manage timelines, and ensure cross-functional teams are aligned on deliverables. • Vendor & Partner Management: Liaise with agencies, production teams, and external stakeholders for smooth execution. • Insights & Reporting: Track performance of brand initiatives and provide actionable recommendations for improvement.
Posted 2 months ago
1.0 - 2.0 years
1 - 1 Lacs
Nizamabad
Work from Office
Responsibilities: * Create engaging content strategies across all platforms * Monitor analytics & adjust tactics accordingly * Manage social media presence & campaigns * Collaborate with influencers & optimize results
Posted 2 months ago
3.0 - 5.0 years
3 - 6 Lacs
Vadodara
Work from Office
Role & responsibilities Digital Strategy & Campaigns Plan, execute, and optimize digital marketing campaigns across platforms (Google Ads, Facebook, LinkedIn, etc.) to promote products and drive lead generation. Collaborate with sales and dealer networks to support digital campaigns regionally. Website Management & SEO Maintain and regularly update the company website with product specs, case studies, blogs, and dealer/distributor-related content. Implement SEO best practices to increase organic visibility for keywords like submersible pumps dealers, agricultural motors, etc. Content Creation Develop engaging content (blogs, social posts, videos, brochures) to highlight product features, applications, and benefits. Work with technical teams to create product-focused digital content. Social Media Management Handle daily operations of social media platforms: Facebook, LinkedIn, YouTube, and Instagram. Monitor trends and competitor activities to improve engagement and brand awareness. Email & WhatsApp Marketing Design and run email/WhatsApp campaigns targeting dealers, distributors, and rural/agricultural customers. Preferred candidate profile Bachelors degree in Marketing, Engineering, or related field; Digital Marketing certification preferred. 3- 5 years of experience in digital marketing, preferably in industrial or manufacturing sectors. Strong knowledge of SEO/SEM, Google Ads, social media advertising, and analytics tools. Experience with CRM and marketing automation tools. Basic graphic design and video editing skills (Canva, Adobe tools, etc.) are a plus. Strong communication skills in English and regional languages (preferred for dealer communication).
Posted 2 months ago
4.0 - 5.0 years
4 - 6 Lacs
Hyderabad
Work from Office
Role & responsibilities Plan, manage, and execute digital campaigns that will lead to elevated brand awareness, product consideration and lead generation. Manage digital content calendar and oversee social media efforts by planning, developing, and publishing strategic content across multiple platforms (Instagram, Twitter, LinkedIn, Facebook, YouTube). Track digital & social strategy performance, make optimization recommendations based on insights, trends and KPIs; utilize results in preparation for future campaigns. Utilizing SEO best practices, assist with writing content for the website, monitor organic rankings and continue to optimize content to improve rankings and keep the website fresh. Develop paid campaign plans, including audience selection, budget allocation, and overall campaign structure. Applicant must possess good communication and writing skills. Preferred candidate profile Strong understanding of digital and social media marketing principles for SEO, promoting and selling products/services, online engagement, and acquisition. Proven ability in creating content for websites, as well as channel-specific knowledge (Facebook, Instagram, LinkedIn, Paid/Sponsored Ads, Search, etc.). Experience in managing and following a consistent content plan or calendar. Ability to adapt to new ideas and environments, and work collaboratively to reach a unified goal. Highly motivated, having the ability to be resourceful and a solutions provider are crucial skills required for success. 2-4 years of experience in Digital Marketing. Experience of working in the education sector (Universities/ Educational agencies) would be an added advantage.
Posted 2 months ago
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